NEWS RELEASE

Visa Debit cardholders save five percent on utility bills

with Visa Bill Pay
Cardholders enjoy more convenience and security when paying bills online with Visa
Debit

Mumbai, 17 June 2009 – Visa Debit cardholders can enjoy a five percent discount1 until 30 September 2009
when they pay their utility bills online through www.visabillpay.in under the new Visa Bill Pay Discount
Program. More than 80 billers across India are participating in the program, each offering discounts on
everyday services such as electricity, mobile phone, gas, insurance and water.

Bill payment can be a time-consuming process with consumers having to track various due dates, write
checks and deposit them at the drop-box or queue at the merchant payment center. According to the Visa
e-Commerce Consumer Monitor, survey respondents said the top three reasons for paying bills online were to
save time (36 percent), convenience (23 percent), and being able keep a record of transactions (15 percent)2.

The Visa Bill Pay service addresses each of these needs by offering a one-stop portal with access to multiple
billers in a single location. The service offers additional protection to cardholders and merchants through
Verified by Visa by authenticating both parties in the transaction. Cardholders can also earn loyalty or reward
points from using their Visa Debit cards if their issuing bank offers a rewards program.

Uttam Nayak, country manager, South Asia, Visa said, “With a mouse click, Visa Debit cardholders can
view their bills, access billing details and history, and make more secure payments over the internet. We hope
the promotion will encourage more cardholders to pay their bills online using their Visa Debit cards, save
some time by not having to queue at counters or ATMs and get a discount off their bill as part of the service.”

An industry report by The Associated Chambers of Commerce and Industry of India states that online bill
payment in India is expected to save consumers up to 80 hours a year. Currently, the average Indian
household in the top 10 Indian cities pays approximately 50 bills annually, mostly from finance, insurance,
telecommunication and utility-based companies, as well as electricity, water, housing tax and other civic
levies3.

1
Up to a maximum of Rs. 50 per transaction
2
The Visa e-Commerce Consumer Monitor Q2-Q4 2008. From April to December 2008, Ipsos conducted 9,142 online
interviews on behalf of Visa with internet users (those who access the internet at least once a week) aged 18 to 49 years
from six countries and territories (Hong Kong, Singapore, Japan, Korea, Australia and India) in an effort to measure their
online usage behaviors.
3
13 February 2008, ASSOCHAM Report - “e-Billing – a better option for convenience”
Thirty-five banks issue Visa Debit cards in India, providing their customers with a Visa card linked to their
nominated bank account. These cards can be used wherever Visa is accepted within India and abroad.
As at 31 December 2008, there were more than 1.7 billion Visa cards worldwide. Of these, 905 million were
Visa Debit cards, representing more than 52 percent of Visa’s total cards. In terms of transaction volume, for
the three months ended 31 December 2008, Visa Debit accounted for more than 53 percent of Visa’s
transaction total worldwide4.
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Note to editors:

1. FAQs are available at www.visabillpay.in.

2. Terms and conditions are available at www.visabillpay.in.

About Visa Inc.: Visa Inc. operates the world’s largest retail electronic payments network providing
processing services and payment product platforms. This includes consumer credit, debit, prepaid and
commercial payments, which are offered under the Visa, Visa Electron, Interlink and PLUS brands. Visa
enjoys unsurpassed acceptance around the world and Visa/PLUS is one of the world’s largest global ATM
networks, offering cash access in local currency in more than 170 countries. For more information, visit
www.corporate.visa.com.

Contacts:

R&PM:Edelman (Mumbai)
Medha Makhija
Tel # 022 2281 0168-72
Fax # 022 2281 0151
Email: medha.makhija@edelman.com

4
Visa Inc. quarterly report for 3 months ended December 2008