HART RESEARCH ASSOCIATES/PUBLIC OPINION STRATEGIES

March 2015

Study #11530a--page 1
CNBC AAES First Quarter Survey

1724 Connecticut Avenue, NW

Washington, DC 20009
(202) 234-5570

Interviews: 800 adults, including

200 who only have a cell phone
Dates: March 26-29, 2015

FINAL
48 Male
52 Female
[109]

Study #11530a
CNBC AAES Fourth Quarter Survey
March 2015
Please note: all results are shown as percentages unless otherwise stated.

The margin of error for 800 interviews is 3.5%

1a.

For statistical purposes only, would you please tell me how old you are? (IF RESPONDENT REFUSES,
ASK:) Well, would you tell me which age group you belong to?
18-24 ................................................
25-29 ................................................
30-34 ................................................
35-39 ................................................
40-44 ................................................
45-49 ................................................
50-54 ................................................
55-59 ................................................
60-64 ................................................
65-69 ................................................
70-74 ................................................
75 and over ......................................
Not sure/refused .............................

1bc.

10
8
11
6
8
10
10
10
9
5
6
6
1

[147/148]

And to ensure that we have a representative sample, would you please tell me whether you are from a
Hispanic or Spanish-speaking background? (IF RESPONDENT SAYS NO, NOT HISPANIC OR NOT
SURE, ASK:) And again, for statistical purposes only, what is your racewhite, black or African American,
Asian, or something else?
White .................................................
Black or African American .................
Hispanic ............................................
Asian .................................................
Other .................................................
Not sure/refused .............................

69
11
11
3
5
1

[149/150]

HART RESEARCH ASSOCIATES/PUBLIC OPINION STRATEGIES

March 2015

2a.

Study #11530a--page 2
CNBC AAES First Quarter Survey

How would you rate the current state of the economy? Would you say it is excellent, good, only fair, or
poor?

Excellent ....................
Good ..........................
Only fair ......................
Poor ...........................
Not sure ...................

3/15
2
25
42
29
2

11-12/14
2
24
44
28
2

9/14
2
16
45
34
3

6/14
1
17
48
33
1

3/14
1
16
43
38
2

12/13
1
14
42
41
2

9/13
1
14
40
44
1

6/13
1
15
42
40
2

3/13
1
13
41
44
1

11/12
1
13
41
44
1

9/12
1
9
36
53
1

5/12
1
9
40
49
1

3/12
1
10
35
53
1

11/11
1
7
30
61
1

6/11
1
6
37
55
1

3/11
8
37
54
1

12/10
1
6
39
53
1

10/10
1
7
30
62
-

12/09
1
6
33
60
-

12/08
4
25
70
1

9/18,
20-21/08+
7
28
65
-

9/1012/08
1
10
32
56
1

6/08
1
6
29
63
1

2/08
2
14
39
44
1

12/07
4
22
39
33
2

10/051
5
27
46
22
-

3/051
4
37
41
18
1

8/041
4
33
42
21
1

3/041
4
32
38
26
-

1/031
1
18
44
36
1

1/021
1
26
48
24
-

[151]

Comparative data prior to 12/07 comes from surveys among registered likely voters conducted by The Tarrance Group and/or Lake, Snell, Perry,
Mermin Associates.
+ Results for 9/18,20-21/08 among likely voters.

2b.

And over the course of the next year, do you think the state of the economy will get better, stay about the
same, or get worse?

Will get better .............................

Will stay about the same ............
Will get worse .............................
Not sure ....................................

3/15
28
41
25
6

11-12/14
27
39
28
6

9/14
23
42
28
7

6/14
28
40
28
4

3/14
29
37
30
4

12/13
26
40
30
4

9/13
28
33
35
4

6/13
34
35
27
4

3/13
32
31
33
4

11/12
37
23
35
5

9/12
35
23
25
17

5/12
33
37
21
9

3/12
36
31
27
6

11/11
27
43
26
4

6/11
30
36
30
4

3/11
29
30
37
4

12/10
37
37
21
5

10/10
37
35
26
2

12/09
43
29
25
3

12/08
39
30
27
4

9/18,
20-21/08+
42
28
23
7

9/1012/08
28
35
26
11

6/08
21
27
43
9

2/08
24
34
34
8

+ Results for 9/18,20-21/08 among likely voters.

[152]

HART RESEARCH ASSOCIATES/PUBLIC OPINION STRATEGIES

March 2015

Study #11530a--page 3
CNBC AAES First Quarter Survey

Q.2a and Q.2b COMBINED: CURRENT AND FUTURE VIEW OF THE ECONOMY

Optimistic now/optimistic for the future .........

Optimistic now/pessimistic for the future ......
Pessimistic now/optimistic for the future .......
Pessimistic now/pessimistic for the future ....
Not sure for now or the future .....................

3/15
23
2
15
53
7

1112/14
23
2
15
53
7

9/14
15
2
16
59
8

6/14
16
2
18
59
5

3/14
15
1
19
60
5

12/13
14
1
16
63
6

9/13
12
2
20
61
5

6/13
15
1
24
55
5

3/13
13
1
22
59
5

11/12
13
26
56
5

9/12
8
1
28
45
18

5/12
9
27
55
9

3/12
10
1
28
54
7

11/11
6
1
23
65
5

6/11
6
1
25
63
5

3/11
7
1
25
63
4

12/08
4
1
37
54
4

9/18,
2021/08*
6
64
23
7

9/1012/08
8
2
23
55
12

6/08
5
1
18
66
10

2/08
13
2
18
58
9

12/10
7
32
56
5

10/10
7
1
31
59
2

12/09
5
1
39
52
3

* Results for 9/18,20-21/08 among likely voters.

3.

I know it is a long ways off, but as of right now, what issue will be the most important to you in the 2016
presidential election? (IF RESPONDENT SAYS MORE THAN ONE, ASK:) Well, if you had to say just one,
which issue will be the MOST important to you in the 2016 presidential election?
THIS TABLE HAS BEEN RANKED BY THE HIGHEST PERCENTAGE

The economy and unemployment .........................................

Healthcare .............................................................................
Foreign policy, world leadership, and combating terrorism .....
Taxes and government spending ...........................................
Political gridlock .....................................................................
The environment and climate change.....................................
Immigration reform ................................................................
Energy and oil ........................................................................
Other .....................................................................................
Not sure ................................................................................

4ab.

23
17
16
15
7
7
5
2
3
5

[153/154]

Are you currently employed? (IF RESPONDENT SAYS "NO," ASK:) Are you a student, a homemaker,
retired, or unemployed and looking for work? (IF RESPONDENT SAYS "YES, EMPLOYED," ASK:) What
type of work do you do?
Professional/manager ....................
White-collar worker.........................
Blue-collar worker...........................
Farmer/rancher...............................
Student ...........................................
Homemaker ....................................
Retired ............................................
Unemployed, looking for work ........
Volunteer (VOL) ...........................
Disabled (VOL) .............................
Not sure/refused ...........................

20
18
17
1
5
6
20
7
5
1

[162/163]
CONTINUE

Skip to Q.7a

[152/153]

HART RESEARCH ASSOCIATES/PUBLIC OPINION STRATEGIES

March 2015

Study #11530a--page 4
CNBC AAES First Quarter Survey

(ASK ONLY OF RESPONDENTS WHO SAY "YES, EMPLOYED" IN Q.5a)

5a.
Over the next twelve months, do you expect that your wages will increase, decrease, or stay about the
same? [170]
(ASK ONLY OF RESPONDENTS WHO SAY "INCREASE" IN Q.5a)
5b.
If you had to give your best estimate, by what percentage do you expect your wages to increase over the
next twelve months? Please use only whole numbers, without any decimals. [171/173]
(ASK ONLY OF RESPONDENTS WHO SAY "DECREASE" IN Q.5a)
6.
If you had to give your best estimate, by what percentage do you expect your wages to decrease over the
next twelve months? Please use only whole numbers, without any decimals. [174/176]

Decrease ...........................................
Stay the same ...................................
Total increase .....................................
Increase1% to 3% .......................
Increase4% to 10% .....................
Increase11% or more ..................
Increasenot sure how much.........
Mean ....................................................
Median .................................................

3/15
4
58
38
11
15
10
2
4.4
-0.2

EMPLOYED ADULTS
11-12/14
9/14
6/14
4
4
6
56
62
56
40
34
38
14
10
15
15
13
14
9
8
7
2
3
2
5.3
2.9
3.5
-0.7
-0.6
-0.2

3/14
6
61
33
10
13
8
2
2.2
-0.6

12/13
7
56
37
11
15
7
4
3.3
-0.3

9/13
9
57
34
11
12
9
2
3.1
-0.3

6/13
7
52
41
13
15
11
2
3.9
-0.2

3/13
10
58
32
11
13
6
2
2.3
-0.3

11/12
6
61
33
8
13
9
3
4.3
-0.3

Decrease ...........................................
Stay the same ...................................
Total increase .....................................
Increase1% to 3% .......................
Increase4% to 10% .....................
Increase11% or more ..................
Increasenot sure how much.........
Mean ....................................................
Median .................................................

9/12
8
62
30
11
11
6
2
2.3
-1.0

5/12
5
65
30
10
11
7
2
2.1
-0.6

3/12
8
60
32
10
12
7
3
2.3
-0.3

11/11
7
62
31
9
13
7
2
2.1
-1.0

6/11
9
62
29
10
10
7
2
1.5
-0.7

3/11
9
64
27
11
8
6
2
2.0
-1.1

12/10
7
62
31
9
11
9
2
2.1
-0.3

10/10
9
66
25
7
12
5
1
1.4
-0.4

8/101
10
63
26
NA
NA
NA
NA
NA
NA

Decrease ...........................................
Stay the same ...................................
Total increase .....................................
Increase1% to 3% .......................
Increase4% to 10% .....................
Increase11% or more ..................
Increasenot sure how much.........
Mean ....................................................
Median .................................................

12/09
11
61
28
8
10
8
2
1.3
-0.7

12/08
7
52
41
11
18
9
3
3.1
-0.6

9/08
4
53
43
14
19
8
2
4.0
-0.3

6/08
6
56
38
11
17
7
3
2.1
-0.5

2/08
4
47
49
13
22
11
3
5.4
-0.1

12/07
2
42
56
18
25
9
4
5.3
1.6

10/07
4
43
53
15
26
11
1
6.1
1.2

6/07
2
48
50
12
25
10
3
5.7
0

3/07
4
41
55
15
21
16
3
7.3
1.6

Comparative data for August 2010 comes from a survey conducted by Hart/McInturff for NBC News and the Wall Street Journal.

HART RESEARCH ASSOCIATES/PUBLIC OPINION STRATEGIES

March 2015

7a.

Study #11530a--page 5
CNBC AAES First Quarter Survey

Do you expect the value of your home to increase, decrease, or stay about the same over the next twelve
months? If you do not own your home, please just say so. [177]

(ASK ONLY OF RESPONDENTS WHO SAY "INCREASE" IN Q.7a)

7b.
If you had to give your best estimate, by what percentage do you expect the value of your home to increase
over the next twelve months? Please use only whole numbers, without any decimals. [178/180]
(ASK ONLY OF RESPONDENTS WHO SAY "DECREASE" IN Q.7a)
7c.
If you had to give your best estimate, by what percentage do you expect the value of your home to decrease
over the next twelve months? Please use only whole numbers, without any decimals. [208/210]

3/15
Own Their Home
Decrease ..........................................
Stay the same ...................................
Total increase ....................................
Increase1% to 4% .......................
Increase5% to 9% .......................
Increase10% or more ..................
Increasenot sure how much ........
Mean .....................................................
Median..................................................

Own Their Home

Decrease ..........................................
Stay the same ...................................
Total increase ....................................
Increase1% to 4% .......................
Increase5% to 9% .......................
Increase10% or more ..................
Increasenot sure how much ........
Mean .....................................................
Median..................................................

Own Their Home

Decrease ..........................................
Stay the same ...................................
Total increase ....................................
Increase1% to 4% .......................
Increase5% to 9% .......................
Increase10% or more ..................
Increasenot sure how much ........
Mean .....................................................
Median..................................................
1

8
60
32
10
9
10
3
2.4
-0.3

HOMEOWNERS
1
11-12/14 9/14
6/14

3/14

12/13

9/13

6/13

3/13

6
60
34
10
10
11
3
2.8
-0.6

9
63
28
7
9
10
2
1.7
-0.7

9
55
36
10
11
11
4
2.2
-0.3

10
59
31
10
8
10
3
2.0
-0.3

10
56
34
6
14
11
3
2.2
-0.6

14
54
32
10
9
9
4
0.8
-0.3

14
48
38
9
11
15
3
3.1
-0.3

13
54
33
10
10
10
3
1.6
-0.3

11/12

9/12

5/12

3/12

11/11

6/11

3/11

10/10

13
63
24
9
5
6
4
0.1
-0.4

19
54
27
7
7
10
3
0.5
-0.4

16
62
22
6
6
7
3
0.4
-0.9

20
58
22
6
5
9
2
-0.1
-0.5

20
65
15
4
3
5
3
-0.5
-0.5

30
55
15
4
3
6
2
-1.6
-0.6

24
58
18
5
5
6
2
-1.2
-0.5

21
60
19
6
4
6
3
-0.6
-0.5

12/09

12/08

9/08

6/08

2/08

12/07

10/07

3/07

20
59
20
4
6
8
3
-0.3
-0.5

22
61
17
4
5
5
3
-1.6
-0.5

20
56
24
6
7
9
2
-0.3
-0.5

23
54
23
5
6
9
3
-0.2
-1.0

20
54
26
5
8
9
4
-0.3
-0.5

16
50
34
6
9
13
6
2.2
0

11
49
40
8
9
17
6
3.9
0

9
43
48
12
13
19
4
4.0
0

Results shown among respondents who own their home, consisting of 72% in 3/15, 83% in 11-12/14, 72% in 9/14, 80% in 6/14, 77% in 3/14,
76% in 12/13,78% in 9/13, 77% in 6/13, 74% in 3/13, 74% in 11/12, 77% in 9/12, 76% in 5/12, 77% in 3/12, 77% in 11/11, 75% in 6/11, 78%
in 3/11, 80% in 12/10, 83% in 10/10, 84% in 12/09, 77% in 12/08, 85% in 9/08, 86% in 6/08, 81% in 2/08, 82% in 12/07, 82% in 10/07, and
84% in 3/07.

HART RESEARCH ASSOCIATES/PUBLIC OPINION STRATEGIES

March 2015

8ab.

Study #11530a--page 6
CNBC AAES First Quarter Survey

Do you have money invested in the stock market and mutual funds, including IRAs and 401(K)s? (IF
RESPONDENT SAYS YES, ASK:) And is the value of these investments above or below fifty thousand
dollars?

Yes, Have Money invested

Above $50,000 ................................
Below $50,000 ................................
Not sure...........................................
No, no money invested .....................
Not sure/refused..............................

3/15
49
26
17
6
49
2

11-12/14
51
24
18
9
47
2

9/14
49
25
18
6
49
2

6/14
49
28
16
5
49
2

3/14
52
29
18
5
47
1

12/13
53
28
20
5
46
1

9/13
51
28
17
6
47
2

6/13
48
26
16
6
50
2

3/13
55
29
20
6
43
2

11/12
51
25
21
5
47
2

9/12
52
28
19
5
46
2

5/12
52
26
21
5
46
2

3/12
49
24
19
6
49
2

11/11
51
27
19
5
47
2

6/11
52
29
19
4
46
2

3/11
46
25
21
NA
47
7

12/10
47
27
20
NA
45
8

Less than $10,000 ...................................................

At least $10,000 but less than $50,000 ...................
At least $50,000 but less than $100,000 .................
At least $100,000 but less than $200,000 ...............
At least $200,000 but less than $300,000 ...............
At least $300,000 but less than $500,000 ...............
At least $500,000 but less than $1,000,000 ............
$1,000,000 or more .................................................
No, no money invested in the stock market .............
Not sure/refused ....................................................

10/10
7
13
11
7
3
2
1
1
44
11

12/09
8
13
8
8
2
2
3
2
42
12

12/08
8
14
9
9
4
4
1
1
42
8

[211/212]

HART RESEARCH ASSOCIATES/PUBLIC OPINION STRATEGIES

March 2015

9ab.

Study #11530a--page 7
CNBC AAES First Quarter Survey

In your opinion, would you say this is a good time or a bad time to be investing in the stock market? (IF
RESPONDENT SAYS "GOOD TIME OR BAD TIME," ASK:) Would you say it is a very (good time/bad
time) or just a somewhat (good time/bad time)?

Very good time .................................

Just a somewhat good time ..............
Just a somewhat bad time ................
Very bad time ...................................
Not sure ..........................................
Total Good Time
Total Bad Time

3/15
9
30
25
9
27
39
34

11-12/14
12
29
22
8
29
41
30

9/14
7
24
29
11
29
31
40

6/14
9
27
26
13
25
36
39

3/14
10
29
25
14
22
39
39

12/13
9
29
27
12
23
38
39

9/13
8
30
26
13
23
38
39

Total Good Time

Total Bad Time

6/13
10
26
23
15
26
36
38

3/13
9
31
26
13
21
40
39

11/12
7
24
30
17
22
31
47

9/12
7
23
30
18
22
30
48

5/12
4
26
33
19
18
30
52

3/12
7
24
33
16
20
31
49

11/11
7
22
31
22
18
29
53

Total Good Time

Total Bad Time

6/11
7
24
33
17
19
31
50

3/11
8
27
31
15
19
35
46

12/10
7
28
31
15
19
35
46

10/10
6
31
31
20
12
37
51

12/09
12
29
24
24
11
41
48

12/08
15
23
22
30
10
38
52

10/07
13
36
18
9
24
49
27

10.

[213/214]

Does the fact that the Dow Jones Industrial Average has recently hit an all-time high make you more likely to
invest in stocks, make you less likely to invest in stocks, or does it make no difference to you either way in
whether you invest in stocks?

More likely to invest....................................

Less likely to invest ....................................
No difference either way ............................
Not sure ...................................................
Diff. More Likely Less Likely

3/15
10
11
76
3
-1

6/13
8
17
73
2
-9

3/13
11
16
70
3
-5

[215]

HART RESEARCH ASSOCIATES/PUBLIC OPINION STRATEGIES

March 2015
11.

Do you feel you are financially better off, worse off, or the same as your parents?
Better off...............................................
Worse off ..............................................
The same .............................................
Not sure..............................................

12.

Study #11530a--page 8
CNBC AAES First Quarter Survey

48
29
20
3

[216]

Do you feel your kids will be financially better off, worse off, or the same as you?
Better off ..............................................
Worse off .............................................
The same .............................................
Not sure .............................................

49
19
19
13

[217]

On a different topic...
13.

Nationally, gas prices are lower now than they were six months ago. Are you doing any of the following
things specifically because gas prices are lower? (ACCEPT AS MANY AS APPLLY.)
THIS TABLE HAS BEEN RANKED BY THE HIGHEST PERCENTAGE

Paying down more debt ............................................................................

Spending more on other things ..................................................................
Putting more money into savings ...............................................................
Driving more ..............................................................................................
You are not doing any of these things as a result of lower gas prices .....
Not sure ...................................................................................................

3/15
25
17
15
11
42
2

11-12/141
12
8
13
10
61
4

[218]
>

In November-December 2014 the question was phrased, Nationally, gas prices have decreased recently. Are you
doing any of the following things specifically because gas prices are lower?

HART RESEARCH ASSOCIATES/PUBLIC OPINION STRATEGIES

March 2015

Study #11530a--page 9
CNBC AAES First Quarter Survey

Changing subjects...
14

From what you know, has the value of the U.S. dollar recently increased, decreased, or stayed about the
same compared with the currencies in most other countries? If you do not know enough about this to have
an opinion, please say so.
Value of dollar has increased ...................................
Value of dollar has decreased..................................
Value of dollar has stayed about the same ..............
Don't know enough to have opinion/not sure .........

29
23
17
31

[219]

In fact, the value of the dollar has increased recently compared with the currencies in most other countries.
Q.15 AND Q.16 ARE ROTATED.
15.

Are you more likely or less likely to buy products that have been imported to the United States from other
countries as a result of the increased value of the dollar, or does it not make a difference either way to the
types of products you purchase?
More likely ........................................
Less likely .........................................
No difference either way ...................
Not sure ..........................................

16.

8
15
75
2

[220]

Are you more likely or less likely to travel outside the United States as a result of the increased value of the
dollar, or does it not make a difference either way to your travel plans?
More likely ........................................
Less likely .........................................
No difference either way ...................
Not sure ..........................................

8
12
79
1

[221]

Now I have a few questions for you about technology.

17.

Would you say that technology has advanced farther, has advanced just as far, or has not advanced as far
as you thought it would five years ago?
Advanced farther .............................
Advanced just as far .........................
Not advanced as far ........................
Not sure .........................................

18.

70
17
9
4

[222]

When it comes to new technology products, such as computers, cell phones, tablets, and apps, are you
usually one of the first people to buy new technology products, do you usually wait a little while to buy it until
others are buying it and it's more widely available, or do you usually wait a long while to buy it until the
technology is tested and proven?
One of the first to buy ...........................................................................
Wait a little while until others are buying and more widely available ....
Wait a long while until technology is proven .........................................
Not sure..............................................................................................

7
30
53
10

[223]

HART RESEARCH ASSOCIATES/PUBLIC OPINION STRATEGIES

March 2015
19.

Study #11530a--page 10
CNBC AAES First Quarter Survey

I'm going to read you two statements about technology. Please tell me which one comes closer to your
point of view.
(Statement A:) Our growing reliance on technology is generally good because it makes life more convenient
and easier.
(Statement B:) Our growing reliance on technology is generally bad because we will become too dependent
on it and life will get too complicated.
Statement A/reliance on technology is generally good ..........
Statement B/reliance on technology is generally bad ............
Neither/both equally (VOL) ...................................................
Not sure ...............................................................................

3/15
40
52
7
1

4/991
55
39
3
3

[224]

Comparative data comes from a survey conducted by Pew.

20.

Now I'm going to read you two more statements about technology. Please tell me which one comes closer
to your point of view.
(Statement A:) Technology has more drawbacks than benefits to the economy, because it means that
workers are too often being replaced by robots and computers.
(Statement B:) Technology has more benefits than drawbacks to the economy, because it means that
products and services can be made more efficiently and sold at lower prices to consumers.
Statement A/more drawbacks than benefits ...........
Statement B/more benefits than drawbacks ...........
Not sure ................................................................

37
55
8

[225]

(ASK ONLY OF RESPONDENTS WHO ARE EMPLOYED IN Q.4a.)

21a.
In general, how do you think the Internet and technology have affected you at work--have they made you
more productive, made you less productive, or has your use of the Internet and technology not affected your
productivity?

More productive ................................

Less productive .................................
No effect on productivity ...................
Not sure...........................................

3/15
59
7
32
2

CONTINUE
Skip to Q.22

9/141
46
7
46
1

[226]

Comparative data comes from a survey conducted by Pew Internet and American Life Project Poll.

(ASK ONLY OF RESPONDENTS WHO ARE EMPLOYED AND SAY "MORE PRODUCTIVE" IN Q.21a.)
21b.
As your productivity has increased, would you say that your wages have increased, decreased, or stayed
about the same?

Wages have increased ......................................

Wages have decreased .....................................
Wages have stayed about the same .................
Not sure ...........................................................
Less productive/no effect/not sure (Q21a) .........

Employed/More
Productive (Q21a)
35
3
61
1
NA

All
Employed
Adults
21
2
36
41

[227]

HART RESEARCH ASSOCIATES/PUBLIC OPINION STRATEGIES

March 2015

Study #11530a--page 11
CNBC AAES First Quarter Survey

(ASK ONLY OF RESPONDENTS WHO ARE EMPLOYED IN Q.4a.)

22.
In your workplace, would you say you are using (READ ITEM)?
Cutting-edge technology .........................................
Advanced, but not cutting-edge, technology ............
About average technology .......................................
Outdated technology ................................................
Not sure .................................................................

[228]

10
27
48
11
4

(ASK ONLY OF RESPONDENTS WHO ARE EMPLOYED IN Q.4a.)

23.
How concerned are you, if at all, that in the next five years your job could be replaced by technology? Is this
something about which you are very concerned, somewhat concerned, not that concerned, or not concerned
at all?
Very concerned ................................
Somewhat concerned ......................
Not that concerned ...........................
Not concerned at all ..........................
Not sure .........................................
Total Concerned
Total Not Concerned

24.

5
8
20
66
1
13
86

[229]

In which of the following areas would you say technology has had the most positive effect on your life? (IF
RESPONDENT SAYS MORE THAN ONE, ASK:) Well, if you had to say just one, in which area would you
say technology has had the MOST positive effect on your life?
THIS TABLE HAS BEEN RANKED BY THE HIGHEST PERCENTAGE

Communication .........................................
Medicine ....................................................
Education ..................................................
Entertainment ............................................
Your work ..................................................
Transportation ...........................................
None/other...............................................
Not sure ...................................................

25.

[230]

Did you watch a lot, some, just a little, or none of this year's NCAA March Madness basketball tournament?
A lot ..................................................
Some ................................................
Just a little.........................................
None .................................................
Not sure ..........................................
Total Have Watched

26

31
19
16
15
10
4
3
2

10
10
15
65
35

[231]

As you may know, currently college players are not paid to play basketball for their college. If this were to
change and college basketball players WERE paid, would this make you more likely or less likely to watch
the NCAA tournament in the future, or would it not make a difference either way?

More likely .........................................

Less likely..........................................
No difference .....................................
Not sure...........................................

All
Adults
4
20
75
1

Watched
NCAA This
Year (Q.25)
7
32
61
-

[232]

HART RESEARCH ASSOCIATES/PUBLIC OPINION STRATEGIES

March 2015

Study #11530a--page 12
CNBC AAES First Quarter Survey

FACTUALS: Now I am going to ask you a few questions for statistical purposes only.
F1.

Are you currently registered to vote? (IF RESPONDENT SAYS "YES, REGISTERED," ASK:) A lot of
people are unable to get out and vote for many reasons. Did you happen to vote in the 2012 election for
president? (IF RESPONDENT SAYS "YES, VOTED," ASK:) For whom did you voteBarack Obama, Mitt
Romney, or someone else?
Voted for Barack Obama ...................
Voted for Mitt Romney ......................
Votedsomeone else ........................
Votednot sure ..................................
No, did not vote .................................
Not registered....................................
Not sure ..........................................

F2.

What is the last grade that you completed in school?

Grade school ...........................................................
Some high school ....................................................
High school graduate ...............................................
Some college, no degree .........................................
Vocational training/2-year college............................
4-year college/bachelor's degree .............................
Some postgraduate work, no degree.......................
2-3 years postgraduate work/master's degree .........
Doctoral/law degree.................................................
Not sure/refused ....................................................

F3.

[233/235]

33
22
10
8
13
12
2

[236/237]

1
7
24
17
10
24
2
10
3
2

Generally speaking, do you think of yourself as a Democrat, a Republican, an independent, or something

else? (IF RESPONDENT SAYS "DEMOCRAT" OR "REPUBLICAN," ASK:) Would you call yourself a
strong (Democrat/Republican) or not a very strong (Democrat/Republican)? (IF RESPONDENT SAYS
"INDEPENDENT," ASK:) Do you think of yourself as closer to the Republican Party, closer to the
Democratic Party, or do you think of yourself as strictly independent? (IF RESPONDENT SAYS
"SOMETHING ELSE," ASK:) Do you think of yourself as closer to the Republican Party, closer to the
Democratic Party, do you think of yourself as strictly independent, or do you think of yourself as something
else?
Strong Democrat ......................................................................
Not very strong Democrat .........................................................
Independent/something else/closer to Democratic Party ..........
Strictly independent ..................................................................
Independent/something else/closer to Republican Party ..........
Not very strong Republican ......................................................
Strong Republican ....................................................................
Something else .........................................................................
Not sure ..................................................................................

16
13
6
18
9
9
13
8
8

[238/241]

HART RESEARCH ASSOCIATES/PUBLIC OPINION STRATEGIES

March 2015
F4.

Thinking about your general approach to issues, do you consider yourself to be liberal, moderate, or
conservative? (IF RESPONDENT SAYS "LIBERAL" OR "CONSERVATIVE," ASK:) Do you consider
yourself to be very (liberal/conservative) or somewhat (liberal/conservative)?
Very liberal ........................................
Somewhat liberal...............................
Moderate ...........................................
Somewhat conservative ....................
Very conservative..............................
Not sure ..........................................

F5.

Study #11530a--page 13
CNBC AAES First Quarter Survey

[249/250]

6
15
33
21
15
10

If you added together the yearly income of all the members of your family who were living at home last year,
what would the total be? I'm going to read some income ranges, and please stop me when I reach the
range for your family--less than ten thousand dollars, between ten thousand dollars and twenty thousand
dollars, between twenty thousand dollars and thirty thousand dollars, between thirty thousand dollars and
forty thousand dollars, between forty thousand dollars and fifty thousand dollars, between fifty thousand
dollars and seventy-five thousand dollars, between seventy-five thousand dollars and one hundred thousand
dollars, between one hundred thousand dollars and two hundred thousand dollars, or more than two
hundred thousand dollars?
Less than $10,000 .......................................
Between $10,000 and $20,000 ...................
Between $20,000 and $30,000 ....................
Between $30,000 and $40,000 ....................
Between $40,000 and $50,000 ....................
Between $50,000 and $75,000 ....................
Between $75,000 and $100,000 ..................
Between $100,000 and $200,000 ................
More than $200,000 .....................................
Not sure/refused ........................................

8
9
8
9
8
12
10
16
4
16

[252/253]