e-ISSN: 2278-487X, p-ISSN: 2319-7668. Volume 17, Issue 2.Ver. I (Feb. 2015), PP 77-89
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Abstract: Material price volatility, pressure on profits, increasing risk profiles in global markets, a depressing
need to innovate and become more sustainable. These are causing executive management to take another look
at the contributions procurement departments are making and not just to cost savings. Generating cash by
reducing costs may always be the main duty. But the other contributions procurement can make are substantial,
from product and service innovations to enhanced productivity to shortened delivery times (Hoek 2011).
This study looked into the effects of strategic procurement on competitivess of commercial Banks operating
Kenya. The target population for this study was employees of Standard Chartered Bank Kenya based in Nairobi.
The target population consisted of all cadres of employees. The bank has a total of 482 employees with
procurement rights of whom 304 are based in Nairobi and were the target population for this study.
The primary data was collected by use of questionnaires. A descriptive design was used to collect both
qualitative and quantitative data. Data was coded, cleared and entered using statistical package for social
sciences (SPSS) version 22. The results was analyzed and results presented using tables and figures. The study
also used Pearson coefficient to establish the relationship between the variables.
The study established that strategic procurement indeed influences competitiveness of commercial banks
operating in Kenya. Strategic procurement was viewed as non- strategic level amongst commercial banks
operating in Kenya. Strategic sourcing has not been embraced in sourcing of materials and services, supply
chain management is regarded as a strategic senior level position. E-procurement is not well utilised in cost
cutting and reduction of turnaround time with employees lacking adequate knowledge regarding E-procurement
and its operations. However the firm doesnt believe is supplier development and partnership.
Keywords: strategic sourcing, supply chain management, E- procurement, supplier relationship management.
I.
Introduction
That bank executives generally tend to ignore the strategic relevance of procurement should hardly be a
surprise. Their focus is on growing market share, on the net consequence, they recruit, train, and compensate
their personnel to fulfill core banking activities: collecting deposits, lending money, providing fee-based
services. Moreover, during their careers, banking executives generally ascend through a series of line positions:
credit, deposits, investments, commercial services, accounting, and marketing. It is a safe bet, however, that no
bank president has ever done a stint in purchasing, which is unfortunate in that it ignores what banks spend the
most money on day-in and day-out (FIS Consulting 2012).
Strategic procurement can be approached from three main dimensions namely: Development and
management of key suppliers, internal operation of procurement function and coordination of purchasing with
other functions within the firm, and efforts to meet or exceed customer expectations. It is seen as one of the
critical function of an organization with the potential to; save cost, improve operational efficiency, access to
trusted suppliers, and improve in quality of product or service, sharing of best practices among others (Magnus,
B. 2006). The representation of the strategic procurement can be described in terms of its environment and
structure, and what activities take place in the supply link. General performance indicators of the supply link in
terms of time, quality, flexibility and cost are used to measure efficiency and effectiveness. The efficiency in the
supply link explains how well the resources are utilized. Since resources are scarce, it is in everyones interest
in the organization to maximize the utilization of the resources. The effectiveness of the supply link explains
how well the objectives are achieved (Arun, K. and Linet, O. 2005).
In developing an effective strategy that enhances a companys long-term profitability, Porter (1979)
suggested that a firm must position itself where the forces of competition are weakest, exploit changes in the
forces and reshape the forces in their favour. Porter argues that there are five competitive forces that shape
strategy; powerful customers, powerful suppliers, threat of new entrants, threat of substitutes and rivalry among
existing competitors.Awareness of the five forces can help an organization understand the structure of its
industry and stakeout a position that is more profitable in the long-term and less vulnerable to threats. The
strongest competitive force or forces determine the profitability of an industry and become the most important
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II.
Literature Review
Strategic Sourcing
Strategic sourcing is defined as the process of planning, implementing, controlling, and evaluating
highly important purchasing in an effort to meet a firms goals (Carr and Smeltzer, 2000; Carr and Pearson,
1999 and 2002). A number of articles address the need for purchasing to assume a more strategic role (Carr and
Smeltzer, 2000; Carter and Narasimhan, 1994, 1996a, and 1996b; Ellram and Carr, 1994; Narasimhan and Das,
1999; and Pearson and Gritzmacher, 1990).
Strategic sourcing is increasingly seen to be a business capability of firms. Sourcing if properly
structured can effectively combine the core competencies of a given firm with the skills and capabilities of its
suppliers. Sourcing decisions are vital for any organizations that want to leverage on its core competencies and
outsource other activities in order to gain and retain competitiveness (Pillania 2008). Strategic sourcing is
probably the most significant aspect characterizing an organizations transformation to supply management. It is
also this aspect of supply management which provides some of the most value-added benefits to the
organization.
Sourcing activities includes analyzing expenses, identifying potential suppliers, requesting quotations,
negotiating contracts, monitoring and improving suppliers (Kumar et al., 2003). Strategic sourcing aims at
streamlining sourcing and purchasing activities to support the total supply chain vision to service the ultimate
customer. It aligns the sourcing operations to support overall organizations strategy and service level
(Kocabasoglu, 2002; Ellram and Carr, 1994; Pearson and Gritzmacher, 1990). Strategic sourcing aims at
identifying and selecting suppliers for long-term partnerships, engages in early involvement of suppliers and
supplier development by effectively allocating resources to enhance supplier performance. It provides
benchmarks and continuous feedback to suppliers and in some cases engages in supplier pruning activities
(Tomas and Hult, 1998; Talluri and Narasimhan, 2004). Strategic sourcing architecture upholds the competitive
profile of the company and develops, interconnect and manage the rings constituting the chain (De Toni et al.,
1994).
Narasimhan and Das (1999) investigated the influence of strategic sourcing and advanced
manufacturing technologies on specific manufacturing flexibilities. The findings suggest that strategic sourcing
can assist in the achievement of modification flexibilities. Strategic sourcing can be used to target specific
manufacturing flexibilities. Das and Narasimhan (2000) developed purchasing competence as a valid construct
and explore its relationship with different manufacturing priorities. An empirical study is conducted among
purchasing professionals in manufacturing firms. The results of the research indicate that purchasing
competence is found to have a positive impact on manufacturing cost, quality, and delivery, as well as new
product introduction and customization performance. Purchasing integration, a component of purchasing
competence, is found to relate to all dimensions of manufacturing performance.
Supply Chain Management
In the todays market dynamism and competitive scenario supply chain management assumes a
significant importance and must calls for serious research attention, as companies are challenged with finding
ways to meet ever-rising customer expectations at a manageable cost. To do so, businesses must search out
which parts of their supply-chain process are not competitive, understand which customer needs are not being
met, establish improvement goals, and rapidly implement necessary improvements. Jain, Dangayach, Agarwal,
Banerjee (2010).
Previously manufacturers were the drivers of the supply chain - managing the pace at which products
were manufactured and distributed. Today, customers are calling the shots, and manufacturers are scrambling to
meet customer demands for options/styles/ features, quick order fulfillment, and fast delivery. Manufacturing
quality - a long-time competitive differentiator - is approaching parity across the board, so meeting customers
specific demands for product delivery has emerged as the next critical opportunity for competitive advantage.
Companies that learn how to improve management of their supply chain will become the new success stories in
the global market place. Study on Benchmarking shows significant cost differences between organizations that
exhibit best-in-class performance and those with average performance. Jain, Dangayach, Agarwal,
Banerjee(2010).
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III.
Research Methodology
Research Design
The study adopted a descriptive survey research design. According to Creswell (2002) descriptive
survey design is designed to describe the characteristics or behaviours of a particular population in a systematic
and accurate fashion. Shaughnessy et al. (2003) note that the results of a survey research are often used to
describe peoples opinions and preferences. Descriptive survey studies are preferred by researchers as they
enable collection of data about a large number of people. Survey researchs principal strength is the ability to
generalise about an entire population by drawing inferences based on data drawn from a small portion of that
population. Accuracy of inferences made from data collected from surveys depends on careful selection of the
research sample.
The research used questionnaire to conduct a research, a survey research design provides a quantitative
or qualitative description of trends, attitudes or opinions of a population by studying a sample of that population.
Therefore, descriptive research uses questionnaires to collect data about peoples attitudes, beliefs, feelings,
behavior and lifestyles. Descriptive research can be either quantitative or qualitative or both. According to
Mugenda and Mugenda (2003) qualitative and quantitative research is used simultaneously in situations where
the study has several objectives. This study, through descriptive research design, attempted to describe Standard
Chartered Bank employees view of Standard Chartered competitiveness through strategic procurement.
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IV.
This chapter presents the findings obtained from primary data. Data collected were both qualitative and
quantitative. The data was analysed using SPSS version 22 among which included: correlations, frequencies
inform of tables and also use of chart builders in inform of histograms, bars and pie charts
Response Rate.
A total of 34 questionnaires were given out to the SCBK employees in five departments with access
and rights of procurement systems in SCBK Nairobi, all questionnaires were filled and returned giving a
response rate of 100%. According Mugenda and Mugenda(1999), a response above 50% is adequate, 60% good
and above 70% is very good. Based on this assertion the response rate for this study can be said to be very good
at 100%.
Social Demographic Characteristics.
The researcher sought to know of the level of years worked in the organization so as to gauge the level
of experience and knowledge the respondent. Whereby 41% of the respondents are above 10 years, 44% of the
respondents are between 5 to 10 years while below the age of 10 years in the organization are 15%. This
indicated that 85% of the respondent are experienced and understand how procurement works in the
organization. The main reason of large number of experienced staff is that SCBK believes in staff retention and
employee development which motivates staff thus reducing staff turn out. Therefore this was concluded that
most employees had reliable working experience. There were significantly high number of male respondents as
compared to the male respondents which is reflected by 68% of the respondents being male and 32% of the
respondents being female. This was attributed by the fact that there is a lot of male dominance in key positions
in the banking industry.
There was high number of respondents from operations department representing 41% of the
respondents, business clients representing 18%, corporate clients being 14%, SME consisting of 12%,
compliance 9% and sourcing 6%. This was based from the population size of each department. The reason why
there is high percentage of respondents from operations, business clients and corporate department is because of
high number of the have rights and frequently access and use procurement systems. This chapter presents the
findings obtained from primary data. Data collected were both qualitative and quantitative. The data was
analysed using SPSS version 22 among which included: correlations, frequencies inform of tables and also use
of chart builders in inform of histograms, bars and pie charts.
Role of Strategic Sourcing on Competitiveness of Commercial Banks Operating In Kenya.
The study sought to investigate the role of strategic sourcing on competitiveness of commercial banks
operating in Kenya. On the aspect of strategic suppliers meeting regularly with the top executives, if there are
Specific strategies employed for the sourcing function, if purchasing and supplies function participates in
strategic setting group meetings, whether Purchasing and supplies function takes part in entry evaluation into
new markets or new line of business, the firm is shifting towards end-item focus instead of commodities and
whether there is emphasis on purchasing and sourcing systems development. From the basis of findings we can
attest that an average of 47.1% indicated very the organization is very poor in adoption and implementing of
strategic sourcing. Whereas 14.7%, 29.4%, 5.9% and 2.9% citing poor, good and very good respectively.
Correlation Coefficients Between Strategic Sourcing Adoption And Strategic Procurement
Competitiveness.
Table 1 Correlation Coefficients Between Strategic Sourcing Adoption And Strategic Procurement
Competitiveness
Strategic
suppliers meet
regularly with
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strategic setting
group comes to an
impasse based on
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Emphasis on
purchasing and
sourcing systems
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Strategic suppliers
meet regularly with
top executives
strategic setting group
comes to an impasse
based on cost targets
There are specific
strategies employed
for the sourcing
function.
Emphasis on
purchasing and
sourcing systems
development.
Pearson
Correlation
Sig. (2-tailed)
N
Pearson
Correlation
Sig. (2-tailed)
N
Pearson
Correlation
Sig. (2-tailed)
N
Pearson
Correlation
top executives
cost targets
function.
development.
.958**
.857**
.962**
34
.958**
.000
34
1
.000
34
.876**
.000
34
.946**
.000
34
.857**
34
.876**
.000
34
1
.000
34
.901**
.000
34
.962**
.000
34
.946**
34
.901**
.000
34
1
.000
34
.000
34
34
Sig. (2-tailed)
.000
N
34
**. Correlation is significant at the 0.01 level (2-tailed).
There was a positive correlation between Strategic suppliers meeting regularly with top executives and
emphasis on purchasing and sourcing systems development with a correlation figure of 0.962, it was clear that
there was a positive correlation between the Strategic suppliers meeting regularly with top executives and
strategic setting group comes to an impasse based on cost targets as shown by a correlation figure of 0.958, it
was also clear that there was a positive correlation between the Strategic suppliers meeting regularly with top
executives and specific strategies employed for the sourcing function. With a correlation figure of 0.857, where
p = 0.000 hence significant at 0.01 level. This shows that there was positive correlation between the variables.
From the findings it is clear that strategic sourcing has never been embraced by commercial banks
operating in Kenya. They view the process of planning, implementing, controlling, and evaluating highly
important purchasing in an effort to meet a firms goals as non-strategic. The firms Executive management
rarely meet and discuss with strategic suppliers regarding key purchases, they have rather channeled most of
their energies to marketing, lending and customer services. However there are no specific strategies employed
for the sourcing function as sourcing decisions not vital for the organizations that want to leverage on its core
competencies and outsource other activities in order to gain and retain competitiveness. The firms doesnt
involve procurement department for discussions whenever the orgarnisation strategic setting group comes into
an impasse bases on cost issues, but rather they have placed procurement as sub function of Finance department.
Finally, it was established that the firm is not keen on shifting to end-item focus which has slowed emergence of
hybrid structures and neglect emphasis on purchasing and sourcing systems development in the organisation.
The role of supply chain management on competitiveness of commercial banks operating in Kenya.
The study sought to investigate the role of supply chain management on competitiveness of commercial
banks operating in Kenya. The researcher sought to find out using the following the following model questions;
whether supply chain is a senior strategic level, whether quality is built into their supply chain, impact of supply
chain on amount of touches and touch times in supply chain transactions, if there is a built-in change
management process that constantly reviews elements of your supply chain, if there is incorporation of
suggested quality improvement and procedures for measuring quality attainment levels in the supply chains and
whether there are Clear roadmaps and plans that manages supply chain risks. From the basis of findings we can
attest that an average of 55.9% of the respondents felt that the role of supply chain management on
competitiveness of commercial banks operating in Kenya is moderate, with 23.5 %, 11.7%, 5.9% and 2.9% cited
poor and very poor, good and very good respectively.
Correlation coefficients between supply chain management adoption and strategic procurement
competitiveness.
Table 2 Correlation coefficients between supply chain management adoption and strategic procurement
competitiveness.
Supply chain
management as a
strategic level
position.
supply chain management as a
Pearson Correlation
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Quality is
built into
supply chain.
.637**
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Supply chain
minimizes the
amount of
touches and the
touch time.
.651**
There is builtin-change
management
process.
.697**
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Sig. (2-tailed)
N
Pearson Correlation
Sig. (2-tailed)
N
Pearson Correlation
Sig. (2-tailed)
N
Pearson Correlation
Sig. (2-tailed)
N
34
.637**
.000
34
.651**
.000
34
.697**
.000
34
.000
34
1
.000
34
.981**
.000
34
1
34
.981**
.000
34
.883**
.000
34
34
.874**
.000
34
.000
34
.883**
.000
34
.874**
.000
34
1
34
There was a positive correlation between supply chain management as a strategic senor level position
and quality built into supply chain with a correlation figure of 0.637, it was clear that there was a positive
correlation between the supply chain management as a strategic senor level position and supply chain
minimizing the amount of touches and the touch time.as shown by a correlation figure of 0.651, it was also clear
that there was a positive correlation between supply chain management as a strategic senor level position and
there is built-in-change management process., with a correlation figure of 0.697, where p = 0.000 hence
significant at 0.01 level. This shows that there was positive correlation between the variables.
From the results of the findings it was established that supply chain management is not a strategic
senior level position. In a banking set up finance, operations, human resources, risk and compliance, credit
departments and audit departments are viewed critical parts of the banking setups. SCM management is left to
the operations and sourcing department as its subsections. However quality is moderately built into their supply
chain and slowly incorporating quality into their supply chain. It was further established that supply chain
moderately minimizes the amount of touches and touch times in supply chain transactions. However the built-in
change management process does not review the element in their supply chains. This indicates that the bank has
a poorly developed continuous improvement plans to check on quality and operational efficiencies. Further it
was established that there are minimal provisions for incorporating quality improvement and procedures for
measuring quality attainment levels in the supply chains with the organisation having poor roadmaps to manage
its supply chain
The role of E-procurement on competitiveness of commercial banks operating in Kenya.
The study sought to investigate the role of E-Procurement on competitiveness of commercial banks
operating in Kenya. The researcher sought to find out using the following the following model questions; Eprocurement improvement on the organizational purchase function through cost reduction, E-procurement on
the response time to customers demand and inventory investment, Online buying on customer support and
collaboration of new product development decisions, Fast growing technology on fashion and tastes and
preferences for goods and services, Suppliers and buying firms on effective communication and Employees and
staff knowledge regarding the E-procurement and its operations. From the basis of findings we can attest that an
average of 52.9% of the respondent which is the highest had moderate feeling E-procurement has a role on
competitiveness of commercial banks operating in Kenya. However 23.5%, 11.76, 8.82 and 2.94% of the
respondents is felt it is poor, good, very poor and very good respectively.
Correlation coefficients between E-Procurement adoption and strategic procurement competitiveness.
Table 3 Correlation coefficients between E-Procurement adoption and strategic procurement competitiveness.
E-procurement
has improved on
the organisational
purchase
E-procurement has
improved on the
organisational purchase.
E-procurement is to
shorten response time
and reduce inventory
investment.
Online buying provides
customers with support
for new products
Pearson
Correlation
Sig. (2-tailed)
N
Pearson
Correlation
Sig. (2-tailed)
N
Pearson
Correlation
Sig. (2-tailed)
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E-procurement is to shorten
response time and reduce
inventory investment
Online buying
provides customers
with support for new
products
development
.790**
.894**
34
.894**
.000
34
1
.000
34
.777**
.000
34
.833**
.000
34
.790**
34
.777**
.000
34
1
.000
34
.918**
.000
.000
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.788**
.000
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34
.788**
34
.833**
34
.918**
34
1
.000
34
.000
34
.000
34
34
There was a positive correlation between E-procurement improvement on the organisational purchase
and E-procurement shortening of response time and reduce inventory investment with a correlation figure of
0.894, it was clear that there was a positive correlation between the E-procurement improvement on the
organisational purchase and online buying providing customers with support for new products development as
shown by a correlation figure of 0.790, it was also clear that there was a positive correlation between Eprocurement improvement on the organisational purchase and employees having adequate knowledge regarding
E-procurement and its operations with a correlation figure of 0.788, where p = 0.000 hence significant at 0.01
level. This shows that there was positive correlation between the variables.
It was established that E-procurement has moderately improved on the organisational purchase function
through cost reduction and reduce on turnaround time of purchases and inventory investment. E-procurement is
slowly being introduced to the banks with the main aim of cost cutting and reducing the turnaround time.
However online buying provides support to customers and collaboration for new product development decisions
though customers has not embraced online buying. However the fast growing technology has not only attracted
commercial banks trends and rails but also on tastes, preferences and fashion growing technology. With
communication between suppliers and buying firms has not able effect timely their E-procurement system is not
well utilised, this may be due to lack of adequate knowledge regarding E-procurement and its operations
amongst staff and employees.
The role of supplier relationship management on competitiveness of commercial banks operating in
Kenya.
The study sought to investigate the role of supplier relationship management on competitiveness of
commercial banks operating in Kenya. The researcher sought to find out using the following the following
model questions; The firm on supplier development and partnership, developed supplier relationship
management program, advice from suppliers regarding key purchases on its indirect purchasing, suppliers are
treated as partners and others as single transactions, Regular review of current suppliers and supplier database to
capture tacit supplier knowledge and SRM practices and performance role in reducing procurement costs. From
the basis of findings we can attest that an average of 64.7% felt that the organization is very poor in adoption
and implementation of supplier relationship management strategies towards creating a competitive advantage,
with 20.6%, 5.9%, 5.9% and 2.9% indicating poor, moderate, good and very poor respectively.
Correlation coefficients between SRM adoption and strategic procurement competitiveness.
Table 4 Correlation coefficients between SRM adoption and strategic procurement competitiveness.
Pearson
Correlation
Sig. (2-tailed)
N
34
The firm believes in
Pearson
.894**
supplier development and
Correlation
partnership.
Sig. (2-tailed)
.000
N
34
The company usually
Pearson
.871**
seeks advice from
Correlation
suppliers.
Sig. (2-tailed)
.000
N
34
Suppliers are treated as
Pearson
.882**
partners and others as
Correlation
single transactions
Sig. (2-tailed)
.000
N
34
**. Correlation is significant at the 0.01 level (2-tailed).
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The company
usually seeks
advice from
suppliers
.871**
.000
34
1
.000
34
.822**
.000
34
.943**
34
.000
34
1
.000
34
.817**
.000
34
.943**
34
.817**
.000
34
1
.000
34
.000
34
34
.822**
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V.
Conclusions
iv.
v.
vi.
vii.
viii.
From the findings, the bank faces particular organizational and capability challenges in delivering
systematic savings in external spend. The main drivers behind this are the presence of decentralized
structures and unclear governance issues regarding procurement.
The banks nature of relationship with suppliers is short term and adversarial (win-lose situation). They
prefer transactional relationship than mutual relationship where suppliers are developed, supported and
grown. Suppliers are a good source of market information and trends, innovation. Suppliers tend to
control entire supply chain of goods in the market. The bank tends to miss a lot on information regarding
current market developments and trends, innovation, external spend and advice regarding the market
volatility.
There is poor governance structure to ensure ownership and gain traction with senior management and
entire user department. There is no independent procurement office role to transform and establish
procedures for managing relationships with suppliers and implementing procurement guidelines
Most of the commercial banks operating in Kenya have adopted the e-procurement system even though
several procurement functions are still carried out in the traditional manual system. Some of the functions
that are yet to be done through the e-procurement system include: online tendering, online submission of
proposals and advertisement or required items online.
E-procurement is associated with a number of effects on the performance of commercial banks operating
in Kenya. Among these effects include: real-time response to both the customers and the market;
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VI.
Recommendations
Acknowledgements
Conducting a study of this nature was not possible without the help and support of a range of
individuals and organizations. I would like to thank my supervisor Dr. Fred Mugambi for his enormous
contribution to this project through guidance, Jomo Kenyatta University for giving me an opportunity to study
and Standard Chartered Bank Kenya, staff and colleagues for their cooperation and moral support.
My honest and sincere gratitude goes to my parents Mr. and Mrs. Fredrick Tarus, without their material
support, good upbringing and encouragement this work would not have been accomplished also wish to
acknowledge and sincerely thank; my class mates Merreck Ataya, Timothy Kimani and David Wanjala for their
unending moral support throughout my study.
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DOI: 10.9790/487X-17217789
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