McDonald's

McDonald's Corporation (NYSE: MCD) is the world's largest chain of hamburger fast food
restaurants, serving nearly 47 million customers daily.[3] At one time it was the largest global
restaurant chain, it has since been surpassed by multi-brand operator Yum! (KFC, Taco Bell and
others) and sandwich chain Subway.
In addition to its signature restaurant chain, McDonald’s Corporation held a minority interest in
Pret A Manger until 2008, and owned the Chipotle Mexican Grill until 2006 and the restaurant
chain Boston Market until 2007.The company has also expanded the McDonald's menu in recent
decades to include alternative meal options, such as salads and snack wraps, in order to capitalize
on growing consumer interest in health and wellness.
Each McDonald's restaurant is operated by a franchisee, an affiliate, or the corporation itself. The
corporations' revenues come from the rent, royalties and fees paid by the franchisees, as well as
sales in company-operated restaurants. McDonald's revenues grew 27% over the three years
ending in 2007 to $22.8 billion, and 9% growth in operating income to $3.9 billion.
McDonald's primarily sells hamburgers, cheeseburgers, chicken products, french fries, breakfast
items, soft drinks, milkshakes, and desserts. In response to obesity trends in western nations and
in the face of criticism over the healthiness of its products, the company has modified its menu to
include such healthier alternatives as salads, wraps and fruit.

McDonald's

Type Public (NYSE: MCD)

May 15, 1940 in San Bernardino, California;

Founded
McDonald's Corporation, 1955 in Des Plaines, Illinois

Dick and Mac McDonald McDonald's restaurant concept;

Founder(s)
Ray Kroc, McDonald's Corporation founder.

Headquarters Oak Brook, Illinois, USA

Number of
31,000+ worldwide[1]
locations
 Area served Worldwide

James A. Skinner
Key people
(Chairman) & (CEO)

Industry Restaurants

Fast food
Products (hamburgers • chicken • french fries • soft drinks • coffee • milkshakes • salads •
desserts • breakfast)

Revenue ▲ US$ 22.79 billion (2007)[2]

Operating
▼ US$ 3.879 billion (2007)[2]
income

Net income ▼ US$ 2.359 billion (2007)[2]

Total assets ▲ US$ 29.391 billion (2007)

Total equity ▼ US$ 15.279 billion (2007)

Employees 400,000 (2008)[2]

McDonalds.com
Website

Mission, Vision & Values

Vision
Ronald McDonald House Charities of Jacksonville is prepared to serve the growing number of
children and families who continue to need our programs as the world-class pediatric services
offered in Northeast Florida expand.

Mission
Ronald McDonald House Charities® of Jacksonville supports the health and well-being of
children by providing lodging and other services for critically ill, chronically ill and seriously
injured children and their families

Values
• Innovative and compassionate programs that focus on family needs.
• Management that respects privacy and emphasizes trust with all constituents.
• Governance that exercises fiscal accountability and operational excellence with
transparency, integrity and honesty.
• Service in a safe, comfortable and healing environment.