Great
Our plan is to invent some sort of doohickey that everyone wants to buy.
Innovation is not about saying yes to everything. Its about saying NO to all but the most crucial features.
The brave may not live forever, but the cautious do not live at all!"
Richard Branson
If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.
I don't look to jump over 7-foot bars: I look around for 1-foot bars that I can step over.
Warren Buffett
Expect the best. Prepare for the worst. Capitalize on what comes.
Zig Ziglar
Herbert Simon
Charles Kettering
Success breeds complacency. Complacency breeds failure. Only the paranoid survive.
Andrew Grove
A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
Jeff Bezos
We built this company from the customer back, not from the company out.
Lou Gerstner, IBM (who traveled over 1,000,000 miles to visit customers during his nine years as CEO)
Malcolm S. Forbes
Those who cannot remember the past are condemned to repeat it.
George Santayana
What we are trying to do in marketing is not to change minds, but to take advantage of the perceptions that are already there.
Ries and Trout Bottom-Up Marketing
The key to evangelism is a great product. It is easy, almost unavoidable, to catalyze evangelism for a great product. It is hard, almost impossible, to catalyze evangelism for crap.
Guy Kawasaki
When you innovate, you've got to be prepared for everyone telling you you're nuts.
Mae West
Rather than seeing the world as it is, those in charge would rather see it as they want it to be.
Ranjan Acharya
The more alike two products are, the more important their differences become.
Regis McKenna
It has been a founding principle of our company to listen to the endusers, the consumers, and not just guess what they want.
Constant effort and frequent mistakes are the stepping stones of genius.
Elbert Hubbard
What can a sales person say to somebody to get them to buy a product that they already use every day if they dont like it? Nothing.
Sometimes when you innovate, you make mistakes. It is best to admit them quickly, and get on with improving your other innovations.
Steve Jobs
In the future, it will become increasingly obvious that your competitors are just as clueless as you are.
Scott Adams The Dilbert Future Thriving on Stupidity in the 21st Century
You can't just ask customers what they want and then try to give that to them. By the time you get it built, they'll want something new.
Steve Jobs
The secret is to make the time to immerse yourself in the people youre marketing to. To live them, breathe with them and study them from every angle.
Lisa Fortini-Campbell, Ph.D. Hitting the Sweet Spot
Pay attention to your enemies, for they are the first to discover your mistakes.
Antishenes, 500 BC
Yogi Berra
Most products are still created in a vacuum, driven by what is technically feasible rather than what is needed by customers.
Paying attention to simple little things that most men neglect makes a few men rich.
Henry Ford
Yogi Berra
If you want to kill any idea in the world, get a committee working on it.
Charles Kettering
Chase the vision, not the money, the money will end up following you.
If we wait for the moment when everything, absolutely everything is ready, we shall never begin.
Ivan Turgenev
If the other guy is getting better, then youd better be getting better faster than the other guy is getting better... or youre getting worse.
Tom Peters
The most powerful concept in marketing is owning a word in the prospects mind.
Jonathan Ive vice-president of industrial design at Apple Designer of iPod and iMac
Robert H. Schuller
Dividing meager resources across a host of medium term operational goals creates mediocrity on a broad scale.
We watch our competitors, learn from them, see what they are doing for customers and copy those things as much as we can.
I cannot give you the formula for success, but I can give you the formula for failurewhich is, Try to please everybody.
In the end, all business operations can be reduced to three words; people, product and profits. Unless you've got a good team, you can't do much with the other two.
Lee Iacocca
Get someone else to blow your horn and the sound will carry twice as far.
Will Rogers
20 years from now, you will be more disappointed by the things you didnt do than by the ones you did do. So throw off the bow line. Sail away from the safe harbor. Catch the trade winds in your sail. Explore. Dream Discover
Mark Twain
Dan Quayle
If at first you dont succeed, try again. Then quit. No use being a damn fool about it.
W. C. Fields
If I had to live my life again, I would make the same mistakes ONLY SOONER.
Tallulah Bankhead
Theres nothing wrong with market research as long as you remember that marketing is a game of the future. Most market research is a report on the past.
Customers buy on price because they cant find extraordinary quality, convenience, service and value.
Thomas A. Edison
Half the money I spend on advertising is wasted, and the trouble is, I dont know which half.
John Wanamaker
I have always found that if I move with seventy-five percent or more of the facts that I usually never regret it. It's the guys who wait to have everything perfect that drive you crazy
Lee Iacocca
9 out of 10 products are introduced to fill a void in the companys product line, not to fill a void in the market.
Bo Bennett
When youre up against a clearly superior product, you can forget about marketing. You cannot win a war with vastly inferior weapons.
In the business world, everyone is paid in two coins: cash and experience. Take the experience first; the cash will come later.
Harold S. Geneen
Rule No.1: Never lose money. Rule No.2: Never forget rule No.1.
Warren Buffett
You have to pretend you're 100 percent sure. You have to take action; you can't hesitate or hedge your bets. Anything less will condemn your efforts to failure.
Andy Grove
Business opportunities are like buses, there's always another one coming.
Richard Branson
Sometimes when you innovate, you make mistakes. It is best to admit them quickly, and get on with improving your other innovations.
Steve Jobs
All things being equal, people will do business with a friend; all things being unequal, people will still do business with a friend.
Mark Mccormack
Winston Churchill
You need to keep your head down, and build a great product before you raise money.
Our success has really been based on partnerships from the very beginning.
Bill Gates
Everyone who's ever taken a shower has an idea. It's the person who gets out of the shower, dries off and does something about it that makes a difference.
Nolan Bushnell
Everyone who's ever taken a shower has an idea. It's the person who gets out of the shower, dries off and does something about it who makes a difference.
Nolan Bushnell, Founder, Atari, Androbot, Chuck E. Cheeses
Our company has, indeed, stumbled onto some of its new products. But never forget that you can only stumble if youre moving.
Surround yourself with the best people you can find, delegate authority, and dont interfere.
Ronald Reagan
Wayne Gretzky
C.F. Norton
People dont ask for facts in making up their minds. They would rather have one good, soul-satisfying emotion than a dozen facts.
A child of five would understand this. Send someone to fetch a child of five.
Groucho Marx
Larry Ellison
I have always believed you cannot run a successful enterprise from behind a desk.
Lou Gerstner, IBM (who traveled over 1,000,000 miles to visit customers during his nine years as CEO)
Your best customers are worth far more than your average customers.
Seth Godin
It is not a disgrace to fail. Failing is one of the greatest arts in the world.
Charles Kettering
You can have brilliant ideas but if you cant get them across, your ideas wont get you anywhere.
Lee Iacocca
If youre not embarrassed by the first version of your product, then youve launched too late .
A good plan, violently executed now, is better than a perfect plan next week.
Nothing will ever be attempted if all possible objections must be first overcome.
Samuel Johnson
The ultimate measure of a man is not where he stands in moments of comfort, but where he stands at times of challenge and controversy.
I never get the accountants in before I start up a business. It's done on gut feeling, especially if I can see that they are taking the mickey out of the consumer.
Richard Branson
It had always made sense to me to build a business based on what people really wanted, rather than guess what we thought they might want.
Michael Dell
Mark Twain
Before you build a better mousetrap, it helps to know if there are any mice out there.
Mort Zuckerman
Things may come to those who wait, but only things left by those who hustle.
Abraham Lincoln
Herectilus
The best decision is the right decision. The next best decision is the wrong decision. The worst decision is no decision.
Scott McNealy
Be a yardstick of quality. Some people aren't used to an environment where excellence is expected.
Steve Jobs
I don't know the key to success, but the key to failure is trying to please everybody.
Bill Cosby
Unknown
Jack Trout
I am convinced that if the rate of change inside an organization is less than the rate of change outside, the end is in sight.
Jack Welch
Make your product easier to buy than your competition, or you will find customers buying from them, not you.
Decisiveness is a characteristic of high-performing men and women. Almost any decision is better than no decision at all.
Brian Tracy
Hannibal
If you do not know where you are going, every road will get you nowhere.
Henry Kissinger
Nothing focuses the mind better than the constant sight of a competitor who wants to wipe you off the map.
Wayne Calloway
You cannot sell a man who isnt listening; word of mouth is the best medium of all; and dullness wont sell your product, but neither will irrelevant brilliance.
Bill Bernbach DDB Advertising (1911-1982)
Seth Godin
You can't have a better tomorrow if you are thinking about yesterday all the time.
Charles Kettering
Conversations among the members of your marketplace happen whether you like it or not.
Seth Godin
If I had to sum up in a word what makes a good manager, I'd say decisiveness. You can use the fanciest computers to gather the numbers, but in the end you have to set a timetable and act.
Lee Iacocca
You cant fool all the people, not even most of the time. And people, once unfooled, talk about the experience.
Seth Godin
Time is free, but it's priceless. You can't own it, but you can use it. You can't keep it, but you can send it. Once you've lost it, you can never get it back.
Harvey Mackay
The optimist sees opportunity in every danger; the pessimist sees danger in every opportunity.
Winston Churchill
There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second.
Jeff Bezos
Even if you are on the right track, you will get run over if you just sit there.
Will Rogers
Four steps to achievement: Plan purposefully. Prepare prayerfully. Proceed positively. Pursue persistently.
William A. Ward
Don't let the mistakes and disappointments of the past control and direct your future.
Zig Ziglar
Tony Robbins
Aesop
Tony Robbins
Standing in the middle of the road is very dangerous; you get knocked down by the traffic from both sides.
Margaret Thatcher
Whenever you see a successful business, someone once made a courageous decision.
Peter Drucker
One thing is sure. We have to do something. We have to do the best we know how at the moment... if it doesn't turn out right, we can modify it as we go along.
Franklin D. Roosevelt
Winston Churchill
Seth Godin
Seth Godin
Prepare for the unknown by studying how others in the past have coped with the unforeseeable and the unpredictable.
George Patton
If Id asked my customers what they wanted, theyd have said a faster horse.
Henry Ford
Anything that won't sell, I don't want to invent. Its sale is proof of utility, and utility is success.
Thomas A. Edison
I have not failed. I've just found 10,000 ways that won't work.
Thomas A. Edison
You cannot afford to wait for perfect conditions. Goal setting is often a matter of balancing timing against available resources. Opportunities are easily lost while waiting for perfect conditions.
Gary Ryan Blair
Steve Jobs
Having the best product means nothing if the people wont buy it.
Alfred A. Montapert
The buck stops with the guy who signs the checks.
Rupert Murdoch
Pretty much, Apple and Dell are the only ones in this industry making money. They make it by being WalMart. We make it by innovation.
Steve Jobs
If you must use more than ten slides to explain your business, you probably dont have a business.
Guy Kawasaki
A corporation is a living organism; it has to continue to shed its skin. Methods have to change. Focus has to change. Values have to change. The sum total of those changes is transformation.
Andy Grove
Our reputation is more important than the last hundred million dollars.
Rupert Murdoch
Coco Chanel
If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them.
Will Rogers
Colin Powell
Leadership is solving problems. The day soldiers stop bringing you their problems is the day you have stopped leading them. They have either lost confidence that you can help or concluded you do not care. Either case is a failure of leadership.
Colin Powell
The chief condition on which, life, health and vigor depend on, is action. It is by action that an organism develops its faculties, increases its energy, and attains the fulfillment of its destiny.
Colin Powell
There are no secrets to success. It is the result of preparation, hard work, and learning from failure.
Colin Powell
Goals must never be from your ego, but problems that cry for a solution.
Robert H. Schuller
The world hates change, yet it is the only thing that has brought progress.
Charles Kettering
Robert H. Schuller
Success does not consist in never making mistakes but in never making the same one a second time.
Henry Ford
Every time we've moved ahead in IBM, it was because someone was willing to take a chance, put his head on the block, and try something new.
Thomas J. Watson
The majority of men meet with failure because of their lack of persistence in creating new plans to take the place of those which fail.
Napoleon Hill
Thomas J. Watson
In order to succeed, your desire for success should be greater than your fear of failure.
Bill Cosby
Donald Trump
Bill Gates
What separates the winners from the losers is how a person reacts to each new twist of fate.
Donald Trump
Willingness to change is a strength, even if it means plunging part of the company into total confusion for a while.
Jack Welch
If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.
Jeff Bezos
We see our customers as invited guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better.
Jeff Bezos Founder & CEO, Amazon
Bill Gates
Never stop testing, and your advertising will never stop improving.
David Ogilvy
Charles Kettering
When you innovate, you've got to be prepared for everyone telling you you're nuts.
Larry Ellison
Warren Buffett
Zig Ziglar
Steve Ballmer
And while the law of competition may be sometimes hard for the individual, it is best for the race, because it ensures the survival of the fittest in every department.
Andrew Carnegie
Thomas J. Watson
Contact Information:
Stephen Davis
Interim COO/VP Sales & Marketing | Business Consultant | Sales Channel and Business Development Expert | Author & Speaker Partnering With Clients to Drive Sustainable Profitable Growth
Phone: Email: Websit Linkedin: Twitter:
1999 - 2010 CXO Advisory Group