3600000
12000000
0.3
Fresh Produce
(A) Revenue
3174000
8402400
2400000
720000
6000000
1800000
3120000
7800000
54000
602400
1.70
7.17
Cost Hierarchy
Batch level
Batch level
Self Stocking
Customer Support
Unit Level
Unit Level
Total Costs
624000
1008000
691000
1298800
Soft Drink
Fresh Produce
(A) Revenue
3174000
8402400
2400000
48000
144000
96000
43200
100800
6000000
0
336000
700800
432000
883200
2832000
8352000
342000
50400
10.78
0.60
30%
(Operating income/Revenue)
1.53 ###
5.17 ###
Comparision
Fresh Produce
Packaged Food
Soft Drinks
Traditional
7.17%
3.30%
1.70%
ABC
0.60%
8.75%
10.78%
Soft Drink
Fresh Produce
19.33
51.18
20.00
100.00
23.08
9.52
6.25
8.20
50.00
0.00
53.85
69.52
62.50
71.88
Resource Categorisation
Revenue (%)
Cost of Goods Sold (%)
Bottle Return Cost (%)
Ordering Costs (%)
Delivery Costs (%)
Self Stocking Costs (%)
Customer Support Costs (%)
Packaged Food
Total
4839600
16416000
3600000
1080000
12000000
3600000
4680000
15600000
159600
816000
3.30
4.97
1000
800
Allocation Rate
Per purchase orders
Per deliveries
Per stocking hour
200
2
Packaged Food
Total
4839600
16416000
3600000
0
144000
211200
216000
244800
12000000
48000
624000
1008000
691200
1228800
4416000
15600000
423600
816000
8.75
4.97
4.89 ###
Packaged Food
29.48
30.00
0.00
23.08
20.95
31.25
19.92
4.43
Distribution Costs
Particulars
Delivery Costs
Rs. 8 x 2,40,000
Ordering Costs
Rs. 600 x 10 orders x 10 distributors
Promotion Costs
Rs. 16,000 x 10 distributors
Total Costs
Regular
Total
Per Case
2556000
10.65
Regular
Total
Per Case
1920000
60000
0.25
160,000
0.67
2,140,000
4,260,000
400000
10.65
Premium
Total
Per Case
1704000
10.65
Premium
Total
Rs. 8 x 1,60,000
Per Case
1280000
360000
2.25
480,000
2,120,000
13
Activity
Costs $
Activity
Machine setups
425,000
Purchase ordering
10,000
Machining
6,000,000
Inspection
Packing and shipping
36,000
64,000
6,535,000
Activity
Activity
Machine setups
Rate
65.38
Purchase ordering
100
Machining
Inspection
Packing and shipping
80
30
40
K33
Direct material cost
$30.00
24
8.37
$62.37
The direct material cost and direct labor cost are obviously much higher for K88 than for K33.
Examination of the support costs shows that machining costs are the same per unit for bot
The higher support costs for K88 result from the relatively large number of machine
The company can consider the trade-offs in running K88 in larger batches and possibly maintaining large
Running larger batches would reduce the number of machine setups and inspections, and possibly the num
The company should realize, however, that such operational changes might not provide immediate financial imp
Activity
Cost Driver
Activity Cost
Driver
Rate $
Practical
Capacity
Setup hours
6,500
Number of orders
100
Machine hours
75,000
80.00
Number of batches
Number of shipments
1,200
1,600
30.00
40.00
65.38
100.00
Cost Assigned to
K33
K88
2,000
4,200
25
50
40,000
400
80
15,000
600
1,500
K33
130760
2500
3200000
12000
3200
Total
3,348,460
Per Unit
8.37
K88
$45.00
60
10.38
$115.38
Cost Assigned to
K88
274596
5000
1200000
18000
60000
1557596
10.38
upport costs are three to four times higher per unit for K88 than for K33.
s, inspections (batches),and shipments.