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“Our Profit is April

Your Success”

An Affiliate Of


We’ve got some fantastic opportunities coming up. Leasing 101 is a perfect starter class for your
Upcoming Events
new hires, those new to the industry, and anyone who may need a refresher on taking a prospect from
appointment to move-in. These tried-and-true methods have been part of the basics of property man- April
agement for many years. The material will be presented by Mary Spain and myself; our combined Leasing 101
experience in leasing and marketing spans 40 years. The information is generic and will not contra-
dict any training your company uses. “It’s a Jungle out there, so
we’re going Back to Basics”
Our class on Landlord-Tenant Law was written for CIAA, and designed for managers and owners
who deal with legal issues on their properties. ROSS F. BARNETT, our presenter, is a shareholder April 8, 1:00 - 5:00
with the Des Moines firm of ABENDROTH & RUSSELL, P.C., where he practices in the areas of real WDM Police Department
estate and probate. His practice also emphasizes landlord / tenant litigation and estate planning. He
is the author of numerous legal source books on real estate, probate, and landlord / tenant law. Ross
Landlord-Tenant Law
is also the Iowa advisor for NAA’s National Lease Program®.
With the state of the economy, can any of us afford to not keep our teams at their best? Now is the Do you know what you need
best time to invest in your future! Please join us for these very important seminars. More details can to know about Iowa’s
be found on the attached registration forms. These seminars are FREE to CIAA members; non- Landlord Tenant Act?
members may attend for $50. April 16, 10:00 - 4:00
-Rick Koontz, CIAA President WDM Police Department

Coming May 14th! “Zap the Gap”
“Us old farts need to keep in “Solving the Multi-
touch, not only with our mem-
bers and employees, but also
Generational Puzzle”
our customers." $50 includes lunch
The quote above is from an audi-
ence member at the Illinois May 14, 12:00 - 4:00
Movers' and Warehousemen's
Association after hearing Meagan Sheraton Hotel
Johnson present "ZAP THE GAP,"
How to Solve the Multi- West Des Moines
Generational Puzzle."

Zap The Gap: Solving the Multi-Generational Puzzle

Have you noticed that many of the Generation X'ers and Generation 2000 people don't
seem to have the same work ethics and habits as Traditional and Baby Boomer em- 3rd Annual Golf Outing
ployees? Are they sometimes tougher to manage? You will learn to identify and under- June 12, Toad Valley
stand the differences between the generations, retain and develop young star per-
formers, and create a work environment where young people will want to give their 1:00 Shotgun start

Inside Your Newsletter:

Committee Updates NAA Lease Program / Education Conference Leasing 101 Registration
2009 CIAA Board Members Vendor Spotlight - Sherwin Williams Floor covering Landlord-Tenant Law Registration
New Members Vendor Listings Zap the Gap Registration
MAR Index - First Advantage SafeRent NAA Connect NAA Education Conference
Committee Announcements
Education Committee
“Leasing 101” will be presented April 8 from 1:00 - 4:00.. This seminar is free to all CIAA members! We’re changing
it up this year and it’s going to be an exciting and informative session that is perfect for all your new leasing people as
well as anyone who is getting complacent or who may just need a refresher.
“Landlord-Tenant Law” on April 16 is geared toward managers, owners, or anyone who deals with the legal aspects of
the lease. Ross Barnett from Abendroth and Russell has written and will be presenting this informative session.

Legislative Committee
The Legislative Committee has been busy this month working to ensure our members’ interest with regard to SF 224, the “Plumbing Bill.” SF 224
went through several revisions while moving through the Senate committee structure and the CIAA and our lobbying firm, Hultman Company was
an integral contributor to many of those revisions.
The bill originally contained potentially detrimental pieces including the creation of a mandatory facilities maintenance plumber’s license for all
properties with more than five units and an egregious definition of routine maintenance. The routine maintenance clause provides an exemption of
what may be repaired without the need for a licensed plumber. One such version of the bill contained a definition that would have required a li-
censed plumber for maintenance and repair to any piping.
We are happy to report that the final version that passed Senate floor and the House State Government Committee last week does not contain the
mandatory facilities maintenance plumber’s license and has a definition of routine maintenance that should allow our maintenance staff to utilize
their plumbing expertise to the fullest extent before the need arises to call a licensed plumber. This bill is expected to pass the House in the next
two weeks and then be sent to the Governor for signing. The definition of routine maintenance contained in the final bill is included below for your
"Routine maintenance" means the maintenance, repair, or replacement of existing fixtures or parts of plumbing, HVAC, refrigeration, or hydronic
systems in which no changes in original design are made. "Routine maintenance" does not include the replacement of furnaces, boilers, cooling
appliances, or water heaters more than one hundred gallons in size.

Vendor Council
Our 3rd Annual Golf Outing will be held at Toad Valley Golf Course on June 12. This is a 4-person best
shot tournament, 1:00 shotgun start. Vendor Council members are sponsoring the event so your cost stays
low! Lots of fun, food, and prizes! Watch your email for registrations and more details!
We’re taking you “Around the World” of Property Management at our 3rd Annual Trade Show coming
October 22! Prizes and cash will be flowing! It will be a great time for everyone!
Upcoming Vendor Council meetings: April 9 & May 22.

2009 Board Members and Committees

President and Association Executive Past President Legislative Committee Chair
Rick Koontz, Signature Place Melissa Johnson, Olde English Village
Jennifer O’Brien Konior, TAB Properties
Vice President Vendor Council Co-Chairs
Jennifer O’Brien Konior, TAB Properties Tom Newton, Gorman Roofing Membership Committee Chair
Treasurer Mary Spain, Apartment Finder Lori Young, BH Management
Lori Young, BH Management
Education Committee Chair Public Relations Committee Chair
Heather Benton, Rosemont Place Mary Spain, Apartment Finder Ellen Wade, The Des Moines Register

Page 2
Our Newest CIAA Members
New Property Members
Ashbrooke Apartments/Applewood Partners

New Vendor Members

Springer Pest Solutions & Handyman Service
Qwest Communications

By: Jay Harris, Vice President of Business Services, First Advantage SafeRent

The Multifamily Applicant Risk Index (MAR Index) is published quarterly by First Advantage SafeRent and
is based on traffic credit quality scores from their statistical screening model. This quarterly report provides
property owners and managers in the Midwest with a benchmark with which to compare their portfolio’s per-
formance. The fourth quarter national MAR Index, including studios, one-, two-, three- and four-bedroom
units, was 99.

Here is how the Midwest performed in the fourth quarter compared to last year:
• Midwest: 4Q08 MAR Index = 97
• Midwest: 4Q07 MAR Index = 100

The MAR Index is derived from First Advantage SafeRent’s Statistical Screening Model–the multifamily in-
dustry’s only screening model that is both empirically derived and statistically validated. With this unique ap-
plicant risk index, property managers and owners are able to compare their applicant credit quality trends
with that of the average MAR Index trends. This comparison indicates whether their portfolio is performing
above, below or at market levels with respect to attracting and securing applicants with higher credit quality
and an increased likelihood of fulfilling their lease.

The Multifamily Applicant Risk Index (MAR Index) provides trends of national and regional traffic credit quality
scores whereby a lower index value indicates an applicant pool with a higher risk of not fulfilling lease obliga-
tions. A MAR Index value of 100 indicates that market conditions are equal to the national mean for the in-
dex's base period of 2004. A MAR Index value greater than 100 indicates market conditions with reduced av-
erage risk of default relative to the index's base period mean. A value less than 100 indicates market condi-
tions with increased average risk of default relative to the index's base period mean.

The screening model was developed from historical resident lease performance data to specifically evaluate
the potential risk of a resident’s future lease performance. The model generates scores for each applicant
indicating the relative risk of the applicant not fulfilling lease obligations.

Data is also available at the property and sub-market level from Property Performance Analytics. For
more information visit

Page 3
Page 4 Email:
Vendor Spotlight
Sherwin Williams Floorcovering
Sherwin-Williams Floorcovering is a full service flooring facility with our primary focus on the property man-
agement and new construction segments. We are located at 5201 NE 14th Street in Des Moines and offer quick
turnaround times with the ability to get your units turned within 48 hours of scheduling. Our installers are pro-
fessional and courteous and warranty their workmanship for one full year from the installation date.
We keep a wide variety of carpet and vinyls in stock to meet whatever price point, style, and color that best
suites your needs. If we don't have what you are looking for, you can visit our 1000 s/f showroom to help find
what you want. In addition, we offer generous discounts for employees of our customers and CIAA members if
they want flooring for personal use. If you would like to contact us or want us to stop by to show you what we
have to offer, please don't hesitate to give us a call.

Tom Zeuthen Steve Arnburg

Store Manager Sales Representative
ph. 515-266-4290 ph. 515-971-8007

Need a Vendor? Call a Member First!

A+ Lawn & Landscape DeWitt Painting Reliable Construction
Abendroth & Russell, P.C. Diamond Vogel Paints Select Van & Storage
A.Q. Allstate Pest Control First Advantage SafeRent Shelton Painting
American Family Insurance Furniture Options Sherwin Williams Floor Cover-
Jared Frank Agency Gorman Roofing Services ings
Apartment Finder Hard Tops of Des Moines Sherwin Williams Paint
Big Green Umbrella Media ICS Advanced Technologies Sears Commercial
Bragg Handywork Jetz Service Co. Simply Clean
Carpet Pro - Baker Interiors Johnstone Supply State Farm Insurance
Carpet Source Lawns Plus Glen Waterhouse III
Central Iowa Duct Cleaning Lint United Van Lines Stew Hansen’s Dodge City-Jeep
CertaPro Painters Marsden Building Maintenance Stitzell Electric Supply Co.
Coinmach Corporation Nationwide Office Care Sudzy’s Carpet Cleaning
Concentra Medical Centers Phillips Floors Tenant Data
Cort Furniture Rental Qwest Communications Waste Connections
Des Moines 360, Inc. RealPage, Inc. Waste Management
The Des Moines Register Red Capital Group Wayout Consulting Services

To Become A Vendor Member Contact: Vendor Website Page

Rick Koontz at 515-226-2100
Tom Newton at 515-883-0838 Page 5
With NAA
NAA Launches Blog, ‘APTly Spoken’
By Ron Shelton, CAPS
2009 National Apartment Association Chairman of the Board
Amalgamated Management Corp.

AA is pleased to announce the The deadline for submission is Friday, May 1. Winners will be
launch of its blog, “APTly recognized during the PARAGON Award Ceremony in Las Vegas on
Spoken,” the premier apartment Saturday, June 27. They will also be featured in the September 2009
industry blog for information and issue of units magazine, NAA’s monthly publication that reports on
poignant perspectives on the latest the apartment industry. For information, call 703/518-6141 or visit
industry news, trends and ideas.
Featured bloggers include leaders
from all sectors of the apartment industry, NAAEI Names Paz as National Trainer
from onsite operations to executive man- Pablo Paz, CAMT, has officially begun his work as a National
agement, covering Economic Issues, Maintenance and Safety Trainer for the National Apartment
Green Issues, Marketing, Operations and Association Education Institute (NAAEI). Paz will teach Certified
more. Visit the blog at, Apartment Maintenance Technician (CAMT) courses nationwide,
comment and start a conversation with and currently has appearances scheduled in California, Ohio and
the bloggers. You can subscribe to the blog via RSS. Tennessee.
Paz is a bilingual instructor with more than 20 years’ onsite
Green Conference is Fast Approaching experience and four years of corporate training experience. He holds
Did you know the stimulus package recently signed by President a bachelor’s degree in Business Management from the University of
Obama contains $20 billion for green renovations in multifamily Phoenix, is a licensed maintenance electrician and air conditioning
housing communities? With the 2009 NAA Green Conference & repair contractor and has three EPA certifications.
Exposition is fast approaching, now is the time to take inventory of NAAEI will hire one additional national trainer in 2009 to teach
the apartment industry’s investment in energy efficiency and green the National Apartment Leasing Professional (NALP), Certified
design. Apartment Manager (CAM) and Certified Apartment Property
The conference, April 28-29 at the LEED-certified Phoenix Supervisor (CAPS) courses nationwide.
Convention Center, will feature green industry expert speakers If you are interested in having Paz teach CAMT in your area,
addressing how “going green” can save property managers and please contact Kim McCrossen at 703/797-0610 or kimberlymc
developers money. For registration, hotel, exhibition and sponsor-
ship information, visit
Did You Know? Fast Facts About NAA
Call for Entries for the 2009 PARAGON Awards There are thousands of local governments in the United States
The NAA PARAGON Awards recognize excellence and leadership (hundreds in California alone). Every jurisdiction operates different-
in the apartment industry. These national awards celebrate the con- ly and publicizes the actions and decisions of it legislative and
tributions that builders, industry professionals and affiliated apart- administrative bodies in many varied ways, if at all. NAA’s
ment associations make to the industry. For the winners, a Government Affairs Department monitors these thousands of state
PARAGON award represents a milestone along the path to personal and municipal activities in all 50 states—any issue affecting the
and professional achievement. For our industry, the winners industry—through a network of electronic legislative and news
demonstrate characteristics that benchmark success. sources as well as contacts in many of the states.


Leasing season is about to begin...are you ready to lease in this soft market?
It’s a jungle out there, so we’re going back to the basics! Sometimes we get so caught up in the
daily grind and the worry about getting a lease that we forget our starting point. Join Mary Spain of
The Apartment Finder and Rick Koontz, CIAA President for their unique and fun perspectives on
what you need to know and do before and after that prospect walks in the door! We’ll be sharing 40
years of experience and some good old-fashioned training that never goes out of style! Perfect for
your new hires and those new to the industry! Topics will include:
• Choosing Your Attitude • Your Model - is it up to par?
• Why Curb Appeal is Important • Follow Up
• First Impressions • Internet Etiquette
• Phone Technique • Important Elements of a Work Order
• How to Greet Prospects • Calming Phrases to Use with Residents
• The Apartment Tour AND MUCH MORE!

Additional materials provided by Furniture Options

April 8, 2009, 1:00 - 5:00 p.m.

West Des Moines Police Dept.
NON-MEMBERS MAY ATTEND for only $50.00

Fax your registrations to Mary Spain at (515) 327-9104 by March 27, 2009
Non-members mail advance payment with registration to:
CIAA, 3775 E.P. True Pkwy #263, West Des Moines, IA 50265
Registration Form:

Name: Name:

Name: Name:

Company/Community Name:

Phone: Email:

Landlord-Tenant Law
Do you know what you need to know about the Iowa Landlord-Tenant Act? One of the
biggest mistakes that managers of multi-family housing make is failing to enforce a landlord’s
rights. You need to know how the Iowa Uniform Landlord and Tenant Act works: which no-
tices to give to tenants, how they must be given, and how to successfully prosecute an action
for forcible entry and detainer.
This presentation is designed to give the property manager or owner an overview of the rights
and responsibilities of a landlord. It will highlight the termination of a tenancy and the eviction
process. It will also cover access to the rental unit, the security deposit, and landlord duties.
You will receive a reference guide designed exclusively for this seminar by the faculty. This
manual contains the information you need to identify problems and propose solutions.
ROSS F. BARNETT, our presenter, is a shareholder with the Des Moines firm of ABENDROTH & RUSSELL, P.C.,
where he practices in the areas of real estate and probate. His practice also emphasizes landlord / tenant litigation and
estate planning. He received his B.A. degree from Grinnell College in 1992 and his J.D. degree, with honors, from
Drake University in 1995. Ross is a member of the Iowa State Bar Association (Real Estate and Title Examination
Section and Probate Section). He is the author of numerous legal source books on real estate, probate, and landlord /
tenant law. Ross is also the Iowa advisor for NAA’s National Lease Program®.

Thursday, April 16, 2009 from 10:00 a.m. - 4:00 p.m.

West Des Moines Police Department, 250 Mills Civic Parkway
Limited seating, register early! Members will be seated first.

Fax your registrations to Mary Spain at (515) 327-9104 by April 3, 2009

Non-members may attend for $50. Please pay in advance or at the door.
Registration Form:

Name: Name:

Name: Name:

Company/Community Name:

Phone: Email:
Proudly Present
Our First Joint Event
Zap The Gap: Solving the Multi-Generational Puzzle
“Us old farts need to keep in
touch, not only with our
members and employees,
but also our customers."

The quote above is from an audience

member at the Illinois Movers'
and Warehousemen's Association
after hearing Meagan Johnson pre-
sent "ZAP THE GAP," How to Solve
the Multi-Generational Puzzle."

Have you noticed that many of the Generation X'ers and Generation 2000 people don't seem to have the same work
ethics and habits as Traditional and Baby Boomer employees? Are they sometimes tougher to manage? You will
learn to identify and understand the differences between the generations, retain and develop young star perform-
ers, and create a work environment where young people will want to give their best.

Bright Funny Delightfully Obnoxious, Meagan Johnson is known as the “Generational Humorist”. If you think you’ve heard
all there is to hear about the four different generations in the workplace, you have not heard Meagan’s comical spin on how to
attract, market, manage and communicate with people from every generation without strangling someone in the process.
During this session, you’ll laugh while acquiring tools you can use immediately to improve your multi-generational relationships
with clients, co-workers and in your every day personal life.
While working in a sales environment for various large companies, Meagan became discouraged to hear all the negative com-
ments about generation X and began to research successful ways to work with her younger generation. From that, Zap the
Gap was born. In 2003, Meagan received her C.S.P. (certified speaking professional); currently, only ten percent of profes-
sional speakers hold this designation. As a Gen Xer, Meagan was extremely proud to be one of the youngest recipients of the
CSP designation.

Unbelievable price? You bet! Meagan’s clients

Thursday, May 14, 2009 from Noon - 4:00 p.m. include Dairy Queen, Monster.Com, American
Sheraton West Des Moines • 50th and University Express, Loreal, Pepsi, Cadillac, Burger King,
The Central Intelligence Agency (CIA), Bubba
Registration includes lunch from 12:00 - 1:00 Gump Shrimp Company and Harley Davidson!

Fax your registrations to Mary Spain at (515) 327-9104 by April 3, 2009

Please pay in advance of event Please indicate your membership:
Make checks payable to CIAA and send payment to: Member
Central Iowa Apartment Alliance Both
3775 E. P. True Pkwy #263, West Des Moines, IA 50265

Registration Form:

Name: Name:

Name: Name:

Company/Community Name:

Phone: Email:

June 25 – 27, 2009

Mandalay Bay Resort and Casino
Las Vegas, NV
Make plans now to attend
the NAA 2009 Education
Conference & Exposition.

Register today and take

advantage of early bird rates
ending March 31, 2009.

Steve Forbes Dana Carvey

Chairman & CEO of Forbes Comedian

Don’t miss general session

speaker Steve Forbes and
special guest, Dana Carvey.

Make your move today.

For housing information and to register,