Unit-I
Production is the process by which raw materials and other inputs are converted into
finished products.
Production management refers to the application of management principles to the
production function in a factory. In other words, production management involves
application of planning, organising, directing and controlling to the production process.
Operations management is the process in which resorurces/inputs are converted into more
useful products
Production management and operations management are differentiated based on
tangibilities of finished goods/services
Production system model comprises:
Operation managers are required to make a series of decisions in the production function.
he decisions made by operation managers about the activities of production systems
tend to fall into three general categories, vi!.,
". #trategic decisions
$. Operating decisions
%. &ontrol decisions
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Student HandNotes R. Sendamiztchelvan
Operation Management
Importance of Production Function
Production function can offer competitive advantage to a firm in the following areas:
#horter new'product'lead time
(ore inventory turns
#horter manufacturing lead time
)igher quality
*reater fle+ibility
,etter customer service
-educed wastage
Characteristics of Modern Production and Operations Function
". (anufacturing as &ompetitive .dvantage
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Student HandNotes R. Sendamiztchelvan
Operation Management
$. #ervices Orientation
%. /isappearance of #mokestacks
0. #mall has ,ecome ,eautiful
Recent Trends in Production/Operations management
". *lobal (arket Place
$. Production/Operations #trategy
%. otal 1uality (anagement 21(3
0. 4le+ibility
5. ime -eduction
6. echnology
7. 8orker Involvement
9. -e'engineering
:. ;nvironmental Issues
"<. &orporate /ownsi!ing 2or -ight #i!ing3
"". #upply'&hain (anagement
"$. =ean Production
ypes of Production system
Manufacturing System Service System
Continuous Production Intermittent Production
atch Production !o" Production
Mass production# F$o%& Processing Production
!o"-Shop Production
>ob'shop production are characterised by manufacturing one or few quantity of products
designed and produced as per the specification of customers within prefi+ed time and cost. he
distinguishing feature of this is low volume and high variety of products.
atch Production
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Student HandNotes R. Sendamiztchelvan
Operation Management
.merican Production and Inventory &ontrol #ociety 2.PI defines ,atch Production as a
form of manufacturing in which the ?ob pass through the functional departments in lots or
batches and each lot may have a different routing.
Mass Production
(anufacture of discrete parts or assemblies using a continuous process are called Mass
Production. his production system is ?ustified by very large volume of production. he
machines are arranged in a line or product layout. Product and process standardisation e+ists and
all outputs follow the same path.
Continuous Production
Production facilities are arranged as per the sequence of production operations from the first
operations to the finished product. he items are made to flow through the sequence of
operations through material handling devices such as conveyors, transfer devices, etc.
'$ements of operation strategy
Operations strategy comprises si+ components :
". Positioning the production system(- It involves selecting the product design, the production
system and the inventory policy for the finished goods for each product line
)&* Product Focused- *enerally employed in mass production organi!ations, where there are
groups of machine, tools and workers arranged according to their respective tasks in order to put
together a product.
,3.Process Focused-It is designed to support production departments that perform a single task
like painting or packing. hese system are highly fle+ible and can easily be modified to support
other product design.
+* Focus of factories and service faci$ities(
,* Product/Service design and deve$opment*
0. Techno$ogy se$ection and process deve$opment,' horough analysis and planning of the
production processes and facilities. ;very step in the process of production is planned in
detail. he technology to be used in the production process is selected from range of options
5. )$$ocation of resources to strategic a$ternatives- Production companies have to
continuously deal with the problem of scarce resources like capital, machine and materials
and so on. .s these resource inputs are vital to production activities, their shortages can
influence production performance significantly. )ence the operation manger have to plan the
optimal use of resources, both in terms of minimi!ing wastage, and in terms of their
allocation to the best strategic use.
-* Faci$ity p$anning*
he location of the production facilities is one of the key decisions an operation manager
has to make since it is critical to the competitiveness of the organi!ation.
#etting up production facilities with adequate capacity involves massive initial
investment.
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Student HandNotes R. Sendamiztchelvan
Operation Management
#trategically right options should be carefully weighted against all available alternatives.
hese decisions also influence the future decisions on probable capacity e+pansions
plans.
Operation managers also make decisions, i.e. decision on internal arrangement of workers
and department within the facility
Operations Competitive Priorities
". Product and service design
$. &ost
%. =ocation
0. 1uality
5. 1uick response
6. 4le+ibility
7. Inventory management
9. #upply chain management
:. #ervice
Unit-+
Forecasting .efined / 4orecasting is the first step in planning. It is defined as estimating the
future demand for products and services and the resources necessary to produce these outputs.
.emand forcasting is needed for/
@ Aew facility Planning
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Student HandNotes R. Sendamiztchelvan
Operation Management
@ Production Planning
@ 8ork force scheduling
@ 4inancial planning
Types of Forecasts
@ Techno$ogica$ forecasts/ &oncerned with rates of technological progress
@ 'conomic forecasts/ #tatements of e+pected future business conditions.
@ .emand forecasts/ Pro?ections of demand for a companyBs products or services
throughout some future period.
O"0ectives of .emand Forecasting
Short range o"0ectives of demand forecasting/
i. 4ormulation of production strategy and policy
ii. 4ormulation of pricing policy
iii. Planning and control of sales
iv. 4inancial planning
Medium or 1ong-Range O"0ectives/
i. =ong'range planning for production capacity
ii. =abour requirements 2;mployment levels3
iii. -estructuring the capital structure
Steps in the Forecasting Process
he seven basic steps
i. /etermine the purpose 2ob?ectives3 of the forecast
ii. #elect the items for which forecasts are needed
iii. /etermine the time hori!on for the forecast
iv. #elect the forecasting model 2method or technique3
v. *ather and analyse the data needed for the forecast
vi. Prepare the forecast
vii. (onitor the forecast
Forecasting Approaches : he two general approaches to forecasting are :
(i) 2ua$itative methods consist mainly of sub?ective inputs, often of non'numerical
description.
!ury of e3ecutive opinion method involves taking opinion of a small group of high'level
managers and results in a group estimate of demand.
Sa$esforce composite method is based on estimate of e+pected sales by sales persons.
Mar4et research method or consumer survey method determines consumer interest
in a product or service by means of a consumer survey.
.e$phi method is a ?udgemental method which uses a group process that allows e+perts
to make forecasts.
2ii3 2uantitative methods involve either pro?ection of historical data or the development of
association models which attempt to use causal variables to arrive at the forecasts.
5* Time series mode$s use a series of past data to make a forecast for the future. ime series is a
time'ordered sequence of observations taken at regular intervals over a period of time.
Yc C T. S. C. R multiplicative model
Yc C T D S D C D R additive model
where T is rend, S is #easonal, C is &yclical, and R is -andom components of a series.