Group No.: 12
Kartik Prakash
Maulik Shah
Palash Acharya
(20135028)
(20135035)
(20135045)
Corporate
Social Responsibility
Corporate
Conscience
Corporate
Citizenship
Social
Performance
Sustainable
Responsible Business
Originated
CSR
Aimed
CSR
can be:
A Charity
Sponsorships
Philanthropy
CSR
Community
1.
For example, a local nursery can donate plants, flowers and staff time to a
community event happening in a neighbourhood park.
Philanthropy
2.
For example, a Company may serve the needs of the poor by financially
contributing to NGOs providing new winter blankets to those living in slums.
Shared Value
3.
Companies believe that in order for a business to thrive, its community must
be healthy, educated and well governed.
For example, A company may invest in social welfare, education, civil society and
healthcare & create opportunities to build social value and long-term growth.
Issues
For
According
Action
Creating
Corporate
There
Many
Shareholders
Corporations
In
Many
Critics
Many
Support
My School Campaign:
Scope
5by20
Distributing
Under
offer
entrepreneurial
CCI's
Parivartan:
aims
Help
Roti
Reminder Campaign:
Stamping
Partnered
Project
Sunlight:
Sustainable
Aims
ITC
e-Choupal:
The
Helping
GVK
EMRI:
Attends
Handles
P&Gs
Integral
Thrive
Till
Government
According
In
case the firms are unable to spend the money, they have
to provide reasons and disclose the same or else it is a
SERIOUS OFFENCE.
Any
Companies
Though
Even
http://www.iisd.org/business/issues/sr_csrm.aspx
http://www.lifebuoy.com/
http://www.unilever.com/
http://www.pg.com/en_IN/sustainability/social_responsi
bility
http://www.gvk.com/gvkfoundation/emri.aspx
http://www.unido.org/en/what-we-do/trade/csr/whatis-csr.html
http://www.thehindu.com/features/education/careers/t
he-csr-advantage/article5335216.ece
http://serd.org.in/csr2013/
http://www.business-standard.com/article/specials/csra-marketing-tool-112112600079_1.html
http://www.forbes.com/2009/11/20/corporate-socialresponsibility-leadership-citizenship-marketing.html
Thank You
SCHOOL OF PETROLEUM MANAGEMENT
PANDIT DEENDAYAL PETROLEUM UNIVERSITY