It will be an icy welcome for shoppers at JCube, whose angular design is inspired by ice cubes
kenneth goh
fter more than three years of waiting, shoppers who used to flock to the old Jurong Entertainment Centre can finally give a warm welcome to the mall that has risen in its place the $165-million ice cube-shaped JCube. The five-storey shopping centre opens on Monday and is set to be well worth the construction site inconvenience at the bustling Jurong East hub: It boasts Singapores first Olympic-sized ice-skating rink, a multiplex cinema with the first Imax theatre in a suburban mall here and a roller-blading rooftop park. Upping the cool quotient is the malls design, which takes inspiration from ice cubes, with a facade that resembles a glistening ice cube and an interior of angled lines and polygonal shapes. The dramatic design will add a wow factor for its target audience teens seeking somewhere to chill and hang out. Another aspect that will get the young generations approval: It comes with environmental-friendly features including a cooling system using cold water from melted ice shavings from the ice rink. About 80 per cent of the shops and the rink will open on Monday at the 317,000 sq ft mall, which is within walking distance of Jurong East MRT station. Its launch also marks the area as one to watch as an up-and-coming retail hot spot. Just opposite it, a family lifestyle mall called Westgate is being built and is due to open next year. The two developments add to long-time mall stalwart, the nearby IMM Centre, which is owned by CapitaMall Trust and is positioned as a furnishings centre, with outlet retail stores. JCubes owner is also CapitaMall Trust and it is managed by CapitaMalls Asia. JCubes general manager, Ms Callie Yah, says its target audience are those aged 15 to 35 years old. She adds: These people, who frequent the tuition centres and Jurong Regional Library nearby, belong to the same group that will visit the malls key attractions, the ice-skating rink and the cinema. The rink on level three covers a massive 19,400 sq ft. It can host sports such as ice hockey, speed skating and figure skating. Besides being open to the public for recreational skating, professional skaters can also get serious here. Ms Yah says: We are working with the Singapore Ice Skating Association and Singapore Ice Hockey Association to hold training sessions and competitions. These sessions will be held outside rink operating hours. There are also plans to organise skating courses for students, such as a Learn To Skate programme with the Singapore Sports Council. The super-size rink with real ice dwarfs the others here: The rink at Marina Bay Sands is made up of 6,500 sq ft of synthetic ice, while the one at Kallang Ice World at Kallang Leisure Park has 10,500 sq ft of real ice. Mallgoers who used to hang out on the limited wooden seating at the old entertainment complexs rink will be pleased to know that this new one has 460 gallery seats spread across two levels. What is more, they can easily eat and watch. Surrounding the rink at levels
National speed skaters Matthew Mak, 15, Terence Chew, 25, and Lim June Liang, 23, test their gear at JCubes ice-skating rink. ST PHOTOS: SAMUEL HE, SEAH KWANG PENG