April 2008/ 010
Editorial
An article by Ambika Nautiyal, Head - HR, BIFM
Hey, before you begin concluding anything else, let me
clarify that the answer to the question in the title is:
HR attracts women most!
The first fact that I’d prefer to emphasize on is that
HR is not a ‘soft and fluffy’ department as perceived
by a few. The truth is that HR is a profession based
around people and people skills. Men – and this is too
deep a topic to be specific about – tend to be
attracted to areas that are more systematic, more structured and more
competitive. That is the reason why women, and so many of them, flock around
HR.
“Anyone who gets close to HR knows it is anything but soft,” says a tough
woman in HR. “But I think the common misconception is something that has, in
the past, acted as a disincentive for men to get involved in the profession.”
It is reasonable to reject the popular argument that women are more attracted
to HR because they are in some way genetically predisposed to the nature of
the job. There may be a slight element of predisposition, but surely nothing
deeper than that.
Historically, the roots of HR go as far back as the late 19th century, when the
role of welfare workers was to take care of women and girls in the workforce.
These welfare workers were all women, and as more women entered the
workplace during the two world wars, the number in welfare work increased
and their role expanded to include recruitment and training.
Truth is that HR is a job where the amount of power you have lies in your ability
to influence other people, whereas in many other jobs, you have power
through position. Women who come into HR and do well are particularly good
at influencing other people. The key HR skills in many areas are the ability to
empathize, relate and influence, and use emotional intelligence. This does not
mean that men don’t have emotional intelligence, but in HR the women who do
well have bags and bags of it.
It is vital to understand that the days of demanding industrial/ employee
relations roles created macho environments that appealed to men. Now HR is
focused on developing, engaging and supporting people, and it is, therefore,
more attractive to women.
Hope the readers now understand what attracts women most!
#
“Whatever words we utter should be chosen with care for people will
hear them and be influenced by them for good or ill.” (Gautam Buddha)
The Learner A small newsletter that reads big!
For this issue I have a lovely story to share with you all.
How often do you let other people's nonsense change your
mood? Do you let a bad driver, rude waiter, curt boss, or an
insensitive employee ruin your day? However, the mark of
a successful person is how quickly one can get back their
focus on what's important.
A few years ago, I learned this lesson. I learned it in the back
of a London taxi cab. I was there with my wife who was
pursuing her DPhil as a Commonwealth Scholar at the
University of York in UK. Here's what happened. I hopped
in a taxi, and we took off for King's Cross Station. We were
driving in the right lane when, all of a sudden, a black car
jumped out of a parking space right in front of us. My taxi
driver slammed on his breaks, skidded, and missed the
other car's back end by just inches! The driver of the other
car, the guy who almost caused a big accident, whipped his
head around and he started yelling bad words at us. My taxi
driver just smiled and waved at the guy.
And I mean... he was friendly. So, I asked, "Why did you just
do that? This guy almost ruined your car and sent us to the
hospital!" And this is when my taxi driver told me what I
now call, "The Law of the Garbage Truck." "Many people
are like garbage trucks. They run around full of garbage, full
of frustration, full of anger and full of disappointment. As
their garbage piles up, they need a place to dump it. And if
you let them, they'll dump it on you. When someone wants
to dump on you, don't take it personally.
You just smile, wave, wish them well, and move on. You'll
be happy you did." I started thinking, how often do I let
Garbage Trucks run right over me? And how often do I take
their garbage and spread it to other people: at work, at
home, on the streets? It was that day I said to myself, "I'm
not going to do it anymore." Life's too short to wake up in
the morning with regrets. Love the people who treat you
right. Forget about the ones who don't. Believe that
everything happens for a reason.
Never let the garbage truck run over you....
Enjoy the articles in this issue and do contribute.
There are techniques and then there are more techniques for creation of wealth in the stock markets. You always have two methods of reaching the right
technique. One is through trial and error which may turn out to be expensive as well as enough to frighten the wits of any new investor. The other is
tolearn from the experts.
As we all know that expertise with BLB is very investor-friendly and everyone here is always ready to impart the wisdom of the market to
all those who wish to learn. Thus a research analyst at BLB is eager to share his knowledge as well as help investors in
his or her

r e ve al e d f o r yo u! quest for creating wealth.

se c r e t o f BT S T One such technique is the BTST. BTST in simplistic terms means ‘buy today, sell tomorrow’.

The
Here, in this small article the secret of this technique is laid bare for you all.
Buy Today Sell Tomorrow (BTST) is an instrument where the client is able to sell the shares
that he has purchased even before he receives the delivery of the shares from the Exchange. In simple terms,
the client buys the stock in the last half an hour on one day and sells the same on market opening next day, thereby locking a
profit of 1-5%.
BTST call is based on price and volume action in the last one hour of trading. Here at BLB, BTST call is a hot favourite among the clients and a lot of
delivery positions are being picked up. All that a discerning investor must be careful about is the positive sentiments for the market. Hence, BTST should
be given only when you have a informed gut-feel that the market is likely to open strong the next day. However, if next day market opens gap down, then
wait for the market to get stabilized and then plan exit.
An article by Ravinder Walia, Research Analyst, BLB Limited

The role of globalization today

Globalization is interaction and integration among the people, companies, and governments of different nations, a process driven by international trade and
investment and aided by information technology.
The current wave of globalization has been driven by policies that have opened up economies domestically and internationally. In the years since World
War - II, many governments have adopted free-market economic systems, vastly increasing their own productive potential and creating myriad new
opportunities for international trade and investment. A defining feature of globalization, therefore, is an international industrial and financial business
structure.
Technology has been the other principal driver of globalization. Advances in information technology in particular, have dramatically
transformed economic life. Information technologies have given all sorts of individual economic actors — consumers, investors,
businesses — valuable new tools for identifying and pursuing economic opportunities, including faster and more informed analyses
of economic trends around the world, easy transfers of assets, and a collaboration with far-flung partners.
To find the right balance between the benefits and costs associated with globalization, students need to understand not just how
globalization works but even the policy choices facing them and their societies. MBA schools must be able to provide an accurate
analysis of the issues and controversies regarding globalization, without the slogans or ideological biases generally found in any
discussion of this topic. Students should be made to understand the meaning of globalization and how it relates to migration,
development, trade, and human rights.
An article by Prashant Anand, Sr. BDE, BIFM.

What is graphic design?

Graphic design is just a way to communicate with colors, images, layout, fonts, white space on paper, screen or film. This is a simplistic definition. However,
discovering the essence of a graphic design or an advertisment is almost like trying to gather droplets of water with open hand. Of all the wonderful ideas that
flow without a pause, those that linger are the the ones that exist as expressions. It is these expressions that communicate the truth of businesses and individuals.
So in a way, design is just lining things up in the right perspective. But to me, Graphic Design is the art (yes it’s an art) of visual
communication. It’s a little broad, but so is the field itself.
As said earlier, designing is all about communicating information to other human beings. It’s a way of presenting this information
visually in a pleasant, (anti-) structural way. Thus one can say that designing is also devising ways to visually present and organize
information.
A good designer generally uses visual elements to convey an emotion or statement. The aim is an intentional collection of pixels to
serve as a visual aid. Because it is intentional, this work needs lots of focus in solitude.
In a nutshell then, graphic design is the art of placing images and text in such a way that the overall result is aesthetically pleasing as
well as informative. It is the arrangement and integration of visual elements — perceived or deemed necessary — composed for the purpose of communicating
an idea or message.
To conclude, this function in any organisation is what creates a harmony between aspirations and fulfilment.
An article by Ajay Sharma, Sr. Graphic Designer, BIFM.

“Education is not filling a bucket, but lighting a fire.”

(William Butler Yeats)

The Learner A small newsletter that reads big!

 An article by Arvind Passey

About your future

P ast-focused people sabotage themselves with yesterday's mantras

that become today's expectations: "Yeah, I attempted that before and didn't succeed;" "I
got rejected once already so I'm not going to make that mistake again;" or "No one listens to my
ideas." The conclusion is simple: Losers live in the past. Winners learn from the past and enjoy working
in the present toward the future. This is true of not just professionals but also of students who aspire to get into
the best institutes and colleges.

Those who let their past get in the way of their future are making an error. Those who self-determine what they're going to do, can
do, or might be able to do by what they didn't do, haven't done, or even failed at remain aligned to an anchor of failure! Get over this as
soon as and as fast as you can.

All that happened yesterday may be true but they forget that they're in-charge of deciding if it's still going to be true for them tomorrow. We cannot possibly
change our past, but remember that life is about the choices we still get to make. It's only too late when we give up, stop trying, or believe our negative self-talk
press releases! Say NO to negative self-talk press releases!!

Students who are winning and tasting success in examinations know that what happens tomorrow is affected not by yesterday, but by today. They follow a
philosophy akin to my refrigerator magnet's counsel, believing "Mistakes are part of the dues one pays for a full life." They don't dwell on their mistakes, less than
optimal performance or occasional missed balls. They accept them, learn from them and move on. Then, they do something so it doesn't happen again. It is by far
much better to let the dreams of your past be the reality of your future instead of allowing failures of the past to block your future!
...an article on touching human concern!
Such aspirants and dreamers are focused on what is to come. Their energy is spent figuring out how to do better, not tearing themselves down for yesterday's
results. Try to reread this paragraph and grasp the essence.

In simpler terms, don't allow yourself to be hijacked by what examination you didn't clear, the concept-understanding you're disappointed in, what pot-holes
slowed you down, which subject gives you the jitters or what time-spans you missed out on. Let the past be the past. Focus instead on what you can do now to
impact your future. What must always interest you is what time-table you can make now for a brighter and successful future… and the determination with which
you can stick to it!

Every successful student makes his/ her share of mistakes. It is not the mistakes and blunders that matter; what matters is how well you handle them. The winning
students decide to do better, taking ball catching lessons if need be and practicing, learning and growing their skills so the next time the ball is thrown to them they
will confidently catch it.

It is vital to realize here that it is confidence on your own self, on your abilities that adds up and strengthens every stride that you take into a future that you dream
for yourself! Let me quote Ayn Rand, the celebrated author who wrote in the existential vein: “Do not let your fire go out, spark by irreplaceable spark, in the
hopeless swamps of the approximate, the not-quite, the not-yet, the not-at-all. Do not let the hero in your soul perish, in lonely frustration for the life you
deserved, but have never been able to reach. Check your road and the nature of your battle.
The world you desired can be won. It exists, it is real, it is possible, it is yours.”

Arvind Passey
Corporate Communications
BLB Limited | 4th Floor, Rear Block, Gulab Bhavan, 6, Bahadur Shah Zafar Marg, New Delhi – 110 002
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[ Truth needs words just as much as it needs silence ]
[ Communication is the death of distance! ]