Business Management

Business Management / Entrepreneurship - NQF Level 5
Course Objectives
To provide participants with an understanding of the basic principles of managing small and medium
businesses.
To equip them with sound hands-on management skills.
Who should attend
Owners and managers of small and medium businesses who need to improve their managerial skills.
Those considering starting their own business.
Course Outline
Entrepreneurship
What is Entrepreneurship.
Who is an entrepreneur?
The Internet
Being an entrepreneur.
Constructing your own website.
The management process
Development of management thinking.
The role of management in an organisation.
Operational management
Project Management.
Production Management.
Operations process for manufacturing and services.
People management
Recruit, hire and develop your staff.
Conduct performance appraisals.
Introduction to Industrial Relations.
Marketing management
An understanding of marketing strategies and the marketing instruments.
International marketing, import and export.
Financial management
The bottom line of your business.
Understand costing, budgeting and cash flow.
Control your business through financial information.
Legal issues
Registering your business with the authorities.
What is the most suitable form of ownership.
Business plan
It all culminates with a business plan, whether to start an own business or for use as a managerial tool.
Assessment and certification
Participants will be assessed on their business plans, which they will be required to produce by the end of the
course. A certificate will be awarded to successful participants.
Dates and times
First or Second Semester
Enrolment:
Enrolment will take place at the Centre for Continuing Education Building.
Commencement:12 February 2014 or
30 July 2014
Time:
17:15 - 20:15
Duration:
14 weeks
Course Fee
R3 630.00
Enquiries (Points of delivery)
Graduate Centre for Management Cape Town Campus,
Commerce Building, 1st Floor, Room 1.6 Keizergracht Street Telephone: +27 21 460 3299 / 8316 / 4237/ 3164
gcm@cput.ac.za
Business Management / Entrepreneurship - NQF Level 5

Course Objectives
To provide participants with an understanding of the basic principles of managing small and medium
businesses.
To equip them with sound hands-on management skills.
Who should attend
Owners and managers of small and medium businesses who need to improve their managerial skills.
Those considering starting their own business.
Course Outline
Entrepreneurship
What is Entrepreneurship.
Who is an entrepreneur?
The Internet
Being an entrepreneur.
Constructing your own website.
The management process
Development of management thinking.
The role of management in an organisation.
Operational management
Project Management.
Production Management.
Operations process for manufacturing and services.
People management
Recruit, hire and develop your staff.
Conduct performance appraisals.
Introduction to Industrial Relations.
Marketing management
An understanding of marketing strategies and the marketing instruments.
International marketing, import and export.
Financial management
The bottom line of your business.
Understand costing, budgeting and cash flow.
Control your business through financial information.
Legal issues
Registering your business with the authorities.
What is the most suitable form of ownership.
Business plan
It all culminates with a business plan, whether to start an own business or for use as a managerial tool.
Participants will be assessed on their business plans, which they will be required to produce by the end of the
course. A certificate will be awarded to successful participants.
Dates and times
Enrolment:
Enrolment will take place at the Centre for Continuing Education Building.
30 July 2014
Time:
17:15 - 20:15
Duration:
14 weeks
Course Fee
R3 630.00
Graduate Centre for Management Cape Town Campus,
Commerce Building, 1st Floor, Room 1.6
Keizergracht Street Telephone: +27 21 460 3299 / 8316 / 4237/ 3164 gcm@cput.ac.za
Effective Supervisory Management - NQF Level 5

Who should attend
Any person in a supervisory position or person who will be promoted to that level.
Content
The course is centred on the four basic/universal principles of
Planning
Organising
Leadership
Control
The sub-sections cover:
Delegation, Problem Solving, Managing Conflict, Grievance and Disciplinary Handling.
Practical exercises and assignments form a continuous evaluation. A Certificate will be awarded to successful
participants.
Outcomes
Candidates will be able to:
Plan, organise, lead and control
Delegate tasks to personnel
Communicate effectively
Manage conflict situations
Handle grievances and discipline
Venue of tuition
Cape Town Campus : Centre for Continuing Education Building, Caledon Street.
Bellville Campus : Education Building, Symphony Way, Bellville South.
Dates and times
Bellville Campus
Enrolment:
Enrolment will take place at the Education Building.
Commencement:12 August 2014
Time:
18:00 to 20:00 Tuesdays & Thursdays Evenings
Duration:
36 Hours
Cape Town Campus
Enrolment:
Enrolment will take place at the Centre for Education Building, Caledon Street.
Commencement:8 September 2014
Time:
08:30 to 16:30
Duration:
36 Hours - Monday to Friday (full-time)
Course Fee
R 4000.00
Note: Fees for 2015 will increase between 6 and 12%.
Centre for Continuing Education
Bellville Campus
Education Building
Symphony Road, Bellville South
P O Box 1906, Bellville
7535
Telephone: +27 21 959 6412/3
Fax: +27 21 959 6107
hopley@cput.ac.za
Contact persons: Lee-Anne Hopley
Graduate Centre for Management
Cape Town Campus
Commerce Building, 1st Floor, Room 1.6
Keizergracht Street Cape Town 8000
Telephone: +27 21 460 3299 / 8316 / 4237/ 3164 gcm@cput.ac.za
Human Resource Management - Overview and Compliance - NQF Level 7

Course Objectives
The aim of this course is to supply general managers with the skills and abilities to analyse the HR needs of a
business and to manage and plan the HR function.
Who should attend
Individuals whom are managing people on a daily basis
Business personnel
Business Owners
Supervisors
Team Leaders
Divisional Managers
Content
Core Syllabus:
Demonstrate the ability to identify and analyse factors relevant to HR Management.
Illustrate the ability to perform job analysis.
Design a job description.
Demonstrate the ability for employing staff in a business.
Draw up a training, placement and induction programme.
Demonstrate the ability to design a HR management plan for a business.
Demonstrate the importance of Labour relations in respect of SMME.
Specific Outcomes:
State the purpose of HR Management
Analyse, interpret, plan, co-ordinate and control
Human Resources aspects of SMMEs
Design a Human Resources Management plan for a business
Understanding the current Labour Legislation relevant for the business
NumberTitle
LevelCredits
State the purpose of HR Management
7
4
Analyse, interpret, plan, co-ordinate and control Human Resources aspects of
7
10
SMMEs
Design a Human Resources Management Plan for a Business
7
10
Understanding the current Labour Legislation Relevant for the Business
7
4
Learners to hand in an individual assignment - 50%
Learners to analyse a case study - 50%
If the learners are found to be competent a certificate will be issued.
Participants not in compliance with required specific outcomes will be issued a certificate of attendance only
Admission requirements
Diploma/Degree or equivalent to NQF Level 6 qualification.
Venue of tuition
Cape Town Campus
Administration Building
Seminar Room 1
Dates and times
Enrolment:
Contact the Graduate Centre for Management for enrolment details
Commencement:04 March 2014 or
19 August 2014
Time:
Tuesdays, 17:15 - 20:15
Duration:
10 Weeks, 3 hours per week
Course Fee
R3 080.00 including notes and handouts
Note: Fees for 2015 will increase between 6- 12%.
Human Resource Management 1 - NQF Level 5

Course Objectives
This course is designed to equip participants with a broad understanding of the dynamic field of human
resources management.
Who should attend
persons wishing to enhance their workplace skills in people management;
those entering a career in the field of Human Resources Management, and
persons wishing to further their career in the field of HRM
Content
Introduction to Human Resource Management; foundation, evolutionary development, nature and
environment of human resource management
Role of HRM: HR Structure, roles, activities and strategic alliance
Introduction to Organisational Behaviour : Foundations of OB and Individual Behaviour
Individual Behaviour : Attitudes, Job Satisfaction, Personality, Values, Perceptions and Motivation of
individuals in the work context
Legislative Framework for HRM in SA: Introductory overview to Labour Legislation in South Africa.
Assignment 1: Workforce Diversity in SA - 25%
Class Test: Units 1 & 2 - 20%
Assignment 2: Global issues impacting on HRM - 25%
Summative Assessment
Final Exam All Units - 30%
Outcomes
Participants should be able to:
Understand the field of HRM and the role it plays in meeting changing organisations needs.
Understand how effective management can contribute to organisational growth.
Have insight into critical human resources areas affecting organisations in SA today, e.g. affirmative
action legislation.
Understand how individual differences impact on behaviour in the workplace and
Have a broad understanding of legislation governing the South African workplace.
Dates and times
Enrolment:
Contact the Graduate Centre for Management for enrolment details.
Commencement:Cape Town Campus
08 February 2014 or
30 August 2014
Bellville Campus
13 February 2014 or
28 August 2014
Time:
Cape Town Campus
Saturdays, 09:00 - 12:00
Bellville Campus
Thursdays, 17:15 - 20:15
Duration:
10 Weeks - 30 hours, comprising a 3-hour session
Course Fee R2 790.00
Note: Fees for 2015 will increase between 6 - 12%.
Enquiries (Points of delivery) Graduate Centre for Management
Cape Town Campus
Commerce Building, 1st Floor, Room 1.6 Keizergracht Street Cape Town Telephone: +27 21 460 3299 / 8316 /
4237 / 3164
Bellville Campus
Education Building Symphony Way Bellville 7535 Telephone: +27 21 959 6412
gcm@cput.ac.za
Management 1 - NQF Level 5

COURSE OBJECTIVES
The objective of this course is to provide a theoretical understanding for practical application of Management
Principles and Practices and lay a credit bearing foundation for further studies within the Faculty of Business.
WHO SHOULD ATTEND
Managers with one to three years of experience who seek additional management training and personal
development.
Those aspiring to, or recently appointed to, supervisory or junior management positions.
Entrepreneurs establishing a management structure and process for their businesses.
Non-profit organizations, unions, youth and community leaders who are expected to establish teams to
plan, organise and motivate others to tackle new challenges and gain results across a broad spectrum of
functional areas.
As a manager you will gain knowledge, skills, tools and techniques necessary to achieve managerial success, as
well as insight into personal strengths and the competencies you need to refine
CONTENT
Managing and Managers
Defining management need and importance
Schools of management management styles
Types of managers management roles
Management theory management function
Behavioural management theorists
Quantitative management theory
Planning the first management function: planning defined; need for planning; types and uses of plans;
planning process; tools and techniques for planning
Problem Solving and Decision-Making: Rational problem-solving process; division of work;
organisational structure; organisational design; power, authority; delegation and decentralisation.
Leading: leadership, theories of leadership, labour relations (brief overview) motivation.
Controlling: meaning of control; the control process; importance of control, types of control methods,
design of the control process; financial control methods
DURATION 10 Weeks
ADMISSION REQUIREMENTS National Senior Certificate, Grade 12 or equivalent NQF 4
DATES AND TIMES Saturdays
09:00 12:00
COMMENCEMENT DATE 15 February 2014 or 23 August 2014
COURSE FEE R2 880.00 (Fees for 2015 will increase between 6 - 12 %)
INTERESTED PARTICIPANTS TO CONTACT Tel: 27 21 460 3299 / 8316 / 4237 / 3164
Fax: 27 86 771 3297
gcm@cput.ac.za
IMPORTANT: SUBMITTING AN APPLICATION FORM DOES NOT MEAN YOU ARE ACCEPTED OR
REGISTERED FOR THE COURSE
Marketing Management - NQF Level 5
Course Objectives
To give participants an overview of the marketing management process.
To expose them to the marketing way of thinking.
To equip them with sound hands-on marketing principles, which can be applied, in their working lives.
Who should attend
Employees who want to move into a marketing direction.
Members of any organisation who want to understand how marketing can benefit their organisation and
how to apply sound marketing principles.
Entrepreneurs and aspirant entrepreneurs.
A two-hour examination will be written at the end of the course. A certificate will be awarded to participants
achieving a minimum pass mark of 50%.
Venue of tuition
Cape Town Campus - Engineering Building, Tenant Street.
Bellville Campus - Education Building, Symphony Way
Dates and times
Bellville Campus
Enrolment:
Enrolment will take place at the Education Building.
16 August 2014
Time:
09:00 - 12:00, Saturdays
Duration:
30 Hours
Cape Town Campus
Enrolment:
Enrolment will take place at the Centre for Education Building, Caledon Street.
11 August 2014
Time:
17:30 - 20:30, Mondays
Duration:
30 Hours, a 2-hour session every Monday for 15 weeks.
Course Fee
R3 450.00
Note: Fees for 2015 will inrease between 6 - 12%.
Centre for Continuing Education
Bellville Campus
Education Building
Symphony Road, Bellville South
P O Box 1906, Bellville
7535
Telephone: +27 21 959 6412/3
Fax: +27 21 959 6107
sipukab@cput.ac.za
Contact persons: Babalwa Sipuka
Project Management - An Introduction - NQF Level 4
Course Objectives
This short course will focus on a structured and logical approach to assist you to become acquainted with the
requirements to manage a variety of different projects. The content of this course will provide an formal
introduction to project management as an important contempory business and management function.
Course goal
Many projects are not completed within time and budget and rarely do they deliver the prescribed quality. The
goal of this course is to provide managers of projects with the introduction of the most important functions
required to manage and complete projects within budget and time constraints.
Prescribed book
Burke, Rory, 2007 - Introduction to Project Management (This is included in the overall course fee and will be
provided to registered students)
Continuous evaluation based on class tests, group assignments and case studies with one individual project
management assignment to be submitted towards the end of the course. A certificate in Project Management will
be awarded to successful participants who achieve an average pass rate of 50%.
The focus of this course will be on applying the principles of project management to case studies and scenarios.
The student will be expected to acquire much of the theory as self-study with the lectures being a summary of
the key learnings. Practical work will be done during the lecture sessions as well as specified homework /
preparation for the lecture.
Outcomes
Specified outcomes to be achieved (course specific)
At the conclusion of this short course, students should be able to demonstrate the following:
Define and undertand contemporary project management principles.
Effectively execute the latest planning and controlling project management skills.
Successfully complete a project plan final assessment.
Continuous outcomes (facilitator specific)
Demonstrate an understanding of project management as an integrated system of principles, controls and
behaviours required to fulfill students learning expectations.
Identify trends, opportunities and resources required to effectively manage projects in a variety of
business and service environments.
Adhere to CPUTs professional, educational and assessment standards and conduct.
Communicate all relevant course and assessment information via specified medium.
Matric / Grade 12 certificate
Venue of tuition
Cape Town Campus
Dates and times
Enrolment:
29 July 2014
Time:
Tuesdays, 17:15 - 19:15
Duration:
16 weeks
Course Fee
R5 050.00
Cape Town Campus, Commerce Building, 1st Floor, Room 1.6.
Keizergracht Street
PO Box 652
Cape Town
8000
Telephone: +27 21 460 3299 / 8316 / 4237 / 3164
Fax: +27 86 771 3297
gcm@cput.ac.za
Contact persons: Interested participants to contact the above
Project Management 1 - NQF Level 5
Course Objectives
Project management is a carefully planned and organised effort to accomplish a specific (and usually) one-time
efforts, for example, construct a building.
Project management includes developing a project plan, which includes defining project goals and objectives,
specifying tasks or how goals will be achieved, what resources are need, and associating budgets and timelines
for completion. It also includes implementing the project plan, along with careful controls to stay on the
\\\"critical path\\\", that is, to ensure the plan is being managed according to plan.
Project management usually follows major phases (with various titles for these phases); including feasibility
study, project planning, implementation, evaluation and support/maintenance.
Who should attend
New project managers or persons who wish to make a career of managing projects.
Persons concerned with change management and the management of projects in the private or public
sectors
Project leaders and managers who wish to formalise or improve their project management skills and
qualifications.
Content
Project management process
Project planning, scheduling and control
Scope management
Time, cost and quality management
Project risk and communications management
Leadership and project HR management
Procurement
During the course week delegates complete practical project assignments. Towards the end of the course
delegates are assigned to a work-related project to be completed within set criteria. This project is due within a
maximum of 30 days after course completion.
Please note that this course is theoretical application - this course exclude the Microsoft Project software
module.
Continuous evaluation based on assignments and group case studies, including a final project assignment.
A CPUT Certificate in Project Management will be awarded to successful participants.
NQF level 5
Dates and times
Enrolment:
Contact the Graduate Centre for Management
Commencement:Cape Town Campus
01 February 2014 or
26 July 2014
Bellville Campus
20 February 2014 or
22 July 2014
Time:
Cape Town Campus
Saturdays, 09:00 11:00
Bellville Campus
Thursdays, 17:15 - 19:15
Duration:
16 Weeks
Course Fee R5 050.00
Cape Town Campus
Commerce Building, 1st Floor, Room 1.6 Keizergracht Street Cape Town
Telephone: +27 21 460 3299 / 4284 / 8316 / 4237
Bellville Campus
Education Building Symphony Way Bellville
hopleyl@cpu.ac.za
Telephone: 021 959 6412/3
Contact persons: Lee-Anne Hopley
Public Relations Management 1 - NQF Level 5
Course Objectives
The aim of this course is to:
To enable entrepreneurs to identify, target and engage stakeholders
To understand the importance of internal and external communication
To prepare students obtaining employment in front line functions of Events, PR, Marketing, Advertising,
Media, Sales, Sport, Hospitality and Tourism
To assist capable student applicants in excess of capped entry numbers
To lay a credit bearing foundation for further studies within the Faculty
Who should attend

Essential business skill necessary for all entering a commercial career. Ideal for all entering employment in
public relations, marketing, project management or sales capacity with a view to advancement and increased
earning capacity. Persons interested in career opportunities within the internal communication, consultancy,
media, publicity, publishing, advertising, corporate identity, brand promotions and events industries
Content
Specific Outcomes:
Understanding the nature of Public Relations and the Public Relations Profession
Historical perspectives
Ethics, personal and organisational responsibility and accountability
Role of research in PR legislation, media and environmental scanning
PR tools understanding the message and the medium sender and receiver
Writing for the various forms of media Newspapers, Radio, TV, In-House publications
Understanding the importance of internal and external communication
Preparing a PR Programme and Plans to communicate or achieve specific objectives
Consumer Behaviour
Individual, cultural and social influences on consumer behaviour
The diffusion and adoption process
The application of consumer behaviour to marketing and PR decision-making
The stakeholder priorities and consumer decision-making process.
Special issues in consumer behaviour
Grade 12 or equivalent NQF 4
Written and verbal proficiency in English
Dates and times
Enrolment:
06 August 2014
Time:
Wednesdays, 17:15 - 19:15
Duration:
16 weeks
Course Fee
R2 660.00 including notes
Cape Town Campus, Commerce Building, 1st Floor, Room 1.6
Keizergracht Street
PO Box 652
Cape Town
8000
Telephone: +27 21 460 3299 / 8316 / 4237 / 3164
Fax: +27 86 771 3297
gcm@cput.ac.za
Public Relations Management 2 - NQF Level 6
Who should attend
Essential business skill necessary for all entering a career. Ideal for all entering employment in public relations,
marketing, project management or sales capacity with a view to advancement and increased earning capacity.
Persons interested in career opportunities with the internal communication, consultancy, media, publicity,
publishing, advertising, corporate identity, brand promotions and events industries.
Content
Public Relations Research
Budgeting and costing
Public Relations in commerce and industry
Public Relations in non-profit and welfare organisations
Public Relations in public sector
Public Relations in training and education institutions
Public Relations in entertainment, sport and travel
Social responsibility
Management and administration records
Implementation of research for clients
Development of a public relations programme for client
Liaison with artists for development of artwork for brochure or poster
Exhibition of project material
Management of team consultancy
A 1st year PR qualification or NQF 5 Written and verbal proficiency in English
Dates and times
Enrolment:
07 August 2014
Time:
Thursdays, 19:30 - 21:30
Duration:
16 Weeks
Course Fee
R3 190.00
Cape Town Campus, Commerce Building, 1st Floor, Room 1.6
Keizergracht Street
PO Box 652
Cape Town
8000
Telephone: +27 21 460 3299 / 8316 / 4237 / 3164
Fax: +27 86 771 3297
gcm@cput.ac.za

Business Management

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Business Management / Entrepreneurship - NQF Level 5

Business Management / Entrepreneurship - NQF Level 5

Effective Supervisory Management - NQF Level 5

Human Resource Management - Overview and Compliance - NQF Level 7

Human Resource Management 1 - NQF Level 5

Management 1 - NQF Level 5

Who should attend

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