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Portfolio 2

Gaylene Duncan
Student No 17305747

VSW100 Art & Creativity


Project Three: Ex. 1: Detournement Research and Respond
Project Three: EX. 2: Detourned Collage
Project Three: Ex. 3: Novell Combinations
Project Four: EX. 4: [Exhibiting Ideas] Ex 1-3
Visual Diary plus (Digital Documentation)
Web based and artist research
Online activities, evidence of discussion engagement online
Brief Self Evaluation
Week 8: Project Three: Remix and Juxtaposition
iLecture 5: Detournement: Julian Goddard
Detournement come about during the 1950s by the Letterist
International and was also adopted by the Situationist International. Its a
technique which integrated present with past artistic productions into a
greater creation of an environment. It is the method of propaganda. The
ability to turn the appearance of capitalist system and its media culture
against itself. (Wikipedia n.d.)

CoBrA (or COBRA) was another European avant-grade movement which
became active from 1948 until 1951. It got its name from the initials of its
members home in 1948 by Christian Dotremont.. (Wikipedia, COBRA
(avant-garde movement) n.d.)

The book The Society of the Spectacle first published in 1967 in France,
by Guy Debord was largely influential of all these monuments and was a
work of philosophy and Marxist critical theory. (Wikipedia, The Society of
the Spectacle n.d.)

Psychogeography is a line of attack to geography that highlights light-
heartedness and wondering around the inner-city settings. It is linked to
the Situationist International and was defined By Guy Debord in 1955 as
the study of accurate laws and explicit properties of the geographical
environment, knowingly prepared or not, on the sentiments and
behaviour of individuals. (Wikipedia, Psychogeography n.d.)

Decontextualize means to remove from context. (dictionary.com n.d.)

Contextualize To put in context . (dictionary.com, contextualizing n.d.)

Manipulate to adapt or change to suit ones purpose. (dictionary.com,
manipulate n.d.)
(Goddard 2012)
Week 8: Project Three: Remix and Juxtaposition
iLecture 5: Detournement: Julian Goddard
The Art Movement of European avant-grade, Dadaism was
thought to have started in 1916 by Zurich Switzerlad and made
its way to Berlin, but it was in fact the year earlier in 1915 when
Dadaism was at its best in New York. It started due to the
dismays of World War I.

The movement was international and started as a result of a
group of poets and artist connected to the Cabaret Voltaire in
Zurich. They rejected irrationality and intuition, reason and logic
and prizing nonsense. The movement focused its anti-war
politics by rejecting the principles of art through anti-art
cultural works. They were also anti-bourgeois and were
politically likeminded to the radical left. The Dadas would
attend public gatherings, demonstrations, and publication of
art/literary journals; passionate coverage of art, politics, and
culture were topics often discussed in a variety of media.
(Wikipedia, Dada n.d.)

Known for its writings and visual artwork was the movement
surrealism. Surrealism was a cultural movement that began
during the early 1920s. It aimed to address the earlier
conflicting circumstances of dream and reality. The artist had
developed a technique which allowed the unconscious to show,
manifest or reveal its own feelings. It had a hint of surprise,
unanticipated juxtapositions conclusion which didnt follow its
premises. It came about in Paris as a result of the Dada
activities during World War I and in 1920s began to spread
around the world. (Wikipedia, Surrealism n.d.)
(Goddard 2012)
Week 8: Project Three: Remix and Juxtaposition
iLecture 5: Detournement: Julian Goddard
surrealism movements. Isou took considered Tristan Tzara the leader and dissed the rest as
frauds. The most influential amongst the Surrealist was Andre Breton, although Isou believe
it was not progressing or developing during the 1940s. (Wikipedia, Letterist International
n.d.)

The Situationist International was a global association of social revolutionaries. The group
consisted of avant-grade artist, political theorist and intellectuals and was established in
1957 but terminated in 1972. The intellectuals background of the Situationist International
during the early 20
th
century predominantly Dada and Surrealism was based on anti-
authoritarian Marxism as well as the avant-grade art movement. The Situationist tried to
manufacture these dissimilar fields of theories into a more modern and all-inclusive
account of the 20th century forward-thinking capitalism. They realised that capitalism had
altered since Marxs writings but they also realised his critique of Capitalist method of
creation remained spot-on. However they reshaped Marxs concepts and extended his
philosophies. They proclaimed that Marxist theory on the social alienation and commodity
fetishism were no longer restricted to the essential mechanisms of capitalist society but
ventured into all aspects of life and culture. Situationist rejected the notion that advanced
capitalisms so called successes may possibly be more important than the social dysfunction
and degradation of everyday life that it simultaneously caused. In the beginning the
Situationist theory was a perception of the media a combined account of advanced
capitalism and there main concern was the ongoing development of manifestation and
mediation of social relations through objects. They felt that the move from life experience
to individual expression by indirect change, inflicted significant damage to the value of
human life and society. (Wikipedia, Situationist International n.d.)
Litterists International are a group of theorists and radical artist who were based in Paris between 1952 and 1957 and formed by Guy
Debord. The group incorporated painters, novelists, film-maker, bohemians, sound poets, revolutionaries, alcoholics, under-age girls,
petty criminals and self proclaimed failures. They were all aged around twenty during 1953, but as time passed this age increased till
about twenty-nine come 1957. They totally rejected spirituality and could often be mistaken as French equals to the American Beat
Generation. (Wikipedia, Letterist International n.d.)

Lettrism is the French movement that began in the mid 1940s by Rumanian immigrant Isidore Isou. Both Isidore and the Lettrism used
their theories with films, painting, poetry, art and culture, and also political theory. Their theories were basically based on the Dada and
(Goddard 2012)
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 1: Detournement Research and Response
Articles: Detournement as Negation and Prelude
DTOURNEMENT simply means to reuse previous artistic features to create new collaborations. Dtournement has been an ongoing
tendency of the contemporary avant-garde since and before the establishment of the International Situationist movement. There are two
essential rules of dtournement. One is the loss of meaning of each detourned independent element whilst the other is the organization
of additional expressive collaboration that consults each element within its new space and outcome. Dtournement has a strange
influence that comes about by its old and new senses. It is easy to use due to its endless possibilities for reuse. Dtournement has an
historical connotation. Meaning that the past must be brought forward into the new or the past cultural will be lost. Dtournement
however denies the values and expression of the former group. It rises and develops progressively tougher in the chronological period of
the decay of artistic manifestation. However the challenge to reuse the detournable bloc as material for new works show the need for
larger constructions and new form of design at an advanced level. The Situationist International are a distinct kind of movement. They are
unalike in qualities from previous creative avant-grades. The Situationist International is equated to a research laboratory within culture.
The activities of the Situationist are precise abilities that are not yet being practiced. (Knabb 1959)

The best way to know the signs of a Situationist in contemporary cultural reality is the use of all the dtournements. An example of
detourned expressions is Jorns altered paintings; Debord and Jorns book Memoires, Composed entirely of prefabricated elements,
where the writing on each page runs in all directions and the reciprocal relations of the phrases are invariably uncompleted; Constants
projects for detourned sculptures; and Debords detourned documentary film, On the Passage of a Few Persons Through a Rather Brief
Period of Time. (Knabb 1959) This is what the user guide to dtournement acknowledges as ultradetournement meaning the
predispositions for dtournement to function in daily social life. (e.g. passwords or the wearing of disguises, belonging to the sphere of
play) (Knabb 1959) However it ought to be said that in this framework of the Situationist International very forms of organization and
propaganda.

As the world develops, expression is losing its grip on realism and being condensed to self-parody. It is essential to comprehend the
humour or satirical imitation of serious stage where the build-up of detourned elements is far from trying to stimulate resentment or
laughter by referring to the original work, but rather aims to express our indifference felt regarding an original work and therefore
concerns itself with interpreting a certain state or quality of being. (Knabb 1959)

This mixture of parody and importance echoes the paradoxes of an era in which we find ourselves challenged with both the crucial needs
and the immediate impossibility of introducing and carrying out a completely ground-breaking shared action an period in which the
most thoughtful endeavours are disguised in the uncertain relationship between art and its essential repudiation, and in which the vital
expeditions of discovery have been commenced by such amazingly unqualified people. (Knabb 1959)
Week 8: Project Three: Remix and Juxtaposition
iLecture 5: Detournement: Julian Goddard -
Articles: Detournement as Negation and Prelude- Reflection
I was also hoping this would help me to
learn what each was and be able to maintain
the information.

I found the whole process of the different
art movement incredibly interesting, but
also found myself shocked by how social
culture plays such a large role in these
movements. But realised that art is
extremely influential in the way social
culture views things.

I guess the lecture has helped to shape my
views around how creativity comes into play
and where it all started from. It has made
me realise that art is not just something that
happens. That a whole lot of thought goes
into the process of developing ideas and
shaping our understanding of those ideas as
we work toward finding was to explore and
develop our ideas until we are able to
resolve them. But before we can do this we
must first understand the historical factors
behind these art movement so that we can
learn from them and take them into account
in our own working methods.
Both the iLecture and the article were so informative. But I found in order to understand what it was I was
trying to take in I needed to write down each of the ideas such as dtournement, CoBrA,
Phsychogeography the list goes on as it was a lot to take in. I felt by writing these notes I would have a
quick place of reference that I could revisit for clarification if needed.
( Situationist International 2008)
(Wikipedia, Situationist International n.d.)
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 1: Detournement Research and Response
Detournement and how it relates to contemporary popular culture today 150 200 Words
Art is all about communicating ideas. As artist its our job to
consider how we communicate our ideas to our audience and
how these ideas will impact on our audience. Detournement is
one way we can communicate our ideas. The concept of
dtournement is to take a previous work (generally well known
media) to create a new piece of work that produces a new
meaning, which would generally oppose that of the original
meaning making it more radical message. The work is
sometimes politically-based , or uses sarcasm or ridicule to
expose or denounce its original meaning. This will force the
audience to reconsider any preconceptions they may have
surrounding the topic.

Glenn Brown
The Great Masturbator 2006
Oil on panel
110 x 88 cm
The Sander collection
Glenn Brown

When I look at Glenn Browns work I find it hard to put into
words how I feel about the work. To look at the work I know I
like it despite its grotesque appearance. I feel the texture on
the face and hands remains me of veins. The title confuses me
and leaves me wondering why this name. However Glenn
Brown successfully takes popular culture and historical art
works like Rembrandt and alters them through loss of texture,
distorting colour and adopting unintentional changes to grossly
exaggerate them, creating astonishing and foreign like
paintings. (TATE, Glenn Brown: Explore the exhibition n.d.)
(Brown 2006)
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 1: Detournement Research and Response
Detournement and how it relates to contemporary popular culture today
150 200 Words Continued
Incredible Edible Cathy Cowgirl
oil, synthetic polymer paint and collage on canvas
64 x 52 inches (162.56 x 132 cm)

Contemporary artist Ron English uses his work to reflect on
American contemporary culture and popular culture in a fun,
trickster entertainer way. He uses techniques such as altering
words, superimposing images over top of one another and
collage to detourned the images leaving his audience with
playful images as an end result. (Gallerydriver.com n.d.)
(English 2012)
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 1: Detournement Research and Response
We Based Research Artist 1 Asger Jorn Timid Proud One, 1957
Asger Jorn (1914-1973)
Timid Proud One (Le Timide Orgueilleux)
1957, Oil paint on board
997 x 806 mm frame: 1181 x 995 x 75 mm
Tate

At first glance I found myself asking myself why it was painted with
such child like qualities. Questioning the style and reasoning behind
it. Even the title for me was providing an important message for me
to interpret and understand. I found the more I looked into the work
the more the work made sense to me and the more accepting I think
I become of it.

Asger Jorn aim was to move away from the conventional
representation of social order. This child like style is reflective of this
aim, as he uses it as method of dtournement. (TATE 1957)

Both the title and the style of the work are insightful
And clearly show the state or quality of Asger Jorns opposing ways
as the work appears both ugly at first glance yet beautiful in terms of
the timid child thats proud. But at the same time it repulses you to
view it yet is attractive in the sense it draws you in and begs you to
pay attention. I think he communicated his thought very clearly in
the work particular in the elements of the work through shapes,
colour and even the texture. (TATE 1957)

I believe I have taken Asger Jorns practice of clear concise message
delivered through his work to his audience with me in my approach
to Ideas 1, 2, 3, 4 and 5, as at all times I have tried to deliver my
message as clearly as he has here in my delivery of my work.
(Jorn 1957)
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 1: Detournement Research and Response
We Based Research Artist 2 Banksy Follow Your Dreams Cancelled, 2010
Follow your dreams
cancelled
Banksy
May 2010
Boston
My first opinion of the work was it could be interrupted two ways. Either he doesnt believe he can reach his
dreams so its cancelled or his reached his dream so its cancelled . The red background with bold white capital
text told me cancelled was a message he was trying more than anything to get across. So my view of the work
didnt really change after an in-depth look at the work as my first thought was right other than to conclude that
Banksys work was successful in both its delivery of its meaning and visual interpretation. His deliberate choice
of colours, text size and wording, really add a positive connotation to the delivery of the work, as he uses it to
detourned the original message(Evolution 2010)
His choice of location being a
low-income area of Chinatown
I think would have a huge
impact on how this work was
interpreted, as if placed in a
high income location, I think it
would be more inclined to be
read as though he had already
reached his dream. This is
something I intend to take from
my learning of Banksys work
the importance of intended
location and its affects on the
outcome of the reading of the
work. (Evolution 2010)
I will also be using Banksys
idea of superimposing text
overtop of an idea to make a
point in my Idea 1 No to Civil
War.
(Banksy 2010)
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 1: Detournement Research and Response
We Based Research Artist 3 Christopher Pease New Water Dreaming, 2005
Christopher
Pease
New Water
Dreaming 2005
oil on canvas
100.0 (h) x
180.0 (w) cm
When I view Christopher Pease work it reminds me of the early settlement days. The viewer sees a painting showing the water being loaded
onto a longboat through the use of a hose by the dUrvilles people. Christopher Pease has cleverly taken a physics equation and an old
historic image presenting the initial interaction between the Europeans and Minang people, and he detourned them to illustrate the diverse
ways of thinking and exchange of ideas. The work successfully delivers assurance through the way in which the French work together with
the Minang people, but it also symbolises the commencement of revolution in ideas and, in the long run, beliefs. (Warriors n.d.) Christopher
use of symbols is a trait that I will utilize in my own works for idea 4 Target Practice, by placing a target on the head of a man to show him
as being targeted in a civil war.
(Peas 2005)
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 1: Detournement Research and Response
We Based Research Artist 4 Jeff Koons Mountains, 2000
Jeff Koons
Mountains, 2000.
Oil on canvas,
9 feet 10 inches 14 feet 2
inches (299.7 431.8 cm).
Solomon R. Guggenheim
Museum, New York,
Jeff Koons work first confuses me as I see Danish and hair placed against the beach. But further investigation helps me to see that Jeff Koon
has gathered an extensive range of popular culture covering advertising for fashion, cosmetics, and food. (Guggenheim.org n.d.) His chosen
these images because they are somewhat familiar images despite being unrelated to each other and then he collages them to create a new
image with dreamlike pleasures. (Guggenheim.org n.d.) The work is a great example of Jeff Koons interest in mass imagery.
(Koon 2000)
The work is meant to create a
unified optical field rife with
sticky-sweet, carnal pleasures
(Guggenheim.org n.d.), so I
believe Jeff Koons is successful
in his delivery of the work based
on the first things I seen. His
technique of collaging will
inform my work in Idea 5
Destruction by using various
parts of the article to collage the
tank and man placed in it as I
see it as a technique that would
work well in this situation.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 1: Detournement Research and Response
We Based Research Artist 5 Gordon Bennett Abstraction (Indigene), 2011
Gordon Bennett
Abstraction (Indigene)
2011
Acrylic on canvas
182.5 x 152 cm

When I look at Gordon Bennett work I find the abstract
really engaging due to the several layers of portraits being
superimposed over top of each other. His choice of words
are extremely emotive and relate to citizens portraying the
issues of ownership, nationality and dispossession.
(Gallery 2011) I find his technique of superimposing images
over top of each other also detourned previous portraits
and confuse the publics awareness of the individual. His
work investigates the different cultures and questions the
way racial categorisation is being stereotyped, by bringing
to the surface the many different layers hidden behind the
masks. Gordon Bennetts work will inform my extended
version of Idea 3, "On The Brink", "STOMP OUT" due to his
use of extremely emotive language as I can see how the
language can completely turn my idea around and help me
to completely take the work out of context.
(Bennett 2011)
From these five artist I have learned that art is in the eye of the beholder. That moving away from
the conventional representation of social order is ok. That the location we choose to do a work
will influence the way the work is viewed. So the meaning of a piece of work can alter if the work
is moved to a new location. That simple things like superimposing text or adding a symbol or using
techniques like collage or layering can completely alter the meaning of a work and bring about
new ideas. That Detournement can be used for a number of reasons. It could be about the
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 1: Detournement Research and Response
We Based Research Asger Jorn, Banksy, Christopher Pease, Jeff
Koon and Gordon Bennett - Reflection
behaviour, or a political statement, to explain a historical aspect of society and
culture or even pleasure and ownership. All of these things are very powerful at the
end of the day in regard to
how the work will be
perceived. So its about
understanding what the
artist was aiming for, and
thinking through how to
show this aim to your
audience through the work.
(Wikipedia, Situationist International n.d.)
(greenaway n.d.)
(wikipedia n.d.)
(Davies 2009)
(Possum's 2010)
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage
Article: Collage: Diversions, Contradictions and Anomalies
noun a pictorial composition made from any or a combination of
various materials, as newspaper, cloth, etc., affixed in juxtaposition to
a surface, and often combined with colour and lines from the artist's
own hand. (Dictionary n.d.)
Collage is a fundamental approach to discord and displacement, which
mirrored the unsettled progress in twentieth century art.
Whats intriguing with contemporary collage is its relationship with
radical history of distress, interruption and yearning, now the basic
principles have been tested, taken in and normalised in wider Western
culture.
Its unknown if our world has become a collage through our perception
or technological intervention.
Collage denial of originality, wisdom and logic is at times out of date by
conventional media and culture whilst surfing, streaming and piece
working is fast becoming accustomed methods.
Collage may no longer be a professional ground-breaking tool, despite
these new verbs having to accomplish the fundamental relations such
as cutting, tearing, separating, interrupting and substituting.
Collage coincided with cultural and epistemological shifts, which speed
up and flux factored significantly.
It wasnt until 19
th
century that collage hit mass appeal in the form of
scrapbooks, and keepsakes.
It wasn't until the early twentieth century that collage began to be
valued for its strict and theoretical quality regardless of its apparent
non-virtuoso nature.
(O'Reilly 2008)
(Hausmann 1920)
The primary language of collage established by Picasso and
Braque signalled the sorting-out of categories in art and
perception, and their interaction amongst orders of actuality and
depiction, tactility and visually, flatness and volume, and add to
the energy that would ultimately tip graphic demonstration into
crisis.
Although hard to track an evolutionary account of collage without
giving up originality, a, historical summary could at least show the
changing scenes made up of many elements let loose by the basic
act of cutting out and sticking down.
It could explain why fragmentation, hybridisation, appropriation
and simultaneity are understood as resemblances for human
experience than the single coherent illusory image.
Russian Constructivists aim was to construct instead of depict.
Uses readymade objects.
Dadaist collage use, either in image or cut-up poetry, articulated
and need for radical shack up of categories, hierarchy and logic.
The Surrealists stretched out the Dadaists' veneration of the
worthless, discarded and meaningless to the point of political
axiom.
Contemporary collage draws on the representational and symbolic
potential of illogical combination, radical subjectivity and
fantastical self-governance.
Collage's denies of logical representation and rational space, its
isolation of images from their usual context and dissolution of
traditional subject matter also chimes with playwright and
dramatist Eugene lonesco's definition of the absurd as "that which
is devoid of purpose ... cut off from his religious, metaphysical,
and transcendental roots, man is lost; all his action become
senseless, absurd, useless
(O'Reilly 2008)
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage
Article: Collage: Diversions, Contradictions and Anomalies
(O'Reilly 2008)
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage
Article: Collage: Diversions, Contradictions and Anomalies
The resultant cut-up aesthetic was
accepted by Western European
counterculture and the
underground music fanzines of the
1980s, where text was shredded
and reassembled over underlying
photocopied images.
It is an art form that followed the
contours of reprographic growths as
it yanks images straight from
magazines, film, television and the
Internet.
Collage can be seen as an inclusive
art form: not do we understand
how a collage is made, but we
qualified to make them; and lack of
skill can often make the process, as
well as the outcome, seem
arbitrary.
The collagist must pre-empt the
reception of visual information,
manipulate the associations each
element brings and orchestrate
their interaction with one another
and the viewer.
(O'Reilly 2008)
Collage also provided for the Fluxus objective of ephemerality and subversion, as well as Pop's insistence on the conflation of 'high' and
'low' culture and the Situationists' continuous destabilization of hierarchical orthodoxies and request for radical subjectivity and
individual empowerment.
(Carvalho 2003)
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Searching For an Article
I dont tend to read magazines or take note of the paparazzi, so I
needed to take a trip up the road to get hold of a magazine. Once
there I picked up the TV Soap as I felt there would be a lot inside
to cover Social Culture and Pop Art, which in turn should provide
many opportunities to detourne images by applying several
process of dtournement such as deconstructing and
reconstructing, defacing, dissecting and reassembling to provide
new meanings.
(TV Soap 2014)
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Searching For an Article Continued
The article to the left looked interesting and seemed to have a lot to
offer. I was thinking that Coffey Ford was well known, which would be
useful, but then realised that the article itself was not really recognizable
so ended up deciding against using the article as I didnt feel it would
have much success.

I then went through the TV Soap and found the advertisement below. At
first glance I felt this would work well as it talked about lifestyle and
quality and gave options in terms of its range, but the more I looked at it
the more I just wasnt feeling it. This lead me to do further searches for
a more appropriate article.
(TV Soap 2014)
Both of these articles come from the TV Soap. The one on the left was just a flyer placed inside of it. The one below was an actual article on
page 25.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Searching For an Article Continued
(Bruxelles 2012)
(Ashley 2011)
Then I considered some articles online. The first come from WNT World News Tomorrow, which looked at Black Politics (Bruxelles
2012). I was thinking that politics is a great resource for dtournements, but at a closer glance I found there wasnt much visually and I
felt this was important.. I want my work to mean something to have a powerful message both in words and visually.

I then had a look at a blog and found this Global protests pressure G20 (Ashley 2011) happening in Europe. I liked what I was seeing
visually and verbally but it just didnt seem so important to me.

Both of these articles were helpful though in shaping my thoughts in terms of how I felt about the work I wanted to eventually develop.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Searching For an Article Continued
I then found myself scanning the IGV News online to see what articles I
might find and on the cover was an article SEND THEM ALL BACK
HOME (Dodd 2013). I really liked this heading as it was so prejudice
and I felt that it was a good strong social issue.

Before deciding on the article for sure I wanted to do a little testing to
see how I felt my ideas would come across and if they would be
powerful enough for what I wanted to create.

On the next couple of slides are digital attempts to detourne this
article which are only meant for testing purposes.
(Dodd 2013)
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Searching For an Article - Testing Continued
(Dodd 2013)
In testing my idea I felt
that Key Farage was so
prejudice in her racial rant
that it be interesting to
send her back. So I wanted
to turn her raciest
thoughts around on
herself. In doing so I
changed the large print to
read SEND ME HOME
instead of SEND THEM
ALL BACK HOME. I felt this
was affective but on a
personal note just didnt
feel engaging enough for
me, as I like my work to
have a real impact on my
audience.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Searching For an Article Testing Continued
(Dodd 2013)
A second digital test I did was
to turn Key Farage skin dark.
This was interesting as it now
made her look like an asylum
seeker herself. As though she
didnt fit here either. This was
good but the problem was I
didnt feel that I could keep
going with this article.
However this testing did help
me to see the importance of
being able to see several
angles of the article that could
be detourned to change the
original message but still
maintain it integrity.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Searching For an Article - Continued
(Parker 2014)
Now knowing I was sure I wanted something that would
impact my audience and offer me five or more ways to change
the meanings through dtournement I purchased a copy of
the Times magazine as I new this magazine always offered
interesting articles that were always meaningful. After
searching through I come across the article IRAQ ON THE
BRINK (Parker 2014). I really liked what this article stood for
and felt passionate about the issue. Ideas were popping into
my head the second I seen the article, so I decided to
brainstorm to see what might come from some of these ideas.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage
Searching For an Article Brainstorm - Continued
1. No to Civil War. Take the ON
turn upside down to make NO
add people.
2. Save the civilians Anti war protest
showing normal life that continues behind
the scene.
3. ON THE
BRINK
Building man
falling of killing
their own
4.Target Practice Two
guys shooting one
being aimed at and a
target drawn on head.
5. Destruction Tank blowing up the text IRAQ (Turning on own)
(Parker 2014)
Through this
brainstorm I have
decided that this is
the article for me. I
feel that I can
detourne the
article five times
each time altering
the message but
not losing the
importance of war,
but rather
providing an anti
war campaign.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Original Image
I have chosen this image because I felt that the wording IRAQ ON THE BRINK holds a powerful message., one of which Id like to examine a
little closer. I also felt the text Spiralling Sectarian Violence and weak rule of law could tip the country back into civil war had a lot to
answer for. I feel that these words could be used to mock the stupidity of war in an anti protest to war, whilst showing the negativity that
comes from war. I feel that the war in Iraq is a well known subject so the majority should be able to relate the subject. This article talks of
how Iraq is destroying its own country and people. So I want to mock this in a serious manner, not to lose the importance of the affects of
(Parker 2014)
war, but rather to
demonstrate the
affects this war is
having on its
civilians, and the
country as a
whole.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 1
After deciding on what article to use and then brainstorming possible ideas I started to think back to these
idea. This lead to me focusing on idea 1 as shown to the left of the page. Keeping these thoughts in mind I
went in search for the best way I could present this idea. Whilst searching for ideas I come across an article
from a Berlin-based advertising agency . There ad was focused on the International Society for Human
Right. As I looked at the article I liked the way it appeared like the bold white word on the black
background had been superimposed over the article. This brought back Banksy work Follow your dreams
cancelled 2010 as he to uses the idea of superimposing text over an idea. This got me to thinking about the
1. No to Civil War. Take the
ON turn upside down to
make NO add people.
words Civil War (Parker
2014) and NO and how
these words could be
arranged to convey my
message. Although the
artist of this article is
unknown, I believe both
theirs and Banksy technique
will influence my work as I
can imagine the word NO
superimposed over a
couple of the men holding
guns to clearly
communicate NO to the
violence occurring from this
Civil War. The question was
where to add the Civil
War text.
(The Null Device 2010)
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 1
No to Civil War
To me no one person should have to live with the
fear of war and what it does to their family and
friends. So I wanted to highlight the need for the civil
war to be brought to an end by using the process
of dtournement to deconstruct and reconstruct the
original image creating a collage to display a new
interpretation of the original meaning. My idea was
to show the men armed with guns from the original
image in an anti war protest. This required me to
take the two main characters from the original
article and cut them out to placed them in the
center of the page making them the main focal
point. Then taking on-board what I had learned
from the Berlin-based advertising agency and Banksy
using the text ON from the title I cut it out and
turned it upside down to read NO. This was then
superimposed over top of the two men carrying the
guns to send a loud and clear protest to the end of
civil war. Once I did this it become clear to me were
and how to add the text Civil War. I then cut out
the text Civil War and placed it between the two
men at the top to revel the topic I was referring to,
but also to highlight that both men are civilians of
Iraq. I believe this new image is thought provoking
and powerful in its new interpretation. I feel its a
good example of dtournement based on my
personal understanding of dtournement. I believe it
is successful in its attempt to detourne the idea of
IRAQ ON THE BRINK as it clearly opposes the idea.
(Parker 2014)
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 2
Thinking about idea 2 from my brainstorm, shown below, and the ideas I had developing in this short text got me to thinking about Kristian
von Hornsleth work Choose me, 2003 as I remembered how she choose important words to make her statement which she had written
over top of the image. This lead me to look for words within the article that could make my statement that innocent people suffer at the eye
of the gun in civil wars. As a result this lead me to the text On either side are vendors selling umbrellas, childrens clothing, bottles of
perfume and other household good. along with The whole area is a soft target, full of civilians (Parker 2014). The other thing I found
interesting within Kristian von Hornsleth work Choose me, 2003 was how she used the image of the women she was referring to. This led
2. Save the civilians Anti
war protest showing
normal life that continues
behind the scene.
(vonHornsleth 2003)
me to consider the choice of people
I should use from the original article
and why I should use them. I
decided to use the three largest
characters as I wanted it to be a
powerful message and to show how
important this issue was. I feel if I
use smaller characters than
potentially they could get lost in the
idea lessening its importance. The
next thing I needed to consider was
the arrangement of this idea. How
do I take what I have learned here
from Kristian von Hornsleth work
and facilitate this within my own
work at the same time as sticking to
the principles of dtournement.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 2
Save the Civilians
My aim here was to point out the innocent people who suffer at the eye of the gun in civil wars. I wanted to highlight how although there is
a civil war going on, people are still going about there every day lives, whilst this war is unfolding around them. I wanted to detourne the
original image, to express this point of view. Taking on-board Kristian von Hornsleth idea of using the actual person she was referring to I cut
out the three largest characters from the original image and stuck them down in the center so they become the focal point. Also turning to
Kristian von Hornsleth idea of important text to highlight a point of view, I took the text I had located within the article that spoke of the life
that happens on a daily bases
that has been forgotten and buried
under the civil war. The text reads On
either side are vendors selling
umbrellas, childrens clothing, bottles
of perfume and other household
good (von Hornsleth 2003). This text
was cut out, reassembled and stuck
down in a circle over the image of the
gunned men. Further text was also cut
out, reassembled and stuck down.
This text was also a passage from in the article
highlighting how the area was a target. The text read
The whole area is a soft target, full of civilians
(vonHornsleth 2003). This was stuck down on a
diagonal through the center of the circle to create the
no/anti symbol. I also wanted to highlight the main
concepts of Civil War still using Kristian von Hornsleth
concept of important text so added three further
words taken from the highlighted text, which I used
to highlight the act of civil war. These were war,
violence and weak (vonHornsleth 2003). The
question is, are these words reason enough to put at
risk those who bare the pain of civil war?
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 2
On reflecting on this work I feel that it meets the criteria for dtournement, as it certainly reuses parts of the original image, it is a well
known topic, and creates a new interpretation from the original meaning IRAQ ON THE BRINK as it clearly opposes the idea of civil
war (Parker 2014). However I am not completely happy with the outcome as the text is way to small and the meaning gets lost as a
result. Looking back what I should have done was use the same chosen text, but taken on-board further Kristian von Hornsleth ideas
and defaced the new image by writing in big red text the exact wording. Please see the following slide for a digital example of these
alterations. These alterations would have insured both the text and the image were strong in their delivery of their new meaning.
The reason I would have
chosen to deface the image
using red text particularly is
that I feel the red represents
anger and violence, but also
reflects the blood shed from
war.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 2
With this digital layout
of my alterations it is
possible to see just how
much influence the text
has behind the meaning
of the work, and why it
is so important that it is
not lost in the image due
to its size. Had my end
product turned out like
this I would have been
completely happy with
the outcome.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 3
3. ON THE BRINK Building man falling of killing their own
(Unknown 2013)
Considering idea 3 from my brainstorm I felt would require me to
dissect and cut apart the original image to examine the structure and
relationships of each object within the image. So I knew I needed to
find a previous work that could help inform my idea so I could better
structure my thoughts surrounding it. In doing so I come across a
sticker put out by the Pyramid Complex. The sticker is a campaign on
South Africa covering racial discrimination. What I found interesting
about the sticker was how the wording was set out around the fist. I
noted the most demanding word was placed partly over the fist itself.
To me this place a lot of emphasis of the word NOW! which in turn
helped to clearly bring the message across to the audience. The
technique used by the artist of this sticker (Artist unknown) will play a
large role in helping me to bring the ides of ON THE BRINK out with
the emphasis being placed on the word BRINK. The other interesting
thing with this sticker was the graphics and how the artist used a fist
to express the human form. This led to me considering using part of
the building with one of the gunmen both from the original image to
show how the human form is being taken down as a result of the civil
war. The text ON THE BRINK as with the sticker I will add at the top
of the building with the text BRINK placed right above the gunman,
which will be falling off the roof to emphasis the idea of the man
falling to his death. This is because when I got to thinking about the
title ON THE BRINK I realised that Iraq really is on the brink as one
by one they are dropping of.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 3
On The Brink
One of the biggest issues surrounding war is the amount of casualties as a result of war. As stated on the previous slide, when I got to
thinking about the title ON THE BRINK I realised that Iraq really is on the brink as one by one they are dropping of. So I wanted to
detourne this image by dissecting it taking part of the building along with a gunman and the text ON THE BRINK to create a collage
which shows the people at war and how they are dropping of one by one as a result of their own actions.
As stated on the previous slide this
idea of people dropping off led to my
idea of a man falling of the roof tops
as a result of being shoot. So instead
of the original meaning of being ON
THE BRINK of war, it becomes ON
THE BRINK in terms of cost of
individual life. I did this by dissecting
the original image and examining the
material I had, and looking at their
relations so that I could reassemble
the image to portray a man falling of
the roof of a building as a result of
being shot. I took a building in the
background of the original image and
made it the main focal point and then
careful placed one of the main
characters from the image so that he
appeared to be falling over the edge. I
also took the title ON THE BRINK
and carefully placed this so the word
BRINK lined up with the man falling.
By doing so Im hoping my audience
will be able to understand the affects
on the individuals life.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 3
Whilst the image on the previous slide is certainly anti-war, when reflecting on this final design I realised that although I had followed
several aspects of dtournement, I partly failed to decontextualize the original meaning, but rather said the same thing applying a more
visual representation of it in terms of the death of an individual instead of a country as a whole. However had I moved the text about and
taken on-board both Gordon Bennett work Abstraction (Indigene) 2011 and his use of extremely emotive language as well as Kristian von
Hornsleth idea of
important words to
make a statement
written over top of
the image to deface
it, like I have done
here with adding the
STOMP OUT and a
couple sets of feet
borrowed from the
original idea, the
original message
would have been
completely
decontextualized and
opposed the idea all
together. Although I
am happy with the
message my work
portrays, had I made
these changes as I
have here digitally I
would have been 100
percent happy with
my outcome.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 4
4.Target Practice
Two guys
shooting one
being aimed at
and a target
drawn on head.
(Pease 2005)
At the time of brainstorming ideas, idea four come to mind because of Christopher Pease work New Water
Dreaming 2005 as he uses the idea of a symbol to illustrate the diverse ways of thinking and exchange of ideas. This
led to me taking a closer look at Christopher Pease work Target, 2005 as I remembered him using a big red target
to imply that the Indigenous men had a target on their heads as a means of detouring his image of members of the
dUrville expedition interact with a group of Indigenous men (Pease 2005) I also got to thinking about what a civil
war was all about. When I looked up civil war I come to understand that a civil war was between organized groups
within the same state or republic. I started to draw the connection between Christopher's idea and the idea of ON
THE BRINK as both were referring to a group as a whole. But I wanted to use Christopher Pease Target to
deface this idea of
attacking a whole group
and take it out of context
and talk about the
individual instead. In my
brainstorm I suggested a
target drawn on the head
of a person because when
I looked at the original
image I see the individuals
of IRAQ as being greatly at
risk even if they are
innocent bystanders. By
taking on-boards
Christopher's idea of the
target and placing it on the
individual themselves it
turns the original meaning
of targeting the whole
country round to the
individual themselves.
Christopher's work helps
to clarify my own ideas of
a target on the individuals
head, but I still needed
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 4
Target Practice
from the original image and
worked through my idea of this
target I needed to deconstruct the
image so that I could reassemble
the men and draw the target on. To
do this, I took the largest
characters as decided from the
original article and cut and pasted
them to portray them as a firing
squad. I also took the smaller
characters from the article placing
them at a distance and then drew
a target on their head. All three
men are from the same country, a
country divided. By placing the
target on the mans head it makes it
clear to my audience that the man
is a walking target. For me this
represents how no one is safe
when a civil war is in play.
To consider how I was going to display this idea. If I was going to have a target drawn on top of someone's head I would need to have
people holding guns facing them to explain this target. This led to me thinking about the original image and asking myself who from the
original image could I borrow to express this ideas. I felt that this person or persons would need to be larger than the individual with the
target on their head to express how powerful and threating the situation would have been. As a resalt I decided to use the two largest
characters for the gunned men and the smallest character for the man with the targe on his head. Now that I had decided on what to use
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 4
When reflecting on the work, I felt my attempt to detourne the original meaning of the article clearly demonstrated my idea of how
the civil war make their own people their target. I felt it successfully deconstructed and reconstructed the original image through a
process of reassembling its borrowed parts to portray a strong visual representation of its new interpretation. The image opposes
the idea of a civil war focusing on the country as a whole and instead choses to focus on the individual itself making it more radical
message. I believe it allows the audience to clearly understand and appreciate the new message being conveyed.
To me this gives a strong
message of what is really
happening in IRAQ so I
couldnt be happier with my
outcome as I think it is really
important for people to really
understand what is
happening in their
community and how this is
effecting the people living
there.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 5
(Hch 1931)
5. Destruction Tank blowing up the
text IRAQ (Turning on own)
When I look at the original article all I see is destruction. But I
also realised that when I stop to consider the country of Iraq
and the affects of the civil war it become clear to me that
they had managed to turn on themselves. This instantly gave
me an image of a tank blowing up Iraq. Hence the brainstorm
number 5 above. However I needed to establish a way I could
portray this idea. Clearly it was going to involve a tank and the
text IRAQ. The question was how would I assemble the image.
So I went in search for previous works that might help to
influence my idea and a way to communicate it. Now despite
the fact that Jeff Koons work Mountains, 2000, is a
completely different topic his use of mass imagery to form a
collage got me thinking about collage and how different parts
of the image could be used to collage the tank. Still in search
for answers and despite the fact that Hannah Hch work
Flucht [flight], 1931 is totally unrealted in terms of subject it
interested me because of the way she intrigrated human and
animal through collage. This image of a man overlooking a
monkey in the human
form got me to thinking
about the tank and the
text IRAQ. It made me
consider the idea of
having the tanks over
looking the text IRAQ,
only it wouldnt
acturally be
overlooking it, it would
in fact by blowing it up.
The words blowing up are interesting in themselves as if we think about something being blown up we know it generally means it goes in
all directions. Stopping a minute to focus on these directions I realised the text couldnt be placed straight. This clearly meant the text
would have to be readable in a way so the audience knew it was about Iraq, but it also had to be scattered to express this blown up
concept. Returning to Hannah Hch work Flucht [flight], 1931 and the idea of a man overlooking a monkey in the human form I realised
that this man needed to be placed in the tank. The question was which man from the article. Was any one man more signicant than the
other? Or were they or equal in this regard? Did the size of the man matter? And what size would the tank be? Where will the tank come
from? As there is no tank in the original article. This led to me looking at the article and considering which part of the article would be
best to use to cut the tank out of. What part texturally would work best? And provide an honest discription of a tank. When I asked
myself what I know about tanks two things come to mind. First destruction and second green. As the article was in black and white,
green was never going to work. So I asked myself what shows me distruction within the image of the artcle, which led to the the land fill.
So it was here the landfill that would provide me the source for a tank to be cut from. So I went about defacing the article by drawing a
tank over the top of the landfill and then destructed the image to cut it out. I now had the size of the tank. This brought me back to the
person and weather or not their size matter. Did they? The answer was yes because they had to fit in the tank.This left me with only one
possible candidate. The smallest bloke in the article. I proceeded to destruct the article further as I cut him out. Then using the process of
collage I stuck the tank down and placed the man in the tank collaging them together. This left the text to be sorted out. I took the text
IRAQ from the title and cut it up so that the letters where now separated. This was so I could scatter the letters to spell the word IRAQ
to show how Iraq was being blow up and divided by a powerful piece of man made material.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 5
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 5
Destruction
On reflection I realise that at first glance this image doesnt look like an anti-war image. However the article was all about how Iraq
was destroying its own country and people. I wanted this idea of destroying your own to be examined, put out there for people to
see and understand. I felt that I had already taking time to look at how this civil war affects the civilian and the individual and I felt
from an holistic approach I should also examine the way it affected the country. As mentioned on previous slides when I stop to
consider the country of Iraq and the affects of the civil war it become clear to me that they had managed to turn the tanks on
themselves. I believe the process of dtournement was successful in my attempt at detouring this original article as the final
image provides a clear understanding of my idea of turning the tank back on themselves through the process of destructing and
reassembling the borrow aspects of the article and then collaging them to produce this final outcome. Although the new meaning
doesnt fully oppose the idea of a civil war it certainly mocks the concept of the civil war by taking the idea of a civil war being
between organized groups within the same state or republic out of context and just completely blowing up the word itself. I find
myself pleasantly surprised as I just wasnt sure if this idea would pan out right at first. So I am more than happy with my finally
result.
Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 4
Week 8: Online Activity
Target Practice
As civil war is a war between
organized groups within the same
state or republic, I wanted to
detourne the image to demonstrate
how the civil war make their own
people their target. To do this, I took
two of the larger characters from the
original article and cut and pasted
them to portray them as a firing
squad. I also took one of the smaller
characters from the article; I stuck
them at a distance and then drew a
target on their head. All three men
are from the same country, a country
divided. By placing the target on the
mans head it makes it clear to my
audience that the man is a walking
target. For me this represents how
no one is safe when a civil war is in
play. Since posting this online I have
gone back and reworked my
thoughts after receiving valuable
feedback to consolidate my
conceptual development.
Ive chosen to re add this one as my online activity as I feel out of the five it is my favorite one. I feel this one is quiet successful in its delivery
of my idea of Target Practice through dtournement. One of the things I was concerned about with this topic was losing the seriousness of
the issue whilst mocking the reality of the situation.
Thread:Week 8 Online ActivityPost:Week 8 Online ActivityAuthor: Gaylene DuncanPosted Date:January 16, 2014 10:24
AMStatus:Published
Hi Tanisha and Fellow Student. This is my week 8 Online Activity. I have chosen my favorite piece for this and explained why. Cheers
Gaylene
Attachment: Week 8 Online Activity.pptx (132.184 KB) Reply Quote Mark as Unread

Thread:Week 8 Online ActivityPost:RE: Week 8 Online ActivityAuthor: Danielle DelaneyPosted Date:January 17, 2014 8:40
AMStatus:Published
Great choice. I totally understand your concern with not losing sight of the real issue. You have managed to mock it while keeping the
undertone clear. Great work...I just cannot understand war. Danielle
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Thread:Week 8 Online ActivityPost:RE: Week 8 Online ActivityAuthor: Gaylene DuncanPosted Date:January 17, 2014 5:37
PMStatus:Published
Hi Danielle thanks again mate. It was an issue I really wanted to bring out, but I really scared of losing it. I am so pleased you can
understand my concern. Like you I can't understand it either. Breaks my heart. Cheers Gaylene
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Thread:Week 8 Online ActivityPost:RE: Week 8 Online ActivityAuthor: Ginetta EvansPosted Date:January 19, 2014 5:59
PMStatus:Published
Hello Gaylene. No way has the seriousness of the issue been diluted in any way. The images are too strong for that.
Regards Ginetta
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Thread:Week 8 Online ActivityPost:RE: Week 8 Online ActivityAuthor: Gaylene DuncanPosted Date:January 19, 2014 6:04
PMStatus:Published
Hi Ginetta that is fantastic thank you mate. Cheers Gaylene
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Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 4
Week 8: Online Activity Evidence of Discussion and Engagement Online
Thread:Week 8 Online ActivityPost:RE: Week 8 Online ActivityAuthor: Debbie ArnoldPosted Date:January 19, 2014 6:57
PMStatus:Published
Yeah, I agree that this image sends a powerful message, about the absurdity of war and how nations kill their own people. I seems that
human life is not worth much in some places, so sad. Deb
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Thread:Week 8 Online ActivityPost:RE: Week 8 Online ActivityAuthor: Gaylene DuncanPosted Date:January 19, 2014 7:07
PMStatus:Published
Hi Deb thanks for taking time out of your holiday mate. I am so pleased that you all feel the seriousness that I was trying to bring out.
Thanks so much mate. It is horrid how they forgot the importance of all their lives.
Cheers Gaylene
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Thread:Week 8 Online ActivityPost:RE: Week 8 Online ActivityAuthor: Debbie ArnoldPosted Date:January 20, 2014 5:34
AMStatus:Published
Hiya.....exactly...like what are they really fighting for/against? I just don't get it. Life is short and what a waste to live it like that. Feel so
priviledged to be born in this country. Deb
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Thread:Week 8 Online ActivityPost:RE: Week 8 Online ActivityAuthor: Gaylene DuncanPosted Date:January 20, 2014 7:48
AMStatus:Published
Hi Deb I wonder if they even know what they are fighting for anymore. But like you consider my family and I very lucky to live where we
have freedom and no fear of war in the near feature
Cheers Gaylene
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Week 8: Project Three: Remix and Juxtaposition
Week 8 Exercise 2: Detournement Collage Detourned Image 4
Week 8: Online Activity Evidence of Discussion and Engagement Online
Week 9: Project Three: Remix and Juxtaposition (Continued)
Week 9 Exercise 3: Novel Combinations
Jonathon Lethems The Ecstasy of Influence: A Plagiarism
THE ECSTASY OF INFLUENCE
A plagiarism By Jonathan Lethem

Quote:
All mankind is of one author, and is one volume; when one man dies, one chapter is not torn out of the book, but translated
into a better language; and every chapter must be so translated....
-John Donne
People form their opinion and ideas by adopting and embracing groups and speeches.
It is possible to consider inspiration as taking on board memories from things one has never personally experienced.
Surrealists believe objects pose a firm but unspecifiable passion that has been dampened by run-of-the-mill habits and
values.
Surrealists are meant to revive this resting passion to bring into near contact with the material that made up their world.
They encourage us to see only what the objects value is to us and how we can use them.
Copyright is social compromise, somewhat phony, unceasingly looked over, and unsatisfactory in its every materialization.
The current term of copyright is the life of the author plus seven years.
The fundamental difference concerning gift and commodity exchange is that a gift creates a feeling-bond between two
people, whereas the sale of a commodity leaves no essential links.
Commons belong to everyone and no one. E.g.. Beaches, parks, streets, sky etc.
(Lethem n.d.)
Week 9: Project Three: Remix and Juxtaposition (Continued)
Week 9 Exercise 3: Novel Combinations
Ten objects for Physical Deconstruction
1. Roaster
2. Frog
3. Surfboard
4. Tripod
5. Elephant
6. Fork
7. Shovel
8. Bucket
9. Cow
10.Car/truck
1
2
3
4
5
6
7
8
9
10
Knowing I needed ten objects I could physically deconstruct I went for a walk around home in search for these product. Below is a visual list
of this collection. Each object will be used as part of one of three ideas to create a Novel Combination.
Cow, Roaster and frog all
animals that get consumed.
Farm work
Food
Roaster on tripod to represent
chicken on a spit
Roaster placed in the bucket
Surfboard with roaster legs and
elephant head
Roster, Cow, Bucket and shovel.
The bucket is a bowl, the
shovel is a spoon, the cow is
beef, and the chicken is
chicken.
Surfboard on tripod connecting
photos with surfers due to the
sport but also surfboards are
often stored on stands
Week 9: Project Three: Remix and Juxtaposition (Continued)
Week 9 Exercise 3: Novel Combinations
Ten objects for Physical Deconstruction - Brainstorm
Car with spade and
shovel attached with
cow head
Car covered in cow
material as a checked
flag being a race car.
Care with tripod on top
with surfboard attached
like a satellite
Cow holding bucket with
shovel his eating ice-
cream
Green frog, green fork,
frog head on green fork,
fork becomes four feet
with frog head.
Tripod as legs and frog head with bucket handle as arms
taking on alien form
Surfboard, Bucket, shovel and fork all beach things
connected
Frog and neck, Elephant and neck, joined together
becomes a dumbbell showing light weight heavy weight.
Tripod country cow. The tripod represents the udders
and the bucket represents the cowboy hat.
Once I had collected ten products that I could use to create my Novel Combination I sat looking at them for some time
brainstorming ideas that might work keeping in mind that it needed to be the expression of my imagination but uncontrolled by
reason, whilst in quest to put forward the goings-on of the unintentional mind. Those highlighted in red are those I will work with.
Week 9: Project Three: Remix and Juxtaposition (Continued)
Week 9 Exercise 3: Novel Combinations
Physical Deconstruction of 10 Objects into Multiple Segments
Idea 1 - Digital Trial - Surfing Elephant
Idea 1
Surfboard with roaster legs and elephant head
My idea one will be focusing on using a surfboard, roaster
legs and an elephant head. This idea is largely influenced by
Thomas Grunfeld work Misfit (Flamingo), 1998 as I really
liked his idea of using two animals as a combination to
produce a surreal outcome. It will also be influence by
Marcel Duchamp work on the bicycle wheel as I liked his
idea of using two made product that are totally unrelated
to create a successful piece of art. Together they will be
informing my work as I will be using the lower half of my
roaster and then the elephants head, and as with Thomas
and Marcels work the two will become one. Wangechi
Mutu, Family Tree, 2012 will also inform my work by using
her approach to transformation through adaption along
with her mythical approach.
(Staff OUA Studies 2013)
Idea 1
Surfboard with roaster legs and elephant head
I began by looking at the
surfboard and asking myself what
it represented.
For me its loads of fun in the
water,
A long board you ride,
A flat slick surface,
An icon in its own right,
The Macquarie Dictionary
a long, narrow board, slightly
rounded and usually longer than
body-length, used by surfers in
riding waves towards the shore.
(Dictionary, surfboard n.d.)
The roaster when I looked at its texture reminded me wet suit material. I then started
think about the connection between surfboards and wet suits. This naturally gave me
the vision of someone surfing in a wet suit. This then sifted my mind to the elephant in
a wet suit riding a surfboard. Why the elephant? I see the elephant as being connect to
the water through his trunk. It is here that I take Tomas Grunfeld idea of joining the two
animals together to become one. I then combine Tomas Grunfeld idea with Wangechi
Mutus approach to transformation through adaption along with her mythical
approach.
Week 9: Project Three: Remix and Juxtaposition (Continued)
Week 9 Exercise 3: Novel Combinations
Physical Deconstruction of 10 Objects into Multiple Segments
Idea 1 - Digital Trial - Surfing Elephant
Idea 1
Surfboard with roaster legs and elephant head
To test my ideas and get a visual on what my outcome
might look like I have taken photos of each product as
seen on the previous slide which have been
deconstructed. Here I have digitally reconstructed these
parts to display what my proposed idea 1 Novel
Combination would look like as a result of transformation
through adaption.

I would call this Surfing Elephant. The surfboard would
remain the same, however the roster becomes a wet suit
for the elephant. The elephant becomes mythical tale of
a surfer.

For me when looking at this outcome I get a real surreal
dreamlike experience. A mix of fantasy but also facts. Its
something that we often see more so in summer on our
beaches, but its dreamlike and fantasy as we would never
see an elephant with a roasters body for a wet suit, let
alone an elephant riding a surfboard.

I believe this would be successful in my intentions once
made the traditional way.
Week 9: Project Three: Remix and
Juxtaposition (Continued)
Week 9 Exercise 3: Novel Combinations
Physical Deconstruction of 10 Objects
into Multiple Segments
Idea 1 - Digital Trial - Surfing Elephant
Week 9: Project
Three: Remix and
Juxtaposition
(Continued)
Week 9 Exercise 3:
Novel Combinations
Combined
Segments to Create
New Object 1 of 3
Elephant Surfer
When creating Elephant
Surfer the traditional way I
come across an interesting
issue with the feet that I had
not thought about during my
digital testing stage. The
roasters feet laid out flat and
didnt bend the traditional
way. So I needed to find a way
to resolve this issue. To do
this I made slits across the
back of the ankles to allow
the feet to bend forward. I
then took out parts of the feet
underneath to allow for me to
glue the feet down. This
proved to be a successful
technique.
Week 9: Project
Three: Remix and
Juxtaposition
(Continued)
Week 9 Exercise 3:
Novel Combinations
Combined
Segments to Create
New Object 1 of 3
Elephant Surfer
To reflect on the traditional
Elephant Surfer I feel my
belief that it would be
successful in my intention
to be correct. Looking at it
in its new form I can clearly
see that I have successfully
expressed my imagination,
which was certainly
uncontrolled by reason, and
defiantly brought out my
subconscious mind,
allowing the elephant to
become a mythical tale of a
surfer. I am more than
pleased with my final
outcome.
Week 9: Project Three: Remix and
Juxtaposition (Continued)
Week 9 Exercise 3: Novel
Combinations
Physical Deconstruction of 10
Objects into Multiple Segments
Idea 2 - Digital Trial Tri-Falien
(Jake Chapman 2000)
Although Jake Chapman, Dinos Chapman design
Exquisite Corpse 2000 is based on a game called Le
Cadavre Exquis, or Exquisite Corpse (Jake Chapman
2000) developed by a surrealist, when I look at this
piece of work I see aliens that in someway represent
the human form. This is an interesting concept to me
as I have always found it interesting how when people
develop aliens they tend to take on the human for in
Idea 2
Tripod as legs and frog head with bucket handle
as arms
some shape or form,
but also they tend to
link the colour green
to create martian
like people. This got
me thinking about
my green frog and
how its head was
very alien like.
Idea 2
Tripod as legs and frog head
with bucket handle as arms
Thinking about my green frog and how its
head was very alien like along with Jake
Chapman, Dinos Chapman design Exquisite
Corpse 2000 I began looking about my ten
products to see what might be able to be
used to interpreted as arms and legs as I
wanted this alien to take on the human form
in some way. As I looked about nothing
really made sense to use. It was here I
turned to David Salle work Muscular Paper,
1985 and his sense of freedom to total
disregard logic, to allow him the freedom to
create a work of art which draw a
connection to the products through the
work itself. By thinking this way I realised
that the tripod and the handle of the bucket
would work. Now Jake Chapman, Dinos
Chapman superimposed images over top of
each other when creating Exquisite
Corpse 2000
So I started to look at the tripod, frog
and handle just as though they were flat
images and asked myself if I
superimposed these images what I
might get.
Week 9: Project Three: Remix and Juxtaposition (Continued)
Week 9 Exercise 3: Novel Combinations
Physical Deconstruction of 10 Objects into Multiple Segments
Idea 2 - Digital Trial Tri-Falien
Idea 2
Tripod as legs and frog head with bucket
handle as arms
What I got was Tri-falien, an expression
of my imagination totally uncontrolled by
reason and highly imaginative. This also
has a surreal appearance in its effort to
take on the human form. This is were
Jake Chapman and Dinos Chapman
design informs my work as its the,
superimposing of images that allowed
the creative flow to create through a mix
of facts and fantasy that allowed the new
existing form Tri-falien to exist.

I am happy with the outcome of Tri-
falien, but would have preferred there be
only two legs in terms of the human
form, but realise this works in well with
the alien concept. I feel Tri-falien
allowed my hidden subconscious
thoughts about the typical stereotype
idea that aliens should be green like
people, to come to the surface naturally
whilst exploring my need to develop a
Novel Combination of the alien and
human form.
Week 9: Project Three: Remix and Juxtaposition (Continued)
Week 9 Exercise 3: Novel Combinations
Physical Deconstruction of 10 Objects into Multiple Segments
Idea 2 - Digital Trial Tri-Falien
Week 9: Project Three: Remix and Juxtaposition (Continued)
Week 9 Exercise 3: Novel Combinations
Combined Segments to Create New Object 2 of 3 - Tri-Falien
Tri-Falien was reasonably
easily assembled. After
cutting the frog at its waist I
had to consider the best way
to attach the body to the
tripod. The question was
would it be best to glue this?
Or sew this? As the cutting
left a ragged edge I felt it
would be best to sew it as
this would also tidy up these
jagged edges giving the final
outcome a cleaner look, but
it would also allow the legs
to move freely.

The next thing was to
consider the best way to
attach the arms. At first I
considered unstitching some
of the side seems so that I
could insert the arms. The
more I thought about this
idea, the more I didnt like it;
this would leave issues
around how to attach the
arms successfully without
having the material at risk of
fraying.
Week 9: Project
Three: Remix and
Juxtaposition
(Continued)
Week 9 Exercise
3: Novel
Combinations
Combined
Segments to
Create New
Object 2 of 3 -
Tri-Falien
This led me to considering
the idea of simply gluing
the arms into place. I liked
this idea but was
concerned that they might
be at rick of dropping of if
pulled about. So I decided
to test my idea by snipping
of a small piece of the
arms and gluing them to
another piece of material
to see how the plastic
would react to the glue.
Once dry I started to pull it
around some to see what
might happen.
Week 9: Project Three: Remix and Juxtaposition (Continued)
Week 9 Exercise 3: Novel Combinations
Combined Segments to Create New Object 2 of 3 - Tri-Falien
By doing so I established
that the arms would
withstand a little bit of
pulling about, but a lot of
physical force would result
in the arms becomes
undetached or torn taking
some of the material with it.
So I decided to go a head
with gluing the arms to the
side seems as I believe the
chances of physical force
taking place to be very slim
if at all.

In terms of my outcome I
felt that Tri-Falien was very
successful in its delivery of
both facts and fantasy,
creating a surreal
appearance in its efforts to
take on the human form. I
believe I allowed my
imagination to take over to
explore possibilities an
allow my subconscious to
come into play.
Week 9: Project Three: Remix and Juxtaposition (Continued)
Week 9 Exercise 3: Novel Combinations
Combined Segments to Create New Object 2 of 3 - Tri-Falien
All in all I am very pleased with my
outcome and find Tri-Falien to be very
pleasing on the eye. I do feel that my
audience would be able to interpret my
work and understand that it is a
surrealist approach to the human form.
Week 9: Project Three: Remix and Juxtaposition (Continued)
Week 9 Exercise 3: Novel Combinations
Physical Deconstruction of 10 Objects into Multiple Segments
Idea 3 - Digital Trial - Mootruck
(Dali 1938)
Salvador Dali design " Aphrodisiac Telephone." 1938, would have to be one of my all time favorites, due to its highly imaginary receiver
as I just find it so inspiring and through provoking. What I really appreciate about it is how its taken the standard telephone and
detourne its receiver to create its new form. His choice of product to replace the receiver is also an interesting choice as it seems to just
fit so perfectly. When looking at my list of ten products I wanted to find a product that I could detourne certain aspects of it just as
Salvador Dali has done here with his " Aphrodisiac Telephone." 1938. This lead me to my car/truck as the bases of my main work just as
the telephone is to Salvador Dali .
Idea 3
Car with spade and shovel attached with
cow head
Idea 3
Car with spade
and shovel
attached with
cow head
Still looking at Salvador Dali design " Aphrodisiac Telephone." 1938 and how he altered the receiver, I
started to question how I could alter the scoop on the car. This got me to thinking about Meret Oppenheim
design Eichhrnchen [Squirrel] 1969 and her use of juxtaposing the found and made products along with
her bizarre use of the squirrel. Together they led me to the spade, which in turn led me to thinking about
the rake and how these three as a combination reflect. When considering this notion I realized they were
very farm like, which led me to the cow. The big question was how to fit the cow into the design without
losing the original intended idea of the car/truck.
Week 9: Project Three: Remix and Juxtaposition (Continued)
Week 9 Exercise 3: Novel Combinations
Physical Deconstruction of 10 Objects into Multiple Segments
Idea 3 - Digital Trial - Mootruck
Idea 3
Car with
spade and
shovel
attached
with cow
head
The truck reminded me of a Tonka truck and once replacing the scoop with the spade and thinking about the Tonka Truck I added the fork to
the back so that the truck was now useable from both ends. I still had the cow and I felt that Meret Oppenheim bizarre use of the squirrel
could be useful in terms of the placement of the cow, as the cow could replace the cabin of the truck. In doing so I felt that Salvador Dali and
Meret Oppenheim ideas were still very much at large here. Once completed this idea would become known as the Mootruck. The Mootruck
for me provides a reality of the farmer at work so
has a surreal appearance, and is
based on facts, but is dreamlike due
to its fantasy connections with the
cow, spade and fork. This I believe
shows my imagination whilst
seeking my subconscious mind. As a
proposed Idea I am happy with its
outcome, but find myself
questioning the size of the cows
head in terms of the size of the
trucks cabin. Would this work being
so large? This could be an area for
further development.
Week 9: Project Three: Remix and Juxtaposition (Continued)
Week 9 Exercise 3: Novel Combinations
Physical Deconstruction of 10 Objects into Multiple Segments
Idea 3 - Digital Trial - Mootruck

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