Micro Irrigation System Market Analysis, Market Size,

Application

Analysis,

Regional

Outlook,

Competitive

Strategies and Forecasts, 2014 To 2020

Rising water scarcity issues coupled with increasing population has surged the
demand for agricultural production. This is expected to drive the global micro
irrigation system market growth over the next few years. Proper water and resource
management in landscape, greenhouse, and agriculture are expected to create
demand for micro irrigation systems which is further expected to fuel market
growth. The growth may also be attributed to favorable government initiatives
across both developed and developing economies providing purchase benefits such
as subsidies resulting in increased adoption of micro irrigation systems. Micro
irrigation systems are most likely to be used in conditions/places, where labor is
scarce and expensive or where medium to large areas need to be irrigated precisely
and frequently with minimum waste of time and water.

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The increasing need for efficient and effective cultivation and agricultural
techniques coupled with yield optimization to meet the requirements of rapidly
increasing population is expected to surge demand for micro irrigation systems
market growth. However, high initial investments and maintenance costs of micro
irrigation systems are expected to hinder the micro irrigation system market growth
over the forecast period. Additionally, inability of micro irrigation systems to favor
farmers having less area of cultivation is also expected to hinder market growth.
Furthermore, the narrow level of commercialization in developing countries poses
to be a challenge to the micro irrigation system market growth.

However, companies emphasize on investments in research & development

activities as well as on developing cost-effective equipments in order to overcome
the aforementioned challenges. Vendors operating in the micro irrigation system
market focus on targeting developing countries to gain competitive advantage.
New product launches and development were found to be the most preferred
growth strategy in the micro irrigation system market.
Micro irrigation systems encompass traditional sprinklers, center pivot sprinklers,
drip irrigation systems, and lateral move sprinklers. The market is categorized on
the basis of crop type into ornamental crops & herbs, field crops, forage & turf
grasses, orchard crops, and plantation crops.
Key market participants include Valmont Industries Inc., The Toro Company, Rain
Bird Corporation, Netafim Ltd., Nelson Irrigation Corporation, Lindsay
Corporation, Jain Irrigation Systems Ltd., EPC Industries, Deere & Company, and
T-L Irrigation Co.

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