Simple Beginnings of Dr Kobayashi (1932 - 2007)

Inspired by his university education in France, the 27 years-old Kobayashi

decided to recreate his traditions in his new adopted land. After purchasing
a steam extractor, a relic from the past, Kobayashi harvested wild Berries
and produced Pure Wild Berry Liquid Extract with extreme concentration of
the color red and Berry Fragrances, now known as Wild Berry Anthocyanin.
He sold this Natural Berry Extract at local markets to finance his studies and
future research, this All-Natural Product was quickly embraced by villagers
and Kobayashi’s Stevico brand was born.

“Philosophy - A True to Nature Story”

With its roots in Nature, our product shares the colors, tastes, scents and
traditions of GAIA with the world. As the company and our network
continues to grow, we remain committed to our core values of Sensuality,
Absoluteness and Respect.

Sensuality
Stroll through Tamba Highlands located in suburban Kyoto ‘the birth place of
Mr. Kobayashi’, you are struck by the perfect balance in the rich earth
colors, it’s scents and beauty of this abundant land. Every day the people of
Tamba celebrate their pleasant lifestyle and abundant soil. When Dr
Kobayashi formulated our products, he set out to capture this bounty in all
our products. Today, more than thirty years later, the fertile South of Tamba
remains the sole inspiration for all Stevico products, body nutrient feed,
preventive health care, skincare products for women and men, and
household products for the home.

Respect
Reviving traditions is only part of the Stevico philosophy. To strike the
perfect balance of respect for the environment, consumers, suppliers and
employees is ingrained in every single aspect of the company culture. This
respect has led to Stevico’s vision partnership with local producers all over
the world - these farmers’ families and cooperatives harvest all our precious
ingredients, such as Siberian Red larch, Peruvian Maca Root, Brazilian Wild
Red Tomato to Diyarbakir, Turkish Organic Wild Wheat & Japanese White &
Green Puerh Tea Extract.

Absoluteness
The generous Tamba climate and soil yield an exceptional variety of plants
with unique properties. Kobayashi's objective was to revive their use,
preserve local customs and update traditional products. Stimulated by local
folklore and history, Tamba developed products that represent the land and
it’s people.
Behind each of Stevico's inspirations is “A True to Nature Story.”

Celebration of the Land

After returning to Japan in early 1970s, Kobayashi’s ambition was to tackle
the global sugar crisis by introducing an all new sweetness called Stevia to
the world. Through this he created a company that celebrates western
methods of extraction with Japanese well-being remedies. The name “Stevi
& Co. Ltd.” was chosen for the company refers to Stevia, an ancient sweet
plant that once covered the Paraguay and Brazil. At the turn of our century,
the name “Stevi & Co. Ltd.” is celebrated with a change to Stevico Direct
Global whereby it still retains all the original idea to mix traditions and
ingredients from Mother Nature’s best in the creation of products for
everyone.

Stevico Direct in Brief

Stevico is a unique brand focusing on the well being of women, men and
your family alike. It seeks to create harmony, which links the pleasure of the
senses with inner balance. The products range from personal care lines to
household. Stevico products are all manufactured in the time-honored
traditional way using the finest natural ingredients.

Then...
The company was founded by Kobayashi. The first product and mail order
service was opened in Tamba, Japan, in the 1980s. The current & latest
factory in Guangzhou, PRC was established in response to an ever-growing
distribution network. In the early 2000; subsidiaries were opened in the
Middle East and South East Asia.

and Now.
Today, Stevico and its associates employ some 600 people. In addition to
Stevico Direct Sales Networks, an intention to increase its network profile to
30,000 members by 2009 in just Malaysia alone. All products, centers and
distributor stores reflect the company's core values of Authenticity,
Simplicity, Sensory Pleasure, Absoluteness for People, the Environment and
GAIA (Mother Nature). From the simple, natural ingredients, Stevico creates
products that serve the ultimate goal of well being in enriching your bodies
mind, spirit and soul.

Stevico Products, Designed for you, with you in mind.

Our products are varied, easy to use, unusual, easily adaptable, tasty,
natural and wonderfully appealing.

“Our Aim - To Maintain, Sensuality, Respect and Absoluteness”

Our aim is to maintain Kobayashi’s legacy through exploring the world for
new ingredients and traditional techniques. Through this legacy, we at
Stevico learned about and discovered a few new interesting futures, an
example: The Wild Mexico Red Husk Tomato that grow in highlands of
Guatemala the land of the Aztec and Mayans. This wild tomatoes provides
an extremely rich form of Lycopene. It is this paste that is used as a
nourishing ingredient in some of our tomorrow’s products. We are also
involve in creating natural products for Body Nutrient Enrichment, also know
as (BNE). Natural Body Prevention (NBP) and Natural Body Enhancement
(NBE) for all your love ones in your family. All the product ranges are
presented and extracted through traditional methods that reflect the true
elegance of simplicity. And all are produced according to strict ethical
guidelines.

Building Partnerships
Following the success of Kobayashi’s Stevia venture, the brand began to
grow in a very organic manner. In mid 1980’s, Dr Kobayashi was on another
quest after hearing from friends over a mysterious village in Russia whereby
it’s people retain remarkable healthy cholesterol levels and beyond.
His exploration lasted 3 years in the Yenisei Valleys of Central Siberia,
during his visit he discover that locals consume high levels of locally grown
wild wheat together with larch resin in their diet. After discovering abundant
organic grown wild wheat & naturally forested Larch Pines, Kobayashi
became fascinated by the idea of bringing this to the world. With the help of
friends, Kobayashi created a farmers corporation in harvesting both
ingredients in traditional methods.
Today, these extracts are known all over the world as Stevico, Cholest
Control Fibre. The benefit of these fibers is widely known by the American
Cancer Society, America National Institute of Health, American Heart
Association and The American Diabetes Association (ADA).

Our Commitment

Natural Products

We carefully select our plant ingredients and control both their quality and
origin. We follow the principles of phytotherapy and herbology, whereby no
related animal products are use during manufacturing or testing (except for
beehive products: honey, royal jelly & propolis) & test our products under
medical supervision. We strive to use natural ingredients in all our product
formulas. We prefer to use plant base materials for our carriers and fillers
rather than synthetic options. We limit the use of any preservatives or
chemical induced compounds and at times also offer Ecocert - Organic
Formulas.

The Environment

Our active ingredients in our food base products are of plant origin and, as
close as possible, derived from organic agriculture. Both our products and
the materials used in our stores are designed to enhance bio -wellness to
the environment. We make do try our hardest to limit the use of packing
material and the cardboard, paper & wood that we use, pack or process
comes from sustainable managed forests. At times our production factory
also sorts recycles its waste and limits its energy consumption. We call this
Stevico Sustainable Management Systems (SSMS).

Respect

For years we have chosen not to test our products on animals or use
products that have been animal tested. We have also been committed to
supporting traditional production methods by using A.O.C for most
ingredients certified by Ecocert and through co-development with suppliers.
Following the success of Kobayashi’s Stevia venture, the brand began to
grow in a very organic manner. In mid 1980’s, Dr Kobayashi was on another
quest after hearing from friends over a mysterious village in Russia whereby
it’s people retain remarkable healthy cholesterol levels and beyond.
His exploration lasted 3 years in the Yenisei Valleys of Central Siberia,
during his visit he discover that locals consume high levels of locally grown
wild wheat together with larch resin in their diet. After discovering abundant
organic grown wild wheat & naturally forested Larch Pines, Kobayashi
became fascinated by the idea of bringing this to the world. With the help of
friends, Kobayashi created a farmers corporation in harvesting both
ingredients in traditional methods.
Today, these extracts are known all over the world as Stevico, Cholest
Control Fibre. The benefit of these fibers is widely known by the American
Cancer Society, America National Institute of Health, American Heart
Association and The American Diabetes Association (ADA).

Our Cosmeceutical Concept.

The latest in skin care is not to be found in a cream or a lotion, but rather in
a little powder Stevico sachet. Increasingly, the billion dollar global market
in natural personal care products (Source: Datamonitor) is now lead towards
oral consumption of nutrients for support of healthy, beautiful skin.
While the cosmeceutical concept continues to gain traction Asia, it is
already a familiar idea in Japan. Reportedly, the idea was born in Japan,
resulting in the discovery that beta-carotene and alpha-carotene, when
ingested orally, have a tendency to migrate to the upper layers of the skin
where they offer protection against the negative influences of UVA and UVB
radiation from sunlight. Based on findings, Stevico Doctors formulated and
brought to market Stevico Ultimax Care Package with vegetable Complex.
Its great success influenced the subsequent marketing of our other skin
health dietary supplements.
Stevico Vegetable Complex is Nature's Answer to Healthy, Beautiful Skin
Stevico Veg Ultimax Complex, the natural beauty enhancer that has already
scored a big hit in the Japan cosmeceutical market, contains a natural blend
of antioxidant phytonutrients found in fruits and plants, including beta-
carotene. Stevico Veg Ultimax Complex is also one of the most well
researched carotenoids, and although its full benefits result from the
synergy among antioxidants, we are yet to discover it’s true potential.
Stevico Veg Ultimax Complex is the most effective quencher of the
molecules of reactive oxygen species (ROS) that are responsible for the
oxidative damage that can wreak havoc on skin complexion. Sun exposure
is probably the most common source of these damaging molecules. A study
published by the American Institute of Nutrition suggests that there might
be an important role for Stevico Veg Ultimax Complex to play in mitigating
oxidative damage in skin tissue.
Added Benefits of Antioxidant Synergy
Different antioxidants acting together protect each other from destruction
during the process of neutralizing ROS and free radicals. Keeping this fact in
mind, it is not unexpected that skin protection is much more effective when
using a combination of topical and ingestible formulations containing a
mixture of different antioxidants, each at low concentrations.
Natural antioxidants in the diet, in combination with intelligent avoidance of
overexposure to the sun, helped protect our ancestors' skin from damage.
Skin Care: For Women & for man.
Women tend to be more conscious of the importance of good skin care, but
today's skin care market reflects the fact that men are waking up to the
truth that the sought after rugged outdoor look is oftentimes a warning sign
for serious trouble down the road. Currently, skin cancer is the number one
cancer in men over 50. This startling figure places skin cancer ahead of
prostate, lung and colon cancer, which are all deadly male killers (5). People
of each gender need to be aware of sun exposure and take appropriate
precautionary measures. Before any activity that can lead to exposure,
whether swimming, hiking, gardening or driving a car, be sure to apply
sunscreen. A year round diet rich in antioxidants is the second line of
defense.
While fruits and vegetables offer a wide array of antioxidants,
supplementation may be the best way to ensure adquate amounts of these
important nutrients on a daily basis. When purchasing a sunscreen product,
make sure it offers both UVA and UVB protection and has an SPF rating of
15 or higher. Eat plenty of fruits and vegetables, and when sourcing
antioxidants make sure the supplement you choose provides a synergistic
mix of antioxidants such as those found in Stevico Veg Ultimax Complex.
Simultaneously protecting the skin from the inside and the outside may
prove to be the best way to prevent symptoms of aging that can over time
become signs of serious skin damage.
Looking Ahead
As this idea of "Beauty from Within" gathers steam, the labels of both
dietary supplements and foods and beverages will likely carry skin health
and beauty claims. "Consumers want natural, and what better source for a
wholesome skin care ingredient than our beautiful fruits and fresh
vegetables.”
"Oral supplementation with by Stevico not only enhances the body's natural
defenses against environmental stress, but also increases skin thickness
and density, and improves both the smoothness and softness of the skin.
These benefits make it an ideal natural component of 'Beauty from Within'
Stevico Ultimax Nutri Age Products."

Stevico Direct Business Profile

Over 30 years ago, Dr Kobayashi created Stevi Co. Ltd., a young food
technologist turn entrepreneur from Japan. His achievements stretch from
natural wild Siberian Pine extracts that lowers cholesterol, to Wild Highland
Mexican Tomato extract that rejuvenates skin cells & the discovery of yellow
pigment extract from Wild Spinach preventing age-related macular
degeneration in eyes.
Today in the turn of the century, Stevi Co. Ltd, have altered it’s position &
renamed itself as Stevico Direct Global Networks, creating a plan that
enabled anyone to start their own business by selling functional products
that reflect the company's core values of authenticity, simplicity, sensory
pleasure, considering all levels of the environment & all mother nature have
to offer & giving other people the chance to do the same. Our unique
business opportunity has enabled Stevico Direct to grow into one of the
world's leading functional health food direct-selling company.
At this point of time, Stevico supports you and your business with over 40
exclusive products and services, a state-of-the-art global ordering &
distribution network and over three decades of experienceand advice to
help you when you need it.
Stevico's Malaysian Northern region headquarter will be located in Penang,
is home to more than 30 market research & product development and
localization personnel, and global business support personnel. All these
resources are dedicated towards helping you achieve business success.
Stevico Lestrem, France (JV partnership) – Northern France is also one of the
four global manufacturing centers, along with 3 in Guangzhou, China.
Alongside the distribution center in Ipoh at Perak State in Malaysia is one of
farming centers that use organic and natural practices to grow ingredients
for our health and wellness products.
The next evolution leap in business movement will be Global Reach, Adapt
Locally. Stevico has been doing just that for over 5 years. With operations
over 5 countries, and products tailored for local regulations and
preferences, Stevico Direct is aiming to be the forefront in Functional Health
Food Delivery.

Stevico Direct Business Networks and Your Potential.

Stevico Direct's Business Movement touches people next to you and all
around you, our ultimate focus is to enable everyone to live life & embrace
their own potential whereby realizing their dreams, in return helping others
to experience the movement.

Why People Choose the Stevico Business Network?

Everyone joins a business network for a variety of reasons, some enjoy the
simplicity of being an IEBB (Independent Empire Business Builder) whereby
a reduced cost is provided to products purchase for own consumption.
Other IEBBs join in order to directly sell Stevico products to others, giving
them the chance to earn a handsome profit on each transaction and further
financial benefits based on their sales volume. Independent Empire
Business builders not only can they sell products; they can also sponsor
family and friends to join their business network. Every IEBB are
compensated on their own effort through network sales and well as the
sales of those they sponsor, receiving incentive bonuses that increase as
their own sales force increases, we at Stevico call it “Personal Effort to
Reward Program”. Every IEBB are given the identical opportunity to grow a
successful business empire. Each IEBB is compensated in direct proportion
to all their efforts.
We are proud to bring you a variety of fascinating products, which generally
fit into the health and beauty categories. Our commitment to you will
always be in developing products that out perform & outshine any
competition. Through this, we will give you the competitive edge to build
strong, thriving empires. But still retaining our core values of Sensuality,
Absoluteness and Respect.

How to build your own Business Empire?

To Start is to “Understand the Facts.”
In order to start, as an Independent Empire Business Builder you are
required to purchase a Stevico Direct Networks, EMPIRE Literature Kit.
Unlike other Multi-Level Companies, being a Stevico Independent Empire
Business Builder doesn't involve large amounts of cash. With your efforts
and commitment, we will support you with all necessary training to be what
you are destine to be. The Stevico lifestyle fills you with opportunities in
becoming everything from a simple means of earning a little extra cash to
building an international business empire.
How to build your own Business Empire?
The Stevico Direct Network Sales and Marketing Plan is a low start-up cost
and a low risk business platform that is open to all. It gives you the chance
to create your own business empire through retailing products and
sponsoring anyone who, in turn, can retail products and offer this business
platform to others.
By passing on your knowledge in Stevico Business Plan you are able to
develop teams, through this you are not only able to build your own
business network empire but also enable your fellow sponsors to build an
empire of their own.
The core of our Stevico Direct Network Business Plan’s income platform is
base on the sale of our committed assurance in quality of all Stevico
products and services to all retail customers and consumers. As your
business empire grows, the rewards you earn grow in proportion. The
Stevico Direct Network Business Plan does not and will not compensate
anybody & any member for simply recruiting others as IEBBs (Independent
Empire Business Builders).
The Fruits of your Commitments, are brought to you by Rewards and
Recognitions.
Rewards and Recognition are more than just financial, in this global
economy, we are all familiar with the way shops & stores make their daily
income. Shop owners will purchase their daily supplies from the wholesale
outlets at wholesale prices, and sell goods at a higher mark-up. Such mark-
up is considered their profit. In Stevico Direct Networks the system of
product purchase and sales are no different, you get the mark-up value on
each product you sell downwards through rewards.
But, the rewards don’t end there.
The way Stevico Direct Network works, with its network of IEBBs, it would
reward every Empire Business Builder with bonuses based on the volume
of sales made by them and the family of people they sponsor. As your
sales and business increase, so do your bonuses and rewards. The aim is to
sponsor other people to join the Stevico Business Network, not only do you
spread the news and it’s benefits of the Stevico Direct Network’s
opportunity, you also increase your base of sales on which your bonuses are
calculated. Through this you will see a range of increment regarding to
rewards and recognition that mark your growing status. Cash rewards are
not the only benefits one achieves through Stevico Direct. As many have
realize, there is a real sense of family, a connection through improved
communications skills, self - assurances, and greater control over you or
yourself through the means of financial stability in life, whereby one is given
the luxury to spend more time with the more important things in life like
your family and your love ones.

Stevico Direct Business Platform

Does your current job allow you to work towards a better tomorrow for you
& your family? Who is in control of your future and your family’s future? Are
you being fairly rewarded for your time and your contribution?

The Stevico Ambition

Living the Stevico dream is to have the flexibility to live your life to the
fullest & still have the flexibility to earn your needs. Being a Stevico Direct
Independent Empire Business Builder allows you to be in full control of your
own life, at the same time providing you with the flexibility to work where
and when you want, we know your time and your family together with
friends is a priority but enjoying all together with the opportunity to earn a
great income is the Stevico Direct Lifestyle.
Stevico Direct Lifestyle, puts you in control allowing you to adapt easily into
your needs and ambitions whereby it enable you to grow along with them.
Through the above we offer you all the personal support and assistance you
require in becoming all you want to be.

Stevico Direct, Supporting you all the way.

Stevico Direct, we are in the business of supporting you and your efforts
towards success. The network you belong to is designed to support your
every need. At times, you might think you are on your own but are never
alone. With years of experience, we are here to help and guide you. We
have identified the pitfalls in running a successful business platform and our
advisors are there for you, and to reward you when you achieve your goals.
With a team of full-time employees in every center across the nation, we
have trained some of the most dedicated service advisors to support your
every business needs. With dedication and commitment, our service
advisors are trained to help new Independent Empire Business Builders
achieve their every potential. As a Stevico Direct Service Advisor, they are
trained in depth our systems to our logistics networks to information
support and product understanding.
Our role in supporting you and your sponsors extend not only in product
knowledge but also in Stevico business motivation training, skill set
trainings and communication trainings, all in all to help you ensure you
reach your personal best. Our philosophy to your success is base on the
following; functional & effective product deliver followed by the ability to
understand and explain its benefits of use through great confidence. As
every Stevico Direct member a key product user, we believe our members
are our best brand ambassadors. Through this, every member will deliver
our brand and our product message with efficiency, conviction and passion
to all their business prospects.

Stevico Direct’s Empire Business Building Platform is not a Pyramid

Scheme?
There are moments whereby people assume or confuse themselves over
the concept introduce by Stevico Direct Networks with disreputable binary
or pyramid schemes. As shown in Stevico Direct’s Literature Kit, evidently
there are undisputable differences in every aspect, Stevico Direct Network
concept have been Officially Recognized and Approved by the Ministry of
Domestic Trade and Consumer Affairs Malaysia.
The Stevico Direct Network Concept is based upon retail sales to real
product users or consumers. Whereby, it is not presented to consumers
through an empty & “Get Rich Quick" promises or commitment. Usually
such presentation requires or demands that the consumer transacts a large
amount of cash. But in the case of Stevico Direct Networks to participate
only requires a small fee to become a Stevico Independent Empire Business
Builder and that cost is refundable if you should decide to leave the
business for any reason during the cool of period, please view Literature kit.
Members of the Stevico Independent Empire Business Builder are not
require to purchases inventories of stock, and does not impose a minimum
order value but are expected to maintain a minimum purchase value per
month (Please View Literature Kit). While business builders can earn
bonuses through sales made by sponsored or recruited people. It is
important to know that Stevico Direct Networks does not allow payment of
bonuses to be made for the mere act of sponsoring another person into the
business.
Definition Recognized by Local Governance (MALAYSIA).
Multilevel or "Network" marketing is a lawful and legitimate business
method that uses a network of independent business owners to sell
consumer products supplied by an established company. Business owners
merchandise products to consumers, not in fixed retail stores, but through
person-to-person relationships between business owner & customer.
Business owners can also build & manage their own sales-force by
recruiting, motivating, supplying and training others to sell those products.
Compensation then includes a percentage of the sales of the business
owner's entire sales group as well as earnings from their own sales to retail
customers.
Pyramid & Binary schemes are ILLEGAL scams in which participants invest a
large amount of money in exchange for the promise of receiving profits by
recruiting additional participants to make a similar investment. Pyramid
promoters sometimes try to make their schemes resemble multilevel
marketing methods by introducing a product line. However, little or no effort
is made to actually market the products to consumers. Instead,
compensation is paid for recruiting.

How do you become a Stevico Direct Independent Empire Business Builder?

Every and any person must be sponsored into the Stevico Direct business
Network by a active Stevico Direct Independent Empire Business Builder.
Whereby teachings of our business is conducted and development trainings
are provided.

Are Stevico Direct Independent Empire Business Builder Employees of

Stevico Direct?
No. Stevico Direct Independent Empire Business Builder are independent
contractors or business owners and not in anyway employees of Stevico
Direct.

How many products does Stevico offer?

Please purchase your very own product slip collection at your nearest
center.

Stevico BRANDED products, who manufactures it?

Any product that carries the brand of STEVICO are manufactured by The
Stevigroup Food Company, the parent manufacturing division of Stevico
Direct and it’s overseas partners with manufacturing facilities located in
Guangzhou, China, Shanghai, China, U.S.A, Canada, Switzerland, Italy,
Lillies, France.
How and where do I purchase Stevico branded products?
Stevico products are sold through an Appointed Sole Stevico retailer known
as Stevico LDN Network Centers & our Stevico LDN Direct Independent
Empire Business Builder and Stevico Direct LDN State Centers.
Do Stevico Independent Empire Business Builder have to make minimum
monthly maintainances?
Yes, Stevico Direct Independent Empire Business Builders are required to
make a minimum monthly maintainances of 100PV. Stevico reserves all
rights to alter monthly PVs and product prices, please contact your sponsor
or your nearest centre.
Why are Stevico Direct Community meet ups important to new empire
builders?
Stevico Direct Community get together are extremely important because
we would like to share the realization of one’s ability, the journey of ones
success to members, their excitement, the flush of enthusiasm, and the
overwhelming excitement – some call it motivation meetings; we just call it
our S2S training program also known as Success 2 Success Training
Program. Success breeds Success is a proven platform to realize one’s
potential and encourage them through people to people motivation,
members will understand the business and our products; with this members
will build better businesses by sponsoring others in the Stevico Direct
Community.
Stevico Direct’s view in Religion?
We SUPPORT and WELCOME anyone and everyone regardless of religious,
political background or other personal beliefs; gender; or race. Our position
is SIMPLE and ABSOLUTELY clear, is to respect any and every individual for
their core believes and values. Therefore we have committed in providing
products that are certified Halal and Kosher to all respected distribution
markets.
Stevico Direct’s multilevel marketing business offering?
We believe our advantage is no different from any other Multilevel
Marketing Business, but our comment to service is highlighted below:
1) To provide you with a platform to build a business for your own.
2) The ability to achieve your dreams and desire.
3) Through part time commitments you are able to receive some additional
income and improving your own quality of life.
4) Purchase products at a discount prices.
5) Your personal achievements are awarded through recognition and
encouragement.
6) Providing you the flexibility in managing and organizing your time as to
your preference, without constraints or limitations in any current job
environment.
7) Sharing the Stevico Direct benefits with your families and friends either in
physical cash rewards or experiencing product benefits found in Stevico
Direct’s products.
8) Through these, one will experience the chance to bond closely and
develop stronger relationships with everyone.
9) The ability to meet new faces and discover old faces too.
10) The opportunity to help and allow others towards greater success.