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Exploring the Elements of Design

Book Description
Publication Date: March 9, 2012 | ISBN-10: 1111645485 | ISBN-13: 978-1111645489 | Edition: 3 Designed to prepare readers for success in graphic design, the third edition of EXPLORING THE ELEMENTS OF DESIGN has been completely updated to reflect the very latest in graphic design concepts and contemporary design work. With its straightforward approach and dynamic examples, this richly illustrated full-color book offers clear explanations of the fundamental principles, award-winning examples of professional work, and diagrams that clearly show how these principles operate in successful design solutions. Offering a practical and visual introduction to the world of graphic design, this book provides readers with detailed coverage of design concepts, including color, imagery, creative thinking, and visual-problem solving, as well as an overview of the field of graphic design and related career options. In addition, the third edition includes all-new material on digital media, interactive design, and typography to ensure that readers have all the information needed to work in the ever-changing world of graphic design.

The Graphic Designer's Digital Toolkit


Book Description
Publication Date: August 2, 2010 | ISBN-10: 111113801X | ISBN-13: 978-1111138011 | Edition: 5 Being a successful graphic designer today requires more than knowing the essential features of industry-standard software applications. It also requires an understanding of how to integrate these programs into a seamless whole while producing work that conforms to design principles and client expectations. This fully revised fifth edition of THE GRAPHIC DESIGNER'S DIGITAL TOOLKIT provides comprehensive overview of Macintosh OS X Leopard and Windows 7 operating systems, design fundamentals, and the "Big 3" digital design programs used in the graphics industry today: Adobe Illustrator CS5, Adobe Photoshop CS5, and Adobe InDesign CS5. The book examines the essential features of each, then reveals in practical detail the traditional skills and technology necessary for effective design for print and Web Media. This project-based book features a highly visual introduction to the essential tools and functions of each application from the perspective of the working designer. Readers are then given the hands on opportunity to put what they learn to work by tackling design projects from concept to completion with assignments drawn from the everyday world of professional graphic designers. All files needed for projects and tutorials are found on the accompanying text CD.

Layout Workbook:
Book Description
Publication Date: May 1, 2007 An inspired resource for creating meaningful design, Layout Workbook is one of five volumes in Rockport's series of practical and inspirational books that cover the fundamental areas of graphic design. In this edition, author Kristin Cullen tackles the often perplexing job of nailing down a layout that works. More than a collection of great examples, this book is a valuable resource for students, designers, and creative professionals who seek design understanding and inspiration. The book illuminates the broad category of layout, communicating specifically what it takes to design with excellence. It also addresses the how and why of the creative process. Cullen approaches layout with a series of step-by-step fundamental chapters addressing topics such as design function, inspiration, process, intuition, structure, organization, the interaction of visual elements, typography, and design analysis.

Typography Workbook: A Real-World Guide to Using Type in Graphic Design


Book Description
Publication Date: November 1, 2006 New in paperback, The Typography Workbook provides an at-a-glance reference book for designers on all aspects of type.

The book is part of Rockport's popular Workbook series of practical and inspirational workbooks that cover all the fundamental areas of the graphic design business. This book presents an abundance of information on type - the cornerstone of graphic design - succinctly and to the point, so that designers can get the information they need quickly and easily. Whereas many other books on type are either very technical or showcase oriented, this book offers ideas and inspiration through hundreds of real-life projects showing successful, well-crafted usage of type. The book also offers a variety of other content, including choosing fonts, sizes, and colors; incorporating text and illustrations; avoiding common mistakes in text usage; and teaching rules by which to live (and work) by.

Before & After: How to Design Cool Stuff


Book Description
Publication Date: November 21, 2009 | ISBN-10: 0321580125 | ISBN-13: 978-0321580122 | Edition: 1 Before and After magazine's focus on clarity, simplicity, and elegance has won it legions of fans--fans who will welcome this second volume of the definitive Before and After Page Design by John McWade. Truly an icon of the graphic design community, his insistence on approaching design not as mere decoration but as an essential form of communication is vividly apparent in this cohesive primer on page design and layout. And you could not hope for a better, more qualified teacher. McWade shows readers how to arrange and present information using today's powerful graphics tools. Readers will learn how to design single-page and multi-page documents, brochures, and ads; why one typeface works better than another; and much more. Best of all, they'll discover how to think visually transforming the images in their heads into something that communicates effectively on the page.

Before & After Page Design


Book Description
Publication Date: December 20, 2003 | ISBN-10: 020179537X | ISBN-13: 978-0201795370

Before and After magazine's focus on clarity and simplicity and its insistence on approaching design not as mere decoration but as an essential form of communication have won it legions of fans. If you're among them, you'll welcome the first book from B and A's founder and publisher. John McWade walks his own talk, bringing you a beautifully clear, cohesive, and elegant primer on page design. You'll learn by example how to design single-page and multi-page publications, brochures, and advertisements, applying the principles design professionals live by. You'll also learn how to choose the right font for your project, why one typeface works better than another, and lots more. Best of all, you'll discover how to think visually--transforming the images in your head into documents that communicate effectively on the page.

Color Index 2: Over 1500 New Color Combinations. For Print and Web Media. CMYK and RGB Formulas
Book Description
Publication Date: December 12, 2007

A new take on color combinations!


Color Index 2 contains hundreds of different color combinations, each with an accurate formula for both print and web use. You'll easily find the best colors for your piece with chapters organized by dominant hue, and with unique expansion palettessets of four related hues arranged from dark to lightthat allow you to explore even more color combinations for limitless possibilities. Designers, illustrators, photographers and fine artists alike will find this book an indispensable tool when it comes to finding color-related ideas and solutions. A companion to its best-selling predecessor, Color Index 2 offers even more colors and fresh new combinations of colors, making it easier than ever to create harmonious palettes for whatever project you're working on!

Layout Essentials: 100 Design Principles for Using Grids (Essential Design Handbooks)
Book Description
Publication Date: June 1, 2011 | Series: Essential Design Handbooks Adhering to certain layout and grids standards and principles is important for any job from brochures, to annual reports, to posters, to websites, to publications. However, knowing how to bend the rules and make certain grids work for the job at hand takes skill.

This book outlines and demonstrates basic layout/grid guidelines and rules through 100 entries including choosing a typeface, striving for rhythm and balance with type, combining typefaces, using special characters and kerning and legibility. These essentials of grid design are critical to the success of any job.

Typography Essentials: 100 Design Principles for Working with Type


Book Description
Publication Date: September 1, 2011 Typography Essentials is a practical, hands-on resource to distill, organize, and compartmentalize-but not to oversimplify-the many complex issues surrounding the effective use of typography. It is for designers of every medium in which type plays a major role. A deep understanding of letterforms and knowledge of the effective use of letterforms can only be obtained with constant observation and experimentation; it evolves over a lifetime of design practice and study. This book is intended to advance the progress of designers seeking to deepen their typographic expertise; it is organized and designed to make the process enjoyable and entertaining, as well as instructional.This book is divided into four easy-to-use sections: The Letter, The Word, The Paragraph, and The Page. Each of the 100 principles has an explanation and examples representing the principle in action.

Sketchbook: Conceptual Drawings from the World's Most Influential Designers


Book Description
Publication Date: May 1, 2009

This book explores influential designers sketchbooks as a truer reflection of a designers thought processes, preoccupations, and problem-solving strategies than can be had by simply viewing finished projects. Highly personal and idiosyncratic, sketchbooks offer an arena for unstructured exploration, a space free from all budgetary and client constraints. Visually arresting objects in their own right, this book aims to elevate sketches from mere ephemera to important documents where the reader can glean valuable insight into the creative process, and apply it to their own practices. Featured designers include Ralph Caplan, Nigel Holmes, Chris Bigg, Eva Jiricna, Jason Munn, Gary Baseman, Marian Bantjes, and many others.

Creative Advertising, New Edition


Book Description
Publication Date: June 23, 2008

"More than just a nice-to-look-at, easy-to-flip-through book...Pricken has loftier goalsnamely, to transform readers into top creatives by introducing them to a variety of techniques and ideas." Adweek
Unraveling the creative process behind some of the most effective campaigns of recent years, Mario Pricken showcases over two hundred examples of international advertising from a wide range of media, including magazines, billboards, television, movies, and the Internet. Each chapter highlights different practical methods for creating innovative and unforgettable ads, with award-winning work from some of the most influential names in the industry. This second edition includes a completely revised and updated introductory chapter plus dozens of new examples that demonstrate a fascinating range of approaches. 450+ illustrations, 280 in color

Design Matters: An Essential Primer-Brochures, Logos, Packaging, Portfolios


Book Description
Publication Date: October 1, 2011

The design bar is at an all-time high for those brave enough to participate in the industry. Today's designers must be clear on all the steps necessary to create work that stands out in an increasingly competitive marketplace. Unfortunately, most design books only focus on type, color, and layout issues. The Design Matters series takes a more in-depth approach, allowing designers to learn not only how to create work that is aesthetically appealing, but also strategy-driven and smart. This compilation features the best of the Design Matters series, indispensable guides to design, in one handy volume. Design Matters focuses on developing, creating and implementing brochure designs, logo designs, packaging, and portfolios. The compendium includes all the essential information needed to execute strong designs in concert with beautiful and well-crafted examples, so that designers can successfully hit the mark every time.

The Best of Brochure Design 11


Book Description
Publication Date: October 1, 2010 | Series: Best of Brochure Design (Book 11) Brochure design is a perennial in the world of marketing and graphic design, yet it can be challenging to execute successfull y. This collection of the worlds best brochure design offers hundreds of ideas, pages of inspiration, and armloads of advice for professional graphic designers and students alike. Using a clean, unfussy presentation, this book is a highly visual collection of ideas for everything from choosing type to photo treatments, and eve rything in between. Rockports Best of Brochure Design series is a best seller the world over.

Sketch Book for the Artist


Book Description
Publication Date: June 29, 2009 Sketch Book for the Artist takes its journey of investigation beyond the shores of Fine Art, covering a wide range of themes from portraits to plant studies and still life, and showing how to tackle each subject in a variety of different ways. From quick pencil sketches to fully finished color studies, the author uses "drawing classes" throughout the book to skillfully demonstrate each technique. Alongside drawings by famous Masters, the book uses the artist's drawing book as the center of its investigation, examining attitudes and demonstrating techniques that will excite the imagination and enhance the skills of the reader.

Perspective Made Easy (Dover Art Instruction)


Book Description
Publication Date: January 19, 1999 | Series: Dover Art Instruction Perspective is easy; yet, surprisingly few artists know the simple rules that make it so. Now they can remedy that situation with this step-by-step book, the first devoted entirely to clarifying the laws of perspective. Using over 250 simple line drawings, the author leads the reader through every important concept. 256 illustrations.

Keys to Drawing
Book Description
Publication Date: August 15, 1990

Anyone who can hold a pencil can learn to draw.


In this book, Bert Dodson shares his complete drawing systemfifty-five "keys" that you can use to render any subject with confidence, even if you're a beginner. These keys, along with dozens of practice exercises, will help you draw like an artist in no time. You'll learn how to:

Restore, focus, map, and intensify Free your hand action, then learn to control it Convey the illusions of light, depth, and texture Stimulate your imagination through "creative play"

How to Draw What You See (Practical Art Books)


Book Description
Release Date: September 1, 1996 | Series: Practical Art Books When it was originally published in 1970, How to Draw What You See zoomed to the top of Watson-Guptills best-seller listand it has remained there ever since. I believe that you must be able to draw things as you see themrealistically, wrote Rudy de Reyna in his introduction. Today, generations of artists have learned to draw what they see, to truly capture the world around them, using de Reynas methods. How to Draw What You See shows artists how to recognize the basic shape of an object cube, cylinder, cone, or sphereand use that shape to draw the object, no matter how much detail it contains.

Drawing the Head and Hands


Book Description
Release Date: October 25, 2011 The illustrator Andrew Loomis (1892-1959) is revered amongst artists - including the great American painter Norman Rockwell and comics superstar Alex Ross - for his mastery of figure drawing and clean, Realist style. His hugely influential series of art instruction books have never been bettered. Drawing the Head and Hands is the second in Titan's programme of facsimile editions, returning these classic titles to print for the first time in decades.

Fun With A Pencil


Book Description
Release Date: April 2, 2013 Andrew Loomis (1892-1959) is revered amongst artists - including comics superstar Alex Ross - for his mastery of drawing. His first book, Fun With a Pencil, published in 1939 is a wonderfully crafted and engaging introduction to drawing, cartooning, and capturing the essence of a subject all while having fun. With delightful step-by-step instruction from Professor Blook, Loomis's charming alter ego on the page.

Islamic Calligraphy
Book Description
Publication Date: December 26, 2008 | ISBN-10: 0748635408 | ISBN-13: 978-0748635405

'Sheila S. Blair is a seasoned author with an excellent track record in publishing both specialised and general books on Islamic art. Indeed she is an undisputed star in her field.' - Professor Robert Hillenbrand, University of Edinburgh 'I can think of no one more qualified to produce such a volume She is a recognised and highly -regarded expert in the field..' - Professor W. M. Thackston, Harvard University This stunning book is an important contribution to a key area of non-western art, being the first reference work on art of beautiful writing in Arabic script. The extensive use of writing is a hallmark of Islamic civilization. Calligraphy, the art of beautiful writing, became one of the main methods of artistic expression from the seventh century to the present in almost all regions from the far Maghrib, or Islamic West, to India and beyond. Arabic script was adopted for other languages from Persian and Turkish to Kanembu and Malay. Sheila Blair's groundbreaking book explains this art form to modern readers and shows them how to identify, understand and appreciate its varied styles and modes. The book is designed to offer a standardized terminology for identifying and describing various styles of Islamic calligraphy, and to help Westerners appreciate why calligraphy has long been so important in Islamic civilization. The argument is enhanced by the inclusion of more than 150 colour illustrations, as well as over 100 black-andwhite details that highlight the salient features of the individual scripts and hands. Examples are chosen from dated or datable examples with secure provenance, for the problem of forgeries and copies (both medieval and modern) is rampant. The illustrations are accompanied by detailed analyses telling the reader what to look for in determining both style and quality of script. This beautiful book is an ideal reference for anyone with an interest in Islamic art. Winner of the British-Kuwait Friendship Society Prize 2007.

Arabic Calligraphy [Paperback]


Mustafa Ja'far (Author)

Book Description
Publication Date: January 21, 2002

The first stroke-by-stroke guide ever produced for learning to write Naskh, one of the six major cursive Arabic scripts. Its origins can be traced back to the late eighth century AD and it is still in use today, over 1300 years later. The Ottoman Turks considered Naskh the script most suited for copying the Qur'an and today more Qur'ans are copied in Naskh throughout the Islamic world than in all other Arabic scripts combined. This introductory workbook makes it possible for everyone to learn and enjoy the beauty of Arabic calligraphy. Based on his experience of running workshops and demonstrations at The British Museum and other cultural institutions around the UK, Mustafa Ja'far has created an easy-to-follow, teach-yourself guide.

Arabic Graffiti [Hardcover]


Don Stone Karl (Author), Pascal Zoghbi (Author)

Book Description
Publication Date: April 15, 2011 Without regional borders or constraints, 'Arabic Graffiti' references the use of Arabic script in urban context. It showcases artists, graffiti writers and typographers from the Middle East and around the world who merge Arabic script and calligraphy styles with the art of graffiti writing, street art and urban culture. The project offers many different, diverging and at times contradicting ideas and approaches to treating this sensitive tradition with contemporary vision. To accompany a visual assortment of styles, the book will include several crossover topics, such as classical and contemporary calligraphy, Arabic typography, political graffiti and street art. Curated and authored by Lebanese typographer Pascal Zoghbi and Don M. Zaza aka Stone (Cubabrasil, From Here to Fame Publishing), 'Arabic Graffiti' also features essays by various writers and artists working in this field.

Islamic Geometric Patterns (Book & CD Rom) [Paperback]


Eric Broug (Author)

Book Description
Publication Date: June 1, 2008 | Series: Book & CD Rom

Clear diagrams and a detailed explanatory text: an inspirational guide for craftspeople and artists everywhere. Includes a CD-ROM.
The marvels of Islamic patternsthe most recognizable visual expression of Islamic art and architecture are not just a beautiful accident. The ancient practitioners of this craft used traditional methods of measurement to create dazzling geometric compositions, often based on the repetition of a single pattern. The results are magnificent in their beauty and awe-inspiring in their execution. Now, with the aid of this book, everyone can learn how to master this ancient art and create their own intricate patterns or recreate classic examples. All one needs are a pencil, a ruler, a compass, and a steady hand. First, technical tips demonstrate the basics: how to draw a square, hexagon, or pentagon. This is followed by some of the best examples of geometric patterns from around the world, arranged into three levels of complexity, with careful, step-by-step instructions. The book features geometric patterns from some of the most famous and beautiful Islamic architecture and art, including: La Mezquita, Cordoba; Capella Palatina, Sicily; Mustansiriya Madrasa, Baghdad; Umayyad Mosque, Damascus; Mosque of al-Salih Tala'I, Cairo; The Koran of Rashid al-Din. Over 290 illustrations

The Digital Photography Book, Part 4 [Paperback]


Scott Kelby (Author)

Book Description
Publication Date: March 6, 2012 | ISBN-10: 0321773020 | ISBN-13: 978-0321773029 | Edition: 1 Scott Kelby, author of The Digital Photography Book (the best-selling digital photography book of all time), is back with another follow-up to his smash best-seller, with an entirely new book that picks up right where volume 3 left off. It's even more of that "Ah ha, so that' s how they do it," straight-to-the-point, skip-the-techno-jargon stuff people can really use today, and that made volume 1 the world's best-selling book on digital photography. This book truly has a brilliant premise, and here's how Scott describes it: "If you and I were out on a shoot and you asked me, 'Hey Scott, I want the light for this portrait to look really soft and flattering. How far back should I put this softbox?' I wouldn't give you a lecture about lighting ratios, or flash modifiers. In real life, I'd just turn to you and say, 'Move it in as close to your subject as you possibly can, without it actually showing up in the shot.' Well, that's what this book is all about: you and I out shooting where I answer questions, give you advice, and share the secrets I've learned, just like I would with a friend--without all the technical explanations and techie photo speak." Each page covers a single concept on how to make your photography better. Every time you turn the page, you'll learn another pro

setting, tool, or trick to transform your work from snapshots into gallery prints. If you're tired of taking shots that look "okay," and if you're tired of looking in photography magazines and thinking, "Why don't my shots look like that?" then this is the book for you. This isn't a book of theory, full of confusing jargon and detailed concepts. This is a book on which button to push, which setting to use, and when to use it. With another 200 of the most closely guarded photographic "tricks of the trade," this book gets you shooting dramatically better-looking, sharper, more colorful, more professional-looking photos every time.

Advertising by Design: Generating and Designing Creative Ideas Across Media[Paperback]


Robin Landa (Author)

Book Description
Publication Date: October 12, 2010 | ISBN-10: 0470362685 | ISBN-13: 978-0470362686 | Edition: 2 Don't miss the new updated edition of the complete guide to the creative processes behind successful advertising design.

The second edition of Advertising by Design has been developed and greatly expanded. Sill the most comprehensive text on creative concept generation and designing for advertising, the book includes a number of features that make it an effective tool for instructors, students, or anyone interested in this field. This includes a practical approach to generating and designing creative integrated-media advertising for brands, organizations, and causes that encompasses brand-building through engagement, community building, added value, and entertainment. Fully supplemented with interviews from esteemed creative directors, along with real-world examples, Advertising by Design is both a perfect text for courses that incorporate advertising concepts and design, and a valuable reference for anyone interested in the creative side of advertising. "While the blank piece of paper is exciting, it can also be a very scary place. Robin Landa has created a valuable tool for jump-starting the creative process across all platforms. This book is a must-read for beginners and seasoned veterans." -- Paul Renner, EVP Group Creative Director, Arnold Worldwide, Boston "This is still the quintessential, step-by-step textbook for anyone interested in learning or teaching the fundamentals of advertising." -- Alan Rado, IADT/Harrington College of Design "The most enlightening textbook on advertising I've ever seen. A must-read for any student of the ad biz." -- Drew Neisser, CEO, Renegade "So perfect for a creative strategist, transformational world. Very few books get it right about the evolution of creative. This one does, from strategy to storytelling to multiple media solutions. And it's still all about doing beautiful work." -- Deborah Morrison, Chambers Distinguished Professor of Advertising, University of Oregon

Space Art: How to Draw and Paint Planets, Moons, and Landscapes of Alien Worlds [Bargain Price] [Paperback]
Michael Carroll (Author)

Book Description
Release Date: July 10, 2007 Space... the final art frontier... What is it like to walk through an alien world? Artists have been imagining otherworldly landscapes for hundreds of yearsbut only in the past few decades have we started to see what other planets and moons really look like. These exciting scientific discoveries have led to ever more "realistic" space art. Space Art shows artists how to capture and create these partly real, partly imagined vistas by combining the latest facts with traditional landscape drawing. Put the two together and the results are memorable, dreamlike, haunting. Author Michael Carroll, one of the country's most distinguished astronomical artists, explains how to use washes and texturing, how to paint water and ice, rocks and geological formations, craters and alien skies. Linear and atmospheric perspective, color, composition, color, value, and shading are also covered as they relate to showing otherworldly landscapes. Fourteen paintings, building in complexity, are presented step-by-step, accompanied by NASA photos and the authors own photos of mysterious landscapes closer to home: Death Valley, Iceland, Alaska. For everyone who has ever wanted to travel to far-off worlds... or just show what theyre imagining... Space Art is a rocket to the stars.

Planning and Managing a Corporate Event [Paperback]


Karen Lindsey (Author)

Book Description
Publication Date: May 27, 2011 Includes the Ultimate Tick List, A-Z Survival Guide, 50 Top Tips and Useful Contacts. This book provides comprehensive and expert guidance on planning and managing a corporate event. It is written as a support text for students studying event management and to provide a practical guide for aspiring event organisers along with administrators, secretaries and personal assistants who are required to organise events as part of their job role. Within this book and its numerous check lists you will discover how to: become a proficient event organiser and consistently achieve excellent results with the least amount of fuss, stress and worry consider the step-by-step process from beginning to end for a wide range of events including conferences, award ceremonies, parties, team building, activities, family fun days and press and product launches. - deliberate all aspects of an event including the event brief, location, costing, theming and logistics - apply Health & Safety standards without the headache and take Sustainability measures in your stride - competently manage the event on site including tips on what to do when things don't go to plan - avoid time-consuming and frustrating pitfalls.

1000 Ideas by 100 Graphic Designers [Paperback]


Matteo Cossu (Author)

Book Description
Publication Date: November 15, 2009 | Series: 1000 1000 Ideas by 100 Graphic Designers showcases work from a selection of todays best designers while providing precious tips to the graphic design enthusiast. The book delivers a behind-the-scenes depiction of every project, providing a virtual instruction manual to the finished project and its creative, productive, and organizational framework. The 1000 suggestions vary in form and function, from the theoretical to the practical, giving insights on new materials, techniques, and tools.

Digital Media Primer [Paperback]


Yue-Ling Wong (Author)

Book Description
Publication Date: August 13, 2008 | ISBN-10: 0132239442 | ISBN-13: 978-0132239448 | Edition: 1

This book provides a strong universal foundation in the core concepts and practice that are applicable in digital media. For a more in-depth look at digital media, the series includes two other books which each take either a technical or artistic perspective. The book covers the essentials of digital media digital imaging, video, audio, and multimedia authoring. Analogies drawn from everyday life are used to explain abstract concepts. Software-specific videos show how to use popular digital media applications. For anyone interested in learning the basics of digital media.

Storyboarding: Turning Script to Motion (Digital Filmmaker Series) [Paperback]


Stephanie Torta (Author), Vladimir Minuty (Author)

Book Description
Publication Date: May 2, 2011 This text is designed to demonstrate the process of converting static images to an effective animation of characters and effects. Unlike many of its competitors, Storyboarding uses the accompanying DVD to show the storyboards in conjunction with a final short film and script. The text and tutorial disc take an in-depth view on the step-by-step process for developing characters, scenes, camera angles through the full production of a finished project. The book includes numerous techniques for analyzing scripts, provides a comprehensive look at the various types of storyboards, and covers methods used in both film-making and video game storyboards.Features Uses the companion DVD with an original short film, Overtime, to demonstrate the storyboards in conjunction with the script Includes a comprehensive glossary of key terms used in the film industry Loaded with projects, figures, tips, and interviews that offer practical advice Includes in-text commentaries on the storyboards by both the director and artist Instructors solutions to exercises, Microsoft PP slides for use as a textbook. Brief Table of Contents : Introduction to Storyboarding. Types of Storyboarding. The Terminology. New Technology and Practices in Storyboarding. The Project Introduction. Analyzing the Script. Drawing the Boards. Production. Conclusion and References. About the Accompanying DVD Project.

The Art of the Storyboard: Storyboarding for Film, TV, and Animation [Paperback]
John Hart (Author)

Book Description
Publication Date: January 4, 1999 | ISBN-10: 0240803299 | ISBN-13: 978-0240803296 | Edition: 1

The Art of the Storyboard shows beginners how to conceptualize and render the drawings that will communicate continuity to the cinematographer, set designer, and special effects supervisor, or to create the skeletal outline around which an animated program is developed. Using sketches of shots from classic films, from silents to the present, The Art of the Storyboard covers the history and evolution of this craft and discusses the essentials of translating one's vision onto paper, from the rough sketch to the finished storyboard. Over 100 illustrations from the author's and other storyboard artists' work illuminate the text throughout. Exercises at the end of each chapter help students to develop essential drawing and visualizing skills. The Art of the Storyboard teaches basic drawing techniques and illustrates the use of perspective, light and shade, and depth of field needed in order to render the human figure in motion. In this book students are introduced to essential components of storyboarding, such as framing, placement of figures, and use of camera angles

Digital Modeling [Paperback]


William Vaughan (Author)

Book Description
Publication Date: January 2, 2012 | ISBN-10: 0321700899 | ISBN-13: 978-0321700896 | Edition: 1 Professional modeling is the foundation of every aspect of the 3D production pipeline and is essential to the success of any 3D computer graphics project. [digital] Modeling is unlike any other modeling book youve seenit gets to the core of what it takes to create efficient production-ready models and demystifies the process of producing realistic and jaw-dropping graphics. Taking a software-neutral approach, it teaches you the essential skills and concepts that you can apply to modeling in any industry 3D software, such as 3ds Max, LightWave 3D, Maya, Modo, Silo, XSI, ZBrush and other leading programs. Modelers, animators, texture artists, and technical directors can all benefit from the valuable information covered in this jam-packed guide containing years of industry knowledge. Simply put, if you work in 3D, you must have this book. In this inspiring and informative guide to modeling, industry veteran William Vaughan teaches you how to:

Master modeling techniques to produce professional results in any 3D application Use the tools of a professional digital modeler Control your models polygon-count as well as polygon-flow Create both organic and hard surface models Understand a modelers role in a production environment Gain the knowledge to land a job in the industry as a digital modeler Model using specific tools such as LightWave and 3ds Max in over 6 hours of video training on the accompanying DVD And much more!

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