One of the earliest models of speaking Focuses more on public speaking rather than interpersonal communication Five Basic Elements: Speaker, Speech, Occasion, Audience, Effect
Topmost priority is to convince the audience Contents of the speech needs to be very impressive Speaker should communicate in such a way that the listeners are thoroughly convinced Words and content should be carefully selected Speech should be prepared only after understanding the target audience
Eye Contact with listeners is a must for creating impact Speakers tone and pitch should be loud enough Stammering and getting nervous in the middle of speech should be avoided Blank expressions, confused looks and monotonous pitch should be avoided
Conclusion
Most common and widely accepted form of communication Applicable to a lot of professional life scenarios
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