No 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62

BOOK BrandSimple: How the Best Brands Keep it Simple and Succeed The Experience Economy: Work is Theater & Every Business a Stage The Paradox of Choice: Why More Is Less The Wal-Mart Effect: How the World's Most Powerful Company Really Works Uzun Kuyruk Satisfaction: How Every Great Company Listens to the Voice of the Customer Scientific Advertising The Innovator's Dilemma: the Revolutionary National Bestseller That Changed the Way We Do Business The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do Gl Markalar Yaratmak Marka Deeri Ynetimi Bitirici Pazarlamann ve letiimin Yeni Kurallar Bir Reklamcnn tiraflar P&G'nin 165 Yllk Serveni The One to One Future The Best Business Books Ever: The 100 Most Influential Business Books You'll Never Have Time to Read Alt apkal Dnme Teknii Rekabetst The Anatomy of Buzz Revisited: Real-life lessons in Word-of-Mouth Marketing The Loyalty Effect Dealing with Darwin : How Great Companies Innovate at Every Phase of Their Evolution, Crossing the Chasm Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets Herkes in Alt Sigma Azdan Aza Pazarlama Retail Superstars: Inside the 25 Best Independent Stores in America+B66 Tketici Nasl Dnr Mastering Apa Style: Students Workbook and Training Guide Grnmeyeni Satmak Ben A.. Connecting With Your Customers (the Results-Driven Manager) Kpekbalklaryla Yzmek Konumlandrma Stratejileri Byk Markalar, Byk Hatalar Pazarlama Sava Yeni Konumlandrma Kazanmak steyenler in Yantlar Kazanmak stiyorsanz Customer Behavior: a Managerial Perspective Twenty Ads That Shook the World: The Century's Most Groundbreaking Advertising and How It Changed Us All The Wisdom of Crowds 30 Dakikada Pazarlama Plan Yazma 30 Gnde Gerilla Pazarlama Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business Jack Wlech Yntemi yiden Mkemmel irkete Tested Advertising Methods Post-maj Devri Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide Consumer-Centric Category Management The Media of Mass Communication Etkin Pazarlama Planlamas How We Decide Branding Only Works on Cattle: The New Way to Get Known (and drive your competitors crazy) 12 Pazarlama Ustasndan Pazarlama Dersleri Opening Skinner's Box: Great Psychological Experiments of the Twentieth Century Dorudan Pazarlamann Kurucusu Kvlcm An/Kk eyler Nasl Byk Farklar Yaratr Dnmeden Dnebilmenin Gc (Blink) Outliers: The Story of Success Microtrends: The Small Forces Behind Tomorrow's Big Changes

AUTHOR Allen P. Adamson & Sir Martin Sorrell B. Joseph Pine & James H. Gilmore Barry Schwartz Charles Fishman Chris Anderson Chris Denove & James Power Claude C. Hopkins Clayton M. Christensen Clotaire Rapaille David A. Aaker David A. Aaker David Allen David Meerman Scott David Ogilvy Davis Dyer Don Peppers & Martha Rogers Editors Of Perseus Publishing Edward De Bono Edward De Bono Emanuel Rosen Frederick F. Reichheld Geoffrey A. Moore Geoffrey A. Moore Geoffrey A. Moore George Eckes George Silverman George Whalin Gerald Zaltman Harold Gelfand Harry Beckwth Harry Beckwith Harvard Business School Press Harvey Mackay Jack Trout Jack Trout Jack Trout & Al Ries Jack Trout & Steve Rivkin Jack Welch & Suzy Welch Jack Welch & Suzy Welch Jagdish N. Sheth & Banwari Mittal James B. Twitchell James Surowiecki James Westwood Jay Conrad Levinson Jeff Howe Jeffrey A. Krames Jim Collins John Caples & Fred E. Hahn John Grant John Jantsch John Karolefski, Al Heller John Vivian John Westwood Jonah Lehrer Jonathan Salem Baskin Laura Mazur Lauren Slater Lester Wunderman Malcolm Gladwell Malcolm Gladwell Malcolm Gladwell Mark Penn & E. Kinney Zalesne

63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97 98 99 100 101 102 103 104 105 106 107 108 109 110 111 112 113 114 115 116 117 118

Why Customers Do What They Do: Who They Are, Why They Buy, and How You Can Anticipate Their Every Move Gutenberg Galaksisi/Tipografik nsann Oluumu Medya Buyology Brandchild: Remarkable Insights Into the Minds of Today's Global Kids and Their Relationships With aretten Konumaya / Dilin Kkeni ve Geliimi The Clustered World: How We Live, What We Buy, and What It All Means About Who We Are Rekabet Stratejisi Tketici Krallnn Fethi Consumer Behaviour: A European Perspective The Discipline of Market Leaders Double-Digit Growth: How Great Companies Achieve It--No Matter What 4 Admda Sat Baars Tecrbem - ODT'l Endstri Mhendislerinin ve Yaam yklerinden Kesitler Sway: The Irresistible Pull of Irrational Behavior Call of the Mall: the Geography of Shopping By the Author of Why We Buy Customers.Com: How to Create a Profitable Business Strategy for the Internet and Beyond Nromarketing Mterinizin Beynindeki Satn Alma Dmesine Basmak! Sessiz lkeye Doru Nropsikolojiye Yolculuk Deer Temelli Pazarlama The Effective Executive: The Definitive Guide to Getting the Right Things Done Gelecein Toplumunda Ynetim The Halo Effect: ...and the Eight Other Business Delusions That Deceive Managers Soru ve cevaplarla Gnmzde Pazarlamann Temelleri 10 lmcl Pazarlama Gnah Gelecein Toplumunda Ynetim Principles of Marketing A Framework For Marketing Management Buying In: What We Buy and Who We Are knann Psikololojisi Mkemmelliin Rehberi The Art of Friendship: 70 Simple Rules for Making Meaningful Connections Lifestyle Marketing: Reaching the New American Consumer Category Management: Positioning Your Organization to Win Sam Walton: Made In America Consumer Behavior A New Brand World: Eight Principles for Achieving Brand Leadership in the Twenty-First Century Bildiimiz Pazarlamann Sonu Btn Pazarlamaclar Yalancdr Dip Mor nek Unleashing the Ideavirus Freakonomics: A Rogue Economist Explores the Hidden Side of Everything The World Is Flat 3.0: A Brief History of the Twenty-first Century The Lexus and the Olive Tree: Understanding Globalization In Search of Excellence: Lessons From America's Best-Run Companies Markalarn Evrimi Marka Yaratmann 22 Kural Pazarlama Ynetimi Vehbi Ko Pazarlama Reeteleri Btnleik Pazarlama letiimi irket Doktoru 222 Kritik Soru 101 Ekonomi Hikayesi, Trk iadamnn Bilmesi Gereken Marka Ynetimi Yeni Pazarlama Trendleri

Marshal Cohen Marshall Mcluhan Marshall McLuhan Martin Lindstrom Martin Lindstrom Michael C. Corballis Michael J. Weiss Michael Porter Michael R. Solomon Michael Solomon, Bamossy, Askegaard Michael Treacy Michael Treacy & Fred Wiersema Neil Rackham Nilgn Ersoy Ori Brafman & Rom Brafman Paco Underhill Patricia B. Seybold Patrick Renvoise Paul Broks Peter Doyle Peter F. Drucker Peter F. Drucker Phil Rosenzwieg Philip Kotler Philip Kotler Philip Kotler Philip Kotler Philip Kotler, Kevin Lane Keller Rob Walker Robert B. Cialdini Robin S. Sharma Roger Horchow Ronald D. Michman & Edward M. Mazze Rudolph Struse, and David Lonsdale Sam Walton & John Huey Schifman & Kanuk Scott Bedbury & Stephen Fenichell Sergio Zyman Seth Godin Seth Godin Seth Godin Seth Godin Steven D. Levitt & Stephen J. Dubner Thomas L. Friedman Thomas L. Friedman Tom Peters Al Ries Al Ries Ahmet Hamdi slamolu Can Dndar Gven Bora zzet Bozkurt Rauf Ate afak Altun Trkay Dereli, Adil Baykasolu MediaCat