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Going Pro: Careers in Sports Management and Marketing

AGENDA: Wednesday, May 8, 2013


5:30 p.m. 6:15 p.m. Main Panel Discussion 6:15 p.m. 7:00 p.m. Two Breakout Panel Sessions (Choice of Interviewing Panel or Internships Panel) 7:00 p.m. 7:30 p.m. Open Networking REMEMBER: Panelists generally are not in a position to make hiring decisions. Please be courteous to our guests as they have volunteered their time to assist you with their experiences and industry insight.

Suggested Networking & Conversations Tips


Tell them who you are: Your major, your year, your internship/job In conversing be an active listener. Look for opportunities to help, or exchange resources, and do so. Dont forget your wonderful smileand say thank you for coming! SOCIAL STARTER QUESTIONS: Do you have family in the Midwest? Being busy at XYZ, what do you do to balance in your off-time? Thanks for coming to the event, do you volunteer to speak often?

PROFESSIONAL QUESTIONS: On the panel, you mentioned ABC, if you could have one do-over

with your career path, what would it be?


If there is such a thing, can you describe an average week in your

role? What does a busy week or season look like?


Are there professional associations you recommend joining? What trends do you see affecting the industry? Can you recommend your favorite blogs, books, or resources you

use to keep on top of industry news?

Andrew Clark, Moderator: Main Panel, and Interviewing Pracces Panel


Andrew Clark is an Adjunct Instructor at DePaul Universitys Driehaus College of Business and teaches Sports Management, Sports Sponsorship Markeng, and the San Diego Sports Consulng Summer Program. Some students in Mr. Clarks classes, including some panelists this evening, have gone on to internships and full-me posions with many top companies and sports organizaons including the NFL, Chicago Cubs, Chicago White Sox, Chicago Bears, Chicago Sports Commission, McDonalds, Ogilvy Acon, Alli Acon Sports, Red Frog Events and Comcast SportsNet. Mr. Clark has over 25 year of experience in sports management and markeng. He is the Execuve Vice President for Scoutware, LLC leading their sales and markeng eorts. He has also directed sports markeng and sponsorship business groups for Edelman Worldwide and Cramer-Krasselt. Mr. Clark began his career as a graduate intern in the DePaul Athlec Department, and spent four years there as Ticket Manager. Prior to teaching at DePaul, Mr. Clark was on the faculty at Loyola University, Chicago and Northern Illinois University. Mr. Clark holds an MBA in markeng from DePaul University and a BS in Finance from Fordham University.

Richard A. Rocco, Ph.D, Internships Panel Moderator


Dr. Richard Rocco is an Assistant Professor at DePaul Universitys Driehaus College of Business. As a full-me, tenure-track faculty member, he teaches markeng and sales classes within the Markeng Department and Center for Sales Leadership at the graduate and undergraduate levels. At DePaul, Dr. Rocco serves as the Faculty President of Beta Gamma Sigma (Delta of Illinois Chapter), Academic Integrity Commiee Student Consultant, and Director of Research for the Center of Sales Leadership. One of his best-known classes is Selling Professional and Collegiate Sports where students gain exposure to the business of sports through hands on sales projects with leading organizaons such as the Chicago Blackhawks and Chicago White Sox. Prior to joining DePaul, Dr. Rocco was a markeng and sales professional for 20 years. In addion to his numerous academic and business publicaons on topics ranging from markeng and sales to sports, including a recent Harvard Business Review arcle on Teaching Sales, he was awarded three U.S. patents. With extensive experience in global business, Dr. Rocco brings a dynamic, real-world perspecve into the classroom supported by mely research and insights from leading organizaons.

NEXT ACTION STEPS: Networking Events and Job Fairs


Sports Marketing & Career Fair Chicago White Sox
Friday, May, 24, 2013 4:30 p.m.-7:00 p.m. U.S. Cellular Field, Upper level concourse Gate 3 333 W 35th St, Chicago, IL 60616 Organizations scheduled to attend: Chicago Sky, Chicago Bears, Chicago Fire, CBS Radio Chicago, Big Ten Network, Chicago Bulls, Chicago White Sox, Schaumburg Boomers, Chicago Bliss, Silver Chalice, Levy Restaurants

Just in Time Job Fair DePaul University Career Center


Tuesday, June 18, 2013 10:00 a.m. - 2:00 p.m. Lincoln Park Campus Student Center, Room 120

Designed exclusively for recent graduates, students and alumni. Recruiters are seeking to fill qualified job, internship, and postgraduate volunteer roles from all majors & experience levels. Dont miss out on the last Job Fair of the Quarter! Register & view the full list of employers at DePaul.Experience

Loop Office: DePaul Center, Suite 9500, (312) 362-8437 Lincoln Park Office: Schmitt Academic Center, Room 192, (773) 325-7431 Website: http://careercenter.depaul.edu

Going Pro: Careers in Sports Management and Marketing


Main Panel Kara Bachman
Chicago Sports Commission Business Development B.S, International Relations, Colgate University M.B.A., International Finance & Sports Management, Loyola University

Internships Panel Kara Kabellis


United States Soccer Federation HR Generalist B.A., Political Science, University of Wisconsin M.A., Lewis University; Clinical Psychology Career Transitions: I was able to work remotely as a Media Relations Associate, so that allowed me to keep my HR Assistant position with Classy Limousine. I was able to explore a new field, PR/Media Relations, and ultimately discovered that I was best suited for Human Resources.

Ryan Carter
NIKE Running and Digital Sports Brand Manager B.A., Journalism, University of North Carolina-Chapel Hill Career Transitions: Moved from fundraising and non-profits into the private sector and had to take a significant step backward in order to then build the experiences necessary in a new field to move into a more leadership-focused position over time.

Sam Morgan
Exact Sports Elite Prospect Camp, Program Manager B.A., Political Science, Minor in Business Administration, DePaul University Career Transitions: It is early in my career, but there are a couple of significant 'life' transitions that have influenced my career path. The first transition involved selecting a major and how I want to position myself for the job search post-graduation. The second major transition came postgraduation when I was deciding whether I wanted to work in a big organization or a small company.

Vanessa Mizel

Girls in the Game Camps and Clinics Manager B.A., Communications, DePaul University Career Transitions: The biggest change I have had is moving from corporate to non-profit. I was in health club management where we targeted a specific community and demographic to non-profit where we have the flexibility to Wahaj Tariq travel and I am actually leading programs and interacting with the youth while National Football League (NFL) Fellow managing. B.S., Business Management, DePaul University

Bryan Robinson
Chicago Cubs Vice President, Human Resources B.S., Human Resource Management, Michigan State M.S., Labor Relations & Human Resources, Michigan State

Interviewing Practices Panel Kim Beauvais


Big Ten Network Vice President, Human Resources & Business Operations B.A., Sports Administration and Sports Marketing, Valparaiso University Career Transitions: In my expanded role, I oversee all business operations strategy and execution and human resource functions as well as management and administration of contracts and travel. I was part of the original management team hired when the network launched in 2007, and have overseen all strategic human resources functions, including executive leadership and talent management programs, during that time. In 2010, BTN was named 24th on Brill Streets Top Chicago companies for Gen Y. The network, now with more than 100 employees, is the only national network with headquarters in Chicago.

Timothy Weaver
ESPN Local Account Manager B.A., Political Science with a minor in Business Administration, DePaul University Certifications: Jacobs & Stone Multichannel Marketing Communications Certificate Program; Building an Effective Marketing Plan Certificate Program; Practical Internet Marketing Certificate Program; CIMA Interactive Marketing Certificate Program; Marketing Communications (IMC) program

Jessica Worley
Chicago Fire Soccer Club Senior Director of Corporate Partnerships B.A., Advertising/Public Relations, Penn State Career Transitions: After being in sports for six years with the Philadelphia Eagles, (and four years in college with Penn State Football) my husband and I moved to Madison, WI while he pursued his MBA at the University of Wisconsin. There wasn't a professional sports team in Madison, so my career took a completely different, but relevant and beneficial path as I worked in the tourism industry. As soon as we relocated to Chicago, I knew that I wanted to pursue a career in sports again, and after considering many opportunities, I chose the Chicago Fire Soccer Club and Major League Soccer.

Stephanie Jensen
Intersport Director of Marketing & Ticket Sales B.A., Communications, Purdue University M.B.A., Integrated Marketing Communications, DePaul University Career Transitions: I stepped out of the sports industry for a few years while working at DePaul in order to work on my MBA (was enrolled in the part-time program, so took classes in the evening while working full-time). My current position allowed me to combine my experience while at the White Sox with the marketing skills/experience I gained during my time at DePaul.

Ashley Beirne
Red Frog Events Partnership Director B.A., Marketing Sales and Leadership & Sports Management, DePaul University Career Transitions: After more than three years at Red Frog Events I have had experience in all aspects of the business. When I started in January 2010, there were a total of four employees; therefore, I had to become a think-onmy-feet, multifaceted, young professional that would give anything a shot. I have had the opportunity to create an entire event merchandise store, race direct 2,500-25,000 people events, build internal broadcast marketing negotiations infrastructure, as well as conduct more than 500 interviews in a HR role, and creating and building up the partnership marketing department. Through all of those role transitions I was able to realize my true passion which is partnership marketing/sponsorship sales.

Loop Office: DePaul Center, Suite 9500, (312) 362-8437 Lincoln Park Office: Schmitt Academic Center, Room 192, (773) 325-7431 Website: http://careercenter.depaul.edu