Shernell Concessio

B-12/3, Ellora, Kalina, Santacruz(East), Mumbai- 400029 Email: shernellconcessio123@gmail.com Phone: +91 9920566041, +91 22 26651281 Education Name of Course MMS 1-Sem III & IV Post Graduation(M.Com 1&2) Degree (B.Com) HSC (Maharashtra) SSC (Maharashtra) Work Experience Company: Resources India Pvt Ltd (Publicis Group Company) Designation: Trainee Profile: Experience: 13 months Year 2013 2010 2008 2004 2002 Name of Institute St Francis Institute of Management Research Mumbai University, Mumbai R.D National College, Mumbai St Marys Junior College, Mumbai St Marys High School, Mumbai

Worked on processing and booking of vendor payments and invoices Reconciled vendors Accounts. Worked with the marketing team of the Advertising agencies regarding vendor issues and payments. Consulted with the MIS team regarding the availability of funds for payment to the Advertising agencies.

Company: Packt Publishing Pvt Ltd Designation: Online Market Research Executive

Experience: 12 months

Profile: Researched to identify and contacted new communities to market Packt's books to develop lists of appropriate websites and individuals who can help promote the book. Prepared campaigns and maintained marketing calendars for each book to ensure research begins on time and ensured a base level of marketing activities are carried for each title record activities. Had to communicate with authors, Bloggers, Marketing Content team regarding the current marketing and work on promotion together. Designed and implemented dozen of innovative and award-winning promotion strategies and marketing plans Lead the team for various B2B campaigns for the promotion of books and achieving targets based on sale and revenue.

Projects & Internships SMG Quality team planning session at Resources India Pvt Ltd Project Brief: Detailed reviewing of the billing and Payment process at Starcom Mediavest and Re: sources India Pvt Ltd. This project provided an opportunity to help with the mapping and review of the current process and make it a more stream lined process. Key Result Areas Mapped the billing and Payable process for Starcom and Re: sources. Selected key Global SLAs those align with mapped out Bill/Pay process. Built SLA collection and reporting plan. Identified clear ownership of each process. B2B Marketing Campaigns for Oracle at Packt Publishing Pvt Ltd Description: Oracle being an enterprise book, was a challenge to promote, I was given an opportunity to lead a team of four to head the promotions for these books. Key Result Areas
Generated traffic/ links on website as well as social networking site and achieved sales targets on a weekly basis for the B2B campaign. Generated revenue for 200 pounds on a weekly basis to achieve the targets.

Summer Internship at Anisan Technologies Pvt Ltd

April June 2012

Project Brief: Worked on the overall promotions of the Business Analysis Summit for the month of August 2012, worked on the planning to the organizing of the event which was being held at the St Andrews Auditorium Bandra.

Key Result Areas

Planned and worked on the overall promotion for the event. Approached colleges / Institutes for the promotions of the event. Helped with the designing of the handouts and brochures. Worked on the online promotion for the event.

Live Industry Projects

Live project on Consumer behaviour at Big Bazaar Vile-Parle for the future group. Co-ordinator for the Retail Leadership Summit for RAI at the TATA Theatre

Extra-Curricular Activities/Leadership Positions Held/Awards & Achievements

Positions of Responsibility
Placement Leader, SFIMAR (2011-2013) Co-ordinator for Exuberance, Industrial Visit, Genesis, Annual day (2011-2013)

Personal Details: Date of Birth Languages Known : 03/06/1986 : English, Hindi, Marathi