20141030

ARO / MMX
3 ARO / MMX

IX Survey
16

2014 10 30

I
X

ARO / MMX

2014 10 30


comScore

98.6%

2014 10 30

A
R
O

comScore/

(000)

()

Services

13,345

98.6

263.0

462

e-mail

8,109

59.9

96.7

127

Discussion/Chat /

7,288

53.8

58.6

125

Downloads

6,163

45.5

23.4

44

Instant Messengers

5,195

38.4

15.7

Photos

4,526

33.4

11.2

15

Web Hosting

3,581

26.5

5.1

11

Coupons

3,374

24.9

6.4

11

Incentives

1,417

10.5

4.3

34

0.3

2.8

e-cards

2014 10 30

comScore Media MetrixARO 2014

9

A
R
O

(BBS,
Bulletin Board System) ()telnet
Disp BBSTelnet BBSWeTalk
351

(000)

[P]

[P] Disp BBS

1,000 2,000 3,000 4,000

0.0

2.0

4.0

6.0

8.0

2.7

3.1

694

4.6

5.4

1,377

[P] WeTalk

12

6.7

3,514

()

2.5

10

15

0.0

2.0

4.0

6.0

comScore MMXtelnet
2014 10 30

A
R
O

comScore Media MetrixARO 2014

9

Disp BBSWeTalk

WeTalkDisp BBSDisp BBSWeTalk

6.03
Base

Composition Index UV

Composition Index PV

DISP.CC

Target
Shared
%
Audience Audience
Index
Horizontal
(000)
(000)

Shared
Audience
(000)

WETALK.TW

%
Index
Horizontal

Shared
%
Audience
Index
Horizontal
(000)

85

103
[P]

118

96

Total Internet

13,534

3,514

26.0

100

1,377

10.2

100

694

5.1

100

[P] PTT.CC

3,514

3,514

100.0

1,047

29.8

293

555

15.8

308

[P] DISP.CC

1,377

1,047

76.0

293

1,377

100.0

426

30.9

603

694

555

80.0

308

426

61.4

603

694

100.0

154

115
[P] Disp BBS

37

84

[P] WETALK.TW

121

147

[P] WeTalk
77

PTT.CC

100

2014 10 30

A
R
O

45

1 Composition Index UV
100
Females
2 Composition Index PV
100
Males

100

comScore Media MetrixARO 2014

9

(241)(213)
Uwants
937.5

(000)
[M](U)

[P]

[P] SOGO

442

[P]

375

[M](U) Uwants.com

375
0

1,000

2014 10 30

20.0

Uwants.com

[M](U) UWANTS.COM

40.0

60.0

80.0

8.5

10.1

5.5

7.7

2.6
50

100

A
R
O

11

3.8
0.0

[P] JKFORUM.NET

75

8.3

3,000

82

13.0

2,000

SOGO [P] OURSOGO.COM

121

69.7

2,131

[P] EYNY.COM

85

57.9

2,410

[M](U) CK101.COM

()

150

0.0

5.0

10.0

15.0

comScore Media MetrixARO 2014

9

Composition Index PV

Composition Index UV
[M](U)

Uwants

Uwants

[P]

Target
Audience
(000)

Shared
Audience % Horizontal
(000)

Total Internet

13,534

2,410

17.8

[M](U)
CK101.COM

2,410

2,410

100.0

[P] EYNY.COM

2,131

735

34.5

[P]
OURSOGO.CO
M

442

161

[P]
JKFORUM.NET

375

[M](U)
UWANTS.COM

375

Shared
Audience % Horizontal
(000)

Males
Females

Shared
Audience % Horizontal
(000)

179

163

32
116
82

174

100

100

JKFORUM.NET
Shared
Audience % Horizontal
(000)

Index

UWANTS.COM
Shared
Audience % Horizontal
(000)

Index

Index

15.7

100

442

3.3

100

375

2.8

100

375

2.8

100

735

30.5

194

161

6.7

205

198

8.2

297

165

6.8

247

194

2,131

100.0

174

8.2

251

203

9.5

343

164

7.7

277

36.4

205

174

39.4

251

442

100.0

51

11.7

421

28

6.2

226

198

52.9

297

203

54.1

343

51

13.7

421

375

100.0

60

16.0

577

165

44.0

247

164

43.7

277

28

7.4

226

60

16.0

375

100.0

A
R
O

37

2,131

2014 10 30

100

28

68

OURSOGO.COM
Index

161

129

[P] SOGO

EYNY.COM
Index

44

70

0
CK101.COM

148

127

[M](U) Uwants.com

Base

43

70

[P]

Media in Rows

148

128

577

comScore Media MetrixARO 2014

9

Yahoo
FlickrGooglePicasaPhotobucketFlickrPhotobucketapp
FlickrCreative Commons
Instagramapp
Flickr
Instagram

()

(000)
[C](U) Flickr

[M]
INSTAGRAM.COM

[M] Picasa Network

176

500

2014 10 30

1,500

0.0

10.0

0.8

3.1

20.0

30.0

4.4

3.7

1,000

4.0

1.6

298

[C](u) Photobucket
Sites

18

6.4

858

22.6

1,337

10

A
R
O

20

0.0

2.0

4.0

6.0

comScore Media MetrixARO 2014

9

Composition Index UV Composition Index PV

[C](U) Flickr

Instagram
Flickr
InstagramPhotobucket

Flickr

Target
Shared
Audience
% Horizontal
Audience (000)
(000)
Total Internet

13,534

1,337

9.9

[C](U) Flickr

1,337

1,337

100.0

[M]
INSTAGRAM.COM

858

189

22.0

[M] Picasa Network

298

57

[C](u) Photobucket
Sites

176

37

Index

Shared
% Horizontal
Audience (000)

139

120
101
98

[C](u) Photobucket
Sites

104
95

76
128

90
112

100

Picasa Network

Index

Shared
% Horizontal
Audience (000)

A
R
Males
O
Females

100

Photobucket Sites

Index

Shared
% Horizontal
Audience (000)

Index

858

6.3

100

298

2.2

100

176

1.3

100

189

14.1

223

57

4.3

193

37

2.8

213

223

858

100.0

30

3.5

158

51

6.0

459

19.1

193

30

10.0

158

298

100.0

0.6

50

21.0

213

51

29.1

459

1.1

176

100.0

2014 10 30

100

67

[M] Picasa Network

INSTAGRAM.COM

63

81

[M]
INSTAGRAM.COM

0
Base

131

98
102

50

comScore Media MetrixARO 2014

9

app() comScore MMX

(cloud storage)Dropbox
AppleiCloudBox Sites
MicrosoftOneDrive
(000)
[P] Dropbox Sites

()

2.7

2,960

A
R
O

0.9

[M] OneDrive

[P] Box SItes

163

[P] ICLOUD.COM

135

1,000 2,000 3,000 4,000

4.6

269

1.8

2.0

4.0

6.0

1.7

5.1

0.0

1.6

4.3

10

0.0

0.5

1.0

1.5

2.0

MMXPCapp
2014 10 30

comScore Media MetrixARO 2014

9

Composition Index UV Composition Index PV

iCloud
OneDrive
Box Sites
OneDrive
4.84

[P] Dropbox Sites

95
105

[M] OneDrive

98
102

Target
Audience
(000)

OneDrive

Shared
% Horizontal
Audience (000)

Total Internet

13,534

2,960

21.9

Dropbox Sites

2,960

2,960

100.0

OneDrive

269

108

40.1

Box SItes

163

89

ICLOUD.COM

135

52

117

100
ICLOUD.COM

Shared
% Horizontal
Audience (000)

Index

Shared
% Horizontal
Audience (000)

Index

Index

2.0

100

163

1.2

100

135

1.0

100

108

3.7

183

89

3.0

249

52

1.8

176

183

269

100.0

16

5.8

484

1.2

123

54.5

249

16

9.6

484

163

100.0

1.3

126

38.4

176

2.4

123

1.5

135

100.0

126

A
R
O

106
93

81
100

Females

269

2014 10 30

100

98
102

Box SItes

Shared
% Horizontal
Audience (000)

Index

74

101
99

[P] Box SItes

0
Dropbox Sites

122

Males

[P] ICLOUD.COM

Base

103
97

comScore Media MetrixARO 2014

9


comScore MMX

98.6%/

Uwants

351

YahooFlickrGoogle

Disp BBS
WeTalk

Disp BBSWeTalk

PicasaPhotobucketInstagram
Flickr
Instagram

WeTalkDisp BBS
6.03

Instagram

(241)
(213)
Uwants937.5

2014 10 30

Flickr

InstagramPhotobucket

A
R
O


comScore MMX
(cloud storage)
DropboxAppleiCloud
Box Sites
MicrosoftOneDrive

A
R
O

iCloud
OneDrive
Box Sites
OneDrive

2014 10 30

IX

2014 10 30


App

I
X

20141036
2,736

2014 10 30

Key Findings

App

(60.3%)
3(74.6%)
(79.6%)
(69.7%)App(57.5%)

(7)

App

App(5.74)(5.52)
(5.42)

App(45.9%)
(42.5%)
(37.9%)

(7)

Uber

App(5.95)(5.62)
(5.57)

(59.1%)Uber

2014 10 30

I
X

I
X

(60.3%)
3(74.6%)
1(39.6%)

2014 10 30

(79.6%)
(69.7%)
App(57.5%)
20-24 30-34

7
App5.745.52
5.42

App(90.3%)

(87.3%86.2%)

2014 10 30

I
X

7
App5.95
5.62
(5.57)

App
(94.1%)

(87.0%85.5%)

2014 10 30

I
X

(69.1%)

(24.0%)(4.7%)
19

2014 10 30

I
X

App
App
App(64.2%55.3%)
App(23.5%10.7%)

App(10.4%7.4%)

App
30-34
App
(

2014 10 30

I
X

App

App
(45.9%)

(42.5%)

(37.9%)

2014 10 30

I
X

Uber

Uber
Uber

2014 10 30

I
X

App

App

I
X

App

Uber(11.8%)
(59.1%)

2014 10 30

1,361

49.7%

1,375

50.3%

19

360

13.2%

20-24

206

7.5%

25-29

206

7.5%

(IX Survey)

CyberPanel
12

2014/10/032014/10/06
N=2,736
95%,1.87%
20149

2014 10 30

30-34

254

9.3%

35-39

251

9.2%

40

1,459

53.3%

1,235

45.1%

722

26.4%

779

28.5%

I
X

m
c

marcom@insightxplorer.com
(02) 3322-2882