FUTURE INNOVERSITY MBA RETAIL SEMESTER III Course Code: Course Code MRS Subject: Retail and Commercial

l Models Total Learning Hours: 32 Total Subject Credits: 3 Total Number of Assessments: Mid Semester and Semester end Exams S. No. Contents 01. Types of Retail Models Definition Different criteria to determine the formation of different types of Retail models Classification of different Retail Models Store based Retailing Model Sub models of Store based Retailing SIS Consignment - Outright - Non Store based Retailing Service Retailing concept of Single brand retail model & multi brand retail model. 02. Strategy & Format positioning Concept of positioning different positioning tools Understanding of positioning with respect to retail - How Business & marketing strategy is formed & concept is positioned for: Store Based Retailing; Non Store Based retailing Service retailing Single brand & multi brand retailing models strategy for different population segments business & marketing strategy for moving overseas. 03. Business Plan Formulation Introduction to a business plan formulation Different models of Business Plan formulation Pentagon & Triangle Model - Business plan with respect to catchment area , marketing plans, procurement plans manpower plans own employee vs. Contract staff product mix product width & depth department mix - Training of staff. 04. Commercial Concepts & building cost efficiencies: GMROI GMROL GMROF Understanding & Interpretation of retail store P/L A/C Concept of EBIDTA - concept of YOY, WOW Concept of ABP Stock turn & its commercial impact Moving Average Price & its commercial implications - Depreciation & Amortization - Building cost control efficiencies in retail Functions of a store commercial & zonal commercial in retail.