SUMMER TRAINING PROJECT REPORT ON

COMPREHENSIVE STUDY ON QUALITY COMPLIANCE IN AIRCEL

Submitted in Partial Fulfillment of the Requirements of Mahamaya Technical University, Noida for the award of degree of Master of Business Administration (M.B.A)
Session (2011-12) Submitted To: Mr. Jitendra Sirohi Faculty MBA Submitted by: Sparsh Tyagi 1007270144 MBA III Semester

IIMT MANAGEMENT COLLEGE, MEERUT

Student Declaration
I, hereby declare that the research work presented in the summer training based project report entitled, COMPREHENSIVE STUDY ON QUALITY COMPLIANCE IN AIRCEL for the partial fulfillment for the award of Masters Degree in Business Administration from Maha Maya Technical University, Noida is based on my research work. The project report embodies the result of original work and studies carried out by me and the content of the project do not from the basis for the award of any other degree to me or to anybody else.

(Signature) Sparsh Tyagi Roll No. 1007270144 Date

ACKNOWLEDGEMENT
First of all I would like to thank the Management at Aircel for giving me the opportunity to do my 45 days project training in their esteemed organization. I am highly obliged to Mr. Saurabh Wadhawa (CSD Head) and Mr. Anil Kumar Sr. Executive (Aircel, Meerut) for granting me to undertake my training at Meerut Office. I express my thanks to all Sales Managers under whose able guidance and direction, I was able to give shape to my training. Their constant review and excellent suggestions throughout the project are highly commendable. I express my thanks to Mr. Jitendra Sisodhia Faculty of IIMT Management college Meerut. My heartfelt thanks go to all the executives who helped me gain knowledge about the actual working and the processes involved in various departments.

Sparsh Tyagi MBA IInd Year

EXECUTIVE SUMMARY
Gone are the days when the customers had to rely only upon few software solution providers to make their business digital. They have to accept theses solutions without considering the quality factor. Today, the ever-growing software industry, increasing global competition and expanding market has reversed the situation. Now the customers are the kings and they have a lot of options to choose from. Considering this fact, today any software company not considering the 'Quality' factor in it's product realization process would definitely find it difficult to survive. Not surprisingly, the 'Software Quality' buzzword is being ruling over the industry since last two decades. Everyone in the industry is trying to make their profile heavy with various quality certificates. Look for a software company, and you will find a small tag, 'An XYZ certified Company'. And the stunt is not only to attract the costumers, but ensuring quality products and services in the long run. Any quality consideration should start from understanding the fundamentals. This report presents a thorough study of Software Quality concepts in the ISO 9001:2000 context. ISO 9001:2000 is the most acquired standard today. In fact, the quality movement in any company starts with this certification. The report starts with the company profile Aircel, which is implementing ISO 9001:2000 compliance practices, followed by the basics of quality in software context. Then it explains the ISO standards and the ISO 9000 family. The quality management principles, on which each of quality certification process is based on, are cited in the report. The report focuses on ISO 9001:2000 standards, its structure and specially the fourth clause, Quality Management System. The actual summer project work in Aircel Meerut is a practical case in this context, including various ISO 9001:2000 QMS compliance assignments on their current customer retail outlet. Report gives the details of the project and related work done during the

period. Due to the organization's security issues, actual documents couldn't be revealed in the report. But all the structures of the documentation are explained. The report ends with findings and conclusion.

TABLE OF CONTENTS Company Certificate College Certificate Declaration Acknowledgement Executive Summary 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17 18 19 History of Telecom Industry Overview of Indian Telecom Industry Telecom Industry in India Company Profile Products Objective of the study Scope of the Study Literature Review Importance of the Study Consumer Behavior Theory SWOT Analysis of Aircel Research Methodology Data Analysis Findings Conclusion Suggestions Limitation Bibliography Questionnaire 01 08 10 25 36 43 44 45 61 65 73 79 82 92 93 94 95 96 97

TABLE OF CONTENTS 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 Executive summary History of Telecom Industry Overview of Indian Telecom Industry Telecom Industry in India Company Profile Products Literature Review Importance of the Study Consumer Behavior Theory SWOT Analysis of Aircel Research Methodology Limitation Data Analysis Conclusion Suggestions Bibliography 05 07 14 16 31 45 51 67 71 80 86 91 92 103 104 105