MGT 207: International Business

Module Objectives
This module aims to provide the students with a basic understanding of the international business and to
develop their skill to analyze the international business scenarios.
Contents
Overview of international business; Globalization: Concept, types, arguments and global entry strategies;
Socio-cultural environment of international business; Political, economic, trade and financial environment
of international business.
Detailed Course
Unit 1: An Overview of International Business LH 5
Meaning of international Business (IB); Importance & challenges of IB; Modes of IB; Patterns of
internationalization; an overview of IB environment; Multinational companies: concept, types,
advantages, disadvantages and structure of MNCs.
Unit 2: Globalization LH 8
Concept; Types; Arguments for and against globalization; Global entry strategies: exporting
(direct & indirect), Licensing & franchising, management contracts, turnkey operations, joint
ventures & consortia, wholly owned subsidiaries (green-field venture or acquisition), equity
alliances, FDI & portfolio investment, other strategic alliances.
Unit 3: Socio-cultural Environment LH 3
Concept; Socio-Cultural awareness; Identification & dynamics of culture; Behavioral practices
affecting business; Dealing with cultural differences.
Unit 4: Political Environment LH 5
Concept; Basic political ideologies; democracy and totalitarianism; Trends in political systems;
Political systems; Political risks; factors responsible for political risks and strategy to manage the
political risks.
Unit 5: Economic Environment LH 8
Concept; Elements of the economic environment; Features of an economy; Types of economic
systems; Means of transition to market economy; International financial institutions: Role of World
Bank (IBRD & its affiliates), ADB and IMF.
Unit 6: Trade Environment LH 12
Concept; Trade theories: mercantilism, absolute advantage, comparative advantage, factor
proportion theory, PLC theory, and Governments instruments of trade control: tariffs and non-tariff
barriers; World economic integration: WTO; Regional economic integration: stages, EU, NAFTA,
SAFTA, OPEC, and BIMSTEC.
Unit 7: Financial Environment LH 9
Concept; Characteristics of foreign-exchange market; Major foreign exchange instrument; Determinations
of exchange rates: Fixed rate theory, floating rate theory, PPP theory; Exchange control & liberalization
techniques.
Addendum: At least one case will be administered at the end of each chapter. The students will also
complete a project work and a few other assignments as specified by the faculty member.
References
Daniel, john, Radebaugh, Lee and Danieal Sullivan. International Business. New Delhi: Pearson
Prentice Hall.
Hill, Chales W.L. International Business: New Delhi: Tata McGraw-Hill Publishing Company Ltd.
Francies Cherumilam. International Business: Text and Cases. New Delhi: Prentice Hall of India Pvt.
Ltd.
Agarwwal, G.R. International Business. Kathmandu, M.K. Publishers.
Sthapit, A. International Business. Text Cases, Kathmandu, Taleju Prakashan.














FIN 202: Basic Financial Management
Module Objectives
This module aims to provide the students with a basic understanding of the concept and techniques of
financial management and develop skills to apply them in real life situations.
Contents
Introduction; Financial statements analysis; Capital budgeting, cost of capital; structure and leverage;
Dividend policy, and techniques of raising long tern funds.
Detailed course
Unit 1: Introduction LH 3
Financial managers roles and responsibilities; Goals of the firm; Agency relationship:
shareholders vs managers, shareholders vs creditors; financial management and interrelated
areas.
Unit 2: Financial Statement Analysis LH 5
Financial statements and reports: the balance sheet, the income statement, statement of retained
earnings; Cash flow statement; Market Value added and Economic Value added; Analysis of
financial statements: Ratio analysis (liquidity ratio, asset management ratio, debt management
ratio, profitability ratio, market value ratio), the Du Pont chart and equation, uses and Limitations
of ratio analysis; Common size and index analysis;
Review questions and exercises
Unit 3: Capital Budgeting I LH 4
Capital budgeting process; generating investment project proposals; estimating after-tax
incremental operating cash flow; Analysis of cash flow (spreadsheet mode)
Review questions and exercises
Unit 4: Capital Budgeting II LH 6
Importance of capital budgeting; Project classification; Capital budgeting decision rules: Payback
period, discounted payback period, net present value (NPV), PI, Internal rate of return(RIR),
comparison of NPV and IRR methods, and modified internal rate of return (MIRR)
Review questions and exercises
Unit 5: Cost of Capital LH 6
Concept and Significance of cost of capital; Cost of component capital; Weighted average cost of
capital; Marginal cost of capital; MCC and investments opportunity schedule; and Factors
affecting Weighted average cost of capital.
Review questions and exercises
Unit 6: Capital Structure and Leverage LH 6
Capital structure and financial structure; Factors affecting capital structure; Operating leverage;
Break even analysis; Degree of operating leverage; Degree of operating leverage and Business
risk; Degree of financial leverage; Degree of financial risk; and Degree of total leverage.
Review questions and exercises

Unit 7: Current Assets Management LH 3
Significance of cash; Motives of holding cash; Functions of cash management; Significance of
receivable management; Credit standards; Credit terms; Collection policy and procedures;
Significance of inventory management; Ordering and carrying cost; and Determination of
Economic order quantity.
Review questions and exercises
Unit 8: Dividend Policy LH 5
Concept; Dividend payment procedure; Factors influencing dividend policy; Dividend as a passive
residual; Dividend stability; Stock dividend, stock split, reverse stock split, and repurchase of
stock.
Review questions and exercises
Unit 9: Raising of Long Term Funds LH 7
Need for long term funds; Sources of long term funds; Debt: Term loan and bonds; Preferred
stocks; Common stock; Scope, types and comparative merits and demerits of those securities;
Methods of marketing those securities: Direct sale, sale through agents and underwriting of
securities.
Review questions and exercises
Addendum: At least one case will be administered at the end of each chapter. The students will also
complete a project work and a few other assignments as specified by the faculty member.
References
Brigham, E.F. and Houston, J.F. Fundamentals of Financial Management, Singapore: Harcourt Asia Pvt.
Ltd.
Van Horne, J.C. and Wachowicz, J.M., Jr., Bhaduri S. N. Fundamentals of Financial Management. New
Delhi: Pearson Education.
Stephen A. Ross, Radolph W. Westertich, Bradeforn D. Jordon. Fundamental of Corporate Finance.
India: Tata McGraw-Hill.


MKT 201: Principles of Marketing
Module Objectives
This module aims to develop students knowledge and skill in analyzing marketing opportunities and
designing appropriate marketing polices and strategies.
Contents
Concept and importance of marketing, business philosophies that drives marketing, marketing mix and
environment. Market segmentation process and methods. Marketing information system. Buyer behavior
analysis. Product, pricing, distribution and promotion decisions. Emerging concepts in marketing.
Detailed Course
1. Introduction LH 7
1.1 Meaning and importance of marketing
1.2 Core marketing concepts
1.3 Evolution of marketing concepts
1.4 Marketing environment: concept, variables, and marketing environment in Nepal
1.5 Marketing mix and its importance

2. Identifying and Selecting Market Segment LH 4
2.1 Meaning and requirements of market segmentation
2.2 Segmentation process
2.3 Segmentation variables for consumer and industrial markets
2.4 Segment selection strategies

3. Marketing Information System LH 4
3.1 Meaning and importance
3.2 Components of marketing information system
3.3 Information technology in Nepal

4. Buyers Behavior Analysis LH 5
4.1 Meaning and nature of buyer behavior
4.2 Consumer decision process and its determinants
4.3 Consumer buying practices in Nepal
4.4 Organizational buying process and determinants

5. Product Decisions LH 10
5.1 Meaning and levels of product
5.2 Features and marketing considerations of consumer and industrial products
5.3 New product development process
5.4 Product positioning: types and process
5.5 Product life cycle strategies
5.6 Product line and mix strategies
5.7 Branding, packaging and labeling decisions
5.8 Service features and service marketing strategies

6. Pricing Decisions LH 5
6.1 Meaning and importance of price
6.2 Pricing objectives and methods
6.3 Pricing policies and strategies
6.4 Discounts and allowances
6.5 Pricing practices in Nepal

7. Distribution Decisions LH6
7.1 Meaning, importance and elements of distribution
7.2 Channel levels for consumer and industrial goods
7.3 Channel power, role and conflicts
7.4 Managing channel conflicts
7.5 Physical distribution components

8. Promotion Decisions LH 5
8.1 Meaning and objectives of promotion
8.2 Promotion mix strategies
8.3 Promotion practices in Nepal

9. Emerging Concepts in Marketing LH 4
9.1 Relationship marketing
9.2 E-marketing
9.3 Quality marketing
9.4 Green marketing

Addendum: At least one case will be administered at the end of each chapter. The students will also
complete a project work and a few other assignments as specified by the faculty member.
References
Kotler and Armastrong, Principles of Marketing, New Delhi: Prentice Hall of India and Pearson
Education.
Koirala, K.D, Principal of Marketing, Kathmandu: Pubvlishers and Distributors.








SOC 201: Sociology
Module Objectives
This module aims to inculcate knowledge of basic sociological concepts and methods so that students
are equipped with an adequate understanding of the sociological perspectives on management and
business administration.
Contents
Introduction to Sociology, Basic concepts in Sociology; Social Institutions: Social Processes; Social
Stratification; Social Disorder, Deviance and Social Control; Social Change; Theoretical Perspectives in
Sociology; Research Methods in Sociology and The Sociological perspectives on Management and
Business Administration.
Detailed Course
Unit 1: Introduction to Sociology LH 4
Meaning, nature, subject matter and emergence of sociology.
Relationship of sociology with economics psychology and anthropology.
Relevance of sociology in management and business administration.
Unit 2: Basic Concepts in Sociology LH 4
Meaning and definition of society, community, culture, group norms, values, status, role, ethnicity,
gender, class and caste.
Implication of sociological concepts in management and business administration related
issues/problems.
Unit 3: Social Institutions LH 4
Meaning and definition and basic features of family, kinship, polity, education and religion.
Linkage of social institutions with management and business administration related issues
/problems.
Unit 4: Social Processes LH 4
Meaning and definition of socialization, adaption, cooperation, competition, conflict, globalization.
Implications of social processes in management and business administration.

Unit 5: Social Stratification
Meaning and definition of social differences, inequalities and stratification.
Caste, class, ethnicity and gender dimensions of social stratification in Nepal.
Social stratification vis--vis management and business administration.
Unit 6: Social Disorder, Deviance and Social Control LH 2

Meaning and definition of social problems (disorder and deviance)and social control.
Linkage with management and business administration.
Unit 7: Social Change LH 2
Meaning and definition of social and cultural change.
Factors of social and cultural change.
Connection of management and business administration to social and cultural change.
Unit 8: Theoretical Perspectives in Sociology LH 5
The sociological imagination and sociological perspectives.
Functionalism: basic assumptions.
Conflict theory: basic assumption
Postmodernism: basic assumptions.
Implications of sociological Theories in management/ business administration.

Unit 9: Research Methods In Sociology LH 5
Nature and trend of sociological research
Choosing a research problem or a topic
Formulating Hypothesis or assumptions
Designing a research or writing a research proposal
Collecting/ acquiring data through fieldwork
Processing, analyzing and interpreting data/ findings
Writing up the report and Presenting / Disseminating the findings
Unit 10: The Sociology of Management and Business Administration LH 10
Sociology of organizations
Networks and organizations
Analysis of organization
Organizational / bureaucratic goals and societal expectations
Managers and corporations vis--vis politics and power
Work and leisure
Group dynamics and intergroup relations
Indigenous management and management of indigenous knowledge
Dynamics of social capital
Interdependence of social and technical skills
Market and political culture
Management of non-government development organizations
Social movement politics and organization
Relations in Business
Project Work (within the hours allocated to Unit 10)
Choosing a topic for research
Preparing research plan / proposal and developing research tools
Conducting fieldwork / research
Writing report and presentation
Addendum: At least one case will be administered at the end of each chapter. The students will also
complete a project work and a few other assignments as specified by the faculty member.

References
Abraham, M. Francis, 1982, Modern Sociological Theory: An Introduction, Calcutta: Oxford University
Press, PP. 72-113, 209-242.
Chaturvedi, A. and A. Chaturvedi 1995, The Rationale of a Sociology of Organizations: Introduction, In
The Sociology of Formal Organizations, Delhi: Oxford University pres, pp. 1-40.
Fligstein, N. 2002, Markets as Politics: A Political Cultural Approach to market Institutions. In Readings
in Economic Sociology, London: Blackwell.
Haralambos, M. 1980, Sociology: Themes and Perspectives, New Delhi: Oxford University Press, PP
2-8.
Lewis, D. 1999, The Management of Non-governmental Development Organizations, London:
Routledge, pp. 83-106.
Shankar Rao, C.N. 2000, Sociology: Primary Principles, Third Edition, New Delhi: S Chand and
Company.
Turner, J,H. 1994, Sociology: Concepts and Uses, New York: McGraw-Hill, Inc. pp. 115-138.
Vidyabhusan and DR Sachadeva, 1983, An Introduction to Sociology, New Delhi: Kitav Mahal.












ITC 205: Management Information System
Module Objectives
This module aims to provide students with a background on the use of information systems in
organizations with a focus on managerial aspects of MIS to promote an awareness of the economic,
social, and ethical implications of such system on society. Students also learn to analyze information
systems in this module.
Contents
MIS Concepts, Information system in organization; Major types of system in organizations, System from a
Functional perspective, Supply Chain Management, Customer Relationship Management, knowledge
Management. Communication and network technology and infrastructure, Building information system:
DFD, SDLC. Enhancing management decision making: DSS, GDSS. Ethical and social issues.
Detailed Course
1. MIS Concepts LH 8
1.1. Organization, Management and System
1.2. Information System and Information Technology
1.2.1. Characteristics of Information System
1.3. Management Information System
1.3.1. Objectives and Limitation of MIS
1.3.2. Role of Impact of MIS
1.3.3. Components and resource of MIS
1.3.4. MIS and e-commerce
1.4. Strategic MIS
2. Information system in organization LH 14
2.1. Major types of system in organizations
2.1.1. Different levels of system (Operational, knowledge, Management, Strategic)
2.1.2. Different types of system (TPS, OLTPS, Batch, KWS, OAS, MIS, DSS, ESS)
2.1.3. Relationship of systems to one another
2.2. System from a functional perspective
2.2.1. Sales and marketing information system
2.2.2. Manufacturing and production system
2.2.3. Finance and accounting system
2.2.4. Human Resource System
2.3. Supply Chain Management
2.4. Customer Relationship Management
2.5. Knowledge Management
3. Communication and networks LH 8
3.1. Business use of the internet
3.2. The business value of the internet
3.3. The role of intranets
3.3.1. The business value of intranets
3.4. The role of extranets
3.4.1. The business value of extranets
3.5. Types of communications networks
3.5.1. Wide Area Network
3.5.2. Local Area Network
3.5.3. Value Added Network
3.5.4. Storage Area Network
3.6. Networking architecture
3.6.1. Peer-to-Peer, Client/Server
3.7. Communication media
3.8. Networking devices
3.8.1. Repeaters, Modems, Hub, Switch, Router, Multiplexer
3.9. Network Topologies
3.10. Network protocols
3.10.1. The OSI model, TCP/IP model
4. Building information system LH 8
4.1. System analysis
4.2. Role of system analysis
4.3. Feasibility analysis
4.4. DFD (Level 0/Context diagram and Level 1)
4.5. SDLC (System Development Life Cycle)
4.5.1. Waterfall, Prototyping, RAD (Rapid Application Development), JAD (Joint Application
Development)
5. Enhancing management decision making LH 4
5.1. DSS (Decision Support System)
5.1.1. Types of DSS
5.1.2. Components of DSS
5.2. GDSS (Group Decision Support System)
5.2.1. What if GDSS?
5.2.2. How GDSS can enhance group decision making?
6. Ethical and social issues
6.1. Understanding ethical and social issues related to systems
6.1.1. A model for thinking about ethical, social and political issues
6.2. Ethics in an information society
6.3. Moral dimensions of information system
6.3.1. Information rights (privacy and freedom)
6.3.2. Property rights (copyright, patent, trademark)
6.3.3. Accountability, Liability and Control
6.3.4. System quality (Data quality and system errors)
6.3.5. Quality of life (Equity, access and boundaries)
References:
Kenneth C. Laudon, Jane P. Laudon, Management Information System, Managing the Digital Firm, Eight
Edition, Pearson Education
James A. O Brien, Management Information Systems, Managing Information Technology in the
Business Enterprise, TATA McGraw-Hill Edition
Case Study
Each Student will visit on organization using information system. On the basis of the study they have to prepare
report mentioning features of that organization, types of information systems and network infrastructure being used
and the benefits and hurdles of using the information system. Students should also provide suggestions for the
improvisation of systems in organization.