Business Trends
Diana Petrone never expected this.
For the last eight years, she was living her
dream as owner of Not Just Bagels, a full-
service bagel shop and bakery on Hylan
Boulevard.
It was what she had always wanted to do,
fill her passion for food and feeding, some-
thing she was unable to do in her previous
jobs in public relations.
She took a chance a decade ago, quitting
her stable job for a chance to run a food serv-
ice business in New Jersey, but it worked out
well.
After two years traveling to New Jersey,
she bought Not Just Bagels and made it her
life. Her 3-year-old daughter is even known as
the Bagel Baby.
Everything we do, we make with love,
Petrone said. My store is my heart. This is
my life.
During the last week of October, Petrones
life, like so many others on Staten Island,
changed forever.
Hurricane Sandy devastated Not Just
Bagels. Despite being more than a mile from
the ocean, water rose to nine feet inside the
store and 12 feet outside. The wind blew out
the buildings windows, and the water lifted
everything in the store and tossed it around
like a washing machine.
When Petrone was able to re-enter her
store a few days later, there were snakes and
fish inside. Company files and family pic-
tures were ruined. Nothing was salvageable.
DECEMBER 2012
BITS & BYTES
Tech lessons from Hurricane Sandy.
PAGE 6
COACHS CORNER
The 366th Day.
PAGE 4
HEALTH-CARE TRENDS
Step away from the fruit cake.
PAGE 11
www.sibiztrends.com
From the Chamber
Please wake me up.
PAGE 20
Business Trends
Hurricane Sandys devastating
effects can still be seen through-
out Staten Island. Resources are
available at the local, state and
national level for disaster relief.
Below is a list of resources and
tips for those in need.
Step-by-Step Guide
for Businesses
The Staten Island Chamber of
Commerce put together a guide
for businesses affected by Hurri-
cane Sandy:
1.) Contact your insurance
agent or broker immediately.
Make sure you get the proper
forms to file a claim.
2.) Document: Take photos of
all the damage before you do any
sort of clean-up or renovations
and take notes of dates, times, etc.
3.) If you hire a contractor to
do the work, get a few quotes and
keep these for references.
4.) Keep track of all expenses
with receipts and notes of expla-
nations. These will come in
handy when you need prove these
expenses.
5.) Register with FEMA for as-
sistance at www.disasterassis-
tance.gov. The website has com-
Need
relief?
Heres
some
help
please see RESOURCES, page 18 please see SANDY, page 26
JANET DUGO/Business Trends
Phil Bellino, owner of Gibraltar Transmissions, sits at a desk at his shop on Hylan Boule-
vard that was heavily damaged during Hurricane Sandy.
Were not defeated
2 BUSINESS TRENDS DECEMBER 2012
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CHAMBER: 51ST
ANNUAL
BUILDING AWARDS
FRIDAY, DECEMBER 7
Time: 11:30 a.m.
Location: Excelsior Grand, 2380
Hylan Blvd.
For information, call 718-727-2295
SILBERSTEIN
MEMORIAL
LECTURE & AWARD
FRIDAY, DECEMBER 7
Location: SI Mental Health Society,
669 Castleton Ave.
For information, call 718-442-2225
x303
STATEN ISLAND SANDY
RELIEF BENEFIT
SUNDAY, DECEMBER 9
Time: 1:30 p.m.
Location: St. Johns University, 300
Howard Ave.
For information, call 718-273-7660
SCORE: BUILDING
A WEBSITE
TUESDAY, DECEMBER 11
Time: 10:00 a.m.
Location: SIBL, 188 Madison Ave.
NYC
For information, call 212-264-4507
NYS WOMEN, INC.
(RICHMOND CNTY.)
WEDNESDAY, DECEMBER 12
Time: 6:30 p.m.
Location: Bella Vita Caf, 1919 Hylan
Blvd.
For information, call 718-816-5991
HOME IMPROVEMENT
CONTRACTORS
MONTHLY MTG.
WEDNESDAY, DECEMBER 12
Time: 7:00 p.m.
Location: LiGrecis Staaten, 697
Forest Ave.
For information, call 718-356-2323
RICHMOND CNTY.
BANKERS ASSOC.
WEDNESDAY, DECEMBER 12
Location: Mikes Place, 4677 Hylan
Blvd.
For information, call 718-370-7037
Business Calendar
please see EVENTS, page 5
"05 Jentv of fntng fot out fommunIy "05 Jentv of fntng fot out fommunIy "05 Jentv of fntng fot out fommunIy "05 Jentv of fntng fot out fommunIy
Visiting Nurse Association of Staten sland
400 Lake Ave., Staten sland, NY 10303
Patient ntake: 718-816-3500
Website: vnasi.org
A Message from VNA of Staten Island
In spite of all the devastation
In spite all our tears
Our journey begins just where we are
with
Our Physical Courage
Our Moral Courage and
Our Courage to brave the pain.
W AH STATN ISLAN!
W WILL HHIIL!
By BILLY SPARKLE
One of my clients recently
shared this story with me
One day a monk expressed to
his Guru that he wanted to attain
enlightenment. The Guru then
said terrific, and pointed to a
hill.
On top of that hill, youll find
a hut. Meet me there tomorrow
afternoon at 3:00 and well begin
your training.
The following day, the monk
finds his Guru standing on top of
the hill next to the hut. The Guru
says to the monk OK, now go in-
side this hut. And Im going to
come back here every day at ex-
actly 3:00 to check in on you and
see how youre doing.
The next day, at exactly 3:00,
the monk responds to a knock on
his door and finds his Guru
standing there with a stick.
The Guru promptly whacks the
monk over the head and leaves.
The following day, at exactly 3:00,
the Guru again shows up and hits
the monk over his head with a
stick.
This goes on for an entire year
every day without exception.
Then, on the 366th day, just when
the stick was about to strike his
head, the monk raises his arm
and blocks. At this point, the
Guru said, Well done. You have
finally achieved enlightenment.
You can now leave the hut.
This story illustrates a wonder-
ful point that you and I could be
benefitted from.
How many things have we been
putting up with in our businesses
or our personal lives that have
been bringing us some degree of
pain or discomfort?
And rather than simply put-
ting a stop to them which we
easily could do by raising a de-
fense we put up with these
things while were waiting for
something else (i.e.: the enlighten-
ment).
And that is the point that this
story brings forth. If were al-
ready enlightened enough to
know that these things cause us
pain or discomfort, we ought to be
enlightened enough to be able to
raise a defense and actually do
something about it.
And by doing something
about it, I dont mean complain-
ing about it or priding ourselves
with the knowledge of the regu-
larity with which something hap-
pens. How often have you heard
somebody say, Oh, this always
happens at this time of the day or
year?
Or, He always does that in this
situation. Well, if it always hap-
pens and these are the things that
are causing you pain or discom-
fort, why dont you honor your
enlightenment and use your
knowledge to either stop it from
happening or at least move out of
the way so youre not in a position
to be affected by it?
So what are some sticks that
youve been getting hit with that
you could put a stop to? Rather
than waiting until the 366th day,
how about raising a defense NOW
that trustfully puts an end to
these sticks.
If youd like some specific
ideas for defending against some
particular sticks that are causing
you pain and discomfortOr
youd simply like to see your busi-
ness move to a whole new level,
drop me an email.
I love to hear your questions.
Who knowsmaybe our interac-
tion will end up becoming a fu-
ture article of the Coachs Corner.
Until thenheres one enlight-
ened being saying to another:
Thanks for joining me in my
hut.
Coach Billy works with highly com-
mitted men & women to produce un-
precedented results in their busi-
nesses and their lives. Learn more at
www.billysparkle.com or contact
Billy directly via e-mail at
billy@billysparkle.com.
4 BUSINESS TRENDS DECEMBER 2012
Members are fully licensed and insured.
When you hire a NARI-HIC member, you can be sure they have undergone
a rigorous screening process that confirms their stability and record
of providing the absolute best in service.
To choose a contractor with confidence, visit
www.hicofsi.org
or call (718) 356-2323
ATTENTION:
Contractors and Affiliated Businesses --
Enhance Your Reputation
Join NARI-HIC of Staten Island
PLUS -
Meet monthly for networking,
benefit from group advertising,
and more
JOIN
NARI-
HIC!
NARI-HIC of Staten Island is a non-profit Trade Association that promotes
- professionalism
- quality workmanship
- customer satisfaction
in the Home Improvement/Remodeling Industry
S T A T E N I S L A N D
C H A P T E R
The 366th Day
COACHS CORNER
Parisi Rampulla & Lenza, P.C.
78 Martin Avenue | Staten Island, NY, 10314
(718) 761-3333
Short Sales, Mortgage Modification,
Foreclosure Defense
DECEMBER 2012 BUSINESS TRENDS 5
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