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Apple Inc. (Apple Computer, Inc.) Is an American multinational corporation that designs and markets consumer electronics, computer software, and personal computers. The company's best-known hardware products include the Macintosh computers, the iPod, the iPhone and the iPad. Apple software includes the Mac OS X operating system; the iTunes media browser; the I Life suite of multimedia and creativity software; the iWork suite of productivity software; Aperture, a professional photography package; Final Cut Studio, a suite of professional audio and filmindustry software products; Logic Studio, a suite of music production tools and its iOS Mobile Operating System. As of August 2010, the company operates 301 retail stores in ten countries, and an online store where hardware and software products are sold. Established on April 1, 1976 in Cupertino, California, and incorporated January 3, 1977, the company was previously named Apple Computer, Inc., for its first 30 years, but removed the word "Computer" on January 9, 2007, to reflect the company's ongoing expansion into the consumer electronics market in addition to its traditional focus on personal computers. As of September 26, 2009, Apple had 34,300 full time employees and 2,500 temporary full time employees worldwide and had worldwide annual sales of $42.91 billion in its fiscal year ending September 26, 2009 campaigns, Apple has established a unique reputation in the consumer electronics industry. .For reasons as various as its philosophy of comprehensive aesthetic design to its distinctive advertising.



Computer software, or just Software, is the collection of computer programs and related data that provide the instructions telling a computer what to do. We can also say software refers to one or more computer programs and data held in the storage of the computer for some purposes. Program software performs the function of the program it implements, either by directly providing instructions to the computer hardware or by serving as input to another piece of software. The term was coined to contrast to the old term hardware (meaning physical devices).In contrast to hardware, software is intangible, meaning it "cannot be touched. Software is also sometimes used in a more narrow sense, meaning application only. Sometimes the term includes data that has not traditionally been associated with computers, such as film, tapes, and records.

The Apple I, Apples first product. Sold as an assembled circuit board, it lacked basic features such as a keyboard, monitor, and case. The owner of this unit added a keyboard and a wooden case. Apple was established on April 1, 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne, to sell the Apple I personal computer kit. They were hand-built by Wozniak and first shown to the public at the Homebrew Computer Club. The Apple I was sold as a motherboard (with CPU, RAM, and basic textual-video chips)less than what is today considered a complete personal computer. The Apple I went on sale in July 1976 and was market-priced at $666.66 ($2.55 thousand in 2010 dollars, adjusted for inflation.)


The MacBook Pro (15.4" widescreen) was Apple's first laptop with an Intel microprocessor. It was announced in January 2006 and is aimed at the professional market. At the Worldwide Developers Conference keynote address on June 6, 2005, Steve Jobs announced that Apple would begin producing Intel-based Mac computers in 2006. On January 10, 2006, the new


MacBook Pro and iMac became the first Apple computers to use Intel's Core Duo CPU. By August 7, 2006 Apple had transitioned the entire Mac product line to Intel chips, over 1 year sooner than announced. The Power Mac, iBook, and PowerBook brands were retired during the transition; the Mac Pro, MacBook, and MacBook Pro became their respective successors.

At the Macworld Conference & Expo in January 2007, Steve Jobs revealed the long anticipated iPhone, a convergence of an Internet-enabled smart phone and iPod. The original iPhone combined a 2.5G quad band GSM and EDGE cellular phone with features found in hand held devices, running scaled-down versions of Apple's Mac OS X(dubbed iOS, formerly iPhone OS), with various Mac OS X applications such as Safari and Mail. It also includes web-based and Dashboard apps such as Google Maps and Weather. The iPhone features a 3.5-inch (89 mm) touch screen display, 4, 8, or 16 GB of memory, Bluetooth, and Wi-Fi (both "b" and "g"). The iPhone first became available on June 29, 2007 for $499 (4 GB) and $599 (8 GB) with an AT&T contract. On February 5, 2008, Apple updated the original iPhone to have 16 GB of memory, in addition to the 8GB and 4 GB models. On June 9, 2008, at WWDC 2008, Steve Jobs announced that the iPhone 3G would be available on July 11, 2008. This version added support for 3Gnetworking, assisted-GPS navigation, and a price cut to $199 for the 8 GB version, and$299 for the 16 GB version, which was available in both black and white.

Apple develops its own operating system to run on Macs, Mac OS X, and the latest version being Mac OS X v10.6 Snow Leopard. Apple also independently develops computer software titles for its Mac OS X operating system. Much of the software Apple develops is bundled with its computers. An example of this is the consumer-oriented iLife software package that bundles iDVD, iMovie, iPhoto, iTunes, Garage Band, and iWeb. For presentation, page layout and word processing, iWork is available, which includes Keynote, Pages, and Numbers. ITunes, QuickTime media player, Safari web browser, and Software Update are available as free


downloads for both Mac OS X and Windows. Apple also offers a range of professional software titles.


IOS 7 is the seventh major release of the iOS mobile operating system designed by Apple Inc. as the successor to iOS 6. It was announced at the company's Apple Worldwide Developers Conference (WWDC) on June 10, 2013, and was released on September 18, 2013. IOS 7 includes a redesigned user interface and numerous functionality changes. Ios7 has their own capabilities and it has some issues from the customer such like battery dying, installation, map and few technical. We our project team will work in project to solve and modify the specific product and make it finish by 6 month duration.

Our software planning specified in three major categories which include redesigning, modifying and user friendly. Apple always make their software with high quality user friendly as we find their previous softwares. Our redesign planning we want to make some new changes in apple ios 7 such like maps, operation system and software features. We would like to provide some new apps which will be our competitive advantages. Our redesigning fully control and manage by highly skilled software engineers to make best. Farther more our problems which we come through this project we want to modify the software usage on battery which now an big issue our aim to fix the problem and also we would like to make the software applicable in all apple hardware which will make great value to all customers. Our division of work totally divided and manage perfectly. We control and monitor the software in each stages. At the least our company image in user friendly software which we would like to make smoother for customer in term of gaining their satisfaction more. Apple always make their software planning more precisely which always examine and testified in every drafts.


MARKET DEVELOPMENT Apple ios 7 is different invention by apple Inc. even though ios 7 having some issues which can be solve. Our main aim to develop market for IPhone 5s and 5c which still upcoming in the market. Our project are mainly determined to create effective market for iPhone users, as the market is dropping with customer complains, we intend to solve the ios 7 defaults and make updated ios 7 for the customer. Which will help iPhone 5s market demand high. IOS 7 which released for all apple users for specific phone and devices such like 4s, iPad 2 will create value among those customers. Our project will make greater demand in market for the users and also it will create more value for upcoming apple devices. Our project assumption it will increase the apple market share in worldwide market.

FINANCIAL PLAN TASK SOFTWARE DESIGNING SOFTWARE EQUIPMENT FURNITURE RENT EMPLOYEE SALARY TOTAL BUDGET 300,000 200,000 220,000 175,000 125,000 1020,000 SPENDING 275,000 150,000 185,000 175,000 125,000 910,000

Diagram as show above the financial details about the new product and the expenses. Its showing that how much we budget and also how much we spend. And total up the amount. We still save money 110,000. Which we prepared to expense in apple software research programe.



Milestone number

Ios 7

Forecast date

1* 2

<working on problems> <software redesign> <software completion,

1-oct-2013 1-jan-2014 evolution 15-may2014

and dissemination>

Simple but highly effective milestone setting At a glance progress meters Helps coordinate teams towards achievable goals Can combine multiple task lists into one milestone Red Flags alert you to overdue milestones Milestone specific calendar for comprehensive overviews Easily edit / adjust each milestone

Our company focus on determining best quality product for coming our launches. We focus on our competitive advantage, to do best and unique product compare to other phone company.









Create updates.









satisfaction and increase their demand.









We have less phone body design.



RISK DETAILED When you go public with a new product, the obvious risk is to your reputation. If the product gets a negative response from the media or the public, it could affect other successful products. You need to be prepared to manage the impact of negative reviews or public opinion. No matter how good the product is a negative response is always a possibility. Your risk assessment management procedures should prepare you for this scenario. The risk of legacy for apple applications needing remediation. The analysis phase of the

applications will determine the level of risk this poses. It is believed that the only modifications that would need to be made to any application will be associated with the new versions of the software, which are minor changes. However, should testing identify remediation to the

applications, there could be significant impact to the project and its timeline.




Meeting Date: <04/10/2014> Meeting Location: <binary university> Recorded By: <Mudaser Ali>

Name <Mudaser Ali>


Organization <apple Inc.>

Present <Y >



<apple Inc.>


<Ms. Natalia> <Ms.Ming> 1) Attendance


Financial manager <apple Inc.>


2) MEETING LOCATION Building: IoI Business Park


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Conference Room: 2 Web Address: www.

3) MEETING START Meeting Schedule Start: <09:30> Meeting Actual Start: <10:00>

4) AGENDA I. <modification> <changes> II. <new application > <testing result>

5) MEETING END Meeting Schedule End: <11:30> Meeting Actual End: <12:00> 6) DECISIONS MADE Decision 1- test in the internally Decision 2- implement in the market

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<Mudaser Ali> <Mr. Chong> Ms. Natalia <Ms. Ming>


Our team members are highly qualified and they work individually in their specific field along with their members though our project we counted as a head of departments only. Our team member are equally expert in their own job and professional minded. Our project members equally distribute their job in their ability which straightly liable for any liabilities. Our team was quite strong friendly and hard working to success the project. GANTT CHART

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Our Gantt chart goes from the down to up in the categories shown in bar chart. In bar chart shows some lacking though we manage to cover up with perfect time schedule. We can saw our diagram indicate we came up with new idea and solution for iso7 in short time period eventually we stuck in second we lost our amount of time in outline which we struggle strongly. But first draft was finalize in short period with proper team work but in the first draft Editing which troublesome in our project we manage to come up with suitable modification with research which help us to finalize final draft in short term time. We hope our customer will get new innovation and proper software update with new product launches. ANALYSIS Each software has designed in a particular way Software analysis is critical which make proper after it launches in market. Software can bring great success among the world market. An understanding of these that can help us in designing and modifying our software. New product analysis refers to a mandatory procedure which all companies must go through before the launch of their newly developed product. The analysis takes into account every detail of the software with respect to the research; required material for new idea and the sales and market factors. The existing software analysis helps to gauge how the product can be bettered in terms of both design. This in turn also helps the company become well acquainted with the old one. Our

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software success we make through with add value of iPhone 5s and 5c. Our analysis have the negative which depend on customer satisfaction level but we only can hope for the best.

Our project management was quite smooth. Our teamwork and professionalism help us to finalize our project in time. Every project has their hope to gain the best output. Which we satisfied from our project, though we cannot confirm that project has the success unless consumer are comfortable. Our team has their own innovation in modification which we assume for success. Our marketing team and our brand image will support in other side for success and not other than our quality always has high expectation in market. So our project members are given total justice for the success.

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