AVIATION INDUSTRY ANALYSIS

Aviation
BUSINESS ANAYISIS AND

PRESENTAION
TOPIC: - AVIATION INDUSTRY IN
INDIA
SUBMITED TO: - Prof. S K Biswal
Date of Presentation:-15
th
March, !1"
SUBMITTED BY:-Group no 20
Amit Kumar Singh - 1302003!
"oo#a Singh -
13020020
$our%&'a In(titut& o) Manag&m&nt Stu*i&(+ $our%&'a
0
Aviation
MBA 1
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1
Aviation
#$K%O&'ED(EME%T
I have made lot of efforts to make this project. However, it would not have
been possible without the kind support and help of many individuals who
helped me in completing this project report i would like to extend my
sincere thanks to all of them.
I would like to thank our faculty rof! ".# $I"%&' for his guidance and
help to complete my project.
I would also like to thank my friends and family for their co(operation and
encouragement which help me in completing this project.
)
Aviation
E)ec*ti+e S*,,ar-
India is one of the fastest growing aviation markets in the world.
%ith the liberali*ation of the Indian aviation sector, the industry
had witnessed a transformation with the entry of the privately
owned full service airlines and low cost carriers. +he sector has
seen a significant increase in number of domestic air travel
passengers. "ome of the factors that have resulted in higher
demand for air transport in India include the growing middle class
and its purchasing power, low airfares offered by low cost carriers,
the growth of the tourism industry in India, increasing outbound
travel from India, and the overall economic growth of india.
,
Aviation
$O%TE%TS
$ha.ters Pa/e no..
1. $ha.ter 1:-
a. Intro0*ction 1 2istor- of #+iation3 !4 - 1
5. 'ist of O.erational #irlines in In0ia--- 16 - 1"
c. I$#O 1 I#T#3 15 - 14
0. Ma7or Pa-ers in #+iation in0*str- in In0ia-- 18

. $ha.ter :- $OMP#%9 P:O;I'E
a. <et #irwa-s --- 1=- >
5. #ir In0ia --- = - "!
c. S.ice <et --- "1 - "4
6. $ha.ter 6:-;inancial :e.ort
a. <et #irwa-s-- "8 ? 5
5. #ir In0ia-- 56 ? 54
c. S.ice<et-- 58 ? 5=
". Mar@et Share of #+iation -- 4! ? 4
5. ;*t*re of #+iation In0*str- in In0ia -- 46
4. $oncl*sions-- 4"
8. Bi5lio/ra.h---- 45
-
Aviation
$2#PTE: -1
.
Aviation
Intro0*ction of #+iation:-
/nce upon a time people were started to travel by feet, then to cross the ocean they built
ship, after that the train is innovated.
+hen the dreams to fly become true. +o save time and for a hassle free a journey
aircraft was innovated. +oday this industry gives us comfortable, safe, and secure and
hassle free easiest travel experience within few hours from one destination to another.
"o this industry is the new passion for the people to travel, according to their needs
and their choice and satisfy them in exchange of money.
&2#T IS #AI#TIO%B
&n aviation industry is defined as an industry that has aircraft manufacturers, airlines,
vendors, training centers and training device manufacturers. It is an airline industry that
provides air travel services for freight and travelling passengers.
The Ori/in of #+iation
0 +he first commercial flight in India was made on 1ebruary 12, 1311, when a
1rench pilot 4onseigneur iguet flew airmails from &llahabad to 5aini, covering
a distance of about 10 km in as many minutes.
0 +ata "ervices became +ata &irlines and then &ir(India and spread its wings as
&ir(India International. +he domestic aviation scene, however, was chaotic.
%hen the &merican +enth &ir 1orce in India disposed of its planes at throwaway
prices, 11 domestic airlines sprang up, scrambling for traffic that could sustain
only two or three. In 13.,, the government nationali*ed the airlines, merged
them, and created Indian &irlines. 1or the next ). years 678 +ata remained the
chairman of &ir(India and a director on the board of Indian &irlines. &fter 678
left, voracious unions mushroomed, spawned on the pork barrel jobs created by
politicians. In 1333, &(I had 900 employees per plane: today it has -9- whereas
other airlines have ,.0.
;
Aviation
0 1or many years in India air travel was perceived to be an elitist activity. +his
view arose from the <4aharajah= syndrome where, due to the prohibitive cost of
air travel, the only people who could afford it were the rich and powerful.
0 In recent years, however, this image of >ivil &viation has undergone a change
and aviation is now viewed in a different light ( as an essential link not only for
international travel and trade but also for providing connectivity to different parts
of the country. &viation is, by its very nature, a critical part of the infrastructure
of the country and has important ramifications for the development of tourism
and trade, the opening up of inaccessible areas of the country and for providing
stimulus to business activity and economic growth.
0 ?ntil less than a decade ago, all aspects of aviation were firmly controlled by the
@overnment. In the early fifties, all airlines operating in the country were merged
into either Indian &irlines or &ir India and, by virtue of the &ir >orporations &ct,
13.,: this monopoly was perpetuated for the next forty years. +he 8irectorate
@eneral of >ivil &viation controlled every aspect of flying including granting
flying licenses, pilots, certifying aircrafts for flight and issuing all rules and
procedures governing Indian airports and airspace. 1inally, the &irports &uthority
of India was entrusted with the responsibility of managing all national and
international air ports and administering every aspect of air transport operation
through the &ir +raffic >ontrol. %ith the opening up of the Indian economy in the
early 5ineties, aviation saw some important changes. 4ost importantly, the &ir
>orporation &ct was repealed to end the monopoly of the public sector and
private airlines were reintroduced.
Brief Introduction
Indian &viation Industry has been one of the fastest(growing aviation industries in the
world with private airlines accounting for more than 9. A of the sector of the domestic
aviation market. %ith a compound annual growth rate B>&@7C of 12 A and -.- airports
and airstrips in place in the country, of which 1; are designated as international airports,
it has been stated that the aviation sector will witness revival by )011.
9
Aviation
In )003 with increase in traffic movement and increase in revenues by almost ?"D )1.-
million, the &irports &uthority of India seems set to accrue better margins in )003(10, as
per the latest estimates released by the 4inistry of >ivil &viation.
+his is being primarily attributed because of the
increase in the share of revenue from 8elhi
International &irport 'imited B8I&'C and
4umbai International &irport 'imited B4I&'C.
assengers carried by Indian domestic airlines
from 6anuary(1ebruary )010 stood at 2,0.;,000
as against ;,9;1,000 in the corresponding period
of )003(a growth of 13.) A, according to a report
released by the 4inistry of >ivil &viation.
+oday Hyderabad International &irport has been ranked amongst the worldEs top five in
the annual &irport "ervice Fuality B&"FC passenger survey along with airports at "eoul,
"ingapore, Hong #ong and $eijing. +his airport in Hyderabad is managed by a public(
private joint venture consisting of the @47 @roup, 4alaysia &irports Holdings $erhad
and both the "tate @overnment of &ndhra radesh and the &irports &uthority of India
B&&IC.
+he Indian aviation sector can be broadly divided into the following main categories!
1. "cheduled air transport service includes domestic and international airlines.
). 5on(scheduled air transport service consists of charter operators and air taxi
operators.
,. &ir cargo service, which includes air transportation of cargo and mail.
2
Aviation
It is an air transport service undertaken between two or more places and operated
according to a published timetable. It includes!
1. 8omestic airlines, which provide scheduled flights within India and to select
international destinations. &ir 8eccan, "pice 6et, #ingfisher &irline and Indi@o
are some of the domestic players in the industry.
). International airlines operate from scheduled international air services to and
from India.
%on-sche0*le0 air trans.ort ser+ice !
It is an air transport service other than the scheduled one and may be on charter basis
andGor non(scheduled basis. +he operator is not permitted to publish time schedule and
issue tickets to passengers.
#ir car/o ser+ices !
It is an air transportation of cargo and mail. It may be on scheduled or non(scheduled
basis. +hese operations are to destinations within India. 1or operation outside India, the
operator has to take specific permission of 8irectorate @eneral of >ivil &viation
demonstrating his capacity for conducting such an operation.
SiCe of the In0*str-
India is one of the fastest growing aviation markets in the world. & total of 1)9 airports
in the country, which include 1, international airports, 9 custom airports, 20 domestic
airports and )2 civil enclaves are managed by +he &irport &uthority of India B&&IC.
+here are about -.0 airports and 1031 registered aircrafts in India today.
3
Aviation
To. 'ea0in/ $o,.anies
layers in Indian aviation industry can be classified into three groups!
ublic players
rivate players
"tartup players
+here are three public players! &ir India, Indian &irlines and &lliance &ir. +he private
players include 6et &irways, &ir "ahara, aramount airways, @o &ir &irlines, #ingfisher
&irlines, "pice 6et, &ir 8eccan and many more. +he startup players is those which are
planning to enter into the markets. "ome of them are &ir&sia, /mega &ir, 4agic &ir,
remier "tar &ir and 48'7 &irlines.
E,.lo-,ent o..ort*nities
+oday India &viation Industry reHuires approximately 9,.00(
2,000 pilots and an eHual number or more air cabin crew by
)010. Heavy pay packages are awaiting pilots with a
commercial pilot license B>'C. &n amateur pilot can start his
career with a salary of 7s )..(, lakh a month with a commercial
airline. %ith the sudden increase in the number of airlines, pilots
are in great demand.
&viation sector provides the following types of opportunities!
>ommercial pilot
>o(pilot
&ir cargo pilot
Ixpert cabin crew
10
Aviation
&ir traffic controller
>abin safety instructor
In(flight managers
In(flight base managers
>abin services instructor
>abin crew
+raining instructor
4aintenance controllers
'icensed aircraft maintenance engineering
Fuality control manager.
>argo officers
@uest service agent
@round staff
'atest 0e+elo.,ents
+oward moderni*ation of non(metro airports the &irports &uthority of India B&&IC is
planning to spend over ?"D 1.0) billion in )010. +here are even plans of the city(side
development of )- airports, including airports at &hmedabad and &mritsar. +here are
even additionally, 11 new @reenfield airports which are in pipeline which have been
identified to reduce passenger load on existing airports.
+he government has formed 5ational &viation >ompany 'td B5&>I'C by merging
national carriers &ir India and Indian &irlines into a single entity. +he blue print was
prepared by the civil aviation ministry to convert 8elhi airport into an international hub
for passenger airlines and has been done so recently.
Mo0erniCation of #ir.orts
&irports &uthority of India B&&IC manages the development and moderni*ation of all ,.
non(metro airports in the country simultaneously and work is due to be completed by the
year end of )010. %holly owned subsidiaries of &&I are being created for betterment of
11
Aviation
these airports. &ccording to the &&I there are work orders for terminal buildings at 1,
airports, and for airside development, including runway, taxiway, apron, fire station,
control tower and isolation bay, at 13 airports.
Polic- on Merchant #ir.orts
Indian &viation Industry will allow 100 A foreign direct investment B18IC in the
development of airport infrastructure, the @overnment is fast moving towards finali*ing
a policy on merchant airports. ?nder this new concept, merchant airports will be built
entirely by private parties with their own resources, without any government funding.
(rowth in M:O Se/,ent
Indian &viation with the advent of low(cost airlines J ever(increasing passenger traffic
there is a fleet expansion. +here is an Initiation of the whole new business avenue for
global aircraft companies in maintenance, repair and overhaul B47/C. +his 47/
facility provides major and minor maintenance, refurbishment and repairs of aircraft. +he
gaint players like $oeing and &irbus have announced their plans for 47/ facilities in
India.
;orei/n ED*it- Partici.ation in #ir Trans.ort Ser+ices
7ecently the @overnment in India has approved the 8omestic &ir +ransport olicy
which provides for foreign eHuity participation up to -3A and also investment by 5on(
7esident Indians B57IsC up to 100A in the domestic air transport services. &s the
government plans to fix a higher foreign direct investment B18IC ceiling for five sub(
sectors of the industry in days to come the flow of foreign investment into aviation is
likely to get smoother.
1)
Aviation
'ist of O.erational #irlines In In0ia
#irline I$#O I#T# $all Si/n
$o,,ence0
O.erations
2ea0D*arters Stat*s
&ir India &I> &I &I7I58I&
/ctober 13,)
Bas +ata
&irlinesC
4umbai
5ational
>arrier
&ir India
Ixpress
&K$ IK
IK7I""
I58I&
&pril )00. #ochi "cheduled
&ir India
7egional
''7 >8 &''II8
133;
Bas &lliance
&irC
4umbai "cheduled
&ir &sia
India
(( (( (( )01, >hennai "cheduled
&ir >osta L '$ L /ctober )01, Mijayawada "cheduled
&ir /disha L L L
5ovember
)01)
$hubaneswar 5on("cheduled
$lue 8art
&viation
$8& $N
$'?I
8&7+
133. >hennai >argo
>lub /ne &ir L L L &ugust )00. 4umbai 5on"cheduled
>hhattisgarh L L L )01) 7aipur 5on("cheduled
1,
Aviation
&ir 'ink
O.P
8eccan
>harters
8#5 85 8I>>&5 1339 $angalore 5on("cheduled
8eccan
"huttles
8#" 8" 8I>>&5 )01) &hmedabad 5on("cheduled
@o &ir (O& @2 @/&I7 6une )00- 4umbai "cheduled
Indigo I@/ ;I I1'Q &ugust )00; @urgaon "cheduled
Invasion &ir L L L 4arch )011 4umbai 5on("cheduled
6agson
&irlines
6@5 6& 6&@"/5
5ovember
1331
8elhi "cheduled
6et &irways 6&I 3%
6I+
&I7%&Q"
4ay 133, 4umbai "cheduled
Fuikjet
>argo
1F& F/, F?I#6I+ 1eb )01) $angalore >argo
&ir egasus ( ( ( 1eb )01- $angalore (
"pice 6et "I6 "@ "I>I6I+ 4ay )00.
O;P
>hennai "cheduled
+aj &ir L L L
5ovember
133,C
4umbai 5on("cheduled
"ky 6et &ir )01, 8I'HI "cheduled
I$#O:-International $i+il #+iation Or/aniCation
+he International $i+il #+iation Or/aniCation BI$#OE is a speciali*ed agency of
the ?nited 5ations. It codifies the principles and techniHues of international air
navigation and fosters the planning and development of international air transport to
ensure safe and orderly growth. Its headHuarters are located in the Fuartier
International of 4ontreal, Fuebec, >anada.
1-
Aviation
+he I>&/ >ouncil adopts standards and recommended practices concerning air
navigation, its infrastructure, flight inspection, prevention of unlawful interference, and
facilitation of border(crossing procedures for international civil aviation. I>&/ defines
the protocols for air accident investigation followed by transport safety authorities in
countries signatory to the >onvention on International >ivil &viation B>hicago
>onventionC.
+he &ir 5avigation >ommission B&5>C is the technical body within I>&/. +he
>ommission is composed of 13 >ommissioners, nominated by the I>&/Es contracting
states, and appointed by the I>&/ >ouncil.
n
>ommissioners serve as independent
experts, who although nominated by their states, do not serve as state or political
representatives. +he development of &viation "tandards and 7ecommended ractices is
done under the direction of the &5> through the formal process of I>&/ anels. /nce
approved by the >ommission, standards are sent to the >ouncil, the political body of
I>&/, for consultation and coordination with the 4ember "tates before final adoption.
I>&/ should not be confused with the International &ir +ransport &ssociation BI&+&C,
the trade association for the worldRs airlines, also headHuartered in 4ontreal, or with
the >ivil &ir 5avigation "ervices /rgani*ation B>&5"/C, an organi*ation for &ir
5avigation "ervice roviders B&5"sC with its headHuarters at &msterdam &irport
"chiphol in the 5etherlands. +hese are trade associations representing specific aviation
interests, whereas I>&/ is a body of the ?nited 5ations.
1.
Aviation
I#T#:-International #ir Trans.ort #ssociation
The International #ir Trans.ort #ssociation BI#T#C is the trade association for the
worldRs airlines. It represents some )-0 airlines or more than 2-A of total air traffic.
I&+& supports airline activity and helps formulate industry policy and standards. It is
headHuartered in 4ontreal, >anada with Ixecutive /ffices in @eneva, "wit*erland.
+he International #ir Trans.ort #ssociation BI#T#C is an international industry trade
group of airlines headHuartered in 4ontreal , >anada , where the International >ivil
&viation /rgani*ation is also headHuartered.
I&+&Es mission is to represent, lead, and serve the airline industry. I&+& represents some
),0 airlines comprising 3,A of scheduled international air traffic. +he 8irector @eneral
and >hief Ixecutive /fficer is @iovanni $isignani . >urrently, I&+& is present in over
1.0 countries covered through 101 offices around the globe.
+he I&+& Head /ffice are located at 200 lace Mictoria B4ontreal "tock
Ixchange +owerC in 4ontreal since 1399 Bhaving been located at >entral "tation
B4ontrealC since its foundingC and the executive offices are at the @eneva &irport in
"wit*erland .
1;
Aviation
Ma7or Pla-ers in #+iation in In0ia:-
<et #irwa-s:-
1ounded in 1 &pril 133)
2ea0D*arter( 4umbai, India.
:e+en*e ( 19).2- billion B?"D).3 billionC B)01)C
ItRs a ublic ltd. >ompany.
#ir In0ia:-
1ounded in 6uly 13,0 as B+&+& &irlinesC
2ea0D*arter ( 5ew 8elhi, 8elhi, India.
:e+en*e ( 13) billion B?"D,.) billionC B1Q )01,G1-C
S.ice <et:-
1ounded in 133, as B4odi'uftC
2ea0D*arter - (*r/aon, In0ia.
:e+en*e ( ?"D9,1.-; million B)01)C
19
Aviation
$ha.ter:-
$o,.an- Profile
12
Aviation
<et #irwa-s is IndiaRs major airlines based in 4umbai, both, in terms of market share
and passengers carried. It operates over ,000 flights daily to 9; destinations worldwide.
Its main hub is 4umbai, with secondary hubs at 8elhi, #olkata, >hennai, $engaluru. 6et
&irways is one of IndiaRs premier private airlines. It was incorporated as an Sair taxiR
operator on &pril 1, 133).
6et &irways started its commercial airline operations on . 4ay 133, with a fleet of four
leased $oeing 9,9(,00 aircrafts and )- daily flights serving 1) destinations. In 6anuary
133- a change in the law enabled 6et &irways to apply for scheduled airline status, which
was granted on - 6anuary 133.. It began international operations to "ri 'anka in 4arch
)00- with inaugural flight from >hennai to >olombo.
6et &irways was set up by 5aresh @oyal, who owned 6et air rivate 'imited which
provided sales and marketing for foreign airlines in India. 6et &irways was started as a
full(service scheduled airline that would give competition to state(owned Indian &irlines,
who had enjoyed monopoly in the domestic market since 13.,. 6et &irways acHuired its
scheduled airline status in 6anuary 133-, when the &ir >orporations &ct B13.,C was
repealed.
In 6anuary )00;, 6et &irways announced its decision to buy &ir "ahara, the only other
major private airline, making it the biggest takeover in Indian aviation history. +he
resulting airline would have been the countryEs largest, but the deal fell through in 6une
)00;. However, a modified deal went through in &pril )009 and &ir "ahara became
6et'ite. In &ugust )002, the airline announced its plans to fully integrate 6et'ite into 6et
&irways.
1urther, in /ctober )002, 6et &irways announced an alliance with #ingfisher &irlines
that included an agreement on code(sharing on domestic and international flights,
common ground handling, join fuel management, join utili*ation of crew and sharing of
similar freHuent flier programmes. In 4ay )003, 6et &irways introduced another low(
13
Aviation
cost airline 6et #onnect with spare aircraft that were earlier discontinued due to low
passenger load factors. 6et &irways #onnect uses the same operator code as 6et &irways.
6et &irways has over 1,,3-. employees and operates over ,90 daily flights to about ;2
destinations both in India and international.
)0
Aviation
KE9 MEMBE:S:-
;o*n0er 1 $hair,an: - Mr. %aresh (o-al
4r. 5aresh @oyal, the founder >hairman of 6et
&irways, IndiaRs premier airline, has over ,3 years of
experience in the >ivil &viation industry. %ith his vast
experience in the field of aviation, 4r. @oyal is the
recipient of several national and international awards.
4r @oyal currently serves on the prestigious
International &ir +ransport &ssociation BI&+&C $oard of @overnors for the year )003(
)010.
$EO:-
4r. 7avishankar @opalkrishnan
Boar0 of Directors:-
4r. 6aved &khtar
4r. Iftikar 4. #adri
4r. &man 4ehta
4r. @aurang "hetty
4r. 6ames Hogan
4r. 6ames 7igney
)1
Aviation
Ke- Dates
1==6: 6et &irways begins domestic operations flying $oeing 9,9 jets.
1==8: #uwait &irways and @ulf &ir sell their stakes in 6et &irways.
1===: & regional network is launched with turboprop aircraft.
!!": +he first international services are started.
!!8: &cHuired &ir "ahara and re(launched it as 6et 'ite.
Destinations:-
In In0ia:-
0 &gartala
0 &hmada
bad
0 &i*awl
0 &mritsar
0 &uranga
bad
0 $aroda
0 $angalor
e
0 $hopal
0 $huj
0 >handig
arh
0 >hennai
0 >oimbat
ore
0 8ehradu
n
0 8elhi
0 8iu
0 @oa
0 @orakhp
ur
0 @uwahat
i
0 Hyderab
ad
0 Imphal
0 Indore
0 6aipur
0 6odhpur
0 6orhat
0 #hajurah
o
0 #ochi
0 #olkata
0 'uckno
w
0 4adurai
0 4angalo
re
0 4umbai
0 5agpur
0 atna
0 orband
ar
0 ort
$lair
0 une
0 7aipur
0 7ajahmu
ndry
0 7anchi
0 "ilchar
0 "rinagar
0 +hiruvan
anthapur
am
0 +iruchira
pally
0 +irupati
0 ?daipur
0 Madodara
0 Maranasi
0 Mijayawada
))
Aviation
0 Mishakhapatnam
),
Aviation
International:-
0 &bu 8habi
0 $ahrain
0 $angkok
0 $russels
0 >olombo
0 8haka
0 8oha
0 8ubai
0 Hong #ong
0 6eddah
0 #athmandu
0 #uwait
0 'ondon Heathrow
0 4uscat
0 5ework
0 aris >harles de
gaulleT
0 7iyadh
0 "harjah
0 "ingapore
0 +oronto
Mission 1 Aision:-
0 6et &irways will be the most preferred domestic airline
in India. It will be the automatic first choice carrier for
the travelling public and set standards, which other
competing airlines will seek to match.
0 6et &irways will achieve this pre(eminent position by
offering a high Huality of service and reliable,
comfortable and efficient operations.
0 6et &irways will be an airline which is going to
upgrade the concept of domestic airline travel ( be a
world class domestic airline.
0 6et &irways will achieve these objectives whilst
simultaneously ensuring consistent profitability,
achieving healthy, long(term returns for the investors
and providing its employees with an environment for
excellence and growth.
)-
Aviation
#irline Partners of <et #irwa-s:-
0 &ir 1rance
0 &ir 5ew Nealand
0 &ll 5ippon &irways
0 &litalia
0 &merican &irlines
0 &ustrian &irlines
0 $russels &irlines
0 >athay acific
&irways
0 8ragon air
0 Imirates
0 Itihad &irways
0 @aruda Indonesia
0 @ulf &ir
0 6et #onnectB6et
'iteC
0 #enya &irways
0 4alaysia &irways
0 Fantas
0 Mirgin &tlantic
<et #irwa-s ;leet:-
#ircrafts In Ser+ice Or0ers ;irst class Pre,iere class Econo,- class Total %otes
#ir5*s 66!-
!!
1! - - 6! 1=4 4
#ir5*s 66!-
6!!
" - - 6" 5= =6
#T: 8-5!! 15 - - -
-
4
4>
4
4>
Boein/ 868-
8!!
4 - - > 14 16"
Boein/ 868-
>!!
"= - - 14
>
16>
14
15"
18!
Boein/ 868-
=!!
- - > 16> 144
Boein/ 868-
=!!E:
- - > 18> 1>4
Boein/ 888-
6!! E:
1! - >
>
6!
6!
8"
6!>
61
6"4
Boein/ 868
Ma) >
- 5! - - - - Enterin/ into ser+ice
in !18.
).
Aviation
Services
Cabin
International long haul
First Class on board the Boeing 777-300ER
%ith the arrival of its new &irbus &,,0()00 and $oeing 999(
,00I7 aircraft, 6et &irways has introduced a new cabin with
upgraded seats in all classes. +he &irbus &,,0()00 aircraft
have two classes! remiUre and Iconomy. +he $oeing 999(
,00I7 aircraft has three classes of service! 1irst, remiUre
B$usinessC, and Iconomy. $eing a 1ull "ervice &irline, meals
are served on all classes of travel.
First Class
1irst class private suites are available on all $oeing 999(
,00I7 aircraft. &ll seats convert to a fully flat bed, similar to
Imirates or Itihad first class seat. It was the second airline in
the world to have private suites. &ll seats in 1irst have a ),(
inch widescreen '>8 monitor with audio(video on(demand
systems B&M/8C, $/"I noise cancelling headphones, in seat
power supply, and ?"$ ports etc. 6et &irways is the first
Indian airline to offer fully enclosed suites on its aircraft: each
suite has a closable door, making for a private compartment.
);
Aviation
Premire
Premire on board the Boeing 777-300ER
remiUre B$usiness >lassC on the &irbus &,,0()00 and $oeing
999(,00I7 international fleet has a fully flat bed with &M/8
entertainment. "eats are configured in a herringbone pattern
B1()(1 on the $oeing 999(,00I7, and 1(1(1 on the &irbus
&,,0()00C, with each seat offering direct access to the aisle.
remiUre seats on the &,,0()00s leased from I'1> are
configured differently in a )()() non(herringbone pattern.
Iach remiUre "eat has a 1..-(inch flat screen '>8 +M with
&M/8. ?"$ ports and in(seat laptop power are provided. &ll
seats are standard recliner business(class seats with a few
newer aircraft with electronic recline and massager.
Economy Class
Iconomy class on 6etEs &,,0()00G999(,00I7 aircraft has ,)(
inch seat pitch. "eats on the &,,0()00G999(,00I7 have a
Vhammock(styleV net footrest. +he cabin is configured in )(-()
abreast on the &irbus &,,0()00, and was recently changed to
,(-(, on the $oeing 999(,00I7 from ,(,(, to increase
revenue. Iach Iconomy seat on the &,,0()00G999(,00I7 has
a personal 10.;(inch touch screen '>8 +M with &M/8.
)9
Aviation
&ll three classes feature 4ood lighting on the &irbus &,,0(
)00 and $oeing 999(,00I7, with light schemes corresponding
to the time of day and flight position.
JetScreen IFE in Economy class on board a Boeing 737-800
International short haul & Domestic
$oeing 9,9 5ext @eneration aircraft are configured in
remiUre and Iconomy >lasses. +he &+7 9)(.00 have
Iconomy class configuration only. +he remiUre features -0(
inch extra(wide seats with a personal %idescreen '>8
attached to each seat. +he remiUre cabin is configured in a )(
) abreast pattern. 6et &irways Iconomy class on its $oeing
9,9 5ext @eneration features ,0(inch seat pitch with personal
%idescreen '>8 behind each seat. 6et &irways was the
%orldEs first airline to introduce in(flight entertainment
systems on the $oeing 9,9aircraft. +he Iconomy class cabin
is configured in a ,(, abreast pattern on the $oeing 9,9 5ext
@eneration and )() abreast pattern on the &+7 9)(.00.
In-fight entertainment
Jet Airways' Panasonic eFX IFE system on board the Boeing
737-700/800 and Panasonic eX2 IFE system on board the Airbus
A330-200/Boeing 777-300ER, called "JetScreen", ofers audio
video on-demand programming (passengers can start, stop,
rewind, and fast-forward as desired). It has over 100 movies, 80
TV programmes, 11 audio channels and a CD library of 125
)2
Aviation
titles. The system operates via individual touchscreen monitors at
each seat, and is available in all classes in late )01), 6et
introduced a feature on their &irbus &,,0(,00, called eKport.
eKport allows passengers to plug(in their personal &pple
devices such as iods, iads and ihones through an eKport
socket located immediately below the video screen. +his
would allow passengers to access their own media during the
flight.
Airport lounges
6et &irways 'ounges are offered to 1irst and remiUre >lass
passengers, along with 6etrivilege latinum J @old card
members. +he international lounge at $russels has showers,
business centre, entertainment facilities and childrenEs play
areas.
S&OT #%#'9SIS:-
Stren/th:-
0 "trong presence J
good name in the
Indian &viation
market.
0 +aking the plane on
lease rather than
purchasing.
0 7eady(made
distribution
network.
0 Innovation in
services.
0 Ixperience
exceeding )0 years.
0 'arge fleet si*e.
0 &mong top , in
India.
&ea@ness:-
0 +oo many players.
)3
Aviation
0 "alaries was not
high as compared to
other airlines so
difficulty to retain
employees.
0 1inancial not sound
as compared to
others airlines.
0 'oosing domestic
market share.
0 %eak brand
promotion.
0 5eed improvement
in in(flight services.
0 /ld fleet average
age -.92 years.
O..ort*nities:-
0 ?ntapped air cargo
market.
0 "cope in global
services and
tourism.
0 Increasing salaries
of people.
0 "cope in global
services and
tourism.
Threats:-
0 /ngoing economic
weakness.
0 7apid increase in
fuel prices.
0 "trong competitors.
0 /verseas market
competition.
0 7egulations
,0
Aviation
&ir India is the flag carrier airline of India owned by
the government run &ir India 'imited B&I'C. +he airline
operates a fleet of &irbus and $oeing aircraft serving various
domestic and international airports. It is headHuartered at
the Indian Airlines House in 5ew 8elhi. &ir India has two
major domestic hubs at Indira @andhi International
&irport and >hhatrapati "hivaji International &irport,
secondary hubs at >hennai International &irport and 5etaji
"ubhas >handra $ose International &irport. +he airline
formerly operated a hub at 1rankfurt &irport which was
terminated on account of high costs. However, another
international hub is being planned at the 8ubai International
&irport.
1ollowing economic losses in )01), &ir India has slipped from
being the largest operator in the Indian subcontinent, to fourth
place, behind low cost carriers like Indi@o, "pice jet, and its
full service rival 6et &irways. 1ollowing its merger with Indian
&irlines, &ir India has faced multiple problems, including
escalating financial losses, $etween "eptember )009 and 4ay
)011, &ir IndiaEs domestic market share declined from 13.)A
to 1-A, primarily because of stiff competition from private
Indian carriers. In &ugust )011, &ir IndiaEs invitation to
join "tar &lliance was suspended as a result of its failure to
meet the minimum standards for the membership. In /ctober
)011, talks between the airline and "tar &lliance have
resumed. /n 8ecember 1,, )01,, "tar &lliance announced that
&ir India and "tar &lliance have resumed the integration
process and &ir India would join the alliance by summer
)01-. In &pril )01), the Indian government granted another
bailout package to &ir India, including ,00 billion
B?"D-.2 billionC of subsidies. In order to raise funds for
,1
Aviation
reconstruction, &ir India decided to sell and lease back all its
dream liners.
,)
Aviation
2istor- of #ir In0ia:-
0 +ata "ons, a division of +ata "ons 'td. Bnow +ata
@roupC was founded by 6. 7. 8. +ata in 13,). /n 1.
/ctober 13,), 6.7.8. +ata flew a single(engine 8e
Havilland uss 4oth carrying air mail Bpostal mail of
Imperial &irwaysC from #arachiEs 8righ 7oad
&erodrome to $ombayEs 6uhu &irstrip via &hmadabad.
In its very first year of operation, +ata &irlines flew
1;0,000 miles, carrying 1.. passengers and 10.91 ton
of mail. +ata &irlines launched its longest domestic
flight W $ombay to +rivandrum with a six ( seater
4iles 4erlin. In 13,2 it was re(christened as +ata &ir
"ervices and later same year was renamed as +ata
&irlines. $y this time 8elhi and >olombo were also
serviced.
0 &fter %orld %ar II regular commercial service was
restored in India and +ata &irlines became a public
limited company on )3 6uly 13-; under the name &ir
India.
0 In 13-2, after the independence of India, -3A of the
airline was acHuired by the @overnment of India, with
an option to purchase an additional )A.
0 In return the airline was granted status to operate
international services from India as the designated flag
carrier under the name Air India International.
0 +his was the airlineEs first long(haul international
flight, soon followed by service in 13.0 to 5airobi via
&den.
,,
Aviation
0 /n ). &ugust 13., the @overnment of India exercised
its option to purchase a majority stake in the carrier
and &ir India International 'imited was born as one of
the fruits of the &ir >orporations &ct that nationalised
the air transportation industry.
0 &t the same time all domestic services were transferred
to Indian &irlines Blater renamed as IndianC.
0 Iight pre(Independence domestic airlines, 8eccan
&irways, &irways India, $harat &irways, Himalayan
&viation, #alinga &irlines, Indian 5ational &irways
and &ir "ervices of India and the 8omestic wing of &ir
India, were merged to form the new domestic national
carrier Indian &irlines >orporation.
0 International operations of &ir India 'td. was taken
over by the newly formed &ir India International.
Indian &irlines >orporation inherited a fleet of 33
aircraft including 9- 8ouglas 8>(, 8akotas, 1)
Mickers Mikings, , 8ouglas 8>(-s and various smaller
types from the seven airlines that made it up.
0 In 133,, &ir India took delivery of the flagship of its
fleet when the first $oeing 9-9(-00 named Konark
Bregistered M+(I"4C made history by operating the
first non(stop flight between 5ew Qork >ity and 8elhi.
0 In 133- the airline was registered as &ir India 'td.
0 In )009, the @overnment of India announced that &ir
India would be merged with Indian &irlines.
,-
Aviation
0 &s part of the merger process, a new company called
the 5ational &viation >ompany of India 'imited
B5&>I'C was established, into which both &ir India
Balong with &ir India IxpressC and Indian &irlines
Balong with &lliance &irC will be merged.
0 /n )9 1ebruary )011, &ir India and Indian &irlines
merged along with their subsidiaries to form &ir India
'imited.
$or.orate office:-
#ir In0ia E).ress
#ir - In0ia B*il0in/,
%ari,an Point,
M*,5ai - "!! !1,
In0ia.
Phone: F!E 5">====, F!E 8=4444
,.
Aviation
Ke- Me,5ers:-
0 ;o*n0er:- 'ate 4r. 678 +ata
0
0 $hair.erson:- "hri 7ohit 5andan
0
0 Boar0 of Directors:-
4rs. 4. "athiyavathy
"hri @. &sok #umar
"hri "yed 5asir &li
"hri ". Menkat
"hri 5. #. 6ain
"hri ankaj "rivastava
"hri @urcharan 8as
"hri # # 5ohwar
The #ir In0ia Bran0:-
,;
0 /ogo:-
The logo of the new airline is a red colored fying swan with
the 'Konark Chakra' in orange, placed inside it. The fying swan
has been morphed from Air India's characteristic logo 'The
Centar' whereas the 'Konark Chakra' is reminiscent of
Indian's logo!. The new logo featres prominently on the tail of
the aircraft. "hile the aircraft is ivory in color, the base
retains the red streak of Air India. #nning parallel to each
other are the orange and red speed lines from front door to
the rear door, sbtly signifying the individal identities
merged into one. The brand name 'Air India' rns across the
tail of the aircraft.
Aviation
0 Mahara7a:-

E%e call him a 4aharajah for want of a better
description. $ut his blood isnEt blue. He may look like
royalty, but he isnEt royal.E +hese are the words of
$obby #ooka, the man who conceived the 4aharajah.
+his now familiar lovable figure first made his
appearance in &ir India way back in 13-;, when
$obby #ooka as &ir IndiaEs >ommercial 8irector and
?mesh 7ao, an artist with 6.%alter +hompson 'td.,
4umbai, together created the 4aharajah.
+he 4aharajah began merely as a rich Indian
potentate, symboli*ing graciousness and high living.
&nd somewhere along the line his creators gave him a
distinctive personality! his outsi*ed moustache, the
striped turban and his aHuiline nose. %hat began as an
attempt as a design for an in(flight memo pad grew to
take &ir IndiaEs sales and promotional messages to
millions of travelers across the world. +oday, this
naughty diminutive 4aharajah of &ir India has become
a world figure. He can be a lover boy in aris, a sumo
wrestler in +okyo, a pavement artist, a 7ed Indian, a
,9
Aviation
monk... he can effortlessly flirt with the beauties of the
world. &nd most importantly, he can get away with it
all. "imply because he is the 4aharajah.
He has completed .; years and become the most
recogni*able mascot the world over. His antics, his
expressions, his puns have allowed &ir India to
promote itEs services with a uniHue panache and an
unmatched sense of subtle humor. In fact he has won
numerous national and international awards for &ir
India for humor and originality in publicity. &nd as
with all great men, he too has had his critics. $ut the
millions of travelers whose lives he has touched far
outnumber them. In fact, to them, the 4aharajah with
his inimitable style, charm and wit is a very real
person. HeEs almost like a friend to every &ir India
traveler. & friend who reaches out with warmth and
hospitality, even to the farthest corners of the world.
Destinations:-
In In0ia:-
+ripura
@ujarat
4i*oram
unjab
4aharashtra
#arnataka
4adhya radesh
/disha
+amil 5adu
5>7
,2
Aviation
&ssam
$ihar
5agaland
@oa
&ndhra radesh
4anipur
7ajasthan
6ammu J #ashmir
#erala
%est $engal
6harkhand
Internationals:-
0 $elgium
0 ?nited states
0 &ustralia
0 >hina
0 6apan
0 &frica
0 $ra*il
0 Iurope
0 &fghanistan
0 $angladesh
0 @ermany
0 5orth #orea
0 "outh #orea
0 ?ganda
0 "audi &rab
0 5epal
0 akistan
#irlines Partner of #ir In0ia:-
0 '*fthansa
0 Sin/a.ore #irlines
,3
Aviation
#ir In0ia ;leets:-
#ircraft In Ser+ice Or0ers ;irst class Pre,iere class Econo,- class Total
#I:BUS #61=-
1!!
" - -
-
>
-
11"
11"
1
1""
#I:BUS #6!-
!!
- -
-
-
!
14>
14
14>
1"4
#I:BUS #61-
!!
18 1= - ! 15 18
#I:BUS #66!-
!!
- " 55 8=
BOEI%( 868-
!!
1 - -
BOEI%( 8"8-
"!!
5 - 1 4 6>5 "6
BOEI%( 888-
!!':
4 - > 65 1=5 6>
BOEI%( 888-
6!!E:
1 6 " 65 6!6 6"
BOEI%( 8>8-> 16 1" - 1> 6> 54
TOT#'- 1!5 64
-0
Aviation
Ser+ices:-
Cabin
Business Class seats on board theBoeing 777-200LR/777-300ER
First Class seats on board theBoeing 777-200LR/777-300ER
+he $oeing 999()00'7G999(,00I7 aircraft has three classes
of service! first class, business class, and economy class. &s a
full service airline, &ir India serves meals on all classes of
travel. &ir IndiaEs first class is available on their $oeing 9-9(
-00 and 999()00'7G999(,00I7 aircraft. Iach seat has a 120(
degree recline, sleeperette. +he 1irst >lass cabin in $oeing
9-9(-00 seats just 1) passengers and has a two(abreast seating
pattern. &ll passengers aboard first class are served with
cocktails and meals are served on 7oyal 8oulton tableware.
assengers can chose from @rilled 'amb >hops and armesan
>heese /melets to >hicken 4alai #abab and the "hahi
#orma. >hampagne is also served.
-1
Aviation
&ir IndiaEs &irbus &,)0 family aircraft are all eHuipped with
+hales i,000 in(flight entertainment system. assengers can
choose from five channels, airing both newer as well as
classic Hindi movies, Hollywood action movies, Indian
television soap operas, and $ollywood music videos. &ir
IndiaEs leased &irbus &,,0s have widescreen displays in
$usiness and Iconomy classes but no personal I1Is. +he
$oeing 999()00'7G(,00I7, $oeing 9-9(-00 and the airlineEs
newly acHuired $oeing 929 aircraft use the +hales i-000,
i.000, and i2000 audio(video on demand in(flight
entertainment systems respectively. assengers can choose
from a wide range of Inglish, Hindi and other regional
language movies in India.
O101P
"howtime is the name of the
entertainment guide &ir India has made available on all of its
flights. &part from that, &ir India also runs an in(flight
maga*ine called "hubh Qatra, which in "anskrit, means Happy
6ourney. "hubh Qatra is a bilingual maga*ine. It is published in
both Inglish and Hindi. +he maga*ine covers a variety of
issues from travel and culture to lifestyle and entertainment.
Frequent fyer programme
The logo of 'Flying Returns'
1lying 7eturns is &ir IndiaEs freHuent flyer programme. It is
IndiaRs first freHuent flyer programme and is claimed to be one
of the most rewarding programmes in the region. +he
programme is also shared by all other &ir India 'imited
carriers. & member can earn mileage points and redeem them
for award travel. /n higher fares, such as full fare economy,
-)
Aviation
and on $usinessG1irst >lass, passengers will also earn bonus
miles, and clock mileage points. +he points can also be used
for awards travel on 'ufthansa and "ingapore &irlines.
Online check-in
&ir India passengers confirm their presence on a flight via the
Internet and typically print their own boarding passes, through
a feature called online. &ir India provides this feature to
passengers originating from $engaluru, >hennai, 8elhi,
Hyderabad, #olkata and 4umbai. &ir India opens its check(in
window -2 hours before the scheduled time of departure for
domestic and international flights originating from the six
metro cities, and )- hours prior to scheduled departure of
flights from the remaining cities.
Premium lounges
Air India's Maharaja Lounge at John F. Kennedy International Airport in New
York City.
+he 4aharaja 'ounge BInglish! VImperorEs 'oungeVC is
available for the use of 1irst and $usiness class passengers.
&ir India shares lounges with other international airlines at
international airports that do not have a 4aharaja 'ounge
available. +here are six

4aharaja 'ounges, one at each of the
six major destinations of &ir India!
-,
Aviation
International
6ohn 1. #ennedy International &irport B5ew Qork >ityC
'ondon Heathrow &irport
In0ia
$engaluru International &irport B$angaloreC
>hhatrapati "hivaji International &irport B4umbaiC
Indira @andhi International &irport B8elhiC
7ajiv @andhi International &irport BHyderabadC
--
Aviation
S&OT #nal-sis:-
Stren/th
0 1. "trong $acking
by the government
of India.
0 ). $rand 5ew 1leet
of aircraft.
0 ,. It is known for its
uniHue and high
Huality V4aharajaV
advertising.
0 -. &ir India has its
presence in nearly
13 countries
0 .. It covers
approximately .0
destinations in India
&ea@ness
0 1. 'abour roblems
and political
intervention is a
cause of worry.
0 ). 1inancial crisis
leading to payment
issues of
employees.
O..ort*nit-
0 1. 8edicated set of
customers. >an
leverage on brand
new fleet.
0 ). Ixpansion of
routes and
international
destinations.
0 ,. "olving internal
issues regarding
workforce can
hugely boost image
and operations.
Threats
0 1. 7ising 'abour
>osts.
-.
Aviation
0 ). 7ising 1uel
>osts.
0 ,. 'osing 4arket
share due to other
carriers.
-;
Aviation
S.ice<et is an Indian low(cost airline owned by the "un
@roup of India. It has its registered office in >hennai, +amil
5adu, and a corporate office in @urgaon, Haryana. It began
service in 4ay )00., and by )01), it was IndiaEs third largest
airline in terms of market share, ahead of &irIndia, #ingfisher
&irlines, and @o&ir. "pice6et operates aircraft configured with
a single passenger class. &long with passenger services,
"pice6et also offers cargo services on the same flights. +he
service is available on flights connecting &hmadabad,
&gartala, &mritsar, $agdogra, $angalore, >hennai,
>oimbatore, 8elhi, @oa, @uwahati, Hyderabad, 6aipur,
6abalpur, #ochi, #olkata, #o*hikode, 4adurai, 4umbai,
une, Misakhapatnam, +iruchchirappalli, +uticorin and few
international cities. $etween ) to ,.. tons of cargo is ferried on
each flight ensuring maximum utili*ation of the aircraft.
2istor- of S.ice<et:-
7oyal &irways(promoted "pice 6et is an airline company,
which was earlier known as 4odiluft. It was among the first
private companies that stepped into the Indian aviation sector.
1urther, in 4ay )00. 7oyal &irways changed its name to
"pice 6et. +he airline was launched with an objective to
deliver the lowest air fares with the highest consumer value, to
price sensitive consumers.
>urrently, the company enjoys a market share of over 2A.
%ith 1). flights to 13 destinations daily and over .0,000
people flying in a month, "pice 6et follows the 'ow >ost
>arrier B'>>C business model on the lines of the most
-9
Aviation
successful '>>s globally and provides the lowest cost per unit
amongst Indian '>>s.
"pice 6et has chosen a single(aircraft(type fleet, which allows
for greater efficiency in maintenance, and supports the low(
cost structure. &nd when it came to selecting this single
aircraft fleet, "pice 6et has opted for the new(generation
$oeing 9,9(200s with winglets and $oeing 9,9(300I7. +hese
aircraft allow for safe, comfortable and efficient flying and are
ideally suited for short to medium(haul flights in Indian
conditions.
"pice 6etEs new generation fleet of 1. $oeing 9,9(200 G 9,9(
300I7 aircraft are backed by cutting(edge technology and
infrastructure to ensure the highest standards in safety and
operating efficiency.
+he companyEs on(time performance is amongst the best in
India, at 2)A, coupled with a technical dispatch reliability of
33.;A, making it an airline with the least cancellations. +he
aircraft utili*ation of "pice 6et is amongst the highest in India.
+he company has alliance with some of the best names known
globally like Honeywell, %eber "eats, etc, to ensure highest
safety standards.
"pice 6et provides services to cities namely &hmadabad,
$agdogra, $angalore, >hennai, >oimbatore, 8elhi, @oa,
@uwahati, Hyderabad, 6aipur, 6ammu, #ochi, #olkata,
4umbai, une, "rinagar, Maranasi and Mi*ag.
+he airline also brings out an in(flight entertainment maga*ine
called E"pice 7outeE. +he maga*ine features contents related to
travel and destinations in India: trendy food, recipes and
restaurants: covering art and culture across the nation
including socially conscious citi*ens and a section dedicated to
children.
-2
Aviation
0 $or.orate office
"pice6et 'td.,
,13, ?dyog Mihar,
hase IM,
@urgaon ( 1))01;
Haryana,
India.
4obile! ( 1rom outside India! X31 329 120 ,,,,, X31
3;. -00 ,,,,
from within India! 0329 120 ,,,,03;. -00 ,,,,
-3
Aviation
Ke- Me,5ers:-
0 ;o*n0er:- 4r. " # 4odi
0 $hair.erson:( #alanithi 4aran
0 $EO:- " 5atrajhen
0 Boar0 of Directors:-
6 7avindran
#avery #alanithi
4 # Harinarayanan
5icholas 4artin aul
7 7avivenkatesh
" 5atrajhen
"anjiv #apoor( $hief O.eratin/ OfficerF $OO E
Destinations:-
Internationals:-
0 #abul
0 8ubai
0 #athmandu
0 >olombo
0 4aleB 4aldivesC
0 7iyadh
0 "harjah
0 4uscat
0 $angkok
0 8ubai
In In0ia:-
0 @oa
0 4umbai
0 $engaluru
0 #arnataka
0 8elhi
0 /disha
0 &ssam
0 &ndhra radesh
0 4adhya radesh
0 %est $engal
0 >hennai
.0
Aviation
Mission 1 Aision:-
MISSIO%:
+o become IndiaRs preferred low(cost airline, delivering the
lowest air fares with the highest consumer value, to price
sensitive consumers.
AISIO%:
+o ensure that flying is no longer only for >I/s and business
travellers, but for everyone.
S.ice<et fleets:-
#ircraft In Ser+ices Or0ers Passen/ers FEcono,-E %otes
Boein/ 868-=!! 4 - 1 --
Boein/ 868->!! 68 16 1>= 1= lease0
Boein/ 868 M#G - " - --
Bo,5ar0ier Dash >
H"!!
15 15 8> 1 lease0
Total 5> 8!
.1
Aviation
Ser+ices:-
"pice6et provides little in(flight entertainment. 4aKposure
4edia @roup, an integrated media solutions company
publishes "pice7oute, the official in(flight maga*ine in 1).
flights to 12 destinations daily.
SpiceJet MAX
"pice6et 4&K is a combo offer provided by the airline that
includes a choice of meal on board, seat preference at the time
of booking, and a riority check(in at the airport. "pice6et
4&K can be bought per passenger per sector for all
passengers. It can be bought along with any fare two hours
prior to departure. 4eals are provided on all $oeing aircraft
while snacks are provided on $ombarider 8ash 2s. In the
airports at &hmedabad, $engaluru, 4umbai, #olkata, 8elhi,
Hyderabad, and >hennai, "pice6et 4&K guests are provided
assistance at a dedicated "pice6et 4&K counter and are
checked in first. +he airline calls this feature riority check(in.
+he cost of availing "pice6et 4&K is .00B?"D2.-0C on
domestic flights and 1000 B?"D19C on international flights.
.)
Aviation
S&OT #nal-sis:-
ST:E%(T2
0 Intered with 7s. 33
fares for first 33
days.
0 </ffering low
everyday spicy
fares=.
0 1leet of ; $oeing
9,9(200 with 123
"eats.
&E#K%ESS
0 & fixed(cost
perishable product.
0 'imited sectors
B>oncentrated at
only 5orth(%est(
"outh Indian
"ectorC.
0 "mall 'oad
Ifficiency
compared to &ir
8eccan.
OPPO:TU%ITIES
0 1uture 1leet
Ixpansion will
increase its 4arket
"hare.
0 &ttractive fares and
up to date Fuality
service will
generate a huge
customer base
comprising freHuent
flyers.
0 +ax holiday on
aircraft leasingW
+he ?nion $udget
of the @overnment
of India announced
in 6une )00-,
announced a .year
tax holiday on
aircraft leasing.
T2:E#TS
.,
Aviation
0 High &ttrition 7ate
0 #iller competitionW
+he Indian skies are
witnessing a bloody
battle for market
share. & much
anticipated fare war
has broken out
across Indian skies
.-
Aviation
$ha.ter-6
;inancial :e.ort
..
Aviation
<ET #I:&#9S
.;
Aviation
<et airwa-s Inco,e
Here in this graph you can see that in )002(03 the
income was 1,192,;22, in )003(10 income was
1,0;),)3), in )010(11 income was 1,)3,,))9, in )011(
1) income was 1,.19,,02, and in )01)(1, income was
1,9-0,,19. &s compare to )002(03 the income of )003(
10 income was low. &fter that in )010,)011,)01)
income was in increasing manner.
.9
Aviation
OPE:#TI%( :EAE%UE
Here in this graph , in )002(03 the revenue was
1,1-9,;39, in )003(10 revenue was 1,0-;,3;-, in )010(
11 revenue was 1,)9,,;99, in )011(1) revenue was
1,-21,.31, and in )01)(1, revenue was 1,;2.,).3. In
)003(10 the revenue was less as compare to other
year.in )01)(1, the revenue was very high as compare
to others.
.2
Aviation
;orecastin/ of financial con0ition of
a+iation in0*str- in f*t*re:
+he Indian airlines industry had total revenues of D1-.)
billion in )011, representing a compound annual
growth rate B>&@7C of 2..A between )009 and )011.
Industry volumes increased with a >&@7 of 9.3A
between )009()011, to reach a total of 93 million
passengers in )011. +he performance of the industry is
forecast to accelerate, with an anticipated >&@7 of
12.1A for the five(year period )011 ( )01;, which is
expected to drive the industry to a value of D,).9 billion
by the end of )01;.

$O:PO:#TE (OAE:%#%$E B9 <ET
#I:&#9S
+hey adhere to the principles of >orporate @overnance
as mandated by the "ecurities and Ixchange $oard of
India and have complied with all the mandatory
reHuirements. +he non(mandatory reHuirements have
been complied with to the extent practical and
applicable. & separate section on >orporate @overnance
and a certiYcate from the &uditors conYrming
compliance with the >orporate @overnance
reHuirements as stipulated in >lause -3 of the 'isting
&greementBsC entered into with the "tock Ixchanges,
forms part of this &nnual 7eport.+he &cting >hief
.3
Aviation
Ixecutive /fYcerRs declaration regarding compliance
with the >ode of $usiness >onduct and Ithics forms
part of the 7eport on >orporate @overnance.
;0
Aviation
$O:PO:#TE SO$I#'
:ESPOSIBI'IT9

"ince 1339, the >ompany has in place an in(
Zight fund collection programme called S4agic
$oxR on all its domestic Zights. +he collections
help support children most Sat riskR in our society
as also those with special needs. Iach year, the
>ompany celebrates International %omenRs 8ay
B2th 4archC to salute the independent woman
and her continuous endeavour for an eHuitable
social surrounding to live and work in. +o
commemorate this event, an in(Zight fund
raising drive is organi*ed, the proceeds of which
are donated to select 5@/s working primarily
for the upliftment and empowerment of
underprivileged women. /n the occasion of
>hildrenRs 8ay on 1-th 5ovember every year,
the >ompany organi*es <1lights of 1antasy= for
underprivileged children. ?nder this uniHue
initiative, children are introduced to the world of
aviation, which is both informative as well as an
educational experience for them. &s a
responsible corporate citi*en, the airline extends
;1
Aviation
its support during natural calamities by making
donations, operating additional Zights and
carrying of relief material to help those affected.
;)
Aviation
#&#:D &O% B9 <ET #I:&#9S
0 6et &irways wins top honours at @lobal +raveler
%ines on the %ing awards.
8ecember 12, )01,
0 6et &irways wins prestigious 4onitor award in
$angladesh. &djudged $est In(flight 4eal in
Iconomy for )01).
0 6et &irways declared $est 8omestic &irline at
>5$> &waa* +ravel &wards )01,. 4ay ), )01,
0 6et &irwaysE 6etrivilege wins double honours at the
prestigious 1reddie &wards )01,
4ay ), )01,
0 6et &irways wins prestigious ;th loyalty award )01,
1ebruary 1,, )01,
0 6et &irways %ins restigious 'onely lanet
4aga*ine +ravel &ward )01)
4onth! 4ay 2, )01)
0 6et &irwaysE 6etrivilege rogramme wins triple
honors at the prestigious 1reddie &wards )01)
4onth! &pril ,0, )01)
0 6et &irways declared winner for >ustomer J $rand
'oyalty In <8omestic >ommercial &irlines "ector=
4onth! 1ebruary ,, )01)
0 6et &irways declared 1avourite 1ull("ervice &irline
at the /utlook +raveller &wards )011
4onth! 1ebruary ), )01)
;,
Aviation
0 6et &irwaysE I(commerce head conferred coveted
8igital 4arketing award at Indira International
Innovation "ummit
4onth! 6anuary ,0, )01)
#I: I%DI#
;-
Aviation
;.
Aviation
$O:PO:#TE (OAE:%#%$E B9 #I:
I%DI#
+he philosophy of the company in relation to >orporate
@overnance is to ensure and reporting that conforms
fully with the laws and regulation of the country in
order to promote ethical conduct and practices
throughout the organi*ation.
$O:PO:#TE SO$I#'
:ESPO%$EBI'IT9
+he company is continuing with various >"7 projects
involving Invironment, Iducation, "ports and is in the
process of signing 4o? with +ata Institute of "ocial
"cience B+I""C for working on the project of >"7 in
&ndaman J 5icobar Island.
;;
Aviation
E%AI:O%ME%T P:OTE$TIO%
En+iron,ent Mana/e,ent S-ste,
Marious initiative were introduced for reducing carbon
dioxide emission through initiating changes in policies
and procedures across /perations, Ingineering, @round
Handling etc., initiating tree plantation and
commencement of 8ocument 4anagement "ystem to
reduce use of paper in office.
&ir India has, upto 4arch )01), reduced carbon emission
to the tune of ;;,93,)9,.;; kgs. &ll efforts are being
continued to make air india the first @reen &irline in
India.
EU-ETS
Marious procedures were adopted in operational areas
which helped the company reducecarbon emission. +he
Iuropean ?nion +rading "chemeBI+"C had mandated for
the aviation industry that all flight with origin or
destination in the Iuropean ?nion would have to be
necessarily covered by the "cheme. &ir India submitted
the I+" reHuired plans for the annual emission and tonne
kilometer monitoring in &ugust )003.
&ir india successfully cleared the I?(I+" &udit and
verification process, which was conducted by 4Gs $ureau
Meritas BI? accredited verifierC from )) march to ).
march )011. +he verification report and data was
submitted to the Invironment &gency of ?# on ,1 march
)011.
Enco*ra/e,entI assistance to s,all scale in0*strial
*nits
In accordance with the government guidelines issued
from time to time, the company continued to support the
""I unitsG"ocial %elfareG charitable organi*ations. +he
;9
Aviation
procurement from socialGcharitable /rganisation
amounted to 7s.1.)1 million.
;2
Aviation
A0A$D 012 BY AI$ I2DIA
0 $espite problems, Air India wins
Asia's leading airline award.
0 Three Air India employees in Ar%na
Awards list.
0 Air India won the award for the &est
Airline with economy service in Asia
India's &est Airline award .
0 (referred International
Airline award for travel and
hospitality from Awa) Consmer
Awards *++, .
0 &est International "est &ond
Airline ot of India for three
sccessive years by -alileo ./press
Travel"orld Award .
0 &est 0hort12al International
Airline by -alileo ./press
Travel"orld Award *++3 .
;3
Aviation
BA/A23E S4EET 15
S"I3E6ET
90
Aviation
$O:PO:#TE (OAE:%#%$E B9
SPI$E<ET
>orporate governance is an ethically driven
business process that is committed to values and
conduct aimed at enhancing an organi*ationRs
wealth generating capacity. +his is ensured by
taking ethical business decisions and conducting
the business with a firm commitment to values,
while meeting stakeholdersR expectations. @ood
governance practices stem from the culture and
mindset of the organi*ation and at "pice6et are
committed to meet the aspirations of all our
stakeholders and believes in adopting best
corporate practices for ethical conduct of business.
It is well recogni*ed that an effective $oard of
8irectors is a pre(reHuisite for strong and effective
corporate governance. /ur $oard and >ommittees
thereof are formed as per reHuirement of
>ompanies &ct, 13.; read with listing agreement
which oversees how the 4anagement serves and
protects the long(term interests of all our
stakeholders.
91
Aviation
$O:PO:#TE SO$I#'
:ESPO%SIBI'IT9
0 It provides .0(100A discount in base fare
for defense personals.
0 /rgani*e a 8elhi to >hennai trip for special
children from an 5@/.
#&#:D &O% B9 SPI$E<ET
0 Moted as IndiaEs 1avourite 8omestic &irline for the
year )01) by /utlook +raveller
0 Moted amongst the +op . $est $udget &irline in
&sia by "mart +ravel &sia B)010, )011 J )01)C
0 IndiaEs International 'ow >ost >arrier of the Qear
)01) by +ravel &gents &ssociation of India B+&&IC
0 IndiaEs 4ost /utstanding &irline '>>(8omestic
&ward, by +ravel and Hospitality B 1eb )01)C
0 &warded for $est %ebsite at E%orld 'ow >ost
&irlines &sia acific >onferenceE B)010, )011 J
)01)C
0 Moted as IndiaEs $est 'ow >ost &irline by /utlook
+raveller B)002, )010 J )011C
0 >I/ 100 &ward in I+ efforts for customer
satisfaction and business growth category B)009,
)002 ,)003, )011 J )01)C
9)
Aviation
0 IndiaEs best low(fare airline in a survey conducted
by 4a7s on behalf of Hindustan +imes B8ec )003C
0 %orld +ravel 4arket &ward for multi(channel
approach in distribution B5ovember )003, 'ondonC
M#:KET S2#:E O; #'' #I:'I%ES
9,
Aviation
9-
Aviation
$O%T:O''I%( MI%IST:9 O;
#AI#TIO% I%DUST:9
0 The Airports Athority of India 4AAI5
0 6inistry of Civil Aviation of India
# %ational Aision for #+iation an0 the
En+iron,ent
In )0)., significant health and welfare impacts of aviation
community noise and local air Huality emissions will be reduced
in absolute terms, not with standing the anticipated growth in
aviation. ?ncertainties regarding both the contribution of aviation
to climate change, and the impacts of aviation particulate matter
and ha*ardous air pollutants, will be reduced to levels that enable
appropriate action. +hrough broad inclusion and sustained
commitment among all stake( holders, the ?" aerospace
enterprise will be the global leader in researching, developing and
implementing technological, operational and policy initiatives
that jointly address mobility and environmental needs.
I%DI#% PO'I$IES #%D I%ITI#TIAES
0 olicies( &uto 1uel olicyB&1C
0 olicies( +he 5ational Invironment olicyB5IC
0 Initiative( 5ational &ction lan for >limate >hange
0 Initiative( ?"(Invironment rotection &gency J
4inistry Invironment and 1orest
9.
Aviation
9;
Aviation
;*t*re of #+iation In0*str- in
In0ia
>urrently India is the ninth largest aviation market in the
world and expected to one of the three largest market by
)0)0.
1) scheduled airlines including 10 passengers and ) cargos
are operational with-,. aircrafts in their fleet.
1,, non(scheduled operators and operating with over ,;0
aircraft in their fleet
&ircraft departures have risen from .00 per week in 133-
to with nearly 1.000ndepartures daily, registering a ,0 fold
increase.
IndiaRs domestic passenger traffic has Huadrupled from 1,
million to .) million during )000()011 and is expected to
reach a level of 1.0(120 million by the year )0)0.
$y )0)0 around -)0 million passenger are expected to be
handled by the Indian airport system as against 1-0 million
in )010.
Investment of ?" D ,0 billion is planned up to )0)0
specifically for airport infrastructure.
8omestic air cargo has increased from ,.- million tones in
)003 to -.9 million tones in )010 and is expected to reach
the level of 3 million 4+ by )0)0.
99
Aviation
92
Aviation
$oncl*sions
+oday &viation Industry becomes so popular. &viation,
Hospitality and +ravel this three industries are related to each
other.
5ow &viation is booming and many people are like to
work with this industry.
1rom the class we come to know about the past and
present scenario of the world aviation and Indian aviation, the
types of aircraft, exterior and interior parts of an aircraft and
their functions, the attributes of a cabin crew, embarkation and
disembarkation procedure for passenger, types of passenger,
meal service procedure, in(flight announcements and how to
operate the safety eHuipment on board.
I think this class has given us a lot of information about
this industry, which will certainly help us in our future.
93
Aviation
Bi5lio/ra.h-
(oo/le
&i@i.e0ia
htt.:IIwww.7etairwa-s.co,IE%II%I#5o*tUsI
O*rMissionState,ent.as.)
htt.:IIecono,icti,es.in0iati,es.co,I7et-
airwa-s-Fin0iaE-
lt0Iinfoco,.an-histor-Ico,.an-i0-
"68".c,s
htt.:IIwww.7etairwa-s.co,IE%II%I#5o*tUsI
Boar0ofDirectors.as.)
htt.:IIen.wi@i.e0ia.or/Iwi@iIS.ice<et
htt.:IIwww.ca.ain0ia.co,IPD;sI$#P#JIn0
iaJO*tloo@J;91"J2i/hli/hts.
I#T#
I$#O
Econo,ic ti,es
htt.:IIwww.ca.ain0ia.co,I.0fsIca.aJin0iaJ
o*tloo@J;91"Jhi/hli/hts.
www.7etairwa-.co,I0ocIin+estors:elationsIa
nn*alre.ort!1-16
20
Aviation
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