Amy Elysse Harrison

amyelysseharrison@gmail.com 478 West 40 North, Orem, Utah 84507 801-400-0868

Relevant Experience
NUVI, Sandy, UT Social Media Analyst
Create social media monitors using SEO for 20-30 companies per day Edit 15-20 social media reports per day

Apr 2013-present Apr 2013-Jun 2013

Program Director

Analyzed social media mentions for 5-10 companies per week Consulted with customers to help them use NUVI social media monitoring platform Collaborated with NUVIs public relations agency; wrote social media reports resulting in news stories on ESPN, Deseret News and KSL Radio, which created 4 direct sales leads

McKay School of Education, BYU, Provo, UT PR Coordinator

Participated on social media team to conceptualize and carry out strategic social media campaign with blog, Facebook, Twitter and Pinterest Wrote and edited 3-4 news articles each month for McKay Schools news website Pitched news stories and events to BYU media outlets, blogs and local school districts Collaborated with web team members to strategically restructure website content

Apr 2012-Apr 2013

Provo City School District, Provo, Utah Public Relations Intern

Jan 2013-Apr 2013

Wrote a comprehensive social media strategy for the district as my final project Produced collateral as part of class curriculum including a video and web-optimized press release

The Awful Waffle, Provo, Utah Team Leader/Social Media Analyst

Conducted secondary and primary research as part of class curriculum to increase customer visits and retention Analyzed social media data and suggested improvements to restaurant owners

Jan 2013-Apr 2013

Member of PRSSA Rulon L. Bradley Chapter, BYU, Provo, UT

Jan 2011-Present

VP of Member Services April 2012-April 2013; coordinated event planning and award submissions Presenter at October 2012 PRSSA National Conference in San Francisco Director of Programming for 2012 Regional Conference: Three-day conference with more than 120 attendees across Intermountain West Writer for chapter newsletter

Reporter The Universe, Provo, UT

Promoted news articles using social media Conceptualized, conducted interviews for and wrote 2-3 news stories per week

Aug 2012-Dec 2012

BYU Bradley Public Relations Agency, Provo, UT Account Coordinator

Aug 2011-Apr 2013

Planned and implemented a social media strategy for student startup pickmybracket.com; generated more than 650 Facebook likes, 2,300 unique website visits in one week and articles on sports and technology blogs Pitched media for national non-profit Enough Is Enough; received media hits in Deseret News and KSL.com Developed strategy to launch Enough Is Enoughs child Internet safety program in Utah

Education
Brigham Young University Major: Communications Emphasis: public relations Minor: French Aug 2010-Dec 2013

Academic Scholarship; Fine Arts and Communications Deans List (2011 and 2012); France study abroad