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University of Dhaka

Faculty of Business Studies


Department of Mangement

Research Title
Assessment of Employee Satisfaction Level in the Construction Sector of
Bangladesh

Course Title: Business Research
Course No.: EM 518

Course Instructor-
Muhammad Shariat Ullah.PhD
Assistant Professor
Department of Management Studies
University of Dhaka


Submitted By-
Khaled Syfullah
ID: 3-13-24-012
Batch: 24
th

Date of Submission:
1. RESEARCH TOPIC
Assessment of Employee Satisfaction Level in the Construction Sector of
Bangladesh

2. OBJECTIVES
To determine the employee satisfaction level in the construction field
of Bangladesh.
To find the motivating or demotivating factors in the field base
construction work.

3. INTRODUCTION
Construction sector is one of the major and largest sectors in the world as
well as in Bangladesh. The sector contributes a lot to the development of the
country and also helps to remove unemployment problem. Generally a large
number of skilled and unskilled manpower in needed to accomplish the
development work of the country and therefore employee satisfaction level is
much important factor to do the job perfectly. Motivation is much needed for
the employees of the construction sector as the work is troublesome and
needs hardwork. The risks of life are also much higher than any other sectors
of the world. There are several factors that motivate and demotivate the
employee in the construction field. As the large construction often take place
on the remotest portion of the country, so employees and managers always
demand for something new and challenging tasks and also demands for
better facilities than the other sectors of the country.Place and environment
of the work field may also have some impact on the employees performance
and therefore satisfaction level may also vary with the place and environment
of work. For this reason, office employees and field employees may not have
the equal level of satisfaction. This study aims at finding the employee
satisfaction level in the construction company of Bangladesh, evaluating the
employee satisfaction level based on environment and finding the motivating
and demotivating factors in the construction sector of Bangladesh.

4. LITERATURE REVIEW
Job satisfaction is becoming an increasingly popular subject in the
construction sector of Bangladesh as huge number of employment in a single
construction project. As there is several constructions project is running in
the country and it requires almost 2.0 million of work force, so job
satisfaction level is of much importance for the construction companies to
reduce the turnover rate either they are small of big in economic
considerations.
Studies have shown that job satisfaction can be relevant to understand
individuals behavior and to predict labor market mobility (Clark, 2001,
Freeman, 1978). Economists have been particularly interested in
investigating the relationship of job satisfaction with other economic
variables, including unionism (Meng, 1990), income and education (Clark and
Oswald, 1996), and job security (Blanchflower and Oswald,1999).
The contribution of the construction sector is quite remarkable in the
national economy, but its existence is absent from the national economic
plan.There are different sector in construction and through various activities
the GDP contribution of the construction industry is about 1/5
th
that of
contributions of the agriculture sector (Ullah, 2000). The construction
industry of Bangladesh is involved in the repair and maintenance of works;
including internal finishes and services, and a wide variety of different type of
new works such as road, bridge and dam construction as well as housing,
electricity and mechanical engineering works.
It is estimated that, the construction industry employs, 1.83% in 1995-
97(statistics 97) of the total labor force,it was 1.05% in 1990-91 (statistics
97). According to the Bangladesh bureau of Statistics report on monitoring of
employment survey 2.0 million labor force is directly involved with
construction sector out of total 51.0 million active labor force and the number
is goes on increasing day by day as the construction sector in enlarging its
arena (BBS, 2009).
From the report of Ministry of Finance of Bangladesh it has been seen that
construction sector shares about 9.07% of our total GDP in the FY 2010-2011
which is of the amount of 62325 crore BDT.
As 2.0 million of active employed people are working in the construction
sector of Bangladesh, and those who shares a good contributory part of our
GDP so this sector has vast importance in the improvement of economic
condition of Bangladesh.

5. METHODOLOGY
To measure the job satisfaction level in the construction sector of Bangladesh
four variables are choosen. The variables are the some factors that will
directly influences the employees mind whether they are satisfied are not.
The four variables are Autonomy (Ferrell & Skinner, 1988),Job
Challenge(Cummings, Jackson, & Ostrum,1989),Performance Measures
(Jaworski & MacInnis, 1989) and Job Security (Dubinsky & Hartley, 1986).
Based on the four variables a questionnaire paper will be prepared which will
consists of some questions. Each answer of the questions will be given a
certain percentage of weightage. This questionnaire survey will be conducted
among the employees of two construction companies named Infratech
Construction Company. 10 % of the total employees will be asked for the
answers. Based on the answers, given by the employees satisfaction level for
each of the factor will be measured in percentage. The survey will also ask
employees to list down the motivating or demotivating factors they are
facing. Based on the answers, motivating and demotivating factors in
construction job sector will also be listed in this research paper.























6. REFERENCES
Clark, Andrew E. (2001),"What really matters in a job? Hedonic measurement
using quit data." Labour Economics, , 8(2), pp. 223-42.

Freeman, R. B. (1978)"Job Satisfaction as an Economic Variable." The
American Economic Review, 68(2), pp. 135-41.

Meng, Ronald(1990),"The relationship between unions and job satisfaction."
Applied Economics, 22, pp. 1635-48.

Blanchflower, David G. and Oswald, Andrew J. (1999), "Well-Being, Insecurity
and the Decline of American Job Satisfaction.," Working Paper.

Ullah, A.Q.M. Ekram(2000), Technical Note-Construction Industry of
Bangladesh, Journal of Civil Engineering,The Institute of
Engineers,Bangladesh,Vol. CE 28, No. 2.

BBS(1997), Statistical Year Book of Bangladesh 1997, Bangladesh Bureau of
Statistics,

BBS(2009), Report on Monitoring of Employment Survey, Bangladesh
Bureau of Statistics.
BBS (2011), Statistical Year Book of Bangladesh 2011, Bangladesh Bureau
of Statistics.

Ferrell, O. C., & Skinner, S. J. (1988), Ethical behavior and bureaucratic
structure in marketing research organizations, Journal of Marketing
Research, 25, 103-109.

Cummings, W. T., Jackson, D., & Ostrom, L. L. (1989), Examining product
managers' job satisfaction and performance using selected organizational
behavior variables, Journal of the Academy of Marketing Science, 17 (2):
147-156.

Jaworski, B. J., & Maclnnis, D. J. (1989), Marketing jobs and management
controls: Toward a framework.Journal of Marketing Research, 26, 406-419.

Dubinsky, A. J., Howell, R. D., Ingram, T. N., & Bellenger, D. (1986), Salesforce
socialization. Journal of Marketing, 50 (October), 192-207.

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