Carlos Arturo Torres

Industrial Designer

enthusiast

, graduated as an Industrial designer from the national University

I am a 27 years old Design
of Colombia. Along my career Ive been involved in different projects allowing me to improve abilities in different
fields always focused on a single north, the user and its relation with the Object .

Carlos Arturo Torres

Industrial Designer

I hope you enjoy my work as well as i have doing it

yes, i do love my job

Peugeot RD
5th Peugeot design contest winner

Robotic and toy languaje

A massive future scenery

Peugeot VLV 1941

Complex machine look

A soft and gentle look

PEUGEOT RD is a vehicle designed for the futures

megalopolis, a huge and active scenery where
millions of people live and where the roads
no matter how long must be covered in a fast way.
This is a single driver vehicle offering a flexible
performance according to the users needs. It is not
the traditional mono-volume, it is an articulated
model which formally adapts to different environments
and use circumstances.
Its look answers to the esthetic language of Peugeots
brand. Proposes a reinterpretation of the Peugeot
vehicles style in the future fully focused over every
single one of the formal aspects. PEUGEOT RD
presents an use scheme that reminds that
robot style lived by children in the present
time and without a doubt will long for in
the future.
The PEUGEOT RD changes its size
moving the rotation axis to the center
of the vehicle, plus a direction system
which comes to be quite efficient to
the speed function, the auto
becomes more compact when the
space conditions are low and in order
to cling to the floor as the speed
increases, its height decreases and
gains stability. The Peugeot RD offers
a whole new driving experience allowing
the user an efficient control and an integral
exploration of the vehicles potentiality.
Thanks to its rotary display within the steering
wheel, the Peugeot RD shows the user what he
need to see in the right time. The head lamps are
built from a multicolor display that can reflect
whatever the passenger wants:
from shapes and letters, to a representation of the
music he is listening to. The vehicle offers a frontal
income system ensuring the user a fast access,
being consequent with the philosophy of the
efficiency improving over the most important source
for human beings in the future: Time.

Rotary Display

Rotation Axis
CVT - Continuously
Variable Transmission
motor

HDS Hidraulic Direction System

LED Lighting Display

Shanghai / China 2009 MOTORSHOW

Dinning
A Food recipient

Places

Bathroom

Corridors

Access

Dining room

Living room

Kitchen

Garden

Bedroom

Storage

Feeding is an atemporal activity in nowadays

families, every member of the family has his
own time and they can barely see each other
when dinning used to be a meeting occasion.

Home
Residential zone
medium economic class

Activities

Personal
cleaning

House
cleaning

Recreation

Feeding

Socialization

For this particular project I developed my own methodology to find design opportunities
I called this methodology opportunity node; it consists in a graphic relation between two variables
of a single theme supported by documented info. During this exercise, the main topic was HOME
and we were told to find a design opportunity in the medium class context of our country ( colombia ).
So a study was made in different sample houses and the common information was placed in these
two variables, the graphic was made and we found five possible opportunities and therefore five different
concepts came out, choosing a concept of virtual presence. In the sample families all of the individuals
were carrying different activities at a different time and the most common activity for them was dinner; in colombia
old families used to leave an almost ready food for the person who arrived late to finish, so this project works not
only as a simple food case but as a message board, making evidence in the distance of the family members
and the need of hanging around with your family members more often. This plate works as a window glass,
just leave your message with your fingers, and when the food gets warm again, the steam of it will show you a message.

Work

Study

Comunication

Rugged
Utilitary concept

A farm - working vehicle

Local technology production process

( Competence )

Yamaha Rhino 660

Complex / Easy look

Materials look

Metalic mesh flooring

RUGGED is a farm working vehicle developed
for the C2R Engineering company ( a colombian company
that develops projects of a complex engineering )
in Colombia there is a limited technology in industries
making this project a step forward in colombias industry.
All the products of this kind in colombia are brought from
outside the country and the direct competence for this project
is the Yamaha Rhino 660 a simple vehicle based on a small
combustion engine similar to AVTs.

Tube screwed Chair

This range of vehicles are focused in a

hobby/working use but for the specific need of colombias
farms a full utilitarian vehicle is necessary, so a brief
of size, space and price range was delivered to me
and besides the esthetic look of a new brand ( C2R )
the challenge was to make it possible for a
low technology industry.
In Colombia a strong metallurgical industry is
focused in the manufacture of bicycles bodies
made of steel tube so the concept of the
RUGGED was aimed to a simple, inexpensive
and possible production using tubular technology
as the esthetic language needed for
a rising brand.

segmented Chair
Chair base suspension

Clean steering

The main idea of this design is to be recognized

as a vehicle in shape when seen from far,
but seen from close would be a detail experience.
To make the design simpler and functional,
the cabin was pulled to the front leaving enough
space for a working context; the whole floor
of the vehicle is proposed in a strong steel mesh
to avoid water accumulation.
The seats of the RUGGED are divided in three parts
to be screwed to the tubular structure
and the base of the chair is gifted with an easy
plastic damping system.
The project is currently on the engineering process
of the prototype attracting a good number of investors
attention.

once you have got one, you have a Puff,

but when having two You have got crazy eyes ^.^

Eyed Puff
A personal project in progress

Photography after construction

Photography after construction

render of the eyed puff as a personal project

render of the project before construction

Photography after construction

this particular project was one of the many made during my internship at 3Dbranding in 2007. I was told to design a mini store for an adoption institution, this store is used to collect funds for this institution to keep working, so the concept
of this store was a gentle and funny look where I designed from the wall graphics to the furniture in it including the "eyed puff" i really enjoyed doing this piece because I knew it would help somehow these children and I found out
that a lot of people had a special interest on it, the manufacturer did a great job and finally the house-store was build.

Tumbaga
Electric 4 seat concept

City Language

Miniature mask B.C. 500 - A.D. 300 Tumaco Culture

Strong Face-like look

Pendant A.D. 900 - A.D. 1600 Tairona Culture

Angular language

Pendant 0 - A.D. 900 San Agustin Culture

Soft look

Helmet A.D. 0 - A.D. 600 Quimbaya culture

Safe look

Seat folding

Tumbaga ( Spanish word for gold and copper alloy during the conquer time in pre-Columbian
cultures ) This is a project for C2R engineering framed in a master plan for an ecological vehicle
in Colombia.
The brief was simple: we need a car with Colombian identity and a great look that would be able
to sell the idea of an electric car in a traditional combustion vehicles market.
the company already had the technology for this project so this was a matter of language. I started
looking for a concept based on the Colombian esthetic criteria, but this country is so full of foreign
language and traditions that we have forgotten our rich past, so I look behind and found the pure
esthetic language of this region: our pre-Columbian cultures.
The esthetic of this project is based on some particular pieces of antique gold handcrafting, taking
on highlights their shapes and their meaning paying special attention to their semiotics an gestures.
one particular feature on every piece of a pre-Columbian object is the expressivity of its lines, so
I incorporated some strong face look from a mask made by the Tumaco Culture in the head and
back lamps frame, this piece extends to the doors and when opened expresses literally a mask.
The idea of the door opening was inspired in another particular piece, a pendant from the San
Agustn Culture with a winged fish shape that gives elegance and showiness to the car.
Some functional features of this concepts are the back seat folding and the use of the air that
passes through the head lamps in a wind tunnel type that uses the wind strength focused
in this little tunnel to move little blades and collect some extra energy.

Air absorption

Leaves your hands totally free

to start translating your ideas into concrete solutions
with a dead fish head.
is able to hold a letter size paper and a pen.
A prototype was made in shanghai ( China )
and production is planned for october 2010
Developed with

Juan Sebastian Avila

Guillermo Andrs Len
Wenbo Yang

Monocuco
A tiny piece of stationary

Front Stroke Demolisher

Thesis project

Strong machinery look

A brand

An agressive look

Fockina: the rock bands name

the rock bands Concept: Working class

The front stroke demolisher is a part of my thesis project for Industrial Design Title named " Symbolic displacement of the object
to the contemporary music context " it was awarded with a Laureate thesis ( 5.0 ).
This work introduces the video clip as a design tool with a huge potential to real, imaginary or even prospective scenarios
approaching. In a same way the chance to print new objects with a coherent and innovator concept is there.
The project contributes the subject with a scheme that values the object from its symbolic essence and as a creation code research
being pertinent with the involved band, its musical influence and commercial intent. As a result, a video clip had been
proposed to a story board level which had considered a study object (Fockina band) a musical influence (Grunge)
and some particular referents to the video clip itself that manifests as a product which concept resumes the involved
principal characteristics and shows their intention
starting from a symbolical morpheme dictionary taken
from the structural parts of a bands chosen song
to guide the esthetic design process.

Back lighting defense

The machine body bends to allow the operator access to the control cabin

demolishing support

This vehicle was conceived from a short story within a protagonist

( the demolisher as itself ) and an antagonist ( a building complex
with its own personality ) the valuable thing about this project
is the recovering of the poetry and the intangible reference
( in this case the music ) as an esthetic language system,
so the function was in a second place making this event
a free chance to propose some functional features
such as a differential wheel speed direction system
and a shock absorption hydraulic system.

Individual wheel motor

Front angle hammer

This munny was intervened with a home electric appliances language

and was made for the Art Toys national exhibition in which I was invited
to participate by the Touring Space Foundation
the exhibition gathered the top artists and designers in Colombia to
intervene a munny ( customizable art Toy www.kidrobot.com ).

Toaster

Rice pot

Got Toasted !
Mockup sculpture

Ineractivity?

Blender

Fridge

Loft Chair
A personal project in progress

www.000CAT000.com
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