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General Psychology (PSY 150)

Research and Psychology


Harry I. Cain, MA Edgecombe Community College Tarboro, NC

The Scientific Method


An approach to discover relationships between events In psychology the relationship between environmental events (S) and behavior (R) Technically, do not discover cause; only establish relationship A strong relationship suggests a causal link Science supports ideas, does not prove ideas

Qualitative (Descriptive) Research


Observing and Describing Pattern
Naturalistic Observation: observe and measure in a naturalistic setting. Do not control or manipulate the situation. Does allow noting and descriptions of patterns Case Study: in depth study of a case or a few cases. May cite other reports of similar cases to generate an explanation or hypothesis. Archival methods: going through the archives; reviewing files, charts, numerous case histories.

From Qualitative to Quantitative


Using Qualitative methods: observed a chosen phenomena and collect certain facts noted patterns among the facts Develops a plausible explanations of the pattern- a hypothesis The Researcher wants to conduct controlled observations or measures with larger groups of peopleQuantitative Research

Quantitative Methods of Observation


Methods used in collecting data on larger number of people. Surveys Tests Questionnaires Interviews: typically with specific questions to be answered
By collecting large amounts of data may notice patterns that support the hypothesis. But not changing the situation or conditions

Question?
Psychology studies the relationship between environment and behavior The Research Question is: how does behavior change if make a change in the environment? So if a psychologist is going to do research, 1. What will be changed? 2. What will be measured?

The Experimental Method


Experiment: conduct observations under conditions of strict control.
Since Psychology wants to determine the relationship between environment and behavior, an experiment involves changing the environment and measuring how behavior changes Change conditions or situation and measure how behavior change Change Environment Behavior Change?

Independent and Dependent Variables


Independent Variable: what the experimenter controls or varies; usually an environmental variable; changing conditions Dependent Variable: what is observed or measured. In psychology, behavior and mental processing Change Environment Behavior Change?
(Independent Variable) (Dependent Variable)

Operationalism: Making things observable


Notice that when testing the hypothesis, researchers can clearly observe the change in conditions (independent variable) and the change in behavior (dependent variable) Operationalism: Scientific Theories must be grounded in observable events that can be measured. By making events observable, are making the events public- anyone can carry out the operations. Example: Mild vs. Moderate vs. Heavy Exercise

Experimental Groups
The group exposed to the changed conditions
A procedure is done to this group; the procedure changes the situation or conditions.
Change Environment (independent variable)

Compare the behavior of the experimental group to the control group (and perhaps placebo group)
Measure Behavior (dependent variable)

Control and Placebo Groups


Control Group: a group that does not
experience the experimental procedure

Placebo Group a group that receive

an intervention that has no impact on what is being observed Common in medication studies

FYI: The Power of Placebos


Expectancy: People report feeling better after a treatment or procedure is done. Examples include: 29% improvement in depression study and migraine headache study 36% in a duodenal ulcer study Some studies where the person becomes addicted to the placebo. Therefore, need to determine how much change is the treatment vs. expectation, especially in psychotherapy research.

Example 1
Room Temperature and Classroom behavior Experimental Groups
Group 1: elevate temperature to 85 degrees Group 2: lower temperature to 60 degrees

Control Group: temperature remains at 75 degrees


Independent Variable: Temperature Dependent Variable: Classroom behavior

Example 2
Tea Drinking and Test Performance
Experimental Group Group 1: one 8 oz cup of tea before study 1 hr Group 2: two 8 oz cup of tea before study 1 hr Control Group: no tea study 1 hr. Placebo Group Group A: one 8 oz cup of tea flavored fluid Group B: two 8 oz cup of tea flavored fluid Independent Variable: amount of tea Dependent Variable: test performance

What to Consider in Designing an Experiment


Who? Gender: Both Males and Females or just Males or Females? Age: young adults, older adults, teens? Demographics: Ethnic, Race, Urban/Rural, Socioeconomic, Educational level, etc

Random Assignment: helps to insure that groups are similar. Statistical procedures require or assume random assignment.
How about Experimental Bias? It is possible that the experimenters preconceived ideas can impact observations
Do we blind the researchers?

How are People Assigned to the Groups?

Interpreting Results
How did the Experimental Group Change? Did the Control Group change? Did the Placebo Group Change? Is the change in the Experimental Group greater than the change in the Control or Placebo Group?
Is This Difference statistically significant?

How Lasting is the Change? The issue of Followup

What Can be Concluded?


Can the Results be Generalized?
The need for replication

Do the Findings Suggest Future Research? How Do the Findings Fit into Other Research Findings? Support a theory? Note that a
hypothesis and theory are supported, NOT PROVEN!!!

Scientific Consensus: Converging the Evidence


Answers emerge slowly- have a gradual synthesis of findings (a brick by brick process) rather than a breakthrough
Conclusions not based on one single study; instead on the data from numerous studies and metaanalysis of these studies. Because one study disputes the conclusion of other studies, it does not mean there is controversy. No single crucial study is definite in establishing a conclusion. So if a handful of studies say no but hundreds say yes there likely is a convergence of evidence.

FYI: Chance and Probability in Research


Findings of research suggest a probability but the finding will not occur in all cases. The Person Who: when results are reported, a case can be found that contradicts the finding. Data may suggest that expect the result 95% of the time but 5% the result wont occur.
Example: Person who smoked 30 yrs. and no cancer. This case does not invalidate the connection between smoking and lung cancer Chances are if you eat right and exercise you PROBABLY will be healthy, NOT you WILL Be

Summarizing the Scientific Method


1. Theory (explanation 0f phenomena) generates a 2. Prediction (the hypothesis) based on the theory 3. Test- the experiment to see if the prediction is supported. The test is set up to show that the theory is shown to be false (the falsifiability criteria.) 4. Modify the Theory based on the test (the results.) 5. Testing tends to get more powerful as progress. Note: the Theory is either supported by data or it is not. A theory is not proven but the theory will lose its place or discarded if not confirmed by the collected data. If data tends to support the theory, the theory continue and will continue to be tested and modified.

Research: Replication and Publicly Verifiable Knowledge


Research is submitted to the scientific community for testing (replication) and criticism. Original research made available for other scientists to extend.
Peer Review publications: submitted research critiqued by several scientists in the specialty area before it is published Research findings always under scrutiny

Non scientific community will bypass the research community and go directly to the media with their findings.

Correlational Methods
Procedure to see how much events or characteristics go along with each other. Looking at the co-relationship between two variables.
Relationship between smoking and lung cancer Relationship between aggression and watching TV Relationship between stress level and depression

Correlational Research
Correlational Research The relationship between two sets of variables is examined to determine whether they are associated, or correlated Correlation does not mean causation Ranges from +1 to -1 Variables Behaviors, events, or other characteristics that can change, or vary in some way For example Smoking and lung disease SAT scores and school

Correlational Method (cont)


Describing Correlation (see next slide)
Positive vs. Negative Line of best fit

Limits of Correlational Studies


Describe relationship but does not explain the relationship (or direction of cause): the Directionality Problem Variables may be related because of another variable- the 3rd variable problem

Example: Depression and Stress


Directionality Does stress cause depression? Problem Depression result in stress Depression and stress associated with povertythe 3rd variable.

The 3rd Variable Problem


The reason viable X and Y correlate is not because of one causing another; it is because of a 3rd variable (Z)
Use of Birth Control (X) correlated with number of electrical appliances in the home (Y) because of variable Z: level of income Private school instruction provides better achievement than public; private cause better achievement. A correlation based on a 3rd variable: economic advantage (SES)

There are statistical procedures that address the 3rd variable problem by factoring out the influence of the extraneous variables.

Illusory Correlation
As mentioned, research deals with probability and multi causation. Correlation only says how two events go along with or are associated with each other. But cannot infer cause based on correlation. However, people tend to connect two random events that occur together- see connection when there is not. Blind date leads to marriage. Missing a bus and then meet an old friend. Coincidence will happenno need to explain (but we will.) Even rare events happen

Correlation Research

More on Correlation Research


Attempt to Identify Relationship between two variables or how the variables change together.
1.00 A perfect relationship the two factors always go together. A direct relationship .76-.99 Very strong relationship .51-.75 Strong relationship .26-.50 Moderate relationship .01-.25 Weak relationship 0 No relationship; two factors never occur together Can be Positive (+) or Negative (-)

Ethics of Research: the Nuremberg Code Created during the Nuremberg Trials of Nazi doctors in 1948
The Voluntary Consent of the human subject is absolutely essential. Freely Give Consent to Participate in Research Freedom from Coercion Have the Capacity to Consent

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FYI: US Studies with Ethical Concerns


Tuskegee Syphilis Study (1932-1972) Radiation Studies (mid 1940s-mid 1970s) Willowbrook Cancer Studies (1956-1970) Jury Trial Studies (1953) Milgrams Obedience Studies (1964) Jewish Chronic Disease Hospital: Hepatitis Studies (1963) Tea Room Trade Study (1965-1968) San Antonio Contraception Study (1971) Simulated Prison Study (1971) Lead to the writing of Federal Regulations (45 CFR 46) of research and the Belmont Report (1979)

Research Ethics: Principles of the Belmont Report


Respect for Person
Informed Consent Voluntary Participation Confidentiality and Privacy

Beneficence
Risk and Benefits Qualified Researcher Appropriate Research Design

Justice
Sample Selection Inclusion

Notes on Ethical Animal Research


Animals are protected by Laws that govern research. (Human protections are regulations, not laws.) Laws are strict: must take steps to guard the well-being of animals. Must justify the need to sacrifice the animal: benefit vs. harm Mathematical Modeling often used to reduce number of animals necessary

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FYI (Not on Test) Clinical TrialsWould You Volunteer?

When a drug (or device) is being tested, it first is done with animals. Then the need to test with people. When would you volunteer? Phase 1: does it harm- is it or when is it toxic? Phase 2: does it help with the disease, illness, or medical condition? Phase 3: large scale testing with large samples Phase 4: post-approval research. Testing medications (and devices) in use

A Note on Reference Sources


Several Slides were developed from the book How to Think Straight about Psychology, 10th Ed. by Keith Stanovich (Pearson, 2013.) The slides coming from this book are titled in Green Other slides come from Feldmans textbook and other sources.

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