2013, February

Triumph Asia Newsletter is welcome

Newsletter #1

Rome is not so far now: Triumph Asia presents Imperial Rome Natuzzi: When Italian Design meets Chinese Design Eni Versalis regional office opening in Shanghai Festival Italiano and ItalyInnova in Suzhou: thank you all! Italian Delicatesse in Shanghai Not only shoes: Milano Unica second edition in Shanghai The MICAMShanghai Official Launch in Asia Invest in the Italian Real Estate: World Capital events in Shanghai & Beijing

A new way to know better Triumph Asia

Triumph Asia wants to start this 2013 with a surprise to all its clients. Every three months you will receive our newsletter in order to be updated about our events and activities. Triumph Asia is growing inside the Chinese market and it also opening its experience to different kind of events and services. Thanks to this new tool we let our clients and potential ones know more about who we are and how we work. Experience, knowledge, creativity, energy and a team ready to satisfy your needs. Moreover you can find all the events and services in our corporate website www.triumphasia.com.cn.

Rome is not so far now: Triumph Asia presents in Asia Imperial Rome
On the 20 of January, at the Jilin Provincial Museum, was held the grand opening of the first international exhibition A Splendid Time The Heritage of Imperial Rome. The exhibition is hosted by Jilin Provincial Museum and supported by the SACH of the PRC, Italys Ministry of Cultural Heritage and the Tuscany Regional Bureau of Cultural Heritage. After achieved its great success in Wuhan, Hubei Provincial Museum, with more than 355,000 visitors, A Splendid Time The Heritage of Imperial Rome continues its China tour in Jilin Province; presented for the first time to China by Triumph Asia in partnership with Contemporanea Progetti and with the patronage of the Italian Institute of Culture of Beijing. The exhibition represents a prominent cultural event of international scope, unique in its kind, a collaboration between Chi-

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nese and Italian Governments with the aim of strengthening cultural bonds between the two countries that meets the growing interest of China towards European and Italian cultures. The exhibition will be open till 30 November 2013, after Wuhan and Changchun, it will be reaching the cities of Taipei and XiAn. There are a total of 300 cultural relics on display, courtesy of the National Archaeological Museum of Florence and Siena in Tuscany. The

pieces of art are grouped into six main categories: statues, coins, pottery, glassware, bronze implements and jewels. Most of the exhibits date from the first century BC to the mid third century AD, the peak of the Roman Empire, and relate to the cultural heritage of the Empire.

2013, February

Natuzzi: When Italian Design meets Chinese Design

After the great event in Beijing, on October 2012, Triumph Asia developed the concept of Natuzzi Showroom re-opening in Suzhou with an event called: When Italian Design meets Chinese Design. The key point of this event was to transmit the inspiration and value of Natuzzi in China. At the event was present Mr. Natuzzi who enjoyed all the different performances. Guests were entertained with dancers performing on Natuzzi chairs and a holography video that was showing moments of Beijing Natuzzi Event in October 2011. As special performance, a Chinese famous calligrapher designed with his skills the encountering of Chinese design and Italian one as symbol of Natuzzi in China.

Eni Versalis regional office opening in Shanghai

The new office, inaugurated by Versalis CEO, Daniele Ferrari, on September 2012, will house the operations of two newly established companies, wholly owned by Versalis: Eni Chemicals Trading (Shanghai) and Versalis Pacific Trading (Shanghai). These two companies are designed for direct operation in China, Taiwan, South Korea, Japan, Australia, India, Singapore, Malaysia, Thailand, Indonesia, Sri Lanka, the Philippines, Vietnam, Pakistan and Bangladesh. Triumph Asia organized the opening of the office and the press conference in order to give media visibility to this important step toward Asia.

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Festival Italiano and ItalyInnova in Suzhou: thank you all!

After the great success in 2011, FESTIVAL ITALIANO 2012 came to the Suzhou Amusement Park with its second edition that this year registered over 15.000 visitors, 65 sponsoring companies, 500 employees taking part to the Family day`s activities and over 50 performances hosted on the main stage, for two days long. Festival Italiano, organized by Triumph Asia and Suzhou Working Group, gave again to the sponsoring companies the opportunity to showcase with their products and service the best of the Italian culture and Italian lifestyle and to the excited visitors the opportunity to experience this in the largest Italian event in China. In the same frame of the Festival, Triumph Asia and the Suzhou Working Group presented the first edition of Italyinnova, the first conference on the Green & Sustainable Construction technologies in Suzhou. This forum, a new label of business seminar serials, born to present and promote green industrial innovation and technologies in China, among other interesting topics and to promote Chinese-European business opportunities. The conference saw the participation of 11 speakers from institutions and companies, the attendance of over 100 persons with 60 enterprises represented and the support of 8 major sponsors among which Ariston, Omegazeta, Climaveneta, Tuv Rheinland, Archinapsi and Bank of China. Both events were patronized by all the major Italian and European institutions in China among which the Italian Consulate in Shanghai, ICE, Italian Chamber of Commerce, European Chamber of Commerce Nanjing and Dusa.

Milano Unica second edition in Shanghai

The huge spaces of the New International Expo Centre in Shanghai hosted the second edition of Milano Unica China, October 22 to 25, organized in collaboration with ICE the Italian trade commision - as part of Intertextile Shanghai Apparel Fabrics, the worlds largest textile exhibition. This edition included 124 exhibitors, 30% more than the first edition last March in Beijing, where was introduced their Fall/Winter 2013-2014 high-end collections of Italian textiles and accessories. Triumph Asia was in charge to organize an official media conference to promote Milano Unica Fair last October. The target media were in textile, fabric and a few selected fashion, design and lifestyle media, as well as the mainstream ones including web and TV. The aim of the event was to create a media conference strongly linked with the feeling of high standard, quality, trendy and design.

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The MICAMshanghai Official Launch in Asia

On the occasion of the launch of the first edition of the MICAMshanghai, Triumph Asia organized a press conference in a high ending location for around 40/50 fashion, design and lifestyle media, as well as a selection of new Chinese fashion designers. The first edition of theMICAMshanghai, dedicated to international footwear, organised by ANCI Servizi in partnership with Fiera Milano and Hannover Milano Fairs Shanghai (HMFS) is to take place from 9 to 11 April 2013, as part of the MICAM in the World project. The MICAMshanghai will be held at the Shanghai Exhibition Center, situated in the heart of the city. Exhibiting at the same time as Shanghai Fashion Week, the event is reserved for 200 market leaders in the international footwear and leather goods market who will present their autumn-winter 2013-2014 medium-high end collections in an exhibition area just under 6,000 m2.

2013, February

Italian Delicatesse in Shanghai thanks to Auchan

This event allows Auchan to strengthen communication and interaction with Italian interests
The Changyang Branch of strengthen and communication with Italian conference at Auchan headquarter in Shanghai to promote the launch of a new product line inside the Auchan Stores. A complete media&PR press office service, including the press kit preparation, the press release management and the media report for the client both in Italy and China. in Auchan the Supermarket Comof in interaction

pany Limited Co., Ltd hosted opening ceremony Tasting Italian China. The event served to promote Italian specialties and give regional Italian food companies a leg up in the Chinese market. This event allows Auchan to Regional

interests, establishing a solid foundation for deeper and broader cooperation in the future. The event represented a starting point as under the direction of Auchan more Italian products will appear on Chinese dinner tables. Triumph Asia has been charge to organize the press

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Invest in the Italian Real Estate: World Capital events in Shanghai & Beijing
The 'Seminar on Real Estate Investment in Italy: Legal, Tax and Immigration Issues' was held in Shanghai and Beijing on January 24th and 28th, during which the World Capital Real Estate Group talked about the opportunities and procedures for Chinese citizens who are interested in the Italian real estate sector. The event represented an occasion to analyze opportunities and procedures for those Chinese citizens that have a real interest in the Italian real estate sector.

Something about Us!

New Year for Triumph Asia Team! We say welcome to Elaine who has just joined the team as assistant Media Manager. From Portugal Valentina is sending greetings hoping she will be back very soon with her energy and pragmatism. And here you can see a nice picture of Pilar, Tommaso and Sheila in Jilin Museum, second step of Imperial Rome exhibition.

Triumph Asia
info@triumphasia.com.cn Off: +86 21 62492878 Fax: +86 21 62492373 2nd floor, building 2, No. 23, lane 258, caoxi lu, shanghai, china 200235 2582322 200235 www.triumphasia.com.cn

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