Yellowfin enhances Collaborative BI feature set with Storyboard: EMA Leading enterprise IT analyst firm, Enterprise Management Associates

(EMA), has released an Impact Brief identifying global Business Intelligence (BI) vendor, Y ellowfin, as an innovator in mid-market BI, with an emphasis on Collaborative BI . Melbourne, VIC, Australia, January 23, 2013 -- To obtain a copy of the brief, en titled Yellowfin Enhances Collaborative Features Set with Storyboard in Version 6.2 Release, simply contact EMA here: research.enterprisemanagement.com/enterprise-i t-information-request-form.html The report details Yellowfins commitment to widespread BI user adoption, by makin g reporting and analytics as consumable as possible, noting the continued additi on of significant collaborative capabilities since its release of version 5.1 in 2010. Collaborative BI functionality, particularly when integrated with data presentati on capabilities, is gaining popularity and Yellowfins Storyboard has the potentia l to meet these needs, stated the report. Its collaborative functionality fills a gap found in most BI platforms. This is a step in the right direction, and with this latest release and the addition of Storyboard, EMA considers Yellowfin to b e a leader in the mid-market BI domain, and a strongly positioned innovator. EMA views Yellowfin and Storyboard, as a company and technology worth watching. Yellowfin CEO, Glen Rabie, said that EMAs Impact Brief was the most recent of a s tring of analyst and media recognition of Yellowfins pioneering efforts in Self-S ervice BI and Collaborative BI. This latest piece of research is a clear indication that industry experts now ack nowledge Yellowfin as a leader in consumer-oriented Business Intelligence, said R abie. Yellowfin and Storyboard support collaborative data-based decision-making, and the communication of BI content, in a truly accessible, unique manner. For further details on the EMA brief, contact EMA here: research.enterprisemanag ement.com/enterprise-it-information-request-form.html For more on Yellowfins collaborative features and functionality, go here: www.yel lowfinbi.com/YFWebsite-Collaborative-Business-Intelligence-100879 About Yellowfin: Yellowfin is a global Business Intelligence (BI) software vendor passionate abou t making BI easy. Yellowfin is headquartered and developed in Melbourne, Austral ia, offering a highly intuitive 100 percent Web-based reporting and analytics so lution. Founded in 2003 in response to the complexity and costs associated with implementing and using traditional BI tools, Yellowfin is a leader in mobile, co llaborative and embeddable BI as well as Location Intelligence and data visualiz ation. For more information, visit www.yellowfinbi.com What is Business Intelligence software? Business Intelligence (BI) refers to a broad range of computer software applicat ions and tools used to report, analyze and present data in a range of formats, t o help businesses identify trends and opportunities, and support fundamental dec ision-making. For further media information, interviews, images or product demonstration, plea se contact: Lachlan James, Communications Manager on +61 03 9090 0454, 0431 835 658 or lachlan.james@yellowfin.bi. For regular updates and news, follow Yellowfin on Twitter (@YellowfinBI), Linked

In (Yellowfin Business Intelligence) or email pr@yellowfin.bi to subscribe to Ye llowfins free e-newsletter. Contact: Lachlan James Yellowfin Level 46, 360 Elizabeth Street Melbourne 3000, VIC +61 0 3 9090 0454 lachlan.james@yellowfin.bi http://www.yellowfinbi.com