Shiwani Singh

www.fshionempire.blogspot.com

Highlights

Customer and business oriented with good technical, communication and people
skill, hard working, creative, and detail-oriented and dedicated to work, analytical,
well organized and ability to work under pressure in order to meet deadline
constraints.

Objective

Deputy. Merchandising Manager cum Dzine Director

Job Description
Prepare Budget, Cost Control n Operation Model. Dealing with
Designers/Buyers. Monitoring overall Product Development, Merchandising,
Technical quality issue, Sampling, Shipping of samples.
Buying House Background. Specialization-Woven and Knits.

product,Mer,costing, vendor mgmt, planning,tech,range dev & TNA

knowledge. Able to handle their part of business independently.
Tech/formal edu in related fields .

PLANS TO MAXIMISE SALES AND PROFIT OF THE CATEGORIES

AND ENHANCE CONSUMER VALUES. ALSO BE INVOLVED IN
PRODUCT DEVELOPMENT AND RANGE PLANNING.
FORCASTING MARKET TRANDS. RIGHT BALANCE IN
MERCHANDISING MIX FOR EACH STORE TO ENSURE
MAXIMUM SELL THROUGH. COMPLETELLY RESPONSIBLE
FOR STARAGETY AND MERCHANDISING PLANS. TAKING
CARE OF FANICIAL PROFITABILITY AND CATEGORY
MANAGMENT, BUDGETING, PRODUCT LAOUNCHES,
MARKETING & PROMOTION, DEVELOP & LAUNCH
PROMOTION SCHEMES

Responsible for product development & price

 efficient client management for Ladies & Kids
wear.

Coordination with other dept to ensure timely

deliveries of Merchandise. Coordination and
follow-ups with the vendors to ensure
smooth execution and delivery of orders.
Develop strong customer satisfaction and
relationship.

Have a creative bent of mind and good

knowledge of fabrics. Computer savvy &
excellent communication skills with a pleasing
personality. Leadership quality, good
interpersonal skills, positive attitude are
essential attributes for the job

Employment History

May2009-Till Date Presently working with

Orange fashions(p.Ltd) As DMM

2005 - March 2009. Puig Jainer ( Canada House )

Deputy Merchandising Manager cum Design
Director ,

 Total yearly turn over is INR 100 carore. Looking after

the men’s, kids wear & women’s Apparel Division,
consisting of, knits & woven high fashioned sequined
garments, sports wear, casuals.

 Responsibility is to work within Departments and

report Directly to Country Head. To accurately phase
sales, stoke margin, mark down and take plans market
trends.

 Have excellent interpersonal skill. To develop new

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 relation with suppliers and maintain genuine sustainable
partnerships with exiting ones. Reviewing brand /
supplier performance and profitability.

 To effectively plan & execute all Developmental and

Divisional promotions in line with the group promotion
plan.

 To seek out and consider the interests of both internal

& external Customers at all times and to act, as the
primary point of contact should and issues relating to
the Department arise.

 To ensure proper Coordinate between Coordinate

category Buyers and operations and customer.

 Able to handle day to day pressure of Merchandising

Dept, Sampling Dept & production shop.

 Capable of Driving, Discipline on Merchandising,

Sampling & Production floor.

 Able to work in close alignment with the Company

Management

 Capable of Delegating Responsibilities to team

members as per skill set and Business needs.

 Focused on Quality & shipment will reach on time.

 Able to make new Designs for Buyers

 Handle to execute inquiries & orders from Buyers.

 Preparation of plan for shipment

 Organize & arrange things required for shipment.

 Able to take Decision independently to give approval to

suppliers n Vendors for fabrics, colors, accessories
etc.

 Doing initial, mid & final inspection.

 Making all accounts independently.

2004 – 2005 M/S Achievers Apparels P.Ltd,Gurgaon

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  Worked with organization for Women’s
were, & kids were

Ensuring that the product receive recognition is an important

part of my job, which should not set out to undermined my
own worth or the importance of the support role that I need
to play such as ,

 -Listening carefully and in a non judgmental way,

 -Probing to understand the context and the background

of thru product if any &

 -Clarifying steps towards possible solutions.

 Quality Approach, an organization pursuing a quality

approach focuses on :

 Identifying and satisfying its customer’s needs, by

studying the product

 Developing & tapping the full potential of its people

(vendors), by methodologically implementing the tools &
techniques.

 Improving its key processes

 Responsible for fit and size set approval from the

buyer & day to day correspondence with the buyer,
technicians & the vendor.

To make Production planning with the vendors to achieve

Delivery dates & update Managers for production, Fit &
Size set related problems.

 To conduct Inline, Mid & Final inspections.

1995–2004 M/S United Colores Of India Turnover 80

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 Carore INR

Merchandiser cum D`ziner.

Responsibility was to work with Buying Houses such as Otto,

Ambience H & H & directly with Debnams UK for local Size
set approvals & all production related approvals.

Coordinating with all Departments within till the Final

clearance of the consignment.

Professional Qualifications

A two years Diploma in Fashion Designing from I.I.F.T, New

Delhi with 80% marks.

Diploma in Export Marketing & Management from institute of

Export Information, Delhi.

Academic Qualification

Senior Secondary with 75%.

Key Achievements :

Quality & Merchandising as a field of management science is

not taught at all in schools universally or business schools,
until 1990s --------and then only in some pioneering
institutions .Why was this? Like other fields, Quality &
Merchandising Management has its gurus, as well as a
foundation of theory cuts across the traditional divisions
within educational institutions; education was slow to
recognize this existence. Merchandising has become accepted
and credible only because a Quality & Merchandising
approach has been shown to work so much better than the
methods that were commonly taught _____ and are still
common practice today in the manufacturing sectors today “
Merchandising is not the application of tools to materials
__its the application of logic to work. ”

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Worked for : Zara(uk).Tommy Hill Figger,J C Penney(U.S.A),Otto,
Target(Panama), Tanzara(new York),Titanic Import (America),Wal mart,
(America),Freeman’s(London),Castro(Israel),Kefflee(Israel),C.D.IParis),Bubbles
Inc((U.S.A),Canada House(Spain),Norwest (U.K-Sainsbury,Tesco)Miss.s,Jasco,TM
Ent,

Personal Information :

Father’s Name : Shri P.K Singh

Date Of Birth : June 22,1975.

Passport No. : G - 2478285

Place of Issue : New Delhi.

Marital Status : Single.

Salary Expected : Negotiable

Lastly: I would appreciate your keeping this inquiry confidential

Shiwani203@yahoo.com & shiwani203@gmail.com

78,Vidut Nikunj,I.P. Extn,Patpar Ganj,New Delhi.Cont No +91 98 189 189 18

Note : Plz Note am willing to shift.