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9/5/2009

BMA LEADERSHIP AND ORGANIZATIONAL BEHAVIOR

PERSONALITY AND VALUE | SUSHIL KUMAR


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CONTENT

INTRODUCTION……………………………... 03

EXECUTIVE SUMMARY…………………….. 04

LITERATURE REVIEW……………………… 05

KEY FINDING, DISCUSSION AND ANALYSIS06

PERSONAL REFLECT EVOLUTION………... 06

CONCLUSION AND RECOMMEND ACTION 07

REFERENCES ………………………………… 07
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What is a place of “VALUE” in retail sector for an individual?

Introduction

When people think like as a normal human being, it’s okay that people can easily handle any

situation. But in imaginary life it’s true and one thing is more interesting is that everything is

possible in imaginary situation. But in real life it is totally different. We generally think when a

situation comes. And that time our mind starts working. In fact it’s a natural climate of every

human being. How our behavior, personality and our attitude shows it depends on situation.

Around world billions of people and we can’t compare them. Everyone has a different mind and

different way of thinking and different attitude, personality, perception and the “VALUE”.

Billions of people working in a same planet but everyone are different from each other. Suppose

a man who is a manager of KFC in Athens has different perception, personality and “VALUE”.

And same KFC manager in Tokyo has different perception, attitude and “VALUE”.

While we talk about organizational behavior then our mind only strikes on perception, attitude,

individual behavior, personality and “VALUE”. And if we don’t have solid command in this

thing how an organization will grow? An organization do –only business and business means a

sweet communication and in direct meaning “SELL OUR SELF”. In an organization behavior

how “VALUE” is important and this is related to our life and which is very essential for

organization behavior.”VALUE” when we use this word- a solid figures comes up in our mind.

May be it may be negative or positive but a strong and weighted figure comes up. “VALUE” is

not a numerical digit that we can count easily it is measure by perception. And it affects an
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individual by long practical experience. “VALUE”s represents basic convictions that a specific

mode of conduct or end state or existence is personally or socially preferable to an opposite or

converse mode of conduct or end-state of existence. They contain a judgment element in that

they carry an individual’s ideas as to what is right, good or desirable. “VALUE”s has both

content and intensity attributes.

Executive summary

Retail sector is the fastest growing sector in this world. And it is defined as the retail sector is a

market where there is organized methodology for the sale of goods. This sector is covering

highest consumer power and fantastic growth in business. Presently I am doing MBA and I am

choosing international business for my future. After MBA I would like to work in retail sector.

Only higher marks is not enough for a job and after getting job I cannot lift up my company if I

do not have knowledge of “VALUE” and other personality related skills. The main thing is that

how I am responsible for my work. With responsibility goes authority to direct and take the

necessary action to ensure success called responsibilities.

I want target myself in retail industry because my “VALUE”s are identical in retail industry. I

know the practical meaning of responsibilities. My “VALUE” shows that how I am responsible

for my work. For any sector like retail, automobile, tourism etc. shows high definition of

business. But how this sector is growing so fast and making good money and giving customers

satisfaction. But who is behind of this success who is taking all responsibilities. Obviously a

human being and responsibilities comes from natural behavior and it cannot be artificial.

Customer behavior, customer responsibilities and customer satisfaction is a process of making an

organization successful. If I work as a manager in any retail sector I have to be broad minded and
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my “VALUE” should connect with mature understanding. I am in the stage of mature

understanding knowledge and my mind is knocking door to open it.

This knowledge is not gifted by God and it takes long time to gain it. This thing is very important

for consumer satisfaction. Ambitious is an organized process that has been effectively used by a

wide range of industries to achieve their continuous improvement goals and governments

agencies to better manage their limited construction budgets. The success of this process is due

to its ability to identify opportunities to remove unnecessary factors from facilities, products and

services while assuring that quality, reliability, performance, and other critical factors meet or

exceed the customer’s expectations.

Literature review

Indian retail market, India tops the AT Kearney's annual Global Retail Development Index

(GRDI) for the third consecutive year, maintaining its position as the most attractive market for

retail investment. The Indian retail market, which is the fifth largest retail destination globally,

according to industry estimates is estimated to grow from the US$ 330 billion in 2007 to US$

427 billion by 2010 and US$ 637 billion by 2015. Subsequently, organized retail is likely to

increase its share in the total retail market to 22 per cent by 2010.Wow how this sector is

growing and making more profit rather than other business due to VALUE of the company.

“An instrumental value is a goal that can be decided on a daily basis. It is a short-term goal and
is transitional”. (Cirillo. A, 2007)

“Desirable and state of existence, the goals that a person would like to achieve during his/her

lifetime”. (Robbins & Judge, 2007). VALUE help us in achieving goals that we aim for.
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Personality means “The sum total of ways in which an individual reacts and interacts with
others.” (Robbins & Sanghi. 2005)

“The real challenge is to manage human resources as effectively as possible in order to attain
world- class performance.” (Hughes, Ginnett & Curphy. 2007)

Key finding, discussion and analysis

Today, the successful organization to competitive advantages in the businesses is more depend on

the VALUE that applied in the organization. The key VALUE that organizations tend to

subscribe are such as individual-collectivism, power distance, achievement-nurturing and the

several key VALUE.

Above mentioned all information is related to “VALUE” of the individual. How an individual

can lift up their knowledge in retail sector and make organization successful. Instrumental

“VALUE” describes the terminal “VALUE”. An individual can take responsibilities in retail

sector. As above data is showing that retail sector is diamond mines of business. But it depends

upon organization that how an organization delivers their communication in business.

Customer’s satisfaction, job responsibilities is inter-related to each other in retail sector.

Personal reflect evolution

In our life it is not easy to learn “VALUE”s easily and it comes day-by-day. In our life

“VALUE”s are very important. I was very afraid when I was studying leadership and

organizational behavior. You I was thinking that these things I have and why we will study this.

Now I am 100% sure that what is the meaning of “VALUE”s in our life. In future I want run an

own company and through this, surly I will succeed. To understand a person and identifying his/her

(it’s in case of an organization as virtual human being) behavior one should understand the values which
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driving him/her/it. After identifying the most important step is to analyze and compare to find out how

much you and the organization are compatible. How your values can be helpful to the organization and

vice versa. One should be able to retain his/her values, apply them practically and able to learn new

values too.

Conclusion and recommend action

In the present life, life is not easy. We have lots of stress of work and study. And competition is

increasing day by day. And it is not easy to handle people. Retail sector is one of the fastest

growing sectors and it’s a demand increasing day-by-day. We have to understand the knowledge

of terminal and instrumental “VALUE”. In this world having a lots of fast running business and

some are successful and some are not. And the way success is only personality, “VALUE” and

perception. These are the human being internal factor and it shows quality of people. So working

in retail sector is very easy if we have mature knowledge of “VALUE”. And I found my

“VALUE” in ambitious, open minded which is completely attached with wisdom and pleasure.

References

Luthans, F. (2005). Organizational behaviour (10th ed.) Singapore: Mc Graw Hill

Levy, M. & Weitz, B. A. (2006) Retail Management (5th ed.) New Delhi: Tata Mc Graw Hill

Newman, A. & Cullen, P. (2007) Retailing: Environment & Operations. New Delhi: Thomson

Newman, A. & Cullen, P. (2007) Retailing: Environment & Operations. New Delhi: Thomson
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