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Proposal For Design & Development Of Website For

Times Centre for Media Studies


Submitted by:
K WEBMAKER
Submitted to:
Times Centre for Media Studies (TCMS)
Submitted on:
January 03, 2008
Head of Business:
Mr.Dhananjay Arora
(CEO)
Address:
305, Kaliandas Udyog Bhavan,
Prabhadevi,
Mumbai 4000025.
Tel:
91 22 2437 5262
91 22 2437 5263
Fax:
91 22 2422 7890
Electronic:
www.kwebmaker.com
k@kwebmaker.com
Confidentiality Statement:
This proposal is being submitted to TCMS on the clear understanding that the
contents are confidential and restricted circulation, without the prior written
consent. This is being submitted in good faith.
Introduction:
This is a proposal for the complete Design & Development of The Website for
Times Centre for Media Studies.

We have identified the following as the Objectives of this website:

Popularizing TCMS (even further).

Positioning TCMS as the leading institute for learning business,


marketing and journalism in the country.

Make it easier for Individuals to get details and information regarding


TCMS, its courses & offerings.

Push the brand TCMS into the minds of people.

Give TCMS access to the Database of their prospective students.

Help in the overall growth of business in the Indian Market.

Increase Enrollments.

Increase repeated visits to the website.

Act as an online brochure.

TARGET AUDIENCE:
The following is the target audience for this website:

Existing Students

Prospective Students

Corporates & Individuals

Business Partners

Media

Investors

Industry Experts

General Surfers

OUR EXPERTISE/PROFILE:
Established in 1998, K Webmaker is a Specialty Technology and Internet
Solution Company, based in Mumbai, India and offices in Chennai, India and
London, UK. We have been providing development & consultancy services in
specialty dedicated websites, e-commerce, software and database driven
websites.
Our sites have been recommended for prestigious industry wide awards. Our
team consists of several professionals, system analysts, visualizes and
integrators who deliver specialty web sites in full compliance to clients
expectations and needs, within India and the world.
With strong quality and delivery control throughout the project, both within
the company and the client through constant and close interaction through
Co-ordination, and client services, we develop specialty decision support
systems and solutions in levels of complexity.
OUR KNOWLEDGE BASE / SERVICES:

e-Consulting

e-Marketing & Communication

Website Development

Web Development

E-Commerce

B2B/B2C Applications

Web Re-engineering

Intranets

Softwares

ERP/CRM Solutions

WAP enabled technologies

Kiosk based softwares/applications

3D Modeling

Technical / Industrial Animation

THE SCOPE:

Development and Design of the website, aesthetically.

All interfaces as desired by you, the client.

Full testing of the website.

Full hosting of the website.

Prepare relevant documents if felt necessary

METHOD OF EXECUTION:
We undertake a detailed understanding of the clients target-audience, need
and solutions needed. A basic framework is developed and sent to the client
for approval. The Contents and layout are identified and milestones and
target dates confirmed. At each milestone, client approval is received and
soon the Site goes Live.

LOOK & FEEL:


The look & feel of the website is very important.

The website will be comprehensive in terms of content.

There are 4 important characteristics in any website, i.e. it should be

Good Looking

User-Friendly

Easy to Navigate and

Quick to Download

We shall make sure our website stands true to all of them.

We believe that the look and feel needs to be uncluttered and visually
appealing.

It is important that within the first 15 seconds of being on the Home


Page all the TA are catered to and they are easily able to find the
information that they are looking for.

PROJECT HIGHLIGHTS:
Home Page:
This will be the initial/starting point of the website. It will give a brief
introduction of the website and will provide links to the different sections. It is
important for the visitor to have Access to the information instantly.

Corporate Information

Times School of Business

Times School of Marketing

Times School of Journalism

Help

Testimonials

News

Client Interaction

Content Management System (CMS) Software

-- CORPORATE INFORMATION -Background:


Information regarding the genesis of the institute and details of the Times
Group.
About Us:
This section shall provide the Profile of TCMS.
Management:
This section shall highlight the main team/ management behind TCMS.
Vision:
The Vision of the company will be highlighted here.
Mission Statement:
The Mission statement of TCMS will be given here.

TIMES SCHOOL OF BUSINESS

Mumbai

Delhi
o

About the course

Our collaborator

About Mergers & Accusations

Admissions

Placements

Infrastructure

Downloads

Corporate Relations

Careers

Contact Us

Notes:
All the above links will be separate for Mumbai & Delhi branches.
All the above links might have another 3-4 sub links with static content.

TIMES SCHOOL OF MARKETING

Mumbai

Delhi
o

About the Course

About Marketing

Admissions

Placements

News & Events

Infrastructure

Downloads

Corporate Relations

Careers

Contact Us

Notes:
All the above links will be separate for Mumbai & Delhi branches.
All the above links might have another 3-4 sub links with static content.

TIMES SCHOOL OF JOURNALISM

Mumbai

Delhi
o

About the Course

About Journalism

Admissions

Placements

News & Events

Infrastructure

Downloads

Corporate Relations

Careers

Contact Us

Notes:
All the above links will be separate for Mumbai & Delhi branches.
All the above links might have another 3-4 sub links with static content.

-- HELP -General Tips:


Here, the visitors will be able to access general information and tips on the
courses and on media in general.
White Papers:
We can have white papers available for them to download.
FAQs:
Frequent and general questions relating to products could be answered here.
Links:
Links to various important industry websites will be given here.

-- TESTIMONIALS -Testimonials:
We can have testimonials of a few past students from TCMS.

-- NEWS -News:
We can have a News Ticker on the Home Page, which could lead to the news
section, highlighting the latest news and developments at TCMS.
New Opportunities:
The new Business Opportunities and Inquiries can be highlighted here.
Media Kit:
This shall be a downloadable Zip for the Media to use.

-- CLIENT INTERACTION -Contact:


All the contact details of TCMS will be displayed here. i.e. telephone nos. / fax
no. / email addresses / postal address / etc.
Feedback / Inquiry Form:
An online feedback/inquiry form will be available for interested visitors.
Disclaimer:
Here, your company can put the Disclaimer for the website.

-- CONTENT MANAGEMENT SYSTEM (CMS) SOFTWARE -Using this software you shall be able to Add / Delete / Modify all the Content
(textual and pictures) on the static pages of the website.
Using a simple Web Based Interface, the user will be able to Manage the
complete content of the website (including pictures) through this software
without any technical know-how.
The user will not be able to change the layout or design structure of the
website.

TECHNICAL HIGHLIGHTS:
The Front-End would use the following design tools/softwares:
1. HTML
2. Adobe PhotoShop
3. Macromedia Dream weavers
4. Macromedia FLASH
5. DHTML (if required)
6. JAVA (if required)
The Back-End would use the following programming tools/languages and
server:
1. ASP
2. HTML
3. JAVA (if required)
4. The entire website will be based on Windows 2000 OS Platform.
5. SQL Server will be used for the database storage.

THE PROPOSAL FULLY INCLUDES:

Website Layout Plan and Conceptualization

Website Designing

Website Development

Optimizing Images

Database Design

Designing Table Structures

Query Routines for multiple criteria and sorting logic

IIS Setup

Database connectivity

Optimizing Images

ASP Programming

ASSUMPTIONS/NOTES:

The entire content of the web-site (including the images) will be


provided to us Electronically by the client.

We shall build and design the website and programs.

All the DB related content will be created and uploaded by the client
thru the interface provided by us.

The domain name and server/server space is available with the client.

TIME FRAME:
Total Man-days estimated for the project [after the receipt of your scanned or
soft copies of textual and graphic images and content, coding, testing and
uploading]:
35 working days.
CLIENT INTERACTION:
We request the client to nominate a representative who co-ordinates with us
to facilitate quick and timely execution of the project. In the initial stages,
quick approvals and decisions are mandatory. The Client contact helps to
ensure all inputs are received quickly so time and dates can be met.
Close client interaction is the biggest advantage you the client receive. The
CEO will be directly involved in this project. We guarantee you the quality you
expect. The close interaction enables you to receive status reports quickly
and effectively.
Total Team:
1 Project Manager
1 Creative Head / Senior Designer
2 Web Designers
2 Web Programmers
Total Key Members 6
PROJECT INVESTMENT:
Rs.165,000/- only. (Rupees One Hundred and Sixty Five Thousand Only) +
Service Tax as applicable.
This includes design, development and implementation of the features as
mentioned above.
PAYMENT TERMS
50% - At commencement of the project.
50% - At conclusion of the project.

GUARANTEE:
K Webmaker would like to assure and guarantee:

An excellent and professional job of design and programming.

We commit, that we shall design and re-design the home page for you,
till you are completely satisfied.

We understand and would develop the site, keeping in mind that the
website should be: User-friendly, Easy to Navigate and Visually
Appealing.

PROPOSED METHODOLOGY FOR DESIGN & DEVELOPMENT OF WEBSITE:

Submission of Offer - Kweb

Acceptance of Offer - TCMS

Issue of Purchase Order TCMS

Release of 50% advance - TCMS

Submission of content as per the Offer - TCMS

Execution of Home Page - Kweb

Approval of Home Page - TCMS

Execution of Subsequent Page - Kweb

Approval of Subsequent Page - TCMS

Execution of Modules - Kweb

Approval of Modules - TCMS

Completion of the Design and Development - Kweb

Testing of website - Kweb

Final testing of complete website - TCMS

Sign off & Bal Payment - TCMS

Website goes live

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