A Project repot On EXCEL CROP CARE LTD, BHAVNAGAR Under the Guidance of (in Company)

Mr.Mansukh Bhai Mer

Under the Guidance of (College)

Ripal mem

Submitted to Ripal Mem Prepared By:

Jagruti N. solanki
M.B.A. Sem. II, Seat No- 127220592047

STUDENT DECLARATION

I the undersigned student Jagruti N. Solanki of K. K. Parekh Institute of Management Studies Amreli M.B.A. II Semester, hereby declare that, the project on Excel Crop Care Ltd is my own work. In the partial fulfillment of Master Degree of Business Administration, I had undergone project work at Excel Crop Care Ltd,Bhavnagar under the guidance of Ripal mem K. K. Parekh Institute of Management Studies Amreli and submitted to Ripal mem.

This project work is my original work and has not been submitted to any where earlier.

Date:-15/04/2013

Thanking You,

Place: - Amreli

Yours Faithfully Jagruti N Solanki

PREFACE
This project is prepared for my summer training report when I had under gone the training at EXCEL CROP CARE LIMITED , Bhavnagar. It is a ver y well known proverb that The practice makes a man perfect. As per this proverb we can say that one can only become perfect by practicing. He or she need to have enough knowledge of practical implementation in the current scenario of the theoretical knowledge.

As a student of management I have studied many theories in classroom but after taking up this project work I have experienced and understood it in it fullest sense which plays a vital role in business field.

Hence, this report is been designed with the objective to gain practical exposure and to know the motivational analysis of organizational climate.

During the course of training I met various functionaries of organization and interacted with them. I sincerely thank them all whose cooperation and guidance enriched my knowledge and this report was made possible.

ACKNOWLEDGEMENT
Experience is the best guide. I was lucky enough to have visit at Excel Crop Care Ltd. It provided me the best opportunity to learn things first hand. It enables me to apply the theoretical knowledge and experience the results..

It is very necessar y to have a guide when you are a fresher in the corporate world because that helps us in finding our way our goals easily. I would like to express my sincere gratitude to Mr.Mansukhbhai Mer an my project guide for their valuable guidance and mor al support through out my training at the organization. And also like to thank Mr.Tyag Mehta and Mr. K.K.Mehta who gave me practical knowledge and Mr. D.V Chudasama who provided me with the reports and concerned literature at the library. I would like to express my sincere thanks to all the EXCEL CROP CARE LTD. without their support, this project would not have been a success.

I would also like to acknowledge and appreciate the guidance given to me by Ripal mem Faculty Members of K.K.Parekh Institute of management Studies.

EXECUTIVE SUMMARY

Learning and Training are the two crucial and ever-helping aspects in all phase of life. Training is the ultimate weapon for managing performance. Army cannot send soldiers to fight without any prior training. Same way in MGT also, for survival purpose, you must have practical insight balance with theoretical background. So, SUMMER VISIT PROGRAM is included as a part of MBA, curriculum in which student has to undergo one and half month summer training in any co. of his/her choice where practical insight can be gained to shape theoretical knowledge. For this purpose, I have selected EXCEL CROP CARE LIMITED, BHAVNAGAR. The company is operating on a large scale in the chemical industry and very much known for its people centric nature and sense of social responsibility.

Such training promotes a student to boost his potentials and the inner qualities, and there by student came to know about their reality that how the theoretical knowledge work in actual sense in any unit. This has indeed proved to be very useful to me.

INDEX

Sr. No. Chapter

INTRODUCTION COMPANY PROFILE HISTORY OF THE COMPANY (In Brief) PRODUCT PROFILE NATURE AND SCOPE OF PRODUCATION AND OPERATION MANAGEMENT MANUFACTURING PROCESS PRODUCTION CAPACITY AND MANAGEMENT PRODUCATION PLANNING LAYOUT OF THE COMPANY INVENTORY MANAGEMENT QUALITY MANAGEMENT CONCLUSION

INTRODUCTION TO COMPANY EXCEL CROP CARE LTD is a devout provide of agriculture input to farmers across the world.Your company has grown in experience and learning. Today it is poised to grow and hasplans ready! The focus is refreshed toward introducing better product and service that are beyond crop protection and in support of every farmer. Having identified soil health and nutrion product as important component to achieve this objective your company is 'Ready to Grow', for and with farmers! EXCEL CROP CARE LTD primarily manufactur es high quality chemicals relevant to the needs of industries & marketed all over the 50 countries around the world.

EXCEL CROP CARE LTD business was founded on a close relationship with the farmers, who used its products & their derivatives from an original narrow range of products for specific uses excel has expanded its activities so that today it provides the farmer with a broad range of products & technical guidance. This range from initial conditioning of the sail, through preparation for planting seed selection, irrigation, pest & insect control, maximizing productivity and harvesting management. An integral component achieving this success is a system of fully integrated production linked to the development of process technology appropriate to the need of its customers.

COMPANY PROFILE

NAME: ADDRESS: Phone No. Fax No. REGISTER OFFICE:

Excel crop care ltd 6/2 ruvapari road, Bhavanagar-364005. 0278-2212410 091-278-2212410 184-87 Swami Vivekanand Road, Jogeshvri(West) Mumbai-40012. Public Ltd Company

FORM OF UNIT:

ESTABLISHMENT YEAR: 1941(1969 in Bhavnagar)

BOARD OF DIRECTOR

Chairman Executive chairman Managing director Joint M.D

: : : :

A.C.shroff P.K.Nar yana D.K.Shroff J.R.NAIK, Mukul G. Asher, Sandeep Junnarkar, B.V.Bhargava, Douglas J.Rathbone, Kevin Martin,

Sharad L. Patel, Vinayak B.Buch, Deepak Bhimani, Ninad D.Gupte, Secretary Subsidiary company : : PARIND BADSHAH excel industry (Australia) pvt ltd Excel industry (Europe) N.V Bank of India Syndicate Bank State Bank of India Citibank N.A. ICICI Bank Ltd. S. R. BATLIBOI & CO. Chartered Accountants Jogeshvari(West) Mumbai Amboli ,Mimbai MIDC Late Parshuram Chiplan. Gajod,Kuttch New Delhi Kolkatta Hydrabad Banglore Madurai Patna Ahemedabad West Coast Oxygen Ltd Kamljyot Investment Ltd. www.excelcropcare.com

BANKER

AUDITITORS

DIVISIONS

BRANCH OFFICE

SUBSIDARY COMPANY : WEBSITE :

HISTORY AND DEVELOPMENT

In 1932, C.C. Shroff, a young and brilliant science graduate, turned down a scholarship to England. He was already bound f or another country: a country as yet unborn, one which existed only in the hearts and mind of the men at the helm of India s freedom movement. Independence is not a concept confined to the realms of politics. Shroff knew, that if India was to be at all self-reliant, she would have to manufacture her own basic products and chemicals with her own know-how. And to that end he worked with all his strength, faith and genius, he chose chemistry as his vehicle for this. First he charted his own course of education, apprenticing himself to some of the more advance chemical enterprises of the time. His research laboratory was the kitchen at home, where he learnt to manufacture small useful things like margarine and face cream. Slowly he was gaining the knowledge and confidence to start off on his own. In 1941, while our leaders were tr ying to get the British out of India, C.C. Shroff was clearing out a buffalo shed in Jogeshwari, Bombay. When he nailed up a sign that said, Excel Crop Care, he was making his declaration of independenceindependence from foreign technology and know how. From the beginning, Excel Crop Care manufactured hazardous chemicals that had previously been imported. Chemicals that very few companies, even abroad, knew how to manufacture. C.C. Shroff worked out his own technologies, which were cheaper, simpler and as efficient as any, world-wide. A few months after he had set

up shop, C.C. Shroff received a frantic call from Stanvac, a large petroleum refiner y. An essential chemical could not be imported because of the was. Could he do something? C.C. Shroff thought for a while, then said he could. He set to work at once; researching, experimenting, streamlining processes, working day and night. Just four days later, he dispatched the order. It was as good as the imported chemical and Stanvac was so pleased, it offered to pay a price much higher than normal. C.C. Shroff refused. His costs did not justify the higher price, and he would not take a paisa more than what he felt was due. This is a pattern that has repeated itself through Excel s history: quick response to a customer s needs, with excellent products at a fair price. To overcharge customers or to give them shoddy goods even in times of shortage would be to compromise the integrity of the company.

PRODUCT PROFILE

Agricultural Products It is also most affected due to globalization in terms of the export and import of agricultural commodities - a major source of income in India. Sustainable agriculture is defined by the presence of eco-friendly agricultural practices. Transglobe offers variety of agro products like Groundnut Shells, Groundnut Kernels, Pean... CCS GROUP is producing & trading of agro products i.e. Paddy, Rice, Wheat, Sugar, Soybean, Barley, Pulses, Cotton & Urea. Presently, we trade Northern Indias crop all over the country wherever need generate and as per Rules & Regulations of State Govt. We also import agro products on time to time as per market requirement. We are engaged in the exporting of high quality Pulses, Oil Seeds, Cereals, Oats, Tomato, Rice, Wheat and other food products. Known for our supreme grade and qualitative range of food products, the company has established itself as a brand name in the Food and Agricultural Products sector worldwide. Our Agriculture Products are well accepted Internationally.These products are procured directly from the Farmers and processed using the state of the Art Technology. The products under the category are as follows: * Yellow Corn * Soyabean Meal * Soyabean Oil We are offering very fine quality Agricultural Products Packaging Materials to our most reliable customers which are situated all round the nation. These Agricultural Products Packaging Materials are widely used for various packaging applications in different industries.

NATURE AND SCOPE OF PRODUCTION AND OPERATION MANAGEMETN During the year under review, the net sales decreased from ` 702.28 crores in the previous year to ` 661.61 crores. Domestic sales turnover dropped from ` 470.04 crores in the previous year to ` 405.80 crores whereas the export turnover increased from ` 232.24 crores to ` 255.81 crores. The Companys profit before tax in the year under review decreased to ` 21.84 crores from ` 61.79 crores in the previous year. As reported in the previous Directors Report, in compliance with ad-interim Order passed by the Honble Supreme Court on 13th May, 2011, the Company immediately suspended production and sale of Endosulfan. Subsequently, pursuant to Orders passed by the Honble Supreme Court, the Company exported its stock of Endosulfan Technical and over one-third of Endosulfan Formulations stock during the year. The remaining stocks of Endosulfan Formulation are being exported as and when export ordersare secured.

At the last hearing in the court matter related to Endosulfan, the Honble Supreme Court has asked the Central Government for its suggestion as to how the stocks of Endosulfan Formulation and its raw materials should be disposed of/phased out.

The Company carries provision aggregating to ` 16.30 crores (including ` 6.10 crores made during the year 2011-12 and shown as Exceptional Item) in respect of stocks relating to Endosulfan. In the opinion of the Company, the amount of such provision is sufficient and reasonable.

Endosulfan has been the single largest product of the Company. Its absence in the Companys product portfolio for the major part of the year (barring exports as referred to above) severely impacted the Companys sales and profits. Though the shortfall in the sales was made up to an extent by increased sale of other manufactured and traded products, there has been significant erosion in the margins for the year.

The partial drought in Maharashtra impacted the demand for weedicides, affecting your Companys performance in that particular segment in the second quarter of 2011-12. Remuneration mentioned above includes salary, commission, allowances, value of perquisites, Companys contribution to Provident Fund and Superannuation Fund but does not include contribution/provision towards Gratuity Fund.

The nature of employment is contractual.

The employee is not a relative of any other Directors of the Company.

MANUFACTURING PROCESS
Excel crop care ltd. is producing Agro Chemicals as well as Industrial Chemicals for agriculture use. Most agriculture chemicals are being manufactured at Bhavnagar unit. Excel Crop Care Ltd. has three major manufacturing units. They are as under. Jogeshwari (W), Mumbai. (Head Office) Ruvapari road, Bhavnagar. Gajod Kuchh-Bhuj. Silvassa. Recently company is producing a wide range of Agro Chemicals and Formulations Products at the manufacturing sites.Following product are manufactured at Bhavnagar unit. Endosulfan Technical. Het Diol. Butene Diol. Chlorpyriphos Technical. Glyphosate Technical.

 Imidaclopride Technical. Endosulfan 35% EC. Chlorpyriphos 20% EC. Chlorpyriphos 48% EC. Profonephos 50% EC. Endohyper Formulation. Hitcel Glycel Excel Mera 71%. Imidacel 17%.

Process Of Endosulfan

HCCP

PLANT

BUTENE DIOL

REACTOR

FILTERATION

THINLY CHLORIDE

SOLID INTERMEDIATES

REACTOR

FLAKING

PACKING

Use Of Endosulfan Technical

Endosulfan Technical has 95% parity. Its turnover is 15 Tones per day a large portion of this product is being exported earning valuable revenue.

ENDOSULFAN 35% EC It is use in crop like Todder, Alfa, Tea, Tobacco, Leafy Vegetable, Cotton and Foods veering ripening stage with minimum cultivating period before harvest, .so it is very helpful l to every farmers. Process of Chlorpyriphos.

PRODUCTION CAPACITY AND MANAGEMENT

1 Year turn-over in the EXCEL CROP CARE LTD should have 7000 lakhs tun. Installation of 1.8 MW windmill in Kutch to help meet power requirement at the Companys Bhavnagar and Gajod Sites. Various measures to improve condensate recovery system and thereby boiler fuel efficiency. The above measures of energy conservation have resulted in savings of power and fuel and power costs during the year under review. During the year under review, the Company introduced a new rust fungicide in the international market. This product is proposed to be introduced in the domestic market as well. The Company also introduced an acaricide which is well received in the market. To meet the changing market requirements, the Company has been increasing its retail pack range and augmenting and modifying its packaging facilities. The Company continues its efforts at energy conservation and energy cost reduction.

PRODUCTION PLANNING
Product planning means planning for the product that is to decide what type of product is to be produced or what needs or requirements the products is to satisfy and for whom the products is meant. If the existing product lacks in satisfying the nee of consumers what type o modification is require or if the product fails to draw the attention of consumers or become unprofitable despite best efforts. It should be eliminator if there; chance it should be improves in terms of changing needs and preferences of the consumers. PRODUCTION PLANNING INVOLVES FOLLOWING STEPS

Development and introduction of new product Modification of existing lines Changing needs and preference Discontinuous of margined unprofitable or obsolete product

The above decisions are influence by many internal and external factors I.e. position of the market competitor, company policy, goodwill of the company, product image Product planning in Excel is doing in such a way that the product becomes easily available to its user. There are three types of products planning done in excel.

1. LONG RANGE PLANNING It includes planning over a period of three to five years. Such simple planning is doing at corporate level. It is for the overall department of organization. 2. ANNUAL OPERATION PLANNING

The annual operation planning is a yearly plan set by the corporate office after consulting the concern reasons from different sites. It involves marketing production and purchase function that are considering while setting up annual operation planning. Market share Market demand Monsoon position Distributors Market competition (direct and indirect)

3. MONTHLY PLANNING

Monthly plans are formulating as the end of each of month for completing three months. As the planning, is making three times. It becomes mor e effective allowing for correction and changes I.e. it provides for a better review.

LAYOUT OF THE COMPANY

Purchase raw material in warehouse. Transfer raw material in the operation department. Manufacturing the particular product department.

INVENTORY MANAGEMENT

Excel crop care ltd. has techniques for maintaining inventor y at proper level, the techniques adopted by Excel crop care ltd. are as under: 1. 2. Economic order qualities. Selective inventory contr ol ( ABC Analyses)

Both techniques are used at the same time in Excel crop care ltd. So they never face any crises of inventory.

MANAGEMENT OF RECEIVABLE: o Excel crop care ltd. is investing consideration proportion of working capital in trade creditor book debt. So it should be managed well company has fixed as30% of working capital in book debt. o Excel crop care ltd. has adopted selective credit policy to every customer but only that financial position is good and payment 3 months credit facility to its customer.

o Excel crop care ltd. has developed such optimum credit policy through its liquidity position is very good and so, it is investing more aims in book and attracting customers.

CASH AND BANK MANAGEMENT :

Excel crops care ltd. of each branch prepare budget twice in a month and money addition cash are budget for shorts time and long period are also prepared to make sash planning more effective. In every 15 days they prepare summery of cash inflow and outflow and find out surplus or deficit and there after it is sent to head office, If there is and deficit than head office provides cash. Now on the basic of cash budget prepared by different branches and location the head office prepare over are cash budget of the firm the company is maintaining cash and bank balance every properly. Mainly finance department of BHAVNAGAR unit is engaged in cash planning.

QUALITY MANAGEMENT

We at excel firmly believe in providing quality products. Information and services to our internal and external customers. We shall continuously ensure that the dynamic needs of all our customers are fulfilled to their total satisfaction. Which lead to quality material at competitive price and clean environment. All these shall be done by a rigorous annual goal setting process and periodical performance review on goals. We shall also Endeavor to ensure the total involvement of all people and their whole hearted participation to fulfill the following objectives through motivation and training. Complete customer satisfaction. Continual improvement. Environmental excellence. Employee development.

CONCLUSION

Excel is not just the supplier of agro chemicals but trusted friends who has educated them and grown with them. Excel crop care law ltd is propagating more scientific approach to agriculture which will do away with wasteful pr actices and lead to better crop yields with lesser expense EXCEL has a free flow of communication channel. Excel crop care ltd is major supplier of agro chemical in national and international market. Orientation program conducted at excel enables the employee to be familiar with the prevailing organizational climate. The green revolution accelerated in India with active support from excel. Excel does carry out an extra ordinary amount of welfare progr ams and services for its employees which are appreciated by them.