School
UG/PG
Level: Diploma/ Degree
Proposed degree
nomenclature
5. Careers aimed at
General Finance
Corporate Management
Financial Management
Entrepreneurship
Yes.
International Business
Marketing
Finance
Human Resource Management
Commerce/Mathematics as a subject at
Secondary Sr. level will be preferred.
135
Sr. Secondary (10+2) with 50% marks
Language,
Communications skills
Number of
courses
4
Number of
credits
14
Percentage of
credits
10.37
10
7.40
26
8
75
24
55.5
17.7
12
8.88
Objectives
To provide students with a
basic theoretical
knowledge and
understanding of
organisations, their
management and the
environment in which they
operate .
To provide students with
first-hand experience of a
managerial and/or
management-related role
and of how organisations
operate in practice.
To provide students with
an integrated
understanding of the
important functions within
management and the way
in which they interact.
To develop students'
critical analysis of and
reflection upon
management issues and
their ability to undertake
serious, deep and wellrounded research in
selected areas.
Strategies
To achieve these
objectives our
strategies would be:
1.3,1.6,3.5,4.5,6.1
Pedagogy will
be practice
oriented using
small case
studies
Workshops and
seminars on
current topics
Extensive
hands-on
practical
software
application such
as simulation
game,MSExcel,ERPetc.
Lectures by
Industry experts
Pearson Lab.
3.3,3.5,4.2,5.1,6.1
1.1,1.5,1.6,2.1,3.2,3.2,3.3,
4.1,4.3
1.3,21.1,6.4
4.5,4.6
1.7,2.5,3.6,5.2,4.7,4.4
FUNCTI
ONAL
AREA
Marketin
g
Statistics
&
Operatio
n
Research
Economic
s
Human
Resource
Acountin
g and
Finance
Informati
on
Technolo
gy
Law
General
Manage
ment
Communi
cation
&persona
lity
Develop
ment
2.6
Function
al English
II
3.6
Busine
ss
Comm
unicati
on
4.6
Contemp
orary
Issues in
Business
Semester V
Semester VI
Cours
es
Courses
Cr
6.1
Global
Business
Environme
nt
0
3
6.2
Case
Analysis
Cr
5.1
Entrep
reneur
ship
5.2
Readin
g in
Manag
ement
Specializati
ons
2.7
Computer
Application
s in
Business
Managerial
Skills
3.7
Comput
erized
Account
ing
System
4.7
Total
Personality
Developme
nt - I
5.5
Summer
Training
Evaluati
on
Summer
Training &
Final
Project
TOTAL
5.3
Courses
from
BBA
speciali
zation
5.4
Total
Personal
ity
Develop
ment II
21
22
22
20
12
6.3
Courses
from BBA
specialization
12
6.4
Statistical
Analysis
through
Software
6.5
Research
Report
___________
VivaVoce
2
25
MARKETING
Retail Management
Consumer behavior
Service Marketing
Monetary Economics
Digital Marketing
Marketing Strategy
Business Taxation
Security Analysis and Investment Management
Indian Banking System
International Finance and Forex Management
Banking Law and Practice
Marketing of Financial Products and services
Credit Management
Retail Banking
ENTREPRENEURSHIP
Leadership and Change Management
Financing for Expansion and new Ventures
Social Entrepreneurship
MSME and Family Business
Industrial Relations
Training and Development
Recruitment and Selection
Compensation Management
25
135