www.terrapinn.

com/cme
16th annual

12-13 May 2015

Dubai International Convention & Exhibition Centre
Dubai, United Arab Emirates

Middle Easts largest smart card,

payment and identification show
Featuring
Future Bank
Digital ID
Mcommerce & Mpayments
Co-located with:

Created by

Cards & Payments is a major event for our business

activity in Middle East. It is the opportunity for
VeriFone to meet most of our partners and end user
customers from across the region. I think that 2014
was a grand cru event in terms of attendance,
activity and interest. Our stand was permanently full
with visitors!
Ana Pereira | Marketing Manager | VeriFone

New technology and new

business models are re-inventing,
innovating and disrupting the
payments and identity landscape.
Banks, telcos, government, enterprise
and retail need to learn about and
invest in the latest solutions that
enable them to engage with their
customers, on their terms and at
a level that gives them competitive
advantage in a crowded marketplace
and drive revenues.

The 16th annual Cards & Payments

Middle East conference and exhibition
Addresses the biggest challenges and opportunities
facing an industry that is undergoing immense
change, driven by the way the consumer and citizen
expect to live, work and play.
Its an exhibition, a series of visionary keynotes,
strategic conferences, educational seminars and
workshops which are designed to bring you closer to
your potential prospects and current customers.
Cards & Payments Middle East is where solution
providers find new business.

Why Cards & Payments Middle East?

Because your customers are continuously looking
to drive revenue, deliver more secure and reliable
services, invest in new technologies and streamline
operational process.

Your customers are here to:

Engage with fellow buyers
Learn from best practice case studies
Get inspired by real innovation
Compare new products and solutions
Purchase
And a whole lot more.

To sponsor or exhibit call Joseph Ridley on +971 4 440 2536 or email joseph.ridley@terrapinn.com

Let me tell you how impressed I

was by the show this year in terms
of quality, attendance and size
Frederic Simon | Director, EMEA Region | FIME

of visitors attend to evaluate

& purchase

10,000
attendees

500
delegates

Focusing
on:
Bahrain
Iran
Jordan
Kuwait
Lebanon
Oman
Qatar
Saudi
Arabia
Turkey
UAE

Focusing
on:
Ghana
Nigeria
Uganda
Tanzania
Egypt
Libya

300
exhibitors

400
hosted VIPs

40% 20% 20% 10% 10%

Banks

Government

Telco

Retail

Industry activity

Enterprise

20% 35% 25% 20%

CxOs

Managing
Senior
Middle
Director &
management management
GMs

Job titles

75% 10% 10% 5%

Middle East

Africa &
Indian
North Africa subcontinent

Europe

Geo's

To sponsor or exhibit call Joseph Ridley on +971 4 440 2536 or email joseph.ridley@terrapinn.com

Abu Dhabi Commercial Bank Abu Dhabi Islamic Bank Adidas

African + Eastern Ajman Bank Al Fardan Exchange Al Futtaim Al
Ghurair Retail Al Hilal Bank Al Madani Group Al Mawarid Bank Al
Tayer Group Alrajhi Bank Alshaya American Express Saudi Arabia
Apparel Group Arab Bank Arab National Bank Bahrain Duty Free
Bank Al Jazira Bank Alfalah Pakistan Bank Muscat Bank Nizwa
Bank of Beirut Bank of Jordan BankDhofar BankMed Banque
Audi Lebanon Banque Saudi Fransi Barclays Bank Bashiti Stores Blom Bank Blue Salon Boubyan Bank
Boutique 1 Group British Embassy Bvlgari Middle East & Africa Byblos Bank Camel Company Central
Bank of Jordan Chalhoub Group Citibank Commercial Bank of Dubai Commercial Bank of Qatar Damas
dnata du Dubai First Dubai Group Dubai Healthcare City Dubai Islamic Bank Dubai Smart Government
Emaar Hospitality Group Emirates Airline & Group Emirates Islamic Bank Emirates NBD ENOC/EPPCO
Etisalat Fahmy Furniture First City Monument Bank First Gulf Bank Gulf Bank Gulf International Bank
Habtoor Hotels HSBC Jashanmal Jordan Ahli Bank Jordan Dubai Islamic bank Kamal Osman Jamjoom
Group LOccitane, Chalhoub Group Landmark Group LuLu M&S, Al Futtaim Majid Al Futtaim Fashion
Mashreq Bank MasterCard Max Retail Microsoft Nakheel National Bank of Abu Dhabi National Bank
of Fujeirah National Bank of Kuwait Nokia Noor Islamic Bank Oman Ministry of Defence ooredoo Qatar
Central Bank Qatar Duty Free Saudi Arabian Monetary Agency Saudi Hollandi Bank Savannah Group
SCG / Dubai Outlet Mall Sephora Sharaf DG Sharjah Islamic Bank Shoe Mart Shukran - Landmark
Group Skye Bank Social Security Fund-Ministry of Interior Spinneys Stanbic IBTC Bank Sun and Sand
Sports The National Commercial Bank THE One Total Home Experience UAE Ministry of Finance Union
National Bank United Arab Bank

Past sponsors and exhibitors include

TM

TM

TM

helping companies succeed online

Cards & Payments

Payment innovation for banks, retailers, telcos and government
Everything the payments sector needs
to know:
How to maximise revenues from their card
portfolio
How to capitalise on new payment
infrastructure and channels
How to combat fraud and manage risk
How to streamline operational process
How to profit from prepaid

With such a great variety of seminar

sessions and roundtables it was a
fantastic opportunity to learn from
global industry experts

Who will you meet?

Who should sponsor or exhibit?

Solution and technology providers of:

Smart cards
Security and fraud prevention
Payments technology and infrastructure
Payment authentication
e-payments and internet solutions
Mobile payments
Biometrics
RFiD
CRM & business intelligence
Prepaid

CEO / CTO / CIO / COOs

Head of Retailing Banking
Head of Cards / Card centers
Head of Consumer Banking
Head of Product Development
Head M-Commerce
Head of Information Security
Head of Payments
Head of Channels & Electronic Services
Head of Mobile Payments
Head of Fraud & Investigations
Head of Transaction Services

Dr Fraz Chishti | Chief Innovation Officer | Noor Bank

To sponsor or exhibit call Joseph Ridley on +971 4 440 2536 or email joseph.ridley@terrapinn.com

Digital ID
Innovation and solutions in identification, authentication and access control for government, transport, healthcare
and enterprise
Everything government agencies and
enterprise need to know:

How to develop unified and connected

e-government services
How to develop and implement secure and
effective e-immigration services
How to extend card functionality by leveraging
PKI technology
How to secure enterprise with access control
and authentication technologies

Who will you meet?

Who should sponsor or exhibit?

ID management software
ID solutions
Biometrics
Visa and electronic passports
Authentication software / services
Digital security solutions
Verification software
Trusted technologies
Electronic signatures
PKI management
Access control systems
ID Readers / scanners
RFiD chips and smart tags

Head of Information Systems

Head of Procurement
Head of Security
Head of Border Control
Head of ICT
Head of IT Operations
Head of ID programmes
CEO / CTO / COO / CIOs

From government agencies such as:

Ministries of Interior and Immigration
Aviation & Transport Authorities
Healthcare Authorities

To sponsor or exhibit call Joseph Ridley on +971 4 440 2536 or email joseph.ridley@terrapinn.com

Mcommerce and Mpayments

Mobile commerce, Mbanking and Mpayment innovation for telcos, banks and retailers
Everything the sector needs to know:

Who will you meet?

Who should sponsor or exhibit?

Handset Manufacturers
MTNs
SIM manufacturers
mWallet developers
Telcos
NFC and POS technologies
Mobile payment platform providers
Mobile security and authentication

How to take mobile contactless payments

mainstream to justify technology and
infrastructure investment
How to retain ownership of the customer as the
payment device goes from card to mobile
How to create customer confidence in the
security of mobile payments
How to generate revenue from and increase
frequency of micro payments that are currently
dominated by cash

Head of Value Added Services

Head of Mcommerce & Mpayments
Head of Financial Services
Head of New Product Development
Head of Strategy & Emerging Markets
Head of Retail Banking
Head of Cash Management & Forex
Head of Innovation
Head of Remittance
Head of Mobile Money Transfer
Head of IT
Head of Operations

The Show was an opportunity to

meet brains and leaders of the global
industry in one place
Asma Al Zarouni | Specialist VVIP Devices | du

To sponsor or exhibit call Joseph Ridley on +971 4 440 2536 or email joseph.ridley@terrapinn.com

Future Bank Technology

Innovation, technology and customer experience for retail banks and partners
Everything the retail banking sector
needs to know:

How to become the future bank

How to become a truly omni channel business
How to redesign customer experience across
all channels and touch points
How big data can transform profitability,
loyalty and experience
How to rethink distribution channels
How to prevent advanced financial crime

Who will you meet?

Who should sponsor or exhibit?

ATM
Self service/ Kiosks
Screen media / In store technology
Biometrics
IVR technologies
Mobile and web developers
CRM / BI / Big data
Social Media

Head of Retail banking

Head of IT
Head of Operations
Head of Finance
Head of Loyalty
Head of Experience
Head of CRM
Head of Strategy
CEO / CTO / CIO / COOs
Head of Online banking
Head of Mobile
Head of Innovation

Why Future Bank Middle East?

Smart phones, big data, social media and
customer innovations have transformed the retail
banking space. The most urgent need for banks
right now is how to best engage with and innovate
for the changing customer.
This presents a lucrative opportunity for
businesses with the expertise and technologies to
innovate and lead the retail banking revolution.

To sponsor or exhibit call Joseph Ridley on +971 4 440 2536 or email joseph.ridley@terrapinn.com

Educate customers, influence purchasing decisions and demonstrate thought leadership

The keynote conferences

The seminars

The launch pad

The industry is evolving and developing at an

unprecedented rate. On a daily basis disruptive
technologies and new business models emerge
and new over the top players enter the market, its
an exciting yet challenging time where innovation
prevails.

Dedicated on-floor seminar theatres focused on

*Cards & Payments * Digital ID* Future Bank
* Mobile Payments & Commerce give you a
platform to educate the market on how you are
already helping customers around the world with
the very best of global case studies. Providing the
tools and knowledge that they need to go away
and develop and improve their businesses.

The launch pad is where genuine innovation is

showcased as the latest products and services are
unleashed in the Middle East marketplace.

We will be inviting some of the worlds most

innovate thinkers and industry gurus to deliver
a series of visionary presentations designed to
excite, provoke, inspire and engage.
Limited sponsorship opportunities are available
upon request to get your brand in front of our
most important VIPs and buyers.

Help your customers overcome their challenges,

show your clients how to leverage new
opportunities, demonstrate capability and build
awareness around why you are the partner of
choice.

The launch pad is a quick-fire series of 10min

demonstrations and product launches on the
exhibition floor.
Its an exciting focal point for press, investors
and buyers looking to learn about the newest
technologies which are transforming the way
we do business and will give them competitive
advantage in a crowded market.

Place your very best people in front of genuine

buyers.

To sponsor or exhibit call Joseph Ridley on +971 4 440 2536 or email joseph.ridley@terrapinn.com

networking
Relationships matter thats why we provide sponsors with their own Networking Manager who will help set up
meetings in advance of your arrival to the event.
Plenary Keynotes

Technical Seminars

Networking App

The keynote speakers include inspirational,

visionary or industry leaders attracting the whos
who of the payments and ID industry.

These 20 minute sessions take place of the

exhibition floor in dedicated seminar theatres.

Contact attendees before, during and after the

show - set up meetings and let the networking
continue long after the 2 day show has finished.

1-2-1 Partnering

Plenary Roundtables
A roundtable by definition a meeting around
a table. The entire audience will brainstorm,
debate and discuss a series of relevant topics and
problems.

As a sponsor, youll be allocated a Networking

Manager. They will work with you in the run up to
the event to secure meetings and plan a schedule
for you.

Speed Networking

Fireside Chats
An intimate, cosy environment where an audience
can freely engage with one of your key executives
and one of your clients.

An 30 minute opportunity to swap business cards

with 100s of potential clients.

Lead Generation
Premium sponsors are able to join our Lead
Generation Programme. This is a digital inbound
marketing programme that uses social marketing
to drive leads year round.

Meet Ups
Throughout the year well be hosting several small
local networking evenings.

To sponsor or exhibit call Joseph Ridley on +971 4 440 2536 or email joseph.ridley@terrapinn.com

We thank the organizers and the judges of The Smart

Cards & Payments Awards Middle East for these
prestigious recognitions. The Best Credit Card and the
Best Premium Card awards reflect our commitment
to not only offer world-class products and services, but
also provide substantial value to our cardholders such as
unique features and best-in-class customer experience.
Shehzad Hameed | Regional Head of Retail Banking Products, Middle East, North
Africa and Pakistan | Standard Chartered

Recognising and celebrating industry leaders

The industrys most influential decision-makers
gather annually for this spectacular ceremony and
gala dinner to witness best of breed schemes
and initiatives being awarded for their outstanding
achievements over the past 12 months.

The Judges
All categories are awarded based on the decision
of an independent panel of judges. They determine
their decision purely on the basis on the submission
from the entrant or nominee.
Our panel of judges represent the industrys whos
who. Selected for their knowledge of the sector,
iron-clad reputation, and contribution to the region.

Awards categories include:

An exclusive marketing opportunity

Take real advantage of this high profile industry

gathering by:
Hosting the welcome reception
Present the event as the awards Title Sponsor
Sponsor the winners after party
Present a specific awards category
Host a VIP table for your clients, partners
and staff

Best Corporate Card

Best Co-branded Card
Best Islamic Card
Best New Card
Best Credit Card
Best Debit Card
Best Prepaid Card
Best Premium Card
Best Mobile Payment Application
Best Government Payment Initiative
Best National ID Programme

For you this is an opportunity to relax, network,

celebrate success and most importantly have fun.

Past Judges Include:

Hussein Doughan | Manager Middle East,
North Africa and Turkey | Euromonitor International
Robin Amlot | Managing Editor | CPI Financial
Shrikanth S. | Research Manager, Business &
Financial Services | Frost & Sullivan Global
Kebbie Sebastian | Managing Director | Penser
Consulting

To sponsor or exhibit call Joseph Ridley on +971 4 440 2536 or email joseph.ridley@terrapinn.com

Sponsorship and exhibition packages

Package / benefits

Exhibitor

Silver

Gold

Platinum

Title

Content and thought leadership benefits

Keynote speaking slot

Conference speaking slot

1 (Or a r/t)

Host a round table

1 (Or a conf pres)

(On application)

(On application)

(On application)

Seminar speaking slot

90 Minute workshop
Launch pad slot

(On application)

(On application)

(On application)

Lead generation benefits

3 Minutes 3 big ideas video content
Invitation to contibute to the event e-book

Inclusion in a monthly community e-newsletter

Silver level

Gold level

Platinum level

Yes

Solo content email shot

Branding and profiling benefits
Priority logo positioning on event promotions
Website listing - profile and logo

Yes

Yes

Yes

Yes

Yes

Visitor show guide listing - logo

Yes

Yes

Yes

Yes

Yes

Visitor show guide listing - profile

50 Words

50 Words

100 Words

250 Words

250 Words

1/4 Page

1/2 Page

1 Page

1 Page

Yes

Yes

Yes

10

10

10

15

Visitor show guide - advert

Delegate documentation - advert/whitepaper
Networking benefits
VIP passes for your executives / clients

Discounted rate

Pre-arranged meetings with buyers

Use of networking app

Yes

Yes

Yes

Yes

Yes

Exhibition stand space

9+ M2

36 M2

48 M2

64 M2

64+ M2

Investment required (usd)

$805 / $895 (Per sqm)

$35000

$45000

$75000

$150000

**Bespoke sponsorships and bolt-ons available on request

Additional branding and sponsorship opportunities to

help you really stand out from the competition

Bolt-on sponsorship packages

Price USD $

Availability

45000
35000
3000
5000

1
1
1
1

25000
16000
5000
3000
1095
595

1
1
1
6
6
10

20000
20000
12000
15000

SOLD
SOLD
1
1

5000
5000
5000
3500
3500

1
1
1
1
1

35000
10000
20000
15000

SOLD
6
1
1

3995

On application

SOMETHING PREMIUM
Keynote theatre
Premium lounge
**Pens & pads (keynote conference)
Speaker lounge
SOMETHING HIGH VISIBILITY
Visitor catering lounge
Launch Pad
Press lounge
Billboards (on the exhibition floor)
Full page show guide adverts
Half page show guide adverts
SOMETHING ON ARRIVAL
Registration
**Lanyards
Visitor Badges
**Visitor Bags
SOMETHING A LITTLE DIFFERENT
Photo booth sponsor
Expo DJ sponsor
Floating band sponsor
Walk-around Magician
Caricature artist
SOMETHING HIGH PROFILE
Awards title sponsor
Awards category
Awards cocktail
Awards after-party
SOMETHING TARGETED
Seminar speaking slots

**Sponsor to provide the materials to be distributed

High value sponsorship

packages to suit all
budgets
www.terrapinn.com/cme

Exhibitor packages

Package benefits
A stand or space in a prominent position on the exhibition floor
Unlimited use of networking app for setting up sales meetings
Your logo and profile will appear on the show website with link to your site
Inclusion in the onsite visitor show guide exhibitor listing
Your investment
Shell scheme $895 USD per sqm
(walls, fascia board, power, carpet, lights, table and two chairs)
Raw space $805 USD per sqm

Standard packages

SQM

Shell scheme @ US $895

Raw space @ US $805

$8,055

$7,245

12

$10,740

$9,660

16

$14,320

$12,880

18

$16,110

$14,490

24

$21,480

$19,320

32

N/A

$25,760

36

N/A

$28,980

48

N/A

($38,640)

$30,912

64

N/A

($51,520)

$41,216

Raw space @ US $644

20% discount
for companies
who take 48sqm
of raw space above

High value sponsorship

packages to suit all
budgets
www.terrapinn.com/cme

Please reserve me:

l ________ Sponsorship package

l ________ Metres Exhibition Space

l ________ Stand Number

First name:................................................................... Last Name:..........................................................................

Please fax to Joseph

on +971 4 445 8475
OR Speak to Joseph
on +971 4 440 2536
OR email:
joseph.ridley@terrapinn.com

Job title:...................................................................................................................................................................
Company: ...............................................................................................................................................................
Postal Address:........................................................................................................................................................
Country: ...................................................................... Post code: ..........................................................................
Tel: .............................................................................. Fax: ....................................................................................
E-mail: ......................................................................... Mobile: ................................................................................

l YES! I am interested in sponsoring/exhibiting. Please contact me to discuss this further.

l YES! I am interested in the conference. Please send me a draft programme when it is available.

www.terrapinn.com/cme