Presentations Outline
Company profile Mission and Vision Marketing Strategy Implementation Strategy Conclusion
Company Profile
Equity Shareholder
Equity Structure
(post restructuring Dec. 2011)
Awards
Market strategy
It is imperative that PERODUA keeps its focus firmly on the road ahead. The Group must not only be flexible and adapt to the constantly changing environment, but must also be committed to carry out long-range initiatives aimed at further strengthening its engineering and manufacturing foundations. With its expanded product range, improved quality and value for money product positioning, the PERODUA brand will become increasingly attractive. This is what will drive sustainable growth for PERODUA and positive returns for its shareholders. Most certainly the road ahead will be paved with challenges, but PERODUA now has the benefit of experience and is rapidly strengthening the foundation for its future growth.
Implementation Strategy
Quality Control Campaign 'Zero-Defect' Campaign Cost-Cutting Keywords: Simple, Slim, Compact And Procurement Reform Capital Expenditure (Capex) Making Differences
Fuel Efficiency Driving comfort The Integration of Style and Practicality
Conclusion
BRINGING IN THE NEXT DECADE, THE NEXT CENTURY leverage our accumulated expertise to introduce into the market compact cars that are fuel efficient, affordable and conserve resources.
We also will work to strenghten our corporate structure and complete a production system that puts SSC concpets into pracrtice.
we will complete the construction of a unique business model that will enhance mini vehicle profitability, paving the way for our success over the next decade and into the next century. We will maintain this solid sense of commitment as we carry out reform and strive to boost profitability. we would like to express our gratitude to shareholders and other stakeholders for their understanding and support.