DAVID KRINN

OVERVIEW EXPERIENCE
Periscope Digital Product Manager

davidkrinn@gmail.com 763.232.0075

A proven thought leader in an ever-changing digital environment, creating solutions to complex business problems. Capture additional business through intelligent and creative content creation. Relied on for a versatile skill set of tactical strategy and creative problem solving.

Minneapolis 10/13 - Present

+ Manage the product roadmap for 2 mobile applications. + Align UX, design, development and QA on the goals and execution of the product strategy. + Create product stories through the organizing and planning of tasks and releases. + Build and present presentations around feature updates and the rationale behind them. + Create user experience documentation including wireframes, sitemaps and user flows. + Helped triple monthly billing for a client by creating and suggesting content and feature enhancements, from interactive videos to enhanced user features.

Periscope Experience Architect

Minneapolis 01/13 to 10/13

+ Lead content strategy efforts for multiple clients. + Worked with strategists and analysts to create comprehensive, multi-channel campaigns. + Wrote a content strategy white paper that serves as Periscopes stance on content strategy. + Conducted gap analysis and audits to assess the market landscape and influence future strategy. + Created asset management processes for an iPad-based corporate report. + Crafted user experience maps based on audience research and analytics insights.

Periscope Associate Digital Producer

Minneapolis 10/11 to 01/13

+ Concepted, organized, facilitated, researched, proofed and managed digital projects. + Coordinated teams of 5-10 people on a range of digital projects. + Managed over 30 digital projects ranging from email campaigns to websites. + Created timelines and schedules to keep projects on track and adhere to client expectations. + Built campaign plans that fit client needs and solved business problems with a range of tactics. + Assisted in the creation of media strategy, project strategy and client goals through digital and social media.

Periscope Digital Coordinator

Minneapolis 08/10 to 10/11

+ Aided in organizing, facilitating, researching, proofing, testing and managing digital projects. + Facilitated between clients and internal team to assure open channels of communication. + Created timelines to keep projects on time and on budget. + Assisted in the creation of a media tracking strategy to collect analytics for campaigns.

CLIENTS
I have worked with the following clients in a variety of capacities, from creating landing pages to multi-channel campaign plans: + ExxonMobil + Great Clips + Bridgestone + Bronson Healthcare + Red Robin Restaurants + Cummins Power Generation

EDUCATION
UNIVERSITY OF MINNESOTA - TWIN CITIES BACHELOR OF ARTS, STRATEGIC COMMUNICATIONS - ADVERTISING BUSINESS MANAGEMENT MINOR STUDY ABROAD - CUERNAVACA, MEXICO 2010 3.44 GPA 12/07 to 01/08

TECHNICAL SKILLS
Proficient in: Omnigraffle Eloqua Basecamp JIRA Confluence ProdPad A-Ha product management tool Prezi Getty image library image manager Microsoft Office Facebook Twitter Youtube Basics in: Photoshop Indesign Google Analytics Google Adwords HTML

DAVID KRINN

davidkrinn@gmail.com 763.232.0075