ESSAR STEEL

History

The Essar Group was founded in 1969 by brothers Shri Shashi Ruia and Shri Ravi
Ruia. Essar Group began its operations with the construction of an outer
breakwater in Chennai port. It quickly moved to capitalise on every emerging
business opportunity, becoming India’s first private company to buy a tanker in
1976.In the 1990s.
Essar began its steelmaking business by setting up India’s first sponge iron
plant in Hazira, a coastal town in the western Indian state of Gujarat. The Group
went on to build a pellet plant in Visakhapatnam and eventually a fully integrated
steel plant in Hazira. The Construction business helped the Group build most of its
business assets. Essar also entered the GSM telephony business, establishing
India’s first mobile phone service in Delhi (branded Essar Cell phone) with Swiss
PTT as the joint venture partner.

ESSAR STEEL – The Multinational

Essar Global Limited is a diversified business corporation with a balanced

portfolio of assets in the manufacturing and services sectors of Steel, Energy,
Power, Communications, and Shipping Ports& Logistics,and Construction.

Essar Steel Globally employs over 40,000 people across offices in Asia, Africa,
Europe and the Americas. With a firm foothold in India, Essar Global has been
focusing on global expansion with projects/investments in Canada, USA,
Africa, the Middle East, the Caribbean and South East Asia. Privately owned
and professionally managed, Essar is judiciously invested in the commodity,
annuity and services businesses.

Forward and backward integration, state-of-the-art technologies, in-house

research and innovation have made Essar Global a leading player in each of its
businesses. Essar’s abiding philosophy is to be a low cost, high quality,
technology driven group with innovative customer offerings.
Salient Features:-

Essar Steel is India's largest exporter of flat steel products.

Essar Steel is the largest steel manufacturer on the West
Coast of India
Essar Steel has the first Indian steel plant to receive ISO
14001 award for environment management and ISO 9002 for the entire plant
operations.

Vision and Mission of the company.

Vision

“We will be a respected global entrepreneur, through the power of

Positive Action”.

Mission

“We are committed to innovative growth, through our personal passion,

reinforced by a professional mindset, creating value for all those we
touch”.
Human Resource Polices of the Company

Ideology :- “People, our most valuable assets”

Beyond business Essar’s Policy The Essar Group is both a people-driven and
people-centric organization. It understands the value that people deliver in the
making of a great company.

The Essar Group believes that excellent individuals build excellent companies.
And by transforming each employee into a highly motivated, satisfied and
productive team member, it will create an outstanding organization. It also
understands that each individual has unique talents and expectations from the
organization. Based on those principles, human resources development at
Essar is customised, flexible and well planned.

Every Essar employee is meticulously selected and given the freedom to be

innovative, within a work culture that is non- bureaucratic and result-
oriented.They work with employees to develop personalized and flexible
individual plans for career growth, retention and compensation within a
carefully structured work framework. Through extensive career mapping, they
offer a choice of career paths that could include job rotations across functions
and Group Companies. Essar's wide range of businesses and exciting pace of
growth presents a range of opportunities and exposure that only a few others
can match. The Group has a very serious commitment to continuous training
and development. Essar Learning Centre provides year-round training. Thus, a
career with Essar will offer one a unique opportunity to unlock one’s potential
and realize excellence.

The Group’s spirited involvement in community service is inspired by these beliefs.

The Group’s ethos on social responsibility focuses on not just taking care of its
own employees but enabling and enriching the communities around the areas
where its plants are located. In addition, the Group has been at the forefront in
rendering aid and assistance by way of donations as well as relief supplies in
times of national calamities, such as the Tsunami, earthquakes and floods.
Employees’ Motivation

The underlying objectives of Essar’s activities is to motivate employees to

participate in and contribute to the activities initiated by the Community
Relations Centre, to create self-help groups for village women, to further overall
development of children and women, and to spread awareness about AIDS and
de-addiction.

Essar’s key focus areas

Essar has outlined seven focus areas where employee involvement can make a
difference to the lives of the community:

 Education
 Self-employment
 Training
 Infrastructure development
 Medical
 Health & hygiene
 Recreation and welfare
Recruitments

We welcome talented college graduates. We are a preferred employer at

India's top engineering and business schools because we offer competitive
compensation, diverse opportunities in
terms of business and roles, fast growth and quick assumption of large
responsibilities. For the same reasons, we are able to attract the best and the
brightest talent at all levels.

Campus Programs

The Essar group has a strong emphasis on hiring at the entry level, to create a
pool of talented employees who are developed and groomed to grow with the
group. At the entry level, the group hires mainly through two types of
programmes:

➢Management trainee programmes

➢Graduate trainee programmes
Management-trainee programmes

Through the management trainee programmes, Essar hires post graduate

management students from top ranking business schools throughout India.
Trainees are initially hired as a group resource for a range of functions such as
marketing, finance, human resources and operations. Essar makes selections
between December and February, through a rigorous selection process.
Selected candidates then go through a comprehensive one-month induction
programme, which includes classroom sessions, an introduction to all the group
companies, plants and corporate functions, and a six-day executive
leadership camp at the Essar Learning Centre. Soon after the induction, in an
interview with corporate human resources each trainee has the opportunity to
discuss mutual expectations, a career map and the group company and
assignment that he or she will be posted to. Trainees are confirmed after
completing the one-year management trainee programmes. Depending on
their capabilities, management trainees can usually look forward to a faster
career track, an expanded role and eventually, a leadership position within
the organization.

Management Development Programme (MDP)

The Management Development Programme (MDP) is a six-day residential

programmes that aims to prepare middle management executives for newer
roles in a changing environment. The MDP helps make middle managers active
and effective participants in organizational processes like planning,
implementation and decision-making.

Features of the Camp

After beginning their day with yoga, participants learn how to contribute to
organizational growth and excellence through modules like Essar leadership
values, quality (kaizen), customer satisfaction, striving for excellence, cost
reduction and continuous improvement. They learn how to be effective
managers with modules like the role of a manger in the present scenario,
performance management, goal setting, team building, people development,
conflict management and counseling skills. The programmes enhances their
personal management skills by teaching segments like self-awareness,
leadership, assertive skills, motivation, integrity/personal values, negotiation
skills and corporate etiquette. A fun two-day outbound module allows them to
reinforce and use skills like teamwork or strategic thinking through specially
designed outdoor games and activities such as a treasure hunt or rappelling.
Graduate-trainee programmes

The Essar group prides itself on using global-scale, world-class technology in all
its companies. To maintain the technical edge, the group hires engineer trainees
annually between August and January. Essar hires graduate engineer trainees
(GETs) from the IITs and the top-ranking regional engineering colleges across
the country and diploma engineer trainees (DETs) from the best polytechnics in
Gujarat, Andhra Pradesh and Tamil Nadu and other regions of the countries to
source the best talent available. These trainees are hired for specific group
companies. After they are selected, they go through an induction programmes
at the company, which includes classroom sessions and plant visits. Soon
afterwards, each trainee has an interview with the Essar Learning Centre head,
to discuss his or her immediate placement and future growth prospects.
Trainees are confirmed after a one- year training programmes for GETs and a
two-year programmes for DETs. Depending on their capabilities, both GETs and
DETs can look forward to increasing their technological expertise, a growing
technical specialization and key senior operational and technical roles within
the company.
Training and Development

Essar has a very serious commitment to continuous training and development.

World-class Essar Learning Centre provides year-round training. They provide
numerous resources for self- assessment and development. Thus, a career with
the Essar group offers a unique opportunity to unlock one’s own potential and
realize excellence.
Continuous opportunities for development and growth - that’s the firm
commitment that Essar makes to every single employee. The Essar group is
one of India’s largest spenders on continuous training, investing about Rs. 1.4
crore (US$ 3 m) annually.

Executives Leadership Camp (ELC)

The Executive Leadership Camp (ELC) is a six-day residential programmes held

at the Essar Learning Centre at Hazira, Gujarat.
Being a dedicated facility, the ELC allows to design tailor-made and flexible
programmes, so that training at Essar is always relevant and customized both to
business needs and the needs of the individual.
The programmes cover a wide range of technical, functional and behavioral
training, from materials management to e-commerce procurement to
transformational leadership and communication and negotiation skills. The
faculty includes the best of experts and practicing managers.
Since they believe in imparting managerial & behavioral training, they also
include a number of non-business modules like corporate etiquette or parenting
skills. Thus, they support and encourage all Essar employees to develop
themselves to the fullest.
This comprehensive programmes transforms junior management employees
into effective business executives. The ELC also has extensive resources for
self- development such as a business library of books and audiovisual material.

Features of the camp

Participants in this holistic programme begin their day with yoga. Throughout
the camp, they learn more about Essar's key values and culture through modules
like quality & customer orientation, Essar leadership values, organizational &
behavioral etiquette, a value meet and a plant visit. They learn how to become
part of the organization team through modules like self-awareness and
interpersonal relationship, conflict management, group dynamics and team
building, leadership & leadership styles & followership. The programme also
builds their personal management skills by teaching useful skills like assertive
skills, time management and presentation skills. A fun outbound module allows
them to reinforce and use skills like teamwork or strategic thinking through
specially designed outdoor games and activities such as a treasure hunt or
rappelling.
Building careers

Essar has a high emphasis on performance, and they link both career growth
and rewards directly to merit and achievement. They customize career paths
and retention plans according to the unique needs of an individual. Right from
the entry level, they draw career maps for each employee, outlining possible
alternate career paths, which could include planned job rotations between
functions or even group companies.

Solid performances, solid rewards

Employees with a proven track record of high performance and potential are
identified annually through a fast-track programmed evaluated by a top
management panel. These achievers are rewarded with top-of-the-market
compensation, retention bonuses and relevant training inputs.
Management Team

Promoter Directors)

Shri. Shashi Ruia (Chairman) Shri. Ravi Ruia (Vice

Chairman)

Prashant Ruia (Director) Anshuman Ruia

(Director)

Smiti Kanodia (Director) Rewant Ruia

Corporate Functions

Mr. S. V. Venkatesan(Resident Director – Chennai) Mr. J. Mehra (Resident

Director - New Delhi)
Mr. Jayesh Buch(Resident Director – Ahmedabad)

Mr. Madhu S. Vuppuluri (Resident Director - New York) Mr. Suresh

Sundaram(Director - Corporate Aviation)
Mr. Adil Malia(President - Human Resources) Mr. Sunil Bajaj(President -
Corporate Affairs) Mr. Mukesh Bhavnani(President – Legal)
Mr. Vijay Mehra (Chief Information Officer)

Mr. Sharad Goel(Group Head - Media Relations)

Mr. N. S. Paramasivam(Group Head - Forex & Treasury)

Mr. Dinyar M. Jivaasha (Group Head - Corp. Risk & Ins. Mgmt.)