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Tarrant County College District


Blazing the Trail:
More Engagement Through Digital Course
Materials to Facilitate Various Learning
Models
Ginny Harbold, Academic Partnership
Executive, Courseload
May 1, 2014
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New Education Models
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MOOCs
ONLINE
EDUCATION
BLENDED
LEARNING
FLIPPED
CLASSROOM
ADAPTIVE
SELF-PACED
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The World Is Changing
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Costs Skyrocketing
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College tuition continues to outpace median family income
and the cost of medical care, food and housing.
Percent Growth Rate From 1982 to 2007
(Adjusted For Inflation)
COLLEGE TUITION
AND FEES
MEDICAL
CARE
MEDIAN FAMILY
INCOME
CONSUMER
PRICE INDEX
500%
400
300
200
100
0
Source: New York Times
450%
250%
150%
105%
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Activity #1

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Grab a Sticky Notes
On the table is an issue or problem that may be part of
a discussion you have with Online Learning.

Discuss with each other and look for similarities 6
minutes (Consider institution limitations size, resources,
etc.)

Designate someone at your table to speak for the
group.
State what your question was and any eye opening
results that might have occurred during that
discussion. - 1 min/table
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Activity #2
Will seem familiar.

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Grab a Sticky Notes
We will hand out another issue or problem that may be
part of a discussion you have with Online Learning.

Discuss with each other and look for similarities 5
minutes (Consider institution limitations size, resources,
etc.)

Designate someone at your table to speak for the
group.
State what your question was and any eye opening
results that might have occurred during that
discussion. - 1 min/table
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Online Questions:


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How do you get materials in the hands of the
students?

Is the cost of traditional material as issue?

Do you believe that an individual who does not
have a digital piece of material to be at a
disadvantage?

Will interactive tools help a student interact?


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Online Questions:



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If your students have different educational tools,
how can you measure outcomes?

Do you feel that individuals in todays society can
achieve a position in the workforce and
community if they have not learned to interact
with technology tools?

Do you believe that Online courses should have
flexible schedules?
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Tarrant County College District

How do you get materials in the hands of the
students?
All Access digital via integration with the LMS

Is the cost of traditional material as issue?
YES!
Negotiate with publishers for different formats
and lower costs
Bookstore Contracts


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Tarrant County College District

Do you believe that an individual who does not
have a digital piece of material to be at a
disadvantage?
Ability to interact with the materials and have
collaboration with faculty and peers.

Will interactive tools help a student interact?
Tools are there but how do you communicate
their importance to students?

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Tarrant County College District

If your students have different educational tools,
How can you measure outcomes?
Who owns the data?
What do you want to measure?
Evaluation of alternate content OER, etc.

Do you feel that individuals in todays society
can achieve a position in the workforce and
community if they have not learned to interact
with technology tools?
Almost all vocations require some interaction
with technology.


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Tarrant County College District

Do you believe that Online courses should have
flexible schedules?
Life and sanity of faculty
Parameters

Where is Tarrant Now?
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Outcomes Under Fire
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CREDIT HOURS
EMPLOYABILITY
ENROLLMENTS
RETENTION
TIME IN PROGRAM
PERSISTENCE
PASSING GRADES
COMPETENCIES
THEN
NOW
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Pedagogy Has Evolved
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THEN
NOW
Inclusion is Imperative
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$600
Average Digital
Expense Per FTE/Year
The Promise of Digital Course Materials
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Source: https://bigfuture.collegeboard.org/pay-for-college/college-costs/quick-guide-college-costs
$1,200
Average Expense
Per FTE/Year
Collaboration and engagement
More effective reading/studying
Access to data
50%
SAVINGS
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Is it OK if
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Think Strategic
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P
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A
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&


A
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C
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C
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D
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Success Story: Berkeley College
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CHALLENGE:
Students starting terms without
textbooks or not purchasing
Need: More engagement,
full term of learning
SOLUTION:
Courseload pilot (5 online courses)
Now in entirety of Berkeley College
Online (~250 sections)

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Success Story: Berkeley College
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increase in new student retention
of faculty report that Courseload made
it easier to engage with students earlier
of faculty report that Courseload offers
the same or better value than printed text
of students enjoyed using Courseload
overall increase in new students
for Berkeley College Online
RESULTS:
12.5%
7%
74%
90%
81%
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What about eTexts?
If proprietary content is used you
can aggregate demand to negotiate
with suppliers, drive lower prices in
exchange for volume
Cheaper for student than used
or rental
Increase in fees but net reduction
in overall cost of education
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Strategic: Academic Advantages
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LOWER COST
ALTERNATIVES
(OER, SELF-GENERATED)
OPTIMIZED
CONTENT
$
Savings
50%
LEVERAGING
LIBRARY CONTENT
RETENTION
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Strategic: Academic Advantages
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READING AND
STUDYING
STUDENT-STUDENT
COLLABORATION
Content-Mediated
Teaching & Learning
FACULTY-STUDENT
ENGAGEMENT
ANALYTICS TO
IMPROVE OUTCOMES
$
+
LOWER COST
ALTERNATIVES
(OER, SELF-GENERATED)
OPTIMIZED
CONTENT
Savings
50%
LEVERAGING
LIBRARY CONTENT
RETENTION
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Strategic: Academic Advantages
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C-
ACCESS FROM DAY 15
B+
ACCESS FROM DAY 1
Strategic Content Access
Students do better with access to all content
from day one
Enables full term of learning
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Single Sign-on through LMS
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Learning through Content Engagement
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Students
Like Courseload
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ACCESS:
No heavy backpack
Anywhere, anytime, from any device
Reliability
Offline access
Longer access periods
AFFORDABILITY:
Lower costs
Saves time searching for texts & figuring
out assignments
QUALITY:
Common toolset
Greater collaboration and engagement
Better note-taking, studying
User experience matches recreational
applications
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Faculty
Like Courseload
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ACCESS:
No heavy backpack
Anywhere, anytime, from any device
Reliability
Offline access
Longer access periods
AFFORDABILITY:
Lower costs
Saves time searching for texts & figuring
out assignments
QUALITY:
Common toolset
Greater collaboration and engagement
Better note-taking, studying
User experience matches recreational
applications



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Administrators
Like Courseload
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ACCESS:
No heavy backpack
Anywhere, anytime, from any device
Reliability
Offline access
Longer access periods
AFFORDABILITY:
Lower costs
Saves time searching for texts & figuring
out assignments
QUALITY:
Common toolset
Greater collaboration and engagement
Better note-taking, studying
User experience matches recreational
applications
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Why Partner with Courseload?
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Major economic
and academic
advantages
available to
(institution name)
with digital course
materials.
Institutional
approach can
optimize those
advantages.
Courseload has
the technology,
expertise and services
to best support an
institutional approach:
Built to innovate
Expert in navigating
transition to digital
Leader in accessibility
Track record of
superior partnership
START
A pilot is an
easy way to
get started.
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Why Partner with Courseload?
Major economic and academic advantages
available to (institution name) with digital course
materials
Institutional approach can optimize those advantages
Courseload has the technology, expertise and
services to best support an institutional approach
Built to innovate
Expert in navigating transition to digital
Leader in accessibility
Track record of superior partnership
A pilot is an easy way to get started

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Partnering with Courseload
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The same level of exceptional service has always been
present when interacting with Courseload. Team members
are incredibly responsive, efficient, and competent.
LIBRARIAN
MICHIGAN STATE UNIVERSITY
I have found your team terrific and very responsive and
proactive - kudos on creating such a user-focused company.
It's a model most tech companies would do well to emulate.
UNIVERSITY ADMINISTRATOR
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Next Steps?
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