The Impact of Television On High School Students: Institute For Studies in Technology

THE IMPACT OF TELEVISION ON HIGH SCHOOL STUDENTS
INSTITUTE FOR STUDIES IN TECHNOLOGY Page 1

CHAPTER 1
INTRODUCTION



CHAPTER 2
OBJECTIVES AND METHODOLOGY



CHAPTER 3
LITERATURE REVIEW



CHAPTER 4
DATA ANALYSIS AND INTERPRETATION



AWARENESS AND UTILISATION OF TELEVISION
Television is an organized means of reaching large
numbers of diverse kinds of people quickly and efficiently. The
simplest effect of television is to make people aware of events,
persons and possibilities beyond their direct experience. The effect
refers to cognition in its broadcast sense, encompassing mere
awareness as well as extensive knowledge. Television plays an
important role in bringing up the adolescent high school students as
good citizens even though it was some bad effect also. Part of the
remaining modern society and one of its essential characteristic is
the ubiquitous presence of mass media. In modern society different
types of mass media are used in order to influence the public opinion.
Mass communication will change people if they are already disposed
to change; media provide means for the change. The pre-industrial
days the communication process was done by the individuals
themselves. There were no other communication devices. A man who
is the mobile person, carry message from one place to another. In
modern industrial society, the mass media, as communication
devices take the place of these mobile persons. In the 20
th
century,
because of the technological advancement, television underwent


tremendous development in the communication process. The
enormous expansion made in the field of mass media reveals the fact
that even people in the tribal areas and the village today are aware of
the different types of mass media. The village get community
television sets also. Every house in the village today, owns at least a
transistor set. Majority of the village population consisting of
illiterate people compared to urban population, so most of them
prefer the television and radio. According to American and British
studies, televisions have been found to be much more powerful than
the radio. People annot resist viewing the program. It is more
realistic than all the other media. It enables the viewer to see events
as they happen and thus has a tremendous impact. It is reported that
most of the children watched the adult programs. They liked crime
thrillers, comedies, variety programs and family serial meant for the
adult. But they did not like the political programs and discussions.
The television dramas emphasized character qualities like self-
confidence and toughness as being the basis for achieving success in
life. The students studying in the high school, in village areas, may
have greater awareness about the television compared to the student
in urban areas. Majority of the students prefer television among the


different types of mass media. When they were asked the reason for
the preference of television they were of the opinion that television is
an audiovisual media and even though they forget about the content
in an event they can recollect the conduct by remembering the scenes
they have seen in that program. The utilization of television differs
from one student to another. Depending upon the interest, needs
motives, etc. these selection of the television programs or content
varies. Some students use television as a time filling device while
others use it for entertainment or for relaxation. Still others use it for
educational purposes. Age and intelligence of children affect their
uses of television. In their early years, approximately to the age of 10,
brighter children are heavy users of entertainment, but at about 10 to
13 years of age, they reduce their attention to a moderate level. In
addition, as they move from the children years towards the early
teens, their content preferences turn increasingly toward serious or
reality oriented material, whereas light or fantasy content continues
to dominate the preference of the less intelligent children. In India,
now the television can be found in every corners of any state.
Television provides information regarding politics, religion, sports,
crime, nation, state as well as the whole world. High school age being


the age of curiosity. Thus the students are eager to know about
various things happening around them. Television is of great value as
a source of information to them. Television exerts a constant
influence on the opinions, values, attitudes and action of high school
students. Television as a deliberate source of information except for
hearing the days news the weather forecast. The main value of
television is that it provides entertainment. It has brought the theatre
to the living room, practically free of cost. Both the groups, whether
less educated or better educated utilize the television for the same
purpose, to get entertainment. And also the television is more
effective is awakening political interest among teenagers from
disadvantaged backgrounds. Television viewing among students is
that they can acquire general knowledge, they become aware of the
problems existing in the society, the advancements or developments
taking place in the society, the thrust of disaster and danger facing
society, Etc. With the above diversion an attempt is made to analyze
the relationship between television viewing and sex.



TABLE NO.1
SEX AND TELEVISION VIEWING

TELEVISION VIEWING

FIGURE.1 shows the sex and television viewing

0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
MALE FEMALE
18.94% 13.68%
18.94%
41.05%
3.16%
4.21%
41.05%
58.94%
REGULAR
SOMETIMES
RARELY
TOTAL
SEX REGULAR SOMETIMES RARELY TOTAL
MALE
18
(18.94%)
18
(18.94%)
3
(3.16%)
39
(41.05%)
FEMALE
13
(13.68)
39
(41.05%)
4
(4.21%)
56
(58.94%)
TOTAL
31
(32.63%)
57
(60%)
7
(7.36%)
95
(100%)


TABLE NO.2
SEX AND PREFERENCE OF PROGRAM

PREFERENCE OF TELEVISION VIEWING

FIGURE.2 shows the sex and preference of program

28.42%
23.15%
5.26%
20%
2.10%
4.21% 1.05%
1.05%
41.05%
58.94%
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
70.00%
MALE FEMALE
FILM
SERIAL
QUIZ PROGRAM
SPORTS
NEWS
TOTAL
SEX FILM SERIAL
QUIZ
PROGRAM
SPORTS NEWS TOTAL
MALE
27
(28.42%)
4
(4.21%)
5
(5.26%)
2
(2.10%)
1
(1.05%)
39
(41.05%)
FEMALE
22
(23.15%)
10
(10.52%)
19
(20%)
4
(4.21%)
1
(1.05%)
56
(58.94%)
TOTAL
49
(51.57)
14
(14.73%)
24
(25.26%)
6
(69.47%)
2
(2.10%)
95
(100%)


TABLE NO.3
SEX AND TIME SPENT FOR VIEWING TELEVISION

TIME SPENT FOR VIEWING TELEVISION

FIGURE.3 shows the sex and time spent for viewing television

10.52%
33.68%
44.21%
15.52%
17.89%
33.68%
6.31%
3.15%
9.47%
0.00%
5.00%
10.00%
15.00%
20.00%
25.00%
30.00%
35.00%
40.00%
45.00%
50.00%
MALE FEMALE TOTAL
1 FOUR
2 HOUR
3 HOUR
MORE THAN 3 HOUR
SEX 1 HOUR 2HOUR 3 HOUR
MORE THAN 3
HOUR
TOTAL
MALE
10
(10.52%)
15
(15.52%)
6
(6.31)
8
(8.42%)
39
(41.05)
FEMALE
32
(33.68)
17
(17.89%)
3
(3.15%)
4
(4.21%)
56
(58.94%)
TOTAL
42
(44.21%)
32
(33.68%)
9
(9.47%)
12
(12.63%)
95
(100%)


TABLE NO.4
AGE AND TELEVISION VIEWING
TELEVISION VIEWING

FIGURE.4 shows the age and television viewing

11.57%
14.73%
6.31%
32.63%
13.68%
12.63%
33.68%
60%
2.10%
3.15%
2.10%
7.36%
27.36%
30.52%
42.10%
100%
0.00%
20.00%
40.00%
60.00%
80.00%
100.00%
120.00%
13 YEAR 14 YEAR 15 YEAR TOTAL
REGULARLY
SOMETIMES
RARELY
TOTAL
AGE REGULARLY SOME TIME RARELY TOTAL
13 YEARS
11
(11.57%)
13
(13.68%)
2
(2.10%)
26
(27.36%)
14 YEARS
14
(14.73%)
12
(12.63%)
3
(3.15%)
29
(30.52%)
15 YEARS
6
(6.31%)
32
(33.68%)
2
(2.10%)
40
(42.10%)
TOTAL
31
(32.63%)
57
(60%)
7
(7.36%)
95
(100%)


TABLE NO.5
AGE AND PREFERNCE OF PROGRAM

PREFERENCE OF PROGRAM

FIGURE.5 shows the age and preference of program

18.94%
20%
12.63%
1.05%
7.36%
6.31%
3.15%
2.10%
20%
2.10%
1.05% 3.15%
2.10%
0 0
27.36%
30.52%
42.10%
0.00%
5.00%
10.00%
15.00%
20.00%
25.00%
30.00%
35.00%
40.00%
45.00%
13 YEAR 14 YEAR 15 YEAR
FILM
SERIAL
QUIZ PROGRAM
SPORTS
NEWS
TOTAL
AGE FILM SERIAL
QUIZ
PROGRAME
SPORTS NEWS TOTAL
13
YEARS
18
(18.94%)
1
(1.05%)
3
(3.15%)
2
(2.10%)
2
(2.10%)
26
(27.36%)
14
YEARS
19
(20%)
7
(7.36%)

2
(2.10%)
1
(1.05%)
-
29
(30.52%)
15
YEARS
12
(12.63%)
6
(6.31%)
19
(20%)
3
(3.15%)
-
40
(42.10%)
TOTAL
49
(51.57%)
14
(14.73%)
24
(25.26%)
6
(6.31%)
2
(2.10%)
95
(100%)


TABLE NO.6
AGE AND TIME SPENT FOR VIEWING TELEVISION


FIGURE.6 shows the age and time spent for viewing television

11.57%
5.26%
27.36%
11.57% 8.42%
13.68%
3.15%
6.31%
1.05%
10.52%
1.05%
27.36%
30.52%
42.10%
0.00%
5.00%
10.00%
15.00%
20.00%
25.00%
30.00%
35.00%
40.00%
45.00%
13 YEAR 14 YEAR 15 YEAR
1 HOUR
2 HOUR
3 HOUR
MORE THAN 3 HOUR
TOTAL
AGE 1 HOUR 2 HOUR 3 HOUR
MORE
THAN 3
HOUR
TOTAL
13 YEARS
11
(11.57%)

11
(11.57%)
3
(3.15%)
1
(1.05%)
26
(27.36%)
14 YEARS
5
(5.26%)
8
(8.42%)
6
(6.31%)
10
(10.52%)
29
(30.52%)
15 YEARS
26
(27.36%)
13
(13.68%)
-
1
(1.05%)
40
(42.10%)
TOTAL
42
(44.21%)
32
(33.68%)
9
(9.47%)
12
(12.63%)
95
(100%)


TABLE NO.7
RESIDENCE AND TELEVISION VIEWING

TELEVISION VIEWING

FIGURE .7 shows the residence and television viewing

30.52%
2.10%
32.63%
49.47%
10.52%
60%
6.31%
1.05%
7.36%
86.31%
13.68%
100%
0.00%
20.00%
40.00%
60.00%
80.00%
100.00%
120.00%
RURAL URBAN TOTAL
REGULARLY
SOMETIME
RARELY
TOTAL
RESIDENCE REGULARLY SOMETIME RARELY TOTAL
RURAL
29
(30.52%)
47
(49.47%)
6
(6.31%)
82
(86.31%)
URBAN
2
(2.10%)
10
(10.52%)
1
(1.05%)
13
(13.68%)
TOTAL
31
(32.63%)
57
(60%)
7
(7.36%)
95
(100%)


TABLE NO.8
RESIDENCE AND TIME SPENT FOR VIEWING TELEVISION


FIGURE.8 shows the residence and time spent for viewing television

35.78%
8.42%
28.47%
5.26%
9.47%
0
12.63%
0
82.31%
13.68%
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
70.00%
80.00%
90.00%
RURAL URBAN
1 HOUR
2 HOUR
3 HOUR
MORE THAN 3 HOUR
TOTAL
RESIDENCE 1 HOUR 2 HOUR 3 HOUR
MORE THAN
3 HOUR
TOTAL
RURAL
34
(35.78%)
27
(28.47%)
9
(9.47%)
12
(12.63%)
82
(86.31%)
URBAN
8
(8.42%)
5
(5.26%)
- -
13
(13.68%)
TOTAL
42
(44.21%)
32
(33.68%)
9
(9.47%)
12
(12.63%)
95
(100%)


TABLE NO.9
SEX AND OPINION ABOUT NEWS PROGRAMS

OPINION ABOUT NEWS PROGRAMS

FIGURE.9 shows the sex and opinion about news program

30.52%
45.26%
72.69%
13.68% 13.68%
30.52%
41.05%
58.94%
100%
0.00%
20.00%
40.00%
60.00%
80.00%
100.00%
120.00%
MALE FEMALE TOTAL
GOOD
NEUTRAL
TOTAL
SEX GOOD NEUTRAL TOTAL
MALE
26
(30.52%)
13
(13.68%)
39
(41.05%)
FEMALE
43
(45.26%)
13
(13.68%)
56
(58.94%)
TOTAL
69
(72.63%)
26
(30.52%)
95
(100%)


TABLE NO.10
SEX AND OPINION ABOUT ACADEMIC PREFERNCE DUE TO TV
WATCHING

WHETHER THE ACADEMIC PERFORMANCE DECREASED
DUE TO TV WATCHING

FIGURE.10 shows the sex and opinion about academic preference due
to T.V watching

0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
70.00%
80.00%
90.00%
100.00%
MALE FEMALE TOTAL
30.52%
36.84%
68.42%
9.47%
22.10%
31.57%
41.05%
58.94%
100%
YES
NO
TOTAL
SEX YES NO TOTAL
MALE
30
(31.52%)
9
(9.47%)
39
(41.05%)
FEMALE
35
(36.84%)
21
(22.10%)
56
(58.94%)
TOTAL
65
(68.42%)
30
(31.57%)
95
(100%)


TABLE NO.11
RESIDENCE AND OPINION ABOUT ACADEMEIC PERFORMANCE DUE
TO TV WATCHING

DUE TO TV WATCHING

FIGURE.11 shows the residence and opinion about academic
performance due to T.V watching

58.94%
9.47%
68.42%
27.36%
4.21%
31.57%
86.31%
13.68%
100%
0.00%
20.00%
40.00%
60.00%
80.00%
100.00%
120.00%
RURAL URBAN TOTAL
YES
NO
TOTAL
RESIDENCE YES NO TOTAL
RURAL
56
(58.94%)
26
(27.36%)
82
(86.31%)
URBAN
9
(9.47%)
4
(4.21%)
13
(13.68%)
TOTAL
65
(68.42%)
30
(31.57%)
95
(100%)


TABLE NO.12
RESIDENCE AND PATTERN OF VIEWING EDUCATIONAL PROGRAMS
ON TELEVISION

PATTERN OF VIEWING EDUCATIONALPROGRAMS

FIGURE.12 shows the residence and pattern of viewing educational
programs on television

42.10%
8.42%
56.52%
44.21%
5.26%
49.47%
86.31%
13.68%
100%
0.00%
20.00%
40.00%
60.00%
80.00%
100.00%
120.00%
RURAL URBAN TOTAL
OFTEN
SOMETIMES
TOTAL
RESIDENCE OFTEN SOMETIMES TOTAL
RURAL
40
(42.10%)
42
(44.21%)
82
(86.31%)
URBAN
8
(8.42%)
5
(5.26%)
13
(13.68%)
TOTAL
48
(56.52%)
47
(49.47%)
95
(100%)


TABLE NO.13
STANDARD AND OPINION ABOUT ACADEMIC PERFORMANCE DUE TO
TV WATCHING

DUE TO TC WATCHING

FIGURE.13 shows the standard and opinion about academic
performance due to T.V watching

18.94%
17.89%
31.57%
68.42%
15.78%
2.10%
13.68%
31.57%
34.73%
20%
45.26%
100%
0.00%
20.00%
40.00%
60.00%
80.00%
100.00%
120.00%
VIII IX X TOTAL
YES
NO
TOTAL
STANDARD YES NO TOTAL
VIII
18
(18.94%)
15
(15.78%)
33
(34.73%)
IX
17
(17.89%)
2
(2.10%)
19
(20%)
X
30
(31.57%)
13
(13.68%)
43
(45.26%)
TOTAL
65
(68.42%)
30
(31.57%)
95
(100%)


TABLE NO.14
AGE AND OPINION ABOUT ACADEMEIC PERFORMANCE DUE TO TV
WATCHING

WHETHER THE ACADEMIC PERFORMANCE
DECREASED DUE TO TV WATCHING

FIGURE.14 shows the age and opinion about academic performance
due to T.V watching

14.73%
25.26%
28.42%
68.42%
12.63%
5.21%
13.68%
31.57%
27.36% 30.52%
42.10%
100%
0.00%
20.00%
40.00%
60.00%
80.00%
100.00%
120.00%
YES
NO
TOTAL
AGE YES NO TOTAL
13 YEAR
14
(14.73%)
12
(12.63%)
26
(27.36%)
14 YEAR
24
(25.26%)
5
(5.21%)
29
(30.52%)
15 YEAR
27
(28.42%)
13
(13.68%)
40
(42.10%)
TOTAL
65
(68.42%)
30
(31.57%)
95
(100%)


TABLE NO.15
AGE AND PATTERN OF VIEWING EDUCATIONAL PROGRAMS ON
TELEVISION

PATTERN OF VIEWING EDUCATIONAL PROGRAMS SHOWN
ON TELEVISION

FIGURE.15 shows the age and pattern of viewing educational
program on television

23.15%
7.36%
20%
50.52%
4.21%
23.15%
22.10%
49.47%
27.36%
36.52%
42.10%
100%
0.00%
20.00%
40.00%
60.00%
80.00%
100.00%
120.00%
13 years 14 years 15 years TOTAL
often
sometimes
total
AGE OFTEN SOMETIMES TOTAL
13 YEARS
22
(23.15%)
4
(4.21%)
26
(27.36%)
14 YEARS
7
(7.36%)
22
(23.15%)
29
(36.52%)
15 YEARS
19
(20%)
21
(22.10%)
40
(42.10%)
TOTAL
48
(50.52%)
47
(49.47%)
95
(100%)


TABLE NO.16
SEX AND IMPROVEMENT OF LANGUAGE SKILL THROUGH
TELEVISION

WHETHER YOUR LANGUAGE SKILL IMPROVED THROUGH
TELEVISION

FIGURE.16 shows the sex and improvement of language skill through
television

0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
70.00%
80.00%
90.00%
100.00%
MALE FEMALE TOTAL
29.47%
44.21%
73.68%
11.57%
14.73%
26.31%
41.05%
58.94%
100%
YES
NO
TOTAL
SEX YES NO TOTAL
MALE
28
(29.47%)
11
(11.57%)
39
(41.05%)
FEMALE
42
(44.21%)
14
(14.73%)
56
(58.94%)
TOATAL
70
(73.68%)
25
(26.31%)
95
(100%)


TABLE NO.17
SEX AND IMPROVEMENT OF GENERAL KNOWLEDGE THROUGH
TELEVISION

WHETHER YOUR GENERAL KNOWLEDGE INCREASED
AFTER WATCHING TELEVISION

FIGURE.17 shows the sex and improvement of general knowledge
through television

25.26%
52.63%
77.89%
15.78%
6.31%
22.10%
41.05%
58.94%
100%
0.00%
20.00%
40.00%
60.00%
80.00%
100.00%
120.00%
MALE FEMALE TOTAL
YES
NO
TOTAL
SEX YES NO TOTAL
MALE
24
(25.26%)
15
(15.78%)
39
(41.05%)
FEMALE
50
(52.63%)
6
(6.31%)
56
(58.94%)
TOTAL
74
(77.89%)
21
(22.10%)
95
(100%)


TABLE NO.18
STANDARD AND IMPROVEMENT OF GENERAL KNOWLWDGE
THROUGH TELEVISION

WHETHER YOUR GENERAL KNOWLEDGE INCREASED
AFTER WATCHING TV

FIGURE.18 shows the standard and improvement of general
knowledge through television

33.68%
3.15%
41.05%
77.89%
1.05%
16.84%
4.21%
22.10%
34.73%
20%
45.26%
100%
0.00%
20.00%
40.00%
60.00%
80.00%
100.00%
120.00%
VIII IX X TOTAL
YES
NO
TOTAL
VIII
32
(33.68%)
1
(1.05%)
33
(34.73%)
IX
3
(3.15%)
16
(16.84%)
19
(20%)
X
39
(41.05%)
4
(4.21%)
43
(45.26%)
TOTAL
74
(77.89%)
21
(22.10%)
95
(100%)


TABLE NO.19
STANDARD AND EFFECT OF TELEVISION IN THE STUDIES OF
STUDENTS

WHETHER THE TV DISTRACTING FROM YOUR STUDIES

FIGURE.19 shows the standard and effect of television in the studies
of students

9.47%
20%
35.78%
65.26%
25.26%
0
9.47%
34.73% 34.73%
20%
45.26%
100%
0.00%
20.00%
40.00%
60.00%
80.00%
100.00%
120.00%
YES
NO
TOTAL
VIII
9
9.47%
24
25.26%
33
34.73%
IX
19
20%
-
19
20%
X
34
35.78%
9
9.47%
43
45.26%
TOTAL
62
65.26%
33
34.73%
95
100%


TABLE NO.20
AGE AND INTERST IN READING THROUGH TELEVISION VIEWING

INTEREST IN READING DUE TO TV VIEWING

FIGURE .20 shows the age and interest in reading through television
viewing

24.21%
5.26%
27.36%
56.84%
3.15%
25.26%
14.73%
43.15%
27.35%
30.52%
52.63%
100%
0.00%
20.00%
40.00%
60.00%
80.00%
100.00%
120.00%
13 YEARS 14 YEARS 15 YEARS TOTAL
INCREASED
DECREASED
TOTAL
AGE INCREASED DECREASED TOTAL
13 YEARS
23
(24.21%)
3
(3.15%)
26
(27.36%)
14 YEARS
5
(5.26%)
24
(25.26%)
29
(30.52%)
15 YEARS
26
(27.36%)
14
(14.73%)
50
(52.63%)
TOTAL
54
(56.84%)
41
(43.15%)
95
(100%)


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2. Leonard and others, the child at home and school, American
book company, 1994.
3. Mathur J.c saksena h.p., social education through TV.
4. Murdock e., adolescence development, 2
nd
edition, mc graw
hill book company, New York 1955.
5. Vincent, child development, physical and psychological
growth through adolescence, toppan company ltd.,Tokyo,japan,
1966.
6. Parcharless siepmann, television and education,UNESCO,
paris, 1952
7. Philips davison, w., james boylar and Frederick, T.C you, mass
media systems and effects, c.b.s.college, publishing, new york,
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8. Peter k. manning and Marcello truzzi, youth and sociology
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9. Philps Abraham, discrimination and popular culture, penguin
books ltd., 1962



CHAPTER 5
FINDINGS AND SUGGESTIONS



METHODOLOGY
The study was carried out in Trivandrum. For field work
we choose two schools, one girls high school (nedumangad)
and the other one mixed high school (anad) since sex is one of
our important variable in our study.
By using random sampling we took 95 samples
consisting of 39 boys and 56 girls. 40 students from girls high
school nedumangad and 55 students from anad high school
nedumangad were selected. 33 students were thus selected
from VIII standard 19 students from the IX standard and 43
students from X standard. Thus we selected 95 students for the
study.
Tool of data collection
Interview schedule was the tool used for the collection of
data.
Analysis of data
Data collected was analyzed and tabulated on the basis of
variables.



Definition of concept
Since the topic under is The impact of television on
high school students, the concept we have to consider are Impact,
Television and High school students.
1. Impact: Impact is the resultant influence of television on high
school students.
2. Television: television is the communicating media which is
designed to speed and extend the exchange of information. This
is the instrument of large scale communication. The other type
of mass media are newspaper, magazines, radio, etc.
3. High-school students: The pupils of age ranging from 13-15
years belong to the category of high school students. Their age
is the age of adolescence. The students studying in the 8
th

standards are included under the category of high school
students.
The impact of television on the adolescents thus
motivated the investigator to conduct a study on its impact on
high school students who belong to the age of adolescents. The
high school shapes out pupils of the age group 13-15 years.
This age being the age of adolescence, the molding of behavior,


character, personality, etc. are to start on a firm foundation
which should ultimately, result in the bringing up of good
citizens. The pupils studying in the high school belong to the
stage of adolescence. Their average age range from 13-15
years.

Variables
Sex, age, standard and residence of the student were the
main variables used in the study.

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