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Biveninus provides concise summaries of their SEO and SEM marketing packages. For SEO, packages include detailed site audits, strategy development, keyword targeting, link building and monthly reporting. SEM services include campaign management for Google, Facebook and Bing ads. Quality metrics such as cost per lead, conversions and time spent are used to optimize SEM campaigns. Pricing is based on monthly fees or a percentage of ad spend. The document outlines the structure, deliverables, pricing and contact details for Biveninus' marketing solutions.
Biveninus provides concise summaries of their SEO and SEM marketing packages. For SEO, packages include detailed site audits, strategy development, keyword targeting, link building and monthly reporting. SEM services include campaign management for Google, Facebook and Bing ads. Quality metrics such as cost per lead, conversions and time spent are used to optimize SEM campaigns. Pricing is based on monthly fees or a percentage of ad spend. The document outlines the structure, deliverables, pricing and contact details for Biveninus' marketing solutions.
Biveninus provides concise summaries of their SEO and SEM marketing packages. For SEO, packages include detailed site audits, strategy development, keyword targeting, link building and monthly reporting. SEM services include campaign management for Google, Facebook and Bing ads. Quality metrics such as cost per lead, conversions and time spent are used to optimize SEM campaigns. Pricing is based on monthly fees or a percentage of ad spend. The document outlines the structure, deliverables, pricing and contact details for Biveninus' marketing solutions.
Naiketing Seivices 0veiview ueneiic Package Betails of SE0 & SEN
This uocument outlines a typical stiuctuie of package seivices offeieu unuei SE0 oi SEN package fiom BiveNinus along with ueliveiables, moue of opeiation anu piicing. 2 "#$%& '( )'*+&*+, 0nline Naiketing Stiategy ............................................................................................................................. S Piicing ................................................................................................................................................................ S SE0 0ffeiing ......................................................................................................................................................... 4 Package Betails ............................................................................................................................................... 4 Piicing ................................................................................................................................................................ 4 SE0 Beliveiables ............................................................................................................................................ 4 "#$%& '($ "(')*+%+ ......................................................................................................................................... S ,&-'&./* 0 1#%$.)%(.+ ................................................................................................................................... S 234).3.(&'&%5( 0 6%(7 8#%)$%(/ .............................................................................................................. S 9.45-&%(/ 0 9.:%.; ....................................................................................................................................... S SEN 0ffeiing ......................................................................................................................................................... 6 Package Betails ............................................................................................................................................... 6 Quality Netiics ............................................................................................................................................... 6 Piicing ................................................................................................................................................................ 7 Contact us ......................................................................................................................................................... 7
S -*%.*& /#01&+.*2 3+0#+&24 BiveNinus has extensive expeiience is woiking with teams to launch theii consumei oiienteu piouucts anu seivices online. We help oui clients with assessing maiket segments, iuentifying oppoitunities, foimulating the go-to-maiket stiategy anu taigeting foi uiffeient consumei piofiles. BiveNinus is unique in theii offeiing foi Naiketing Stiategy as we always focus on the consumei anu piouuct in woiking out the maiketing plan foi oui clients. 0ui team is veiy well veiseu with piouuct uevelopment, consumei taigeting along with shaip business acumen to uelivei holistic solutions foi long teim success of clients.
50.6.*2 Consulting houis aie piiceu oi a fixeu time engagement is offeieu at a pieuefineu piice as pait of the Naiketing Stiategy 0ffeiing. undersLand roducL & Consumer LvaluaLe 8each & Medlum 8esulL urlven uellvery lan Allgn wlLh 8uslness Coals 4 37- -((&0.*2 BiveNinus is a piemium pioviuei foi SE0 seivices. We pioviue Analysis, Stiategy anu Execution tuneu foi uoogle anu Bing. We have specializeu local seaich offeiing also. We woik closely with Naiketing heau foi stiategy & planning anu have the piocesses in place to collaboiate woik with youi in-house team. 5#61#2& 8&+#.%, A Biief oveiview of the Package Betails is as shown below:
We also uo App Stoie 0ptimization, Local SE0 anu Real Time SE0. 50.6.*2 Packages aie piiceu aftei evaluating the scope of woik anu ueliveiable. We uo fixeu payment packages baseu on monthly payments. We aie open to a vaiiable pay with a bonus payout on milestones. 37- 8&%.9&0#$%&, We woulu maintain constant inteiaction with the Client to keep them up-to-uate on the status of SE0, stiategy anu piocess. Below is a tentative commitment on the ueliveiables baseu on the scope anu package uefineu foi you. !"#$%#&'( * +$#((,(- 8evlew 8uslness Cb[ecuves & SLC lannlng ueLalled SlLe Analysls keyword 8esearch keyword SegmenLs & 1argeung Compeuuon Analysls .!/ !(0#(1232(45 SlLe ArchlLecLure 8ecommendauons SlLe navlgauon for SLC lnLernal Llnk SLrucLure ueslgn SlLe AuLhorlLy & 8elevance 6'(42(4 !(0#(1232(4 keyword 8ecommendauons AsslsLed ConLenL Lxpanslon age SLrucLure 8enemenL 7289':; <#:-242; .!/ keyword Allocauon & AuLomaLed lnLer- Llnklng age Level keyword 1argeung keyword locused Llnk 8ulldlng =2>':&(- * ?'(,4':,(- MonLhly SlLe 8eporL Weekly segmenL wlse progress reporL MonlLor compeuLor performance MonlLor WebmasLer, Analyucs erformance S !"#$% '(# !(')*+$+ Betaileu Site Auuit foi SE0 coveiing Site Aichitectuie, Link Stiuctuie, Navigation, Page Layout, Page Loau Peifoimance, Content anu Keywoiu Taigeting Betaileu Competition Analysis foi Taigeteu Keywoiu Segments anu implementeu SE0 stiategy ,%-'%./* 0 1"$#.)$(.+ Stiategy, uuiuelines & Suggestions foi optimal Site Aichitectuie, Navigation Stiuctuie, Page Layout, Loau Peifoimance. Stiategy anu Assistance in implementing an effective Inteinal Link Stiuctuie Stiategy anu Implementation of Page Level 0ptimization foi keywoius Stiategy anu uuiuelines foi Content on Website to taiget keywoius 234).3.(%'%$5( 0 6$(7 8"$)#$(/ Website 0ptimizeu foi appioximately 2uuu keywoius taigeting 2 Nillion Seaiches fiom uoogle & Bing Link Builuing necessaiy foi the keywoius anu website pages to ensuie competitive ianks on Seaich Engines 9.45-%$(/ 0 9.:$.; Nonthly Repoit on the status of the SE0 piocess anu metiics by o SE0 Netiics with Bistoiy foi ! Taigeteu Keywoius ! Links by Keywoiu & by Page ! Total Links & Pages Inuexeu in uoogle, Yahoo anu Bing ! uoogle anu Bing Webmastei Peifoimance ! Tiaffic Numbeis as seen on Analytics System (uoogle Analytics) o Piogiess fiom the plan of pievious month o Focus foi the cuiient month o Keywoiu Recommenuation Plans anu Stiategy Analysis of stiategy anu iecommenueu plan of action Check Annexuie I foi moie uetails of SE0 Package 6 37/ -((&0.*2 BiveNinus pioviues SEN stiategy, ieview anu campaign management seivices. Cuiiently we catei to text aus only on :;<'0;,= >#6&$''1 #*; :;6&*+&0. We uo Retaigeting aus anu Bisplay aus thiough ?''2%&= >#6&$''1 #*; :;0'%%. We unueitake enu to enu execution of campaigns with ueliveiables baseu on iesults. 5#61#2& 8&+#.%,
BiveNinus has a veiy Robust Piocess in place to ensuie Efficient anu Quality iesults while keeping the Clients upuateu on a iegulai basis. We will auapt anu uelivei as pei any uynamic change in iequiiements fiom the Client anuoi exteinal factois influencing SEN. @A#%.+4 /&+0.6, We woulu maintain constant inteiaction with the Client to keep them up-to-uate on the status of SEN, stiategy anu piocess. It is uesiiable to set up a quality metiic foi constant tiacking anu impiovement. A sample set of quality metiics to measuie the effectiveness of SEN Campaign at high level woulu be - 1exL Ads : Search/ ConLenL - roducL Ads - Cllck Lo Call 6#3>#,-( .24%> * ?#(#-232(4 - uemographlc Largeung - 8e-Largeung - Scheduled bld managemenL @;"#(12; 6#3>#,-(A B,; ?#(#-232(4 - Creauon of Landlng page - keyword Cpumlzauons - Converslon 1unlng C#(;,(- +#-2 @55,54#(12 - SlLes based on producL oerlng - SlLes based on demography of users +$#1232(4 =252#:10 - 8y aurlbuLe seLs - 8y brand / producL - Crouplng keywords by semanuc or producL relauon 7289':; =252#:10 - AuLomaLed campalgn launches per schedule - 8ld conLrol by producL prlce or brand based preferences - roducL Ads from CaLalog D22> +:';%14 E(42-:#&'(#5 - Addlng new creauve - Messaglng on Landlng age - Creaung 8anner Ads - Semng up lacemenL Ads 6:2#&"2A@;5 - uynamlc Ads - hased Selllng - Muluple neLworks 8emarkeung Ads 7 Time to launch a Campaign pei bianu oi piouuct Ninimum au impiessions oi any metiic foi ieach pei bianu oi piouuct Cost of Customei Acquisition Conveision Netiics - Sale Leaus Time Spent Active campaigns oi au inventoiy manageu pei uay 50.6.*2 Tiauitional piicing foi SEN campaign management is 1u% of spenu. We also woik with a piicing baseu on iesults ueliveieu - management fee is baseu on leaus geneiateu insteau of amount spent to align goals moie closely. The client have a well tuneu sales piocess in place anu the leau cost can be negotiateu only at pieuefineu inteivals oi baseu on the contiact. If the au inventoiy that has to be manageu is expeiimental oi is to taiget a laige catalog of piouucts a vaiiant mouel baseu on setup fee anu a uiscounteu management fee is pioposeu. )'*+#6+ A, 2( <'+. 5= '(* >#.-%.+? 4).'+. =..) &5 <5(&'<& #+ '&@
<$:.=$(#+ 2((5:'%$:. ='-7.% ,5)"%$5(+ >:% 6%# 2nu Flooi, SERENITY, 1u A Cioss, 0ff Palm uiove Roau Austin Town, Bangaloie, INBIA A2BC DEFFGH .3'%)@ +').+IJ%:.3%($+K%( AJ5(.@ LMN OPFQ GNRECNFEF 8 :EE7FGH7 I J -A+%.*& '( 37- 5#61#2& #+ KDL%&D&*+#+.'* M&9&% Site Architecture & SEO Review Site Architecture Review Site Information Architecture Review for optimal depth, reachable links HTML Page Layout Review Review Design and HTML element placement for SEO eg. Search Engine friendly navigation, layout. Placement of flash/videos, images, content Website Link Structure Propose an Information architecture of the website for improved crawl and link juice flow On Page SEO Review Review On Page SEO quality on the website for at least 5 different pages Site Content Review Review Content alignment & new content potential for the keyword & traffic targeting
Site Performance Tuning & Engagement Metrics Load time analysis & suggestions Analyze, Suggest improvements for load time of important pages. Google has credits for performance as seen on Webmasters Crawl speed analysis & suggestions Check daily crawl speed and pattern from search engines. Suggest improvements for improved crawl of the website Server Log Analysis Finding discrepancies in Google crawl and frequency of crawl for different page types Text to Code ratio analysis & suggestions HTML vs Scripts analysis, Suggest changes to optimize text to code ratio
Site Wide SEO Webmaster settings & monitoring Review webmaster settings with Search Engines & support with daily monitoring Sitemap creation & submission Create xml sitemap of the site and submit to Search Engines Robots File Validation Verify and update robots.txt for effective crawling Header / Footer optimization Update layout and Prioritize links in header / footer for maximum SEO benefits Spider Friendly Navigation Design and Implement Search Engine spider friendly navigation structure and urls Interlinking Strategy Logic and ideas for interlinking keywords within content and link blocks seamlessly blending into existing page without disrupting user experience Content Placement & Data Highlighting Review placement of content in html layout and ensure data structured for DataHighlighting Video Optimization Strategy Video sitemaps, URL structure suggestions, Embedded descriptions 9 Image optimization strategy Naming conventions, placement and image sitemaps Handling duplicate content Site wide canonical strategy, Defining meta robots rule AJAX Implementation check against SEO Check if any AJAX urls need to be crawled and validate implementation
Page Level SEO Review Title, Headings & Paragraph Content Implement all Page level SEO changes proposed in On Page SEO Review Meta Tag Adjustments Templates for meta tags on all pages tuned for keyword strategy Structured Data Implementation Update / Review rich snippets for all page types and verify Search Engine visibility Content Optimization Enhancements Review content blocks and possible enhancement to provide more opportunity to insert keywords naturally in the content. Unique template content across large page sets Ideas and methodology to be able to generate content, randomization logic to minimize possibilities of duplicates across few thousand pages
Web Mentions Review outgoing PR or blogs or link building activities for SEO impact Fine tune any off page activity happening for maximum SEO impact Improve web mentions for important keywords through blogs, forums To increase number of blogs & forums referring to the site Devise Link Building strategy leveraging any business affiliations, widgets or customer referrals Outline a plan that can be executed by sales or business development team for natural links
Blog optimization SEO Review of Blog Element Check use of author snippets, tags, interlinking, pretty url and usage of keywords across blog posts. Fine tune any process for higher impact for SEO Improve keyword coverage on blog Outline a strategy to cover more SEO keywords naturally into blog content
Social Media Integration Integrate social media plugins for SEO enhancements and natural links Integrate social plugins from facebook, Goolge plus, twitter into the product for increasing social shares Review Google Plus Page and any other listing mentions Provide optimization guidelines for g+ page, yahoo local business Measure and guide optimal use of social media Understand the current bandwidth and effort spent on social media initiatives and the impact on SEO. Fine tune for maximum impact
Local Search SEO Suggestion for Local Reference 1u Identify if any part of the product caters to a local audience or search demand is local and suggest for local optimization Review Webmaster Settings for Local SEO Register site for local search/ geo search through webmaster, business listings Review Google Plus Page and any other listing mentions Provide optimization guidelines for g+ page, yahoo local business Geo tag suggestions Optimize pages with source, longitude and latitude Content localization Tune site content with microformats to be recognised for local search, maps etc
Link Spam Detection & Recovery Link Analysis External link & domain analysis based on various parameters to identify potentially harmful links Handling Manual spam Devise strategies to remove manual spam action and recover status Domain Audits Identify potential spam across site like doorway pages, cloaking, keyword stuffing.
Analysis & Reports Potential analysis Identifying potential for each category of search queries Position vs CTR Analysis Analyzing CTR for individual positions based on category/segment of search queries Ranking reports and analysis Track rankings for a given set of keywords and devise strategies to improve positions Competitor Analysis Understand Competitor strategy and devise plans to overcome rankings Mobile Site Optimization Handling various types of mobile sites Devise optimization strategies for Dynamic serving, Responsive design and multiple URL serving Improving page load time & engagement metrics Suggest changes to optimize load time for mobiles Sitemap creation Create and maintain mobile XML sitemaps