Business intelligence (BI) is the set of techniques and tools for the transformation of raw data into
meaningful and useful information for business analysis purposes. BI technologies are capable of
handling large amounts of unstructured data to help identify, develop and otherwise create new
strategic business opportunities. The goal of BI is to allow for the easy interpretation of these large
volumes of data. Identifying new opportunities and implementing an effective strategy based on
insights can provide businesses with a competitive market advantage and long-term stability.
BI technologies provide historical, current and predictive views of business operations. Common
functions of business intelligence technologies are:
1. Reporting
2. Online Analytical Processing
3. Analytics
4. Data Mining
5. Process Mining
6. Complex Event Processing
7. Business Performance Management
8. Benchmarking
9. Text Mining
10. Predictive Analytics
11. Prescriptive Analytics.
1. Reporting.
Business reporting or enterprise reporting is the public reporting of operating and financial
data by a business enterprise or the regular provision of information to decision-makers within
an organization to support them in their work.
3. Analytics.
Analytics is the discovery and communication of meaningful patterns in data. Especially
valuable in areas rich with recorded information, analytics relies on the simultaneous
4. Data Mining
Data mining (the analysis step of the "Knowledge Discovery in Databases" process, or KDD),
a. An interdisciplinary subfield of computer science is the computational process of discovering
patterns in large data sets involving methods at the intersection of artificial intelligence,
machine learning, statistics, and database systems.
b. The overall goal of the data mining process is to extract information from a data set and
transform it into an understandable structure for further use.
c. Aside from the raw analysis step, it involves database and data management aspects, data
pre-processing, model and inference considerations, interestingness metrics, complexity
considerations, post-processing of discovered structures, visualization, and online updating.