Updated: August 2014

ADRIENNE SHAW
www.adrienneshaw.com

Assistant Professor
Department of Media Studies and Production
Temple University
adrienne.shaw@temple.edu

EDUCATION

Annenberg School for Communication, University of Pennsylvania
Ph.D. Communication, 2010
Dissertation Title: Identity, Identification and Media Representation in Video Game Play:
An audience reception study.
Committee: Katherine Sender (chair), John Jackson and Marwan Kraidy

Annenberg School for Communication, University of Pennsylvania
M.A. Communication, 2007

Mount Holyoke College
B.A. Sociology, magna cum laude, 2004

POSITIONS HELD

Assistant Professor, Department of Media Studies and Production, School of Media and
Communication, Temple University, 2012-present

Postdoctoral Researcher, Department of Journalism and Technical Communication,
Colorado State University, 2012

Postdoctoral Fellow, Department of Communication, University of Pittsburgh, 2011

Postdoctoral Scholar, Mudra Institute for Communication, Ahmedabad, India, 2010

Research and Teaching Fellow, Annenberg School for Communication, University of
Pennsylvania, 2005-2010


HONORS/AWARDS

School of Media and Communication, Junior Faculty Teaching Award, Temple
University, 2014

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Paper Representation Matters (?) from ICA London conference to be featured in special
conference theme book Challenging Communication Research. Leah Lievrouw (ed.): Peter
Lang. 2013.

University of Pittsburgh, School of Arts and Sciences Postdoctoral Fellowship. 2011.

Second Place, Markham Student Paper Competition from the International
Communication Division of AEJMC for Intellectual Games: International Intellectual
Property Rights and the Middle Eastern Video Game Industry. 2010.

Dissertation Research Fellowship, Annenberg School for Communication. 2009-2010.

Top Student Paper Award, Popular Communication Division, International
Communication Association, Chicago, IL for Relocating Gamer Studies: Two case
studies in solitary gaming. The poster for this paper also won the Best Visual Display
Prize in the Scholar-to-Scholar session. 2009.

Honorable Mention Top Student Paper Award, Gay, Lesbian, Bisexual and Transgender
Interest Group, International Communication Association, Chicago, IL for Different
Strokes: Comparing girl-on-girl and dyke cyberporn. 2009.

Full Tuition and Research Stipend, Annenberg School for Communication. 2005-2009.

Annenberg Scholars Program in Culture and Communication SummerCulture: Finland
Participant. 2008.

Annenberg Summer Research Funding. 2006, 2007, 2008 and 2009.

Mount Holyoke College Leadership Scholarship. 2001-2004.

Robert C. Byrd Honors Scholarship, Maryland Department of Education. 2001-2004.

PUBLICATIONS

Book
Shaw, A. (2015). Gaming at the Edge: Sexuality and Gender and the Margins of Gamer
Culture. Minneapolis, MN: University of Minnesota Press.

Blind Peer-Reviewed Journal Articles
Martey, R., Kenski, K., Folkestad, J. Gordis, E., Feldman, L., Zhang, H., Kaufman, N.,
Rabikn, A., Shaw, A., Stromer-Galley, J., Clegg, B., Shaikh, S., Strzalkowski, T.
(Forthcoming). Five Approaches to measuring Engagement: Comparisons by video game
characteristics Simulation and Gaming.

Shaw, A. (2013) Rethinking Game Studies: A case study approach to video game play and
identification Critical Studies in Media Communication, 13 (5): 347-361.
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Shaw, A. (2013) On Not Becoming Gamers: Moving beyond the constructed audience.
Ada: A journal of gender, new media and technology. 2:
http://adanewmedia.org/2013/06/issue2-shaw/

Shaw, A. (2012) Talking to Gaymers: Questioning identity, community and media
representation Westminster Papers in Communication and Culture. 9(1). P. 67-89

Shaw, A. (2012) Do you identify as a gamer: Gender, race, sexuality, and gamer identity
New Media and Society. 14: 25-41.

Shaw, A. (2010) What is Video Game Culture?: Cultural studies and game studies,
Games and Culture 5: 403-424.
*Most downloaded article from this Journal in 2009/2010.
^Translated into Turkish for the Bilgi University Cultural Studies Journal: KULT, Fall
2011.

Shaw, A. (2009) Putting the Gay in Game: Cultural production and GLBT content in
video games, Games and Culture 4: 228-253.
*Reprinted in (2012) J. P. Zagal (ed.) The Video Game Ethics Reader. San Diego:
Cognella, p. 225-248

Editor Reviewed and Invited Contributions
Shaw, A. (2014). "The Internet is full of jerks, because the world is full of jerks: What
feminist theory teaches us about the internet." Commentary on Feminist New Media
Studies for Communication and Critical/Cultural Studies, 11(3): 273-277.

Banet-Weiser, S., Baym, N., Coppa, F., Gauntlett, D., Gray, J., Jenkins, H. and Shaw, A.
(2014) Participations Part 1: CREATIVITY. International Journal of Communication,
8, Forum, 10691088.

Shaw, A. (2010) Beyond Comparison: Reframing analysis of video games produced in the
Middle East, Global Media Journal 9:
http://lass.calumet.purdue.edu/cca/gmj/sp10/graduate/gmj-sp10-grad-article-shaw.htm

Shaw, A. (2009) Women on Women: Lesbian identity, lesbian community and lesbian
comics, Journal of Lesbian Studies 13: 88-97.
*Reprinted in S. Cooper (Ed.), Lesbian Images in International Popular Culture.
Routledge (2009).

Book Chapters/Sections
Shaw, A. (2014). Representation Matters (?): When, how and if representation matters to
marginalized game audiences in L. Lievrouw (Ed.) Challenging Communication
Research. Peter Lang.

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Shaw, A. (2013) A critical approach to marginalized audiences and representation. in E.
de Gregorio-Godeo and A. M. Matrin-Albo (Eds.) Mapping Identities and Identification
Processes: Approaches from Cultural Studies. Berlin and New York: Peter Lang. P. 133-
148.

Shaw, A. (2013) How do you say gamer in Hindi: Exploratory research on the Indian
digital game industry and culture in N. Huntemann and B. Aslinger (Eds.) Gaming
Globally. Palgrave. P. 226-250.

Griebling, B. and Shaw, A. (2011) Models of Teaching and Learning, in B. Zelizer (Ed.),
Making the University Matter. Routledge.

Shaw, A. (2011) "Towards a Game Design Ethic: Ethics and the representation of
marginalized groups in video games, in K. Schrier and D. Gibson (Eds.), Designing
Games for Ethics: Models, Techniques and Frameworks. Ethics and Game Design, vol. 2.
IGI Publishing.

Shaw, A. (2010) Life, Neoliberal Style?: Lifestyle television, the neoliberal critique, and
new ways of looking at both, in K. Sender and M. Kraidy (Eds.), The Politics of Reality
Television: Global Perspectives. Routledge.

Shaw, A., & Linebarger, D. L. (2008). The Influence of Computers, Interactive Games,
and the Internet on a Childs Multicultural Worldview, in J. K. Asamen, M. L. Ellis & G.
L. Berry (Eds.), The Handbook of Child Development, Multiculturalism, and Media.
Thousand Oaks, CA: Sage. 333-348

Museum Catalogs
Shaw, A. (2014) The Tyranny of Realism: Historical accuracy and politics of
representation in Assassins Creed III. Not Yet Real: Videogames Theory Criticism
Exhibition Catalogue.

Encyclopedia Entries
Shaw, A. (2013) Console Video Games, in M. Danesi (Ed.) The Encyclopedia of Media
and Communications. University of Toronto Press.

GRANTS/CONTRACTS

Intelligence Advanced Research Projects Activity. Mitigating Analytical Bias through
CYCLES of Transformative Learning in Serious Games. Principal Investigator: T.
Strzalkowski. Co-Principal Investigators: J. Stromer-Galley, R.M. Martey, K. Kenski, B.
Clegg, L. Feldman, J. Folkestead, A. Shaw. October 2011-November 2015. $8.7-million
total. Subaward: $120,000
Role: develop protocol, data analysis, report writing (30% effort)



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CONFERENCES

Clegg, B.; Martey, R., Folkestad, J., Stromer-Galley, J.; Kenski, K.; Saulnier, T.; McLaren,
E., Shaw, A., Lewis, J., Patterson, J., Strzalkowski, T. (2014, December). Game-based
Training to Mitigate Three Forms of Cognitive Bias. IITEC. Orlando, FL.

Shaw, A. and Chess, S. (2014, August) Organizers and Moderators: The Playful is
Political- A Fishbowl Conversation on Identity and Diversity in Game Culture. Digital
Games Research Association Conference, Snowbird, UT.

Martey, R., Shaw, A., Stromer-Galley, J., Kenski, K., Clegg, B., Folkestad, J., Saulnier, T.
and Strzalkowski, T. (2014, August). Testing the Power of Game Lessons: The Effects of
Art and Narrative on Reducing Cognitive Biases. Digital Games Research Association
Conference, Snowbird, UT.

Shaw, A. (2014, May) Moderator: Representation, Play, and Agency: Queering Notions of
the Good Life. International Communication Association Annual Conference. Seattle, WA.

Shaw, A. (2014, May) Organizer and Participant: Technologies of Sex and Gender
Unconference. Preconference for International Communication Association Annual
Conference, Seattle, WA.

Zaylea, L., Benzon, P., and Shaw, A. (2014, March) Panelist: To Tweet or Not to
Tweet:#bestPractices+#pitfalls2Avoid.Teaching with Technology Symposium, Temple
University, Philadelphia, PA.

Shaw, A., Kenski, K., Stromer-Galley, J., Martey, R., Clegg, B., Lewis, J., Folkestad, J.
and Strzalkowski, T. (2013, November). Serious Efforts at Bias Reduction: The Effects of
Digital Games and Avatar Customization on Three Cognitive Biases. Annual Meeting of
the National Communication Association, Washington, D.C.

Shaw, A. (2013, November). Panelist: Critical feminist interventions in new media studies.
Annual Meeting of the National Communication Association, Washington, D.C.

Shaw, A. (2013, November). Panelist: Social Justice Pedagogy: Public, Digital, &
Participatory Strategies. Annual Meeting of the American Studies Association,
Washington, D.C.

Shaw, A. (2013, October). Panelist: How do girls game differently? Grassroots Games
Conference. Philadelphia, PA.

Shaw, A. (2013, October). Circles, Charmed and Magic (Featured Speaker). Queerness and
Games Conference, Berkeley, CA.

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Shaw, A. (2013, October). Panelist. Research Directions From What We Know To What
We Seek To Know: An Open Fishbowl About Identity and the Internet. Annual Meeting
of the Association of Internet Researchers, Denver, CO.

Shaw, A. (2013, August). Making Play Work: The construction of play as functional
Digital Games Research Association Conference, Atlanta, GA.

Shaw, A. (2013, June). Representation Matters (?): When, how and if media
representation matters to marginalized game audience. International Communication
Association Annual Conference, London, UK.

Shaw, A. (2013, June) Moderator: "Challenging Transitions: Representation, bodies,
identities and policy in GLBT studies." International Communication Association Annual
Conference. London, UK.

Shaw, A. (2013, April) Players Experiences of Game Content and Calls for Game
Diversity. Different Games Conference. NYU Polytechnic Institute.

Shaw, A. (2012, October) Panelist: "Moving Forward in Queer Game Studies." Annual
Meeting of the Association of Internet Researchers Association. Salford, UK.

Shaw, A. (2012, May) Moderator: "GLBT/Q Transmedia Engagement and
Representation." International Communication Association Annual Conference. Phoenix,
AZ.

Shaw, A. (2011, November) "When It Matters: Interactivity and minority representation in
video games." National Communication Association Annual Conference. New Orleans,
LA.

Shaw, A. (2011, September) Panelist: "Digital Games as Cultural Industry? Does it
Matter?" Digital Games Researchers Association Conference. Utrecht, Netherlands.

Shaw, A. (2011, September) "He Could Be a Bunny Rabbit for All I Care!: Identification
with video game characters and arguments for diversity." Digital Games Researchers
Association Conference. Utrecht, Netherlands.

Shaw, A. (2011, May) "Audiences at Play: Reception studies reconsidered in video game
play." International Communication Association Annual Conference. Boston, MA.

Shaw. A. (2010, November). Panelist: Panel Discussion on Social Gaming, NASSCOM
Animation and Gaming Conclave, Hyderabad, India.

Shaw, A. (2010, August) "Accounts of Identity: Gamer identity and the decentered self."
Association for Education in Journalism and Mass Communication Conference. Denver,
CO.

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Shaw, A. (2010, August) "Intellectual Games: International Intellectual Property Rights
and the Middle Eastern Gaming Industry." Association for Education in Journalism and
Mass Communication Conference. Denver, CO.

Shaw, A. (2010, April) "Identity, Identification and Media Representation: A reception
study of video game audiences." The 14th international 'Culture & Power' Conference:
Identity and Identification. Ciudad Real, Spain.

Shaw, A. (2010, April) "Nice When it Happens: An audience-based approach to the
representation of marginalized groups in video games." Representation Now Conference.
Madrid, Spain.

Shaw, A. (2009, October) "Rethinking Representation from an Audience Perspective."
Passions: Promises and Perils. University of Massachusetts, Amherst.

Shaw, A. (2009, July) "Gathering the Saints: Media technology and ritual in the Church of
Jesus Christ of Latter Day Saints." International Association for Media and Communication
Research Annual Conference. Mexico City, Mexico.

Shaw, A. (2009, June) "Peliharrastaja, or what Gaming in Finland can tell us about
Gaming in General." Under the Mask: Perspectives on the Gamer. University of
Bedfordshire, Luton, UK.

Shaw, A. (2009, May) "Buying Not Buying: Buy Nothing Day and consumer activism."
International Communication Association Annual Conference. Chicago, IL.

Shaw, A. (2009, May) "Different Strokes: Comparing girl-on-girl and dyke cyberporn."
International Communication Association Annual Conference. Chicago, IL.

Shaw, A. (2009, May) "Relocating Gamer Studies: Two case studies in solitary gaming."
International Communication Association Annual Conference. Chicago, IL.

Shaw, A. (2008, June) "Beyond Comparison: Reframing Analysis of Video Games
Produced in the Middle East." Global Webbing of Diverging Agendas: Synchronicity and
Asynchronicity in Contemporary Culture and Politics Conference. Budapest, Hungary.

Shaw, A. (2008, May) "Putting the Gay in Game: Cultural production and GLBT content in
video games." International Communication Association Annual Conference. Montreal,
Quebec.

Shaw, A. (2007, November) "Rules of Play: the lesbian athlete taboo in professional
sports." National Communication Association Annual Conference. Chicago, IL.

Shaw, A. (2007, November) "In-Gayme Representation?: Media representation, online
communities, identities and gayming." National Communication Association Annual
Conference. Chicago, IL.
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Shaw, A. (2007, September) "In-Gayme Representation?" Digital Arts and Culture
Conference. Perth, Australia.

Shaw, A. (2006, November) "Studying Gaymers: Ethnographic methods and online
communities." Trials and Tribulations: Negotiating Research Methods in Cyberspace.
Concordia University, Montreal, Quebec.

Shaw, A. (2006, July) "Playing Through Gender." Association for Cultural Studies
Crossroads Conference. Istanbul, Turkey.

Shaw, A. (2006, April) "Women on Women: Lesbian Identity in Lesbian Comics." Media
and Sexual Minorities Conference. Plymouth State University.


INVITED LECTURES

Shaw, A. (2014, April). The Charms of the Magic Circle: Queer subjects, queer theory, and
game studies. Digital Environments Workshop Speaker. University of Michigan, Ann
Arbor, MI.

Shaw, A. (2014, March). Playing at the Edge: Gender, race and sexuality in video games.
Gender Studies Program Invited Speaker. Washington College, Chestertown, MD.

Shaw, A. (2014, January). The Tyranny of Realism: Historical accuracy and the politics of
representation in Assassins Creed 3. Speaker and Co-Curator of "Not Yet Real:
Videogames Theory Criticism." Goethe-Institut New York and Brooklyn Institute for
Social Research, New York, NY.

Shaw, A. (2013, November). Lesbian Comics and Autobiography. Guest lecturer for Dr.
Cathy Hannabachs American Studies course: First Person America, Temple University,
Philadelphia, PA.

Shaw, A. (2013, September). Playing at the edge: Gender, race and sexuality in video
games. CHAT Distinguished Faculty Lecture, Temple University, Philadelphia, PA

Shaw, A. (2013, April). LGBT Game Studies. Invited talk for Dr. Swansons LGBT
Studies Graduate Seminar, Northern Illinois University, DeKalb, IL.

Shaw, A. (2013, April). Circles, Charmed and Magic: What queer theory can contribute to
game studies. LGBT Studies Speaker Series, Northern Illinois University, DeKalb, IL.

Shaw, A. (2013, March). Race and Video Games, Guest lecturer for Dr. Sharrona Pearls
Communication 405: Facing Race, University of Pennsylvania, Philadelphia, PA.

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Shaw, A. (2012, November). Gaming and Diversity. Guest lecturer for Jeff Rushs Film
and Media Arts course: Video Game Theory [and Practice]. Temple University,
Philadelphia, PA

Shaw, A. and Duffy, B. (2012, November). University Teaching Workshop. University of
Pennsylvania, Philadelphia, PA.

Shaw, A. (2012, March). Lesbian Comics: Art and Activism. Guest lecturer for Cathy
Hannabachs course Feminist Theory 0500: Imagine Otherwise, University of Pittsburgh,
Pittsburgh, PA.

Shaw, A. (2011, November). Video Games, Identity, and Digital Media. Guest lecturer for
Cathy Hannabachs course Womens Studies 0100: Introduction to Womens Studies,
University of Pittsburgh, Pittsburgh, PA.

Shaw, A. (2011, November). Alison Bechdel and Fun Home. Guest lecturer for Cathy
Hannabachs course Womens Studies 0500: Introduction to Feminist Theory, University
of Pittsburgh, Pittsburgh, PA

Shaw, A. (2011, September). How do you say gamer in Hindi? Department of
Communication Agora Series, University of Pittsburgh, Pittsburgh, PA.

Shaw, A. (2011, July). Digital Games and Learning. Guest Lecturer for Lauren Sessions
Goulets Communication 410: New Media and Community Life, University of
Pennsylvania, Philadelphia, PA.

Shaw, A. (2010, November) Identity, Identification, and Media Representation: An
audience reception study. Public Lecture, The Center for Internet and Society, Bangalore,
India.

Shaw, A. (2010, November). Politics of Representation in Video Games. Lecture for
second year postgraduate students, Mudra Institute for Communications Ahmedabad, India.

Shaw, A. (2010, October). Workshop on Dissertation Writing. Guest Lecturer for Dr.
Saumya Pant's course, Introduction to Research, Mudra Institute for Communications
Ahmedabad, India.

Shaw, A. (2010, October). Video Game Narratives. Guest Lecturer for Professor Harmony
Siganporia's course, Metaphors and Narratives (postgraduate students), Mudra Institute
for Communications Ahmedabad, India.

Shaw, A. (2010, October). Identity, Identification, and Media Representation: An audience
reception study. Faculty Lecture, Mudra Institute for Communications Ahmedabad, India.

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Shaw, A. (2010, October). Western Imaginings of India (two sessions). Guest Lecturer for
Dr. Rita Kothari's course, Imagining India, Mudra Institute for Communications
Ahmedabad, India.

Shaw, A. (2010, September). Videogame Culture. Virtual guest lecture for Professor
Enrique Uribe Jongbloeds Audio Visual Culture Course. Universidad de La Sabana, Cha,
Columbia.

Shaw, A. (2010, April). Nice When it Happens: Video game players and Media
Representation. Internet and Media Policy Workshop Series, University of Pennsylvania,
Philadelphia, PA.

Shaw, A. (2009, April). Race and Video Games (three sessions). Guest lecturer for Dr.
Sharrona Pearls Communication 405: Facing Race, University of Pennsylvania,
Philadelphia, PA.


VIDEO WORK

Co-producer, Director, Editor. (2010). The Case of the Missing Moonstone. 2 minutes. A
short video to recruit SecondLife players for the SCRIBE project:
https://www.youtube.com/watch?v=HA6dP-a_H14

Co-editor. (2009). The Brian Dennis Project. 39 minutes. A documentary about an
installation project by Philadelphia artist Brian Dennis. Shown at the 3
rd
Annual
Philadelphia Independent Film Festival, June 27, 2010.

Producer, Director, Editor. (2007). A Place Called H.O.M.E. 12 minutes. A Short
documentary produced for the affordable home ownership program of Project H.O.M.E., a
homelessness outreach organization in Philadelphia.

Co-producer, Co-editor, Web Video Editor. (2004) Expectations: The Video Reflection
Project. An oral history project produced for the Mount Holyoke Class of 1955. Web
version:
http://www.mtholyoke.edu/courses/etownsle/soc224/2004/videoproject/Page2(interviewma
in).html










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SERVICE

To University, School and Department
Faculty Advisor of Temple Comedy Club (2014-present)
Department/School Committee work:
MSP Personnel Committee: 2012-Present
M&C Admissions Committee: 2012-Present
MSP Hiring Committee: 2012-2013
MSP Curriculum Committee: 2013-Present
Graduate Committee Membership:
Maria Cipollone, M&C Dissertation Committee, 2013-present
Elizaveta Provorova, M&C Dissertation Committee, 2013-present
Yvonne Fulmore, M&C Dissertation Committee, 2013-present
Xin Jiang, MSP Masters Project Committee (Chair, 2014)
Tim Woolfe, MSP Masters Project Committee (Chair, 2013)
Directed Studies:
Yvonne Fulmore, Spring 2013
Elizaveta Provorova, Spring 2013
Jia Hao, Fall 2012
Other
SMC Graduate Research Forum Reviewer
MSP Awards Judge

To Field

Board Member, International Communication Association:
Co-Chair for the Gay, Lesbian, Bisexual, Transgender Interest Group in the International
Communication Association (May 2011-May 2015)
Editorial Board Member: FirstPersonScholar
Special Issue Editor: Queer Technologies in Communication for Critical Studies in Media
and Communication, with co-editor Katherine Sender
Program Committee: Meaningful Play Conference, Michigan State University (2014)
Book Manuscript Reviewer: University of Minnesota Press
Ad Hoc Journal Reviewer: Games and Culture; Communication, Culture and Critique;
Journal of Computer Mediated Communication; Critical Studies in Media and
Communication; New Media and Society; Feminist Media Studies; Journal of
Broadcasting and Electronic Media; Convergence; Journal of Consumer Culture;
Womens Studies Quarterly; Television and New Media.
Conference Organizer: International Communication Association (2012-2015),
Technologies of Sex and Gender Unconference (Seattle, 2014)

Community and Local Service activities
2013-Present Media Production Chair, Philly Queer Media
2013, August Volunteer, Phreak N Queer Arts and Music Festival, August