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‘There are only 3 colors, 10 digits, and 7

notes; its what we do with them that's


important’
An Introduction to
R G Blue Communications
Our Mission

RG Blue Communications’ mission is to be our


clients’ most valued partner
In creating profitable growth by building,
leveraging, protecting and managing their brand
assets; for both short-term results and long-term

success
The Ideology

Red Green
Blue
“We Speak Colors”
Add Colors to your Brands

We believe in the power of brands

Our commitment is to build brands

We believe they are a company's greatest


asset and

Building strong, enduring brands is


the key to marketplace success
Our Foothold
RG Blue Communications

Established in 2001, in a short period we have built


an impressive portfolio of
local, regional & multi-national clients
and acknowledge for our creative solutions
Our Services
Bring the brand to life!
Strategy
•Insight mining
•Brand strategy Above the line
Merchandising •360 campaign activities
•Shop Branding Advertising
•Buntings •Filmmaking
•Shelving •Documentaries
•Ad film
Creative •Concept development
Solutions •Radio Jingle
Below the Line
Activities
PR Above the line activities
Events •Print
Seminars •Outdoor
Packaging
Our Strength
Youthful Exuberance
We are a team of young ▪ diversified ▪
creative ▪ individuals with a fresh
perspective and well-rounded
experience to design creative
strategies for your brand

Our success is a direct result of knowing


how to market a brand and having the
right people representing the brand
Systemic Solutions
We understand your brands and provide
relevant creative solutions with in-depth
strategic thinking

We offer Systemic Solutions that give


you peace of mind and the time to focus
on more important aspects of your
business
Our Portfolio
Brands associated with RG Blue
A true brand partner
RG Blue – successful associations

• Puma • Pakola
• Adidas • Mahi Seafood
• Lacoste • Culligan Water
• Unilever • Calgary Water
• British Petroleum • Bank Alflah Ltd.
• Breadpeople • Tetra Pak
• LUMS Pakistan
• Spaces
Creative Portfolio
Creative Portfolio

• Beverages • Food
• Tobacco • Technology
• Consumer • Energy
Durables
• Lifestyle
The Beverage Category
Pakistan’s Own Ice Cream Soda

Prior to Pakola’s re-launch


the brand was considered
for masses until it was
revamped with a fresh
identity and a youthful,
vibrant character
RG Blue has been
associated with the Pakola
brand for 6 years
Reflection of purity

Challenging the
established brands of
the local market,
Culligan announcing its
USP with vibrant,
flawless packaging
RG Blue has been
associated with the
Culligan brand for two
years
The Tobacco Category
The Trendsetter

A phenomenal identity for


Lakson’s new flanker - Park
Lane
Creating a new trend in the
tobacco industry. The brand
competes with the likes of
international brands such as
Pall Mall. An sophisticated,
urbane identity was
established for the brand
Consumer Durables

“The most local of


internationals, the most
international of the
locals” DO
Bringing Imagination to Life!

Sony Wega
‘Escape to Reality’
Creating waves with the
launch of Sony Wega,
critically acclaimed and
acknowledged by Sony
Worldwide
Lifestyle
Localizing the International

Merchandising and
shop branding
according to
international standards
for some of the world’s
most renowned brands
such as Puma, Lacoste
and Adidas
The Food Category
Creating Temptation

Seafood never looked so


good!
Kanpa International Sales
Technology Sector
Connectivity at it’s best

O2 PDA
In a highly competitive, fast paced
cellular handset market we
launched O2 with tech-savvy
creative solutions in order to clear
the clutter and gave the brand a
clear identity
Let’s Protect what’s good

Tetra Pak Pakistan


Driven by over 2 decades
of consistent performance,
Tetra Pak is carrying on the
legacy of Pakistan’s promise.
A promise of success…a
commitment to quality.
The Energy Sector
Beyond Petroleum

BP Exploration, Pakistan
Bridging the distance
between BP and the local
target market on a national
level
Filming Expertise
Audio Expertise
Click speaker icon to play jingle. Click speaker icon to play jingle.
For further
Contact U
details

s
3/1, 12th Zamzama Street,
DHA V, Karachi
Telephone: 021-5834517, 021-6045618
Email: rgbluedesign@gmail.com

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