Retail Program Checklist ITEM

EXPLANATION

or

Exterior Sign

Merchandised

Formal Agreement

ParkerStore Exterior Signage must exist, and it must be appropriate for the YES host country. In all situations, signage standards must follow corporate produced standards. A ParkerStore will be branded on the interior, contain shelved Product, and YES contain lighting to appropriate standards for the location. Interior standards must follow corporate produced standards. A signed 'License' Agreement with content relevant to the country of operation must exist between Parker Hannifin and every ParkerStore. Multiple ParkerStores may be linked to each agreement provided they are business YES extensions of the same Parent ParkerStore business. I.e., A license agreement must exist for each business entity operating a ParkerStore. The content of the agreement will address all points of this qualifying criteria. A ParkerStore will carry inventory at a level that is agreed to by Parker Hannifin to provide a reasonable service and support retail trade. No competitive products or services will be advertised, sold or supported as part of the ParkerStore brand. If a need exists for competing products and YES services, it must be performed in an environment outside of the ParkerStore.
YES

Agreed Inventory Loyalty - No Competitor Product/Service

Corporate Customer Number

Worldwide Locators are dependant of a 6-digit customer numbers within the Corporate Siebel customer management system. These must be assigned for YES every new ParkerStore and Independent HOSE DOCTOR, however each country may decide the requirements for 'SPOKE' customer numbers locally. A ParkerStore must have location address and be contactable during normal business hours. The ParkerStore must be staffed during the set hours of operation, where staffed is defined as a dedicated, full time, physical presence. The staffed YES member should meet the minimum recommended skills for a ParkerStore Counter Manager.
YES

Phone/Fax/Email Full Time Staffed

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Retail Program Checklist ITEM

EXPLANATION

or

Published Hours of Operation

The ParkerStore must have set hours of operation that fit within regionally established standards, however a ParkerStore will be open to the public for a YES minimum of four (4) hours per day for five (5) days each week. Country standard public holidays are an exception to these minimums.
YES YES

Open to Public Product Competencies Trained/Competency Check

YES

Approved Equipment/Tooling
YES

Financially Sound
YES

Supported by 'HUB' Safe Environment

YES YES

Open to the public is defined as: An area that is accessible to any person seeking ParkerStore Products and Services Minimum 2-wire, 1 Hose Making capabilities are required within a ParkerStore. A minimum of one trained operator must be present in the ParkerStore. The trained operator must be trained to Parker Hannifins minimum capability standards in the use of all applicable equipment, and supporting all products within the ParkerStore. Only equipment approved by Parker Hannifin may be used within a ParkerStore. Equipment requirements are relative to country of operation and product range being sold. The ParkerStore business entity and its directors must be financially stable and able to meet all of the host countries regulatory requirements, and support ParkerStore ''SPOKE's' as necessary. ParkerStore 'SPOKE's' and Mobile Services must be supported by a ParkerStore 'HUB'. All Parker retail environments must be safe to the operational standards for the country. Product mix should always match the product required by the market and industry surrounding the a ParkerStore. Although a focal product dominance (E.g., Fluid Connector products) is allowable, adequate peer or support networks must be established to refer or service customers seeking non-focal products from the ParkerStore. Focal products should be established based on the ParkerStore staffs skills or ability to appropriately service customers with that product.

Local or regional adaptations and flexible areas are listed below:

Product Range

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Retail Program Checklist ITEM

EXPLANATION

or

Size/Structure

Construction Materials

Value Added Services

Sub-Distribution

Store within a Store

The size of the store is flexible to the extent of the local cultures available facilities and economic reality. If for example it is common to conduct business from a 20ft shipping container, and the container meets the ParkerStore minimum requirements, then the Store is an appropriate ParkerStore for the region. Co lour should be consistent within each country and unless culturally inappropriate meet the standards published or approved by GRO. Materials used in the construction and decoration of the ParkerStore may be adjusted to meet cultural expectations, provided the Corporate Identity of the ParkerStore Brand is maintained and floor plans have been approved by Parker. Value added Services are adaptable in each country and within each region within those countries, provided the services do not compete with another part of Parkers Direct or Distribution business. An example of a Valued Added Service might be consignment stock or on-site maintained workshop facilities, etc If a sub-distributor meets all of the ParkerStore minimum requirements, the sub-distribution will be considered a ParkerStore, and the Parent ParkerStore will be considered a HUB. In all situations the new ParkerStore must meet these requirements. A store may exist within a store provided a floor plan has been approved and deemed appropriate for the business type. A ParkerStore may not exist within a store that displays or promotes any competitive product (Form/Fit/Function) to Parker Hannifin. In this scenario exterior signage requirements are not mandatory on the exterior building, however must be displayed at the location (within the larger store) of the ParkerStore.

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Checklist