160 Marketing Ideas To Use In Your Business Now

1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. 24. 25. 26. 27. 28. 29. 30. 31. 32. 33. 34. 35. 36. 37. 38. 39. 40. 41. 42. 43. 44. 45. 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. Create a new product Set up a referral program Do a joint venture with another company Flesh out a new service youre going to offer Prepare a talk for a group youve been invited to share at Set up an affiliate program Run a special promotion Write a book Put on a workshop Order a new web site design Research possible joint venture partners Think about ideas for a new product, service or book Take a look at some colleagues websites and blogs to see what they are up to Daydream about the direction youd like your business to go Brainstorm about your professional and personal goals Write your ezine/newsletter Add new auto-responders to your email series Write blog posts Contribute to online forums and blogs Attend a networking event Write content for your monthly teleseminar Add content to your website Write articles for submission Check your website analytics Communicate with your affiliates Send out press releases Network on social media sites - Facebook and Linked In Schedule your tweets on Twitter Make client visits Sign up for a trade show Establish a prospect follow up system Start an e-mail marketing campaign Get listed in online industry directories Ask for and use client testimonials Sponsor a charity event or local sports team Design and schedule a free teleconference or webinar for your target market Send out a direct mail campaign Set up a reward program to generate referrals Create a unique selling proposition Do a wearable marketing (shirts, hats, bags) giveaway Get out in your community to promote yourself Toot your own horn Consider a direct mail campaign Do some pro bono work Package your products and services Monitor your online reputation Join a professional organisation Promote someone else Start reviewing your website analytics Revamp your business card Develop productive relationships through social media Create a niche specialty Give back Make a point to show your clients you appreciate them Get a vanity (and memorable) business phone number 80. 81. 82. 83. 84. 85. 86. 87. 88. 89. 90. 91. 92. 93. 94. 95. 96. 97. 98. 99. 100. 101. 102. 103. 104. 105. 106. 107. 108. 109. 110. 111. 112. 113. 114. 115. 116. 117. 118. 119. 120. 121. 122. 123. 124. 125. 126. 127. 128. 129. 130. 131. 132. 133. 134. 135. 136. Make a call to a potential customer Record a radio interview Write a short article to promote your workshops Go to a networking event Update your blog Send emails to previous clients to see what theyre up to Check on the internet for any relevant tenders for your business Email an old friend or acquaintance Contact a stale connection Email extended family Call someone you have never talked to Make a congratulations call or note Send a surprise letter Mail a news clipping Social networking Online directory Squidoo expert lens Tag Your website or blog Join/Participate in an online group Talk to a new person in person Contact a reporter or writer Contact an old employer/employee Customer follow-up Call/Email a person you respect Mini announcements Digg your site Flickr fun Personal success email list Did you know? - trivia Instant messaging Text messaging Email a useful link to someone Testimonials Celebrate success Have a get to know you meal Host a dinner party Arrange a networking lunch Publish an article Meet more neighbours Send a press release Give a speech Volunteer Online interview/podcast Conduct a survey Local Government involvement Interview a leader Host your videos on YouTube.com Meet Business neighbours Produce an eBook Nominate an organisation Challenge a colleague to buddy up Podcast show Host a seminar or training session Take up a booth or market stall Organise a group Become a board member Conduct a focus group/roundtable

Copyright 2009 Melanie Wass www.naturalconsulting.com.au/marketing

56. 57. 58. 59. 60. 61. 62. 63. 64. 65. 66. 67. 68. 69. 70. 71. 72. 73. 74. 75. 76. 77. 78. 79.

Offer incentives for referrals Develop personal relationships with your clients Plan a website redesign Spend some time sharpening up your site in terms of SEO Create an elevator pitch Clean up your e-mail signature Start thinking about holiday gifts for your clients Go viral Start a blog for your business Develop a pay-per-click campaign Update your portfolio Upsell when appropriate Look into conferences and networking events to attend Sign up for the Help a Reporter Out (HARO) e-mail list Run a contest and give away a free sample service Get a strategic partnership going with a client or colleague Write and submit a press release Explore affiliate marketing Focus on word of mouth marketing Send out follow-up emails from a networking event Promote on your 404 error pages Run a contest and offer your service as a prize Enter for an award Get yourself a business mentor

137. 138. 139. 140. 141. 142. 143. 144. 145. 146. 147. 148. 149. 150. 151. 152. 153. 154. 155. 156. 157. 158. 159. 160.

Conduct a customer contest Organise a charitable event Web site / blog (development / hosting) Business cards Brochures Promotional items (unless part of a specific campaign) Designer and marketing coaching fees Internet marketing (Google Adwords / Yahoo Search / other sponsored ads / article marketing) Social media marketing Direct mail (printing / postage / list purchases / follow up) Advertising Networking and referrals (memberships in BNI / Chamber of Commerce / Other Groups) Public relations (fees to a specialist) Events (seminars, tele-clinics, etc.) Run a lunch n learn session Send out postcards Send out birthday cards Send out anniversary cards Send out anyday cards Use lumpy mail Run an open house Hold a benefit dinner for a charity Write a column for a magazine or newspaper Hire a Coach whos built a business

What To Do With This List.

Prioritise Pick the Top 10 Ideas You Can Use Now
based on eg most important, lowest cost, highest impact, easiest to implement

Note what you need to do to make each one happen resources

required

Schedule them
when will you start or finish

Pick two that you can kick start right now .. do it

1. 2. 3. 4. 5. 6. 7. 8. 9. 10.

Copyright 2009 Melanie Wass www.naturalconsulting.com.au/marketing